EFFECTIVE CYBERSECURITY

Yokohama ADVAN Sport EV tyre to be Introduced in Intl Mkts

Due to COVID-19 pandemic, work-from-home using internet has become a growing way of connecting with associates and clients. This year, internet use has nearly doubled, due to work-from-home and lockdowns. But internet is a risky environment, especially when connecting your mobile devices to a public network. You are at an airport and connect to its public Wi-Fi network. But you are unaware that there is a hacker lurking around the corner, monitoring the internet traffic and ready to hack into your personal account. It is estimated that there are over 450 million public Wi-Fi hotspots globally, offering a rich hunting ground for cyber criminals.  

Cyber specialists tell us that currently there are more than 375 malicious threats PER MINUTE and growing. Mobile malware threats grew by a whopping 70% in Q1-2020 over Q3-2019! Cyber criminals have generated 113,000+ malicious URL’s related to COVID-19, targeting healthcare, education and banking in particular. Cybercriminals steal personal and company information by hacking into our susceptible computers and mobile devices. Cyber-attacks are especially devastating for small businesses - industry data shows that a staggering 60% of small companies, which have been hacked by cyber criminals, go out of business within 6 months after the attack.

While business operations, from conceiving an idea to its final delivery to the user, are going digital at breakneck speed, the entire operational areas remain vulnerable to cyber malfunctioning in one form or other. This impact the operations very hard short-term as well as long-term. Cyber security threats can be due to inherent flaws within the system. But the possibility of deliberate cyber-attacks and hacking from one source or the other is abundant. As competition and market battles hot up, this remains a real danger.

The risk covers a large area. One of the biggest threats is the compromising of vital data. This includes important technical details, hard-earned market information, customer information etc. Loss of data can bring the operation to a halt at great financial impact. As hinted, the problem can be due to malfunctioning of the software or external interference to steal the data.

Either way, the cost of recovery is immense, not to talk about the time lost in the process. Hidden or not, these expenses will have a big role in fixing the final profit and loss accounts.

Adding to this is the loss of credibility of the business. The output will be negatively impacted and the company will have to do great degree of explanations to the customer. It is an equal task to recover lost data and to recover lost credibility. Consumers have other options and look elsewhere. But the company cannot afford that luxury.

While the margin for deliberate external intrusion possibilities remains large, many of these security breaches are caused by human error. One needs to realise that however deep an entity goes digital, there is always that unavoidable human touch that makes it run. AND, to err is human!

This underlines the need for proper intense training. There are studies that say employee ignorance is one of the leading contributors. Workers may know the essential basics of an application, but that does not make him or her a cyber security expert. While the IT departments execute a new cloud computing initiative or new application software, they have to ensure that those handle it on a daily basis are equipped to manage a crisis.

Types of cyber threats

Cyber threats are ever-evolving and cybercriminals use different types of malware to get what they want. Malware is an abbreviated form of “malicious software.” This is software that is specifically designed to gain access to or damage a digital device, usually without the knowledge of the owner.

Crypto jacking: Malware that gives cybercriminals access to “mine” cryptocurrency on your computer, at the expense of your resources.

Form jacking: Malware in which cybercriminals inject malicious code into online forms to steal payment card details on legitimate websites.

Ransomware: It is a malicious software that uses encryption to hold data for ransom, the purpose of which is to extort money from the victims with promises of restoring encrypted data. Like other computer viruses, it usually finds its way onto a device by exploiting a security hole in vulnerable software or by tricking somebody into installing it.

Phishing: These are fake emails that can look surprisingly legitimate. If you get tricked into clicking a link or providing information, thieves can get your passwords and account numbers.

Zoom Bombing: Intruders hack into online meetings.

Remote Access Trojans (RAT): Malware that gives a cybercriminal a “back door” to remotely access a compromised computer.

Spyware: It is unwanted software that infiltrates your device, stealing your Internet usage data and sensitive information. Spyware gathers your personal information and relays it to advertisers, data firms, or external users.

Dark web: It is an underground online community where criminals can go to buy and sell your personal information.

Defense

All digital devices need to be protected using a highly-rated, proven anti-virus program. These programs provide a shield for your operating system in the form of a real-time scanner. When your antivirus program detects an infected file or program, it can delete it on the spot or move it to a special "quarantine" folder. When your antivirus quarantines a file, it prevents it from interacting with the rest of the computer.

A Virtual Private Network (VPN) creates a private network within a broader network, adding security by using encryption and tunneling mechanisms. There are some free VPN products available, but these may trade your information to help offset their costs, or impose other limitations, such as how much VPN data available per month. A paid subscription service may enable you to deploy a powerful, yet easy-to-use VPN that protects your Wi-Fi connections, bandwidth and privacy with guarantees against any losses. These VPN’s work with all digital devices - PCs, Macs, smartphones and tablets.

It goes without saying that users of all digital devices that use Wi-Fi connectivity must become more mindful of cybersecurity needs, and companies must invest in security programs and ongoing employee training.

Sri Trang Group Launches 2026 Environmental Initiative At Buriram Facility

Sri Trang Group Launches 2026 Environmental Initiative At Buriram Facility

Sri Trang Group has inaugurated the 2026 edition of its flagship environmental stewardship initiative, ‘One Sri Trang, One Environment’, at the Rubberland Products Co., Ltd. facility in Buriram. The event, which marks the first of its kind for the year, convened representatives from government bodies, local community leadership and industry partners. The primary objective was to offer an in-depth review of the conglomerate’s comprehensive environmental protocols, culminating in a guided tour of the factory’s operational core.

A central feature of the presentation was the facility’s fully enclosed raw material storage building, designed to achieve total containment of natural rubber inputs. This infrastructure serves a dual purpose: it significantly mitigates the release of airborne odours into the surrounding environment while safeguarding raw materials from climatic variations. Furthermore, the enclosed system enhances the overall efficiency of material handling and inventory management. Attendees were able to scrutinise these advanced measures, which extend well beyond the standard practices prevalent in the rubber processing industry.


Presiding over the opening ceremony, Buriram Deputy Governor Kriangsak Somjit commended the Group’s adherence to rigorous operational standards, emphasising that industrial progression must be balanced with ecological conservation throughout the entire value chain. In line with this philosophy, Group executives, led by Plant Manager Chokanan Pantong, curated an exhibition detailing The Green Journey. This display traced the company's environmental strategy from the procurement of cup lump rubber and its secure transportation, through to wastewater treatment, real-time energy monitoring and sustainable by-product management.


The programme also featured a technical demonstration of the E-Nose system, an odour monitoring solution that perpetually gathers and analyses air quality data across various factory zones. This technological application allows the organisation to correlate odour levels with specific production activities, thereby facilitating data-driven interventions to pre-empt and reduce environmental impacts. Sri Trang Group reiterated its dedication to operational transparency and sustainable coexistence, affirming that the initiative is instrumental in fostering symbiotic relationships with local communities and governmental agencies.


Hankook Ventus R54 Set To Replace C52 Across Radical Racing Network

Hankook Ventus R54 Set To Replace C52 Across Radical Racing Network

Radical Motorsport is set to debut the Hankook Ventus R54 across its worldwide racing network in January 2027, marking a major evolution in its tyre technology. Designed exclusively for Radical competition, the tyre's nomenclature reflects its bespoke nature, with the 'R' designation standing directly for Radical. This introduction signals a strategic enhancement to the brand's global racing platform.

Engineered for the SR3 and SR10 chassis, the new Ventus R54 delivers superior dry grip, improved degradation resistance and consistent performance over its lifespan while shedding four kilogrammes per set. The tyre succeeds the Ventus C52 following an intensive development and track-testing phase, representing the latest outcome of Radical's ongoing technical partnership with Hankook, a recognised leader in tyre innovation.

The advancements in compound formulation and casing architecture have been achieved without sacrificing the durability and predictability that characterised the previous model. The R54 has been meticulously tailored to the specific dynamics of Radical vehicles and the rigorous conditions of international motorsport, blending Radical's race-bred engineering knowledge with Hankook's extensive proficiency in high-performance tyre design and manufacturing.

The technical alliance between Radical and Hankook, which originated in 2018, has matured into a sustained collaboration that benefits racers across the global competition network. This relationship enables Radical to access external expertise while maintaining a focus on vehicle-specific solutions. As Radical approaches its 30th anniversary in 2027, the company continues to prioritise the evolution of its customer racing experience, free from external regulatory constraints. The Ventus R54 will be accessible to all Radical competitors from January 2027, delivering a tangible competitive advantage.

James Scott, Head of Global Technical and Aftersales, Radical Motorsport, said, “Engineered exclusively for Radical competition, the R54 represents a significant step forward, both in our partnership with Hankook and in our commitment to continually developing what we deliver to Radical racers globally. Designed around the specific demands of our cars and competition, it delivers gains in grip, consistency and degradation throughout the life of the tyre while retaining the durability our racers expect.”

Byongmo Yoon, Motorsports Marketing Manager, Hankook, said, “It is significant for us to support Radical Motorsport with the new Ventus R54, using our dedicated tyre technology to maximise the performance potential of its race cars. We look forward to seeing the technical expertise of both teams come together to deliver an even stronger driving experience on track.”

Webfleet To Debut AI-Driven Fleet Analytics And Comprehensive Asset Tracking At IAA 2026

Webfleet To Debut AI-Driven Fleet Analytics And Comprehensive Asset Tracking At IAA 2026

Webfleet, the fleet management arm of Bridgestone, is preparing a major product showcase at IAA TRANSPORTATION 2026 in Hannover, scheduled from 15 to 20 September. The company will use the event to introduce two significant offerings, Fleet Insights and Asset Management 360, which are designed to address growing demands for operational efficiency. A media preview is set for 14 September, one day before the main exhibition opens to the public.

The first of these, Fleet Insights, functions as a diagnostic engine that processes raw telemetry into prioritised recommendations. It consolidates performance metrics with sector-specific comparisons, allowing transport operators to gauge their standing against more than 200 anonymised peer profiles. These comparisons factor in variables such as fleet composition, industry sector and geographical operating conditions, offering a nuanced view of relative performance.

Building on technology first introduced in 2025 with the Fleet Advisor conversational tool, this latest analytics module is already active across all markets where Webfleet operates. A subsequent update, expected by late October, will introduce automated suggestion capabilities, enabling the system to propose specific remedial measures and rank them by probable effectiveness. This progression from data access to guided action forms the core of the company's product philosophy.


Asset Management 360, which is being previewed at the Hannover show ahead of its official rollout, takes a different but complementary approach by creating a unified command centre for diverse equipment types. It bridges the gap between powered vehicles and non-powered items such as construction machinery, storage containers and smaller trailers. The accompanying LINK 330 device, a compact battery-operated tracker, will extend real-time location services to assets previously difficult to monitor, thereby reducing search times and administrative overhead.

Visitors to the Bridgestone exhibition space in Hall 12, Booth B63, will also encounter demonstrations of Webfleet's broader ecosystem, which spans predictive maintenance scheduling, driver behaviour coaching, regulatory compliance tracking and integrated transport management systems. A separate presence through the reseller network will be maintained in Hall 25. Executive participation in the conference agenda includes a presentation by Jan-Maarten de Vries on 16 September regarding the transformation of fleet management into an intelligence-led function, followed by a panel discussion featuring Wolfgang Schmid on 17 September concerning artificial intelligence applications within the transport sector.

Running through to 20 September, the exhibition offers a comprehensive look at how the company envisions the future of asset and fleet oversight. By merging analytics with unified asset tracking, Webfleet continues to position itself as a provider of actionable intelligence rather than mere data aggregation, reinforcing its commitment to helping operators move from passive observation to active, informed decision-making.

Jan-Maarten de Vries, President – Fleet Management Solutions, Bridgestone, said, “Transport operators have more data than ever before, but data alone doesn't improve performance. The role of the fleet manager is evolving from monitoring operations to driving operational intelligence. By combining connected vehicle and asset data with advanced analytics and artificial intelligence, we can help our customers identify what to focus on, understand where action is needed and make faster, smarter decisions that improve business performance.”

Bridgestone India Launches Project PRAVAAH To Combat Groundwater Depletion In Madhya Pradesh

Bridgestone India Launches Project PRAVAAH To Combat Groundwater Depletion In Madhya Pradesh

Bridgestone India has launched Project PRAVAAH, a new environmental initiative aimed at addressing severe water scarcity and ecological decline in the Dhar district of Madhya Pradesh. The programme, executed in partnership with the Society for Agriculture and Environmental Sustainability, targets the restoration of three traditional water bodies situated within a catchment zone of approximately 140 acres.

The region has historically suffered from critical groundwater depletion, with extraction rates reaching or exceeding the annual recharge capacity. This unsustainable usage has caused water tables to plummet to depths of 10 to 20 metres below ground level, particularly during the dry pre-monsoon period, severely impacting both domestic drinking water supplies and agricultural irrigation.

Moving beyond simple water conservation, Project PRAVAAH employs nature-based solutions and active community engagement to revive local ecosystems. The effort creates new livelihood opportunities for marginalised women and complements Bridgestone’s broader environmental portfolio, which already includes 9.5 acres of biodiversity parks and community gardens designed to promote conservation awareness.

The restoration project is projected to recharge up to 150,000 metric tonnes of groundwater, ensuring more reliable water access for nearby households, livestock and farms. By revitalising ponds as living ecosystems, the initiative aims to foster biodiversity, bolster community resilience against climate variability and reaffirm the company’s dedication to long-term societal and environmental well-being.

Sudhir Kulkarni, Executive Director – HR, Admin & CSR, said, “Care for the environment and the communities that it serves are core to Bridgestone’s philosophy. Project PRAVAAH aims at tackling the acute water shortage faced by communities in Dhar. With Project PRAVAAH, we are turning these ponds back into living ecosystems that will benefit these communities.”