Bridgestone Americas (Bridgestone) has announced an investment of approximately US $190 million to renovate and expand its tyre manufacturing plant located in Belén de Heredia, Costa Rica. This investment is in addition to more than US $60 million planned for 2022-2026. In total, the company will be investing over US $250 million over the five-year period, Bridgestone claims. Thanks to the new capital investment, the company will be able to extend its facilities and increase its production capacity up to 36 percent by 2026 and adding more than 160 new permanent jobs.

Sharing his views, Alfonso Zendejas, President of Bridgestone Latin America North, Bridgestone Americas, said, “This new capital investment represents an important step for Bridgestone's tyre production capacity, and it also reinforces our commitment to contributing to Costa Rica’s economic and social development. This investment strengthens Bridgestone’s commitment to Costa Rica as a strategic location for local and global business activities and further contributes to our ability to maximise value for all of our stakeholders.”

According to Bridgestone, this investment complements the strategic plan for sustainable growth that the company has been implementing in recent years to expand the businesses that operates in the country. From 2020 to date, Bridgestone Costa Rica has invested more than US $38.5 million. Bridgestone states that US $36 million of this has been destined for modernisation and efficiency projects for the tyre manufacturing plant, US $2 million for the expansion of the plant in Turrialba and US $0.5 million to strengthen the operations of the Bridgestone Business Services.

"At Bridgestone, we believe in the great potential of the Latin American market, as well as the high levels of quality and reliability of the local workforce. Thanks to the trust of the corporation and the daily commitment of our teammates, Latin America will remain one of the most outstanding regions for the company worldwide," said Celso Villalva, Vice President of Latin American Manufacturing, Bridgestone Americas.

As per Bridgestone, the expansion of its plant in Costa Rica supports the Bridgestone E8 commitment. The E8 commitment places sustainability at the centre of its strategy and consists of eight Bridgestone-like values starting with the letter E (Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease and Empowerment). Bridgestone claims that it has committed to working together with employees, society, partners and customers to realise a sustainable society. This expansion project exalts the values of extension, economy and ecology, since it includes the adoption of new machines and manufacturing technologies, as well as the replacement of two fuel oil boilers with electrical ones, resulting in more efficient production with zero carbon emissions.

Pablo Jiménez, Manufacturing Director of Bridgestone Costa Rica, Bridgestone Americas, explained, “With the expansion of the plant, we will be able to continue to meet the current and future needs of our customers, focusing on the production of premium tyres for domestic and export markets and sustainable solutions with products that will be ready for the digital age.”

Apollo Tyres Ltd has secured a one-season shirt-sleeve sponsorship agreement with AS Monaco, one of French football's most successful clubs, to increase awareness for its premium Vredestein brand.

This partnership will leverage Ligue 1's ranking as the fifth most watched football league in the world to raise awareness of Vredestein's award-winning products among a large audience in France and abroad. On November 22, AS Monaco's home league game against Brest will have the new sleeve branding for the first time. The Vredestein brand will be heavily promoted at Stade Louis-II for the 2024–2025 season, including on player sleeves and LED screens around the field. Exclusive social media initiatives will further help make the brand prominent, reaching a large and interested audience.

Yves Pouliquen, Vice President – Commercial, Europe, Apollo Tyres, said, “This partnership is an exciting opportunity to strengthen Vredestein’s presence in one of our key markets. AS Monaco’s rich history and commitment to excellence mirror our focus on performance and innovation. We look forward to building a successful relationship with the club and celebrating its achievements this season.”

Thibaut Chatelard, Marketing and Revenue Director, AS Monaco, said: “We are delighted to welcome Apollo Tyres and its Vredestein brand to the family of AS Monaco partners. This collaboration makes sense in view of the values we share, such as the constant pursuit of performance and excellence. There’s no doubt that this new support will be precious for the rest of our season, which promises to be thrilling.”

Nexen Tire, a leading global tyre manufacturer, has launched the Nexen N´Blue S tyre, adding to its range of summer tyres and providing drivers with advanced safety, energy efficiency and superior driving stability in wet and dry conditions.

Developed using highly dispersed silica and equipped with an optimised structural design, the Nexen N´Blue S tyre provides reduced road noise and improved driving stability. The tyre features an innovative tread compound, formulated with hydrophilic fillers and microstructure-controlled polymers, and provides lower rolling resistance and exceptional dry and wet grip. The tyre also excelled in test results by demonstrating an 11 percent improvement in wet braking distance compared to its predecessor.

Apart from providing excellent performance, the Nexen  N´Blue S also scores high on the sustainability index. The tyre provides an eco-friendly solution for environmentally conscious drivers by minimising fuel consumption and CO2 emissions. The Nexen N´Blue S summer tyre is available in 58 sizes, which makes it compatible with different types of vehicles.

Kumho Tire Vietnam Co., Ltd. is all set to expand its investment project in Binh Duong province of Vietnam, with the phase 3 of expansion commencing in early 2025. This was discussed at a recent meeting between Vo Van Minh, Deputy Secretary of the Provincial Party Committee and Chairman of the Provincial People's Committee (PPC), and Kim Hyun Ho, General Director of Kumho Tire Vietnam Co., Ltd.

The meeting was held on 13 November at the Administrative Centre of Binh Duong province, as per an official statement. Apart from the company’s investment till date and the planned investment for phase 3, the two also discussed about the challenges and obstacles regarding procedures and processes to have more land funds to expand the manufacturing plant, along with taking measures to tackle the obstacles. Kim Hyun Ho also conveyed to the PPC Chairman that Kumho Tire Vietnam Co., Ltd. belongs to South Korea's Kumho Tire Group and is currently ranked 10th in the car tyre manufacturing industry.

The company had invested in a tyre manufacturing plant in My Phuoc 3 Industrial Park in 2007 with a total initial investment of USD 308 million, which was supplemented by another USD 300 million in 2021. This extended the factory scale to six hectares and increased the production capacity to 12.5 million tyres annually. With the expansion in early 2025, the company will raise its total investment to USD 908 million and increase the factory's production capacity to 17 million tyres annually. The expanded capacity is expected to be operational by early 2026.

Yokohama-ATG, a leading manufacturer of all-terrain and off-the-road tyres, has expanded its Galaxy MFS 101 SDS range of forklift tyres with the launch of white, non-marking tyres.

The Galaxy MFS 101 SDS range consists of puncture-proof SDS tyres with extended wear limits designed for high-intensity working shifts and long durability. These are premium, solid rubber tyres developed for tough demands, a long service life and high driving comfort. The addition of white, non-marking tyres is specifically aimed at clean working environments.

Marked by a 3-stage construction process, the forklift tyres feature reduced heat build-up, effective shock absorption and minimised vibrations. The pattern design guarantees a smooth ride and good steerability thanks to its continuous centre lug and circumferential grooves. Furthermore, the flat walls and wide flat profile offer excellent stability when using a forklift for vertical stacking. The tyres are also equipped with anti-slip steel beads for improved rim fitment

In a case study on a CAT 2.5-tonne forklift that was used for handling heavy pallets on asphalt, the Galaxy MFS 101 SDS outshone the competitors with impressive performance. The tyre delivered an approximate 900 working hours before replacement against competitors’ 500 working hours.