Yokohama Rubber to Supply ADVAN Sport V107 Tyres for BMW i3 Electric Vehicles
- By TT News
- November 04, 2025
Japan’s Yokohama Rubber is supplying its ADVAN Sport V107 tyres as original equipment for the BMW i3 battery electric vehicle (BEV), which is sold in China and other international markets.
The company said it is providing two tyre configurations for the BMW i3 – a 19-inch set (225/45R19 96Y front and 245/40R19 98Y rear) and an 18-inch set (225/50R18 99Y front and 245/45R18 100Y rear). The model is not sold in Japan.
Part of Yokohama’s global flagship ADVAN range, the Sport V107 is an ultra-high-performance tyre jointly developed with the BMW Group. The tyres feature a specially formulated compound and a revised tread pattern designed to improve dry performance and wear resistance, while achieving the EU’s highest “A” grade for rolling resistance.
Yokohama said it used its proprietary mound profile technology, which evenly distributes surface contact pressure to enhance handling and durability. The tyres’ rigid skeleton structure is aimed at delivering precise steering response suited for high-powered premium vehicles.
As with all tyres approved by BMW, the sidewall of the ADVAN Sport V107 carries the automaker’s star mark, signifying compliance with BMW’s standards for technology, quality and reliability.
Continental Tire Partners with Fleetio to Streamline Fleet Tire Management
- By TT News
- November 03, 2025
Continental Tire the Americas, LLC has formed a strategic partnership with fleet management platform Fleetio, enabling direct access to Continental and General Tire brands through the digital platform.
The tie-up allows fleet managers using Fleetio’s system to purchase tyres, track usage, and monitor performance data across their operations, with the aim of reducing overall ownership costs.
"Continental is committed to delivering innovative solutions that help fleets operate more efficiently," said Dan Gould, Sr. Commercial Sales Manager, Continental Tire. "By partnering with Fleetio, we're making it easier than ever for fleet operators to access our trusted tire brands and make data-driven decisions that support safety, uptime, and cost savings."
Fleetio's platform handles maintenance scheduling, inspections, fuel tracking and parts management for commercial fleets. The company supports more than one million vehicles across 100-plus countries and processes over 13 million repair orders annually through a network of 110,000 repair shops.
The platform counts AAA, Stanley Steemer and Subaru of America amongst its customer base. Fleetio recently expanded its maintenance shop network into Canada as part of its push into enterprise-level fleet operations.
"We're proud to welcome Continental Tire and General Tire into Fleetio's Maintenance Shop Network," said Kendee Vaughn, Director of Vendor Partnerships at Fleetio. "Together, we're making it easier for fleets to access trusted tire brands through a single, comprehensive platform built for speed, scale, and reliability."
The partnership represents Continental's latest move to integrate digital solutions into its commercial tyre business as fleet operators increasingly seek centralised platforms to manage vehicle operations.
Mickey Thompson Named Official Tyre Sponsor For Jeep Jamboree Events
- By TT News
- November 03, 2025
Mickey Thompson Tires & Wheels has signed on as the official tyre and wheel sponsor of Jeep Jamboree USA and Jeep Adventure Academy, the off-road tyre brand.
The partnership will see Mickey Thompson products, including its Baja Boss and Baja Legend lines, featured at Jeep Jamboree events aimed at both novice and experienced off-road enthusiasts.
"We're thrilled to welcome Mickey Thompson as the official tire and wheel of Jeep Jamboree USA & Jeep Adventure Academy," said Pearse Umlauf, President of Jeep Jamboree USA. "Mickey Thompson's legacy in off-road performance and commitment to the enthusiast community makes them a perfect fit for our events, which are all about education, exploration and building lifelong connections through off-roading adventures."
The Stow, Ohio-based company offers tyres ranging from 37 to 44 inches designed for off-road use. Event participants will have opportunities to test the products across various terrains and vehicle configurations.
"Jeepers are at the heart of Mickey Thompson," said Matt Arko, general manager, Marketing & Product at Mickey Thompson. "Whether they've just purchased their first Jeep or have been wheeling for years, we want to help them push their limits and discover what their vehicles are capable of. This partnership is about empowering off-roaders to do amazing things – and make lasting memories – with their Jeeps, and we couldn't be more excited to be part of this community."
Founded in 1963 by Mickey Thompson and Gene McMannis, the company markets performance, racing and off-road tyres globally.
Goodyear launches Eagle F1 All-Season tyre for performance-focused drivers
- By TT News
- October 30, 2025
Goodyear Tire & Rubber launched its Eagle F1 All-Season, a premium ultra-high-performance tyre designed to deliver year-round capability for drivers who prioritise handling and grip.
The new tyre targets owners of sports cars, performance sedans and premium crossovers, offering what the company describes as exceptional performance in dry, wet and light snow conditions without requiring seasonal tyre changes.
“As one of our most premium performance tyres yet, the Goodyear Eagle F1 All Season is a testament to Goodyear’s commitment to innovation and versatility,” said Jim Reese, Director, Category Strategy and Planning for Goodyear. “We’re proud to offer a tyre that meets the needs of spirited drivers who want precision handling and all-season confidence—without switching tyres.”
The Eagle F1 All-Season features a motorsport-inspired tread pattern and compound designed to enhance durability and treadwear. It includes a built-in wear gauge to help motorists monitor tyre life.
Goodyear emphasised the tyre’s wet braking performance and its ability to deliver what it calls “track-level precision” whilst maintaining a quiet, comfortable ride for everyday driving.
The product is now available through Goodyear’s retail network and authorised dealers across the United States and Canada, expanding the company’s performance segment offering built on more than 50 years of racing heritage.
Yokohama Rubber supplies fuel-efficient tyres for Mitsubishi’s new eK Space
- By TT News
- October 30, 2025
Yokohama Rubber has begun supplying its BluEarth-FE AE30 tyres as original equipment for Mitsubishi Motors Corp’s newly launched mini-vehicle, the eK Space.
The Japanese tyre manufacturer is providing 155/65R14 75S size tyres for the compact vehicle, which hit the market in October 2025.
The BluEarth-FE AE30 belongs to Yokohama’s environmentally focused BluEarth global brand, which emphasises being “environmentally, human, and socially friendly”. The fuel-efficient standard tyre offers a balance of performance characteristics, including low noise, comfort and longevity.
Mitsubishi’s eK Space targets a broad demographic with its modern design and spacious interior, combining urban manoeuvrability with passenger comfort.
Yokohama has been expanding its presence in the original equipment market, with its BluEarth technology now featured on various new vehicle models, including sedans, sport utility vehicles, sports cars and compact cars across petrol, hybrid and electric powertrains.
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