Hankook Tire & Technology (Hankook Tire), leading global tyre manufacturer and the exclusive supplier and official partner of Formula E, is all set to display its ‘iON’ technology at the Season 11 pre-season testing of the ABB FIA Formula E World Championship (Formula E) to be held in Valencia, Spain, from 4 to 7 November.

Twenty-two drivers from 11 participating teams will test the new GEN3 Evo race cars fitted with Hankook’s GEN3 Evo iON Race tyres at Circuit Ricardo Tormo. The last day of testing will also feature Formula E’s first-ever female-only test session, which is in line with FIA’s ongoing efforts to promote gender diversity in motorsport through its expanding FIA Girls on Track initiative. As part of this initiative, up to 22 female drivers will participate in the testing, with one to two representatives from each team testing the new GEN3 Evo.

Hankook’s GEN3 Evo iON Race tyre is developed in close collaboration with the FIA specifically for the GEN3 Evo race cars that boast 0-100 km/h acceleration in just 1.86 seconds, which is 30 percent quicker than the current Formula 1 car and 36 percent faster than its predecessor, the GEN3. The new tyre claims 5-10 percent improved grip over previous models and provides superior traction, stability and heat resistance to support the vehicle’s maximum speed of 322 km/h.

Consisting of a 16-round journey across 10 major cities worldwide – starting with the São Paulo opener this December and concluding with the London race next July – the Formula E Season 11 will witness six global EV manufacturers, including Porsche, Jaguar, Nissan, Stellantis, Mahindra, and Lola Cars, competing for the championship title. Hankook will serve as the title sponsor for five races, including the Mexico City E-Prix (Round 2), the Shanghai E-Prix (Rounds 10 & 11) and the Berlin E-Prix (Rounds 13 & 14), with each event branded under the Hankook name.

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NEXEN TIRE has extended its partnership with Zalgiris, reinforcing its commitment to basketball in Europe, particularly across the Baltic region. The renewal builds on a relationship that began in 2024 and reflects the company’s broader strategy of linking its brand to performance, innovation and mobility.

The tyre maker has pursued sports partnerships as a way to connect with fans, sharing in the passion and excitement of supporting favourite teams during major matches and memorable moments. It also values the teamwork, dedication and collective achievement that define team sports, using such ties to build authentic connections and deepen engagement in key European markets. Its collaboration with clubs including Zalgiris and FC Bayern München forms part of this approach.

Under the extended agreement, NEXEN TIRE will gain greater visibility among sports fans in the region. The partnership offers branding opportunities at Zalgirio Arena, such as synchronised on-screen advertising and promotion on LED stands near the court, in a position visible on television during EuroLeague and LKL home games.

The arrangement also includes a hospitality programme allowing NEXEN TIRE to welcome guests and business partners at Zalgiris home fixtures. Through the strengthened alliance, the company aims to share its passion with more fans while raising brand awareness across the region.

Ricky Lee, Managing Director, NEXEN TIRE Poland, said, “Our cooperation with Zalgiris has developed positively since 2024, and we are pleased to extend and strengthen this partnership. Basketball has a particularly strong following in the Baltic region, making Zalgiris an important partner as we continue to grow our presence and engage with fans. We look forward to supporting the team throughout the season and doing our best to create positive experiences for both the players and their passionate fans.”

Paulius Jankunas, President, Zalgiris, said, “We are delighted to continue our cooperation with NEXEN TIRE and build on the partnership we started two years ago. NEXEN TIRE brings extensive experience in sports marketing, and we are proud to work together on creating meaningful projects and experiences for our fans. We look forward to another successful period of cooperation and to welcoming NEXEN TIRE’s guests and partners to our games and events.”

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TBC Corporation, one of North America’s largest marketers of automotive replacement tyres through wholesale and franchise operations, has widened its tyre portfolio through the addition of four new lines under the Multi-Mile Tyres banner. Serving as a value step-up brand, Multi-Mile gives dealers a strong mix of broader product coverage and improved consumer advantages crafted to drive better retail margins, helping retailers offer greater value while lifting profitability. With this expansion, the portfolio now reaches over 85 percent of the vehicle market, offering dealers more ways to satisfy customer demand.

Among the additions are tyres built for rugged and mud terrain use, boasting self-cleaning treads that push out mud and stones alongside dependable traction both on and off the road. Also joining the range are commercial and C-metric speciality tyres tailored to heavy-duty regional and long-haul trucks, together with all-weather tyres that hold the 3-Peak Mountain Snowflake severe snow rating and are made for high mileage and consistent year-round use.

A prominent name in the replacement tyre segment, Multi-Mile carries cutting-edge touring, high-performance and broad-line tyres suited to passenger cars, light trucks and SUVs. Meanwhile, the upgraded Mile After Mile Protection Plan warranty now delivers broader coverage, adding three-year roadside assistance, a three-year road hazard protection plan and a 60-day ride guarantee on top of its extensive treadwear warranties.

Rachel Tibor, Chief Marketing Officer, TBC Wholesale, said, “For more than 70 years, Multi-Mile products have offered cost-efficient, reliable and durable tyre options that enhance safety and performance. With this expanded portfolio, Multi-Mile strengthens its position as a value step-up brand, giving dealers more opportunities to meet evolving consumer needs while offering a product mix designed to support stronger retail margins. We’re continuing our longstanding tradition of supplying the right products at the right time for every type of vehicle and application.”

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The Goodyear Tire & Rubber Company has approved a plan to close its last two chemical manufacturing plants in the United States, located in Niagara Falls, New York, and Bayport, Texas. This decision, made on 29 September 2026, signifies the company's complete withdrawal from the chemical sector as it seeks to streamline operations and concentrate solely on its core tyre products and services.

The decommissioning process is set to begin immediately, with operations at the Niagara Falls facility potentially ceasing by 31 October 2026. The full shutdown is expected to be largely finished by the end of 2027. This move will result in roughly 85 job losses across both sites. Goodyear anticipates total pre-tax exit charges between USD 55 million and USD 75 million, yet projects an annual boost of USD 15 million to USD 20 million to its Americas segment operating income starting in 2027.

This announcement follows the company's October 2025 sale of most of its polymer and chemical operations to a Gemspring Capital Management affiliate for USD 650 million. The Niagara Falls plant, operational since 1946, has also been under heavy regulatory scrutiny and investigative reporting concerning emissions of ortho-toluidine, a known carcinogen, which allegedly surpassed legal limits.

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Kuraray America, Inc. (KAI) celebrated the critical role its customer service teams play in shaping the customer experience with the Customer Service Appreciation Week 2026, recognising them as the vital connection between customers and the many internal teams working together to deliver on company commitments.

This year’s theme, ‘The Extra Mile’, honours the dedication behind that work, including coordinating complex logistics, anticipating customer needs, connecting customers with appropriate expertise and navigating unexpected challenges. Teams bring together people, information and solutions to keep customers moving forward, often making a difference through extra follow-up, proactive updates or determination to find a solution.

Levi Neufeld noted that the EVAL customer service team keeps the customer at the centre of every decision, a commitment shared across all service teams. For Dental, Dinesh Weerasinghe said going the extra mile means understanding each customer’s needs, providing accurate guidance and ensuring nothing is left unresolved. Tim Davis pointed to the PVOH team’s strength in supporting one another through heavy workloads, weather disruptions and unexpected challenges to provide seamless service.

Christian Amad emphasised AIS’s role as the first point of contact, ensuring customers receive needed information and products on time. David Steinberg highlighted Elastomers’ can-do attitude, which helps the team stay flexible and work effectively across three business units and product lines. Across all teams, that extra effort builds customer trust. KAI thanked each member for their responsiveness, knowledge, teamwork and care.

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