Apex One Endurance Series Launches With Michelin As Official Tyre Partner
- By TT News
- October 11, 2025
Michelin has been named the Official Tyre Partner of the newly formed Apex One Endurance Series. This alliance will see the tyre manufacturer supply its race-proven technology to all competitors throughout the championship. The collaboration highlights Michelin's deep-rooted dedication to endurance racing, a discipline where tyre durability, efficiency and consistent performance are fundamental to team strategy and on-track success.
The series itself is a joint venture between American testing and racing event organiser Apex One and Creventic, a Dutch promoter renowned for its European endurance events. The competition will adhere to Creventic's FIA-approved 24H Series regulations and use a circuit-specific balance of performance. A diverse multi-class field will include various categories such as homologated GT3 cars, a class for the Porsche GT3 Cup 992 and a TC4 class for production-based racecars. The series will also feature a TCE class for touring cars and other specified models.
The series will debut with a two-round winter schedule, commencing at Florida’s Sebring International Raceway with the Sebring 10H from 20–23 November 2025. The second event, the COTA 12H, is scheduled for 5–8 February 2026 at the Circuit of the Americas in Austin, Texas. This round will feature a unique split format, with seven hours of racing on Saturday followed by a further five hours on Sunday. Designed as a launching platform, the Apex One Endurance Series aims to provide a competitive proving ground for both amateur drivers and emerging young professionals.
Raymond Cotton, Motorsports Director, Michelin North America, Inc, said, “Endurance racing pushes vehicles and tyres to their absolute limits, making it the ultimate stage to showcase Michelin’s technology, innovation and pursuit of sustainable mobility. This new partnership with Apex One reflects that dedication and compliments Michelin’s existing global racing initiatives.”
Daniel Bloom, President, APEX One, said, “Having Michelin as our Official Tyre Partner elevates the Apex One Endurance Series to new heights. Michelin’s track record in endurance racing is unmatched, and their expertise ensures our teams and drivers will experience the highest standard of competition and performance.”
Kuraray America Marks National STEM Day With San Jacinto College Event
- By TT News
- November 13, 2026
Kuraray America, Inc. marked National STEM Day on 8 November by spotlighting a community educational event that brought together 15 of its volunteers and students from the Houston Japanese Supplementary School at San Jacinto College for a day of hands-on exploration and discovery.
Participants engaged in activities illustrating how science, technology, engineering and mathematics (STEM) converge in chemical manufacturing. Experiments with superabsorbent polymer beads explored chemistry and material properties, while a tour of the college’s facilities introduced industrial equipment. Students also learned about water filtration and distillation processes and how mathematical concepts underpin scientific and engineering applications.

One student showed particular interest in the distillation tower, linking the experience to the Kuraray Group’s contributions to everyday life and its mission of achieving for people and the planet what no one else can. The event also benefited KAI volunteers, who shared technical knowledge, exchanged perspectives and learned alongside potential future scientists and engineers.

Kuraray America thanked Reiko Fuwa and Tomohiro Tani for coordinating the visit, Hans Vandommele for sharing his expertise and all 15 KAI volunteers. The company also expressed appreciation to San Jacinto College for facility access and to the Houston Japanese Supplementary School students for their curiosity, enthusiasm and thoughtful questions.


Liberty Tire Recycling Showcases Recycling Leadership At SEMA 2026
- By TT News
- November 12, 2026
Liberty Tire Recycling attended the 2026 SEMA Show in Las Vegas, held from 3–6 November at the Las Vegas Convention Center. The automotive aftermarket event, one of the industry's largest, drew over 160,000 attendees from the automotive, tyre and transportation sectors to review new products, technologies and business opportunities.
The Lakin Tire brand, a consistent SEMA exhibitor, once again used the show to reinforce industry relationships and present Liberty's tyre collection, recycling and sustainable resource management capabilities. Personnel from Grade/Used Tires, Commercial Truck Tires, Metals, Recycling and Collection, together with corporate and regional leadership, met customers, suppliers and industry professionals from around the world.

The booth received existing and prospective customers from numerous tyre and automotive segments during the week. Costco Wholesale Corporate Office, United Tires and UTU Wholesale were among the organisations that stopped by to examine Liberty Tire's products, services and nationwide reach. The company viewed the event as an effective forum for monitoring emerging market trends and demonstrating its position in recycling and sustainability, alongside its focus on innovation, workforce development and circular economy principles.
A memorable moment came when a high school shop teacher and students, attending through a special educator programme, toured the booth to learn about tyre recycling and industry operations. Liberty team members provided industry insights, outlined career pathways and acknowledged educators' contribution to developing future skilled trades professionals, supplying tyre inflation gauges for classroom use.
Laufenn G Fit 4S Earns ‘Good’ Rating In Auto Bild Allrad All-Season SUV Tyre Test
- By TT News
- November 12, 2026
Laufenn, Hankook's associate brand, earned a ‘Good’ ratingwith an overall score of 2.2 for its G Fit 4S in the Auto Bild Allrad all-season SUV tyre test published on 8 October 2026 (issue 41). The tyre competed credibly against 11 rivals from established premium marques, finishing competitively in a 12-strong field.
Wet handling proved a particular strength, with the G Fit 4S collecting the second-highest rating shared with other models. Aquaplaning resistance also impressed, as the tyre held its line until stability began to fade at roughly 100 kmph (62 mph). In snow, it recorded the third-shortest braking distance, matching two other contenders.
Testing spanned snow, wet and dry disciplines, each weighted equally in the final ranking, with a third-generation MINI Countryman serving as the test vehicle. Snow assessments were carried out in New Zealand, while European venues hosted the wet and dry evaluations. The jury's conclusion underscored Laufenn's value-focused positioning, finding the G Fit 4S a solid option for cost-conscious buyers.
Tyres Europe Backs International Standards As Basis For Tyre Recyclability Assessment
- By TT News
- November 12, 2026
Tyres Europe has underscored that tyres qualify as fully recyclable under ISO 22628:2002 and UN Regulation No. 133, describing the established methodology as a robust foundation for assessing tyre recyclability. The organisation recently set out its position on the matter.
The distinction between recyclability and actual recycling rates is central to the group's argument. Recyclability refers to the technical potential of a product and its materials to be recycled, while the real rate hinges on treatment capacity and demand for secondary raw materials. Regulatory frameworks should therefore separate the two concepts clearly and align with an internationally recognised standard.
Tyres consist of rubber compounds, chemical additives and reinforcing textile and steel cords, and at end of life they are separated into rubber, textile and steel fractions, all of which existing mechanical or chemical routes can recycle. Mechanical processing yields rubber granules and powders usable as secondary raw materials across many applications, recovered textiles can be further processed and valorised, and cleaned recovered steel can re-enter metal recycling and steelmaking.
Tyres Europe pledged continued cooperation with policymakers and value-chain partners to strengthen circularity and maximise recovery of valuable tyre materials in Europe, with the full paper available on its website.

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