
Yokohama Rubber raised its financial targets for fiscal 2026, citing better-than-expected performance and the upcoming acquisition of Goodyear’s OTR business.
The tyre maker said it now expects sales revenue of USD 8.9 billion in the year ending March 2027, up from a previous target of USD 7.93 billion. Operating profit is seen at USD 1.03 billion, compared with an earlier estimate of USD 897 million. The company also boosted its operating profit margin target to 12 percent from 11 percent.
The upward revisions come as Yokohama accelerates its “Yokohama Transformation 2026” plan, focusing on existing and new business areas. The company said it’s on track to achieve “hockey stick growth” through fiscal 2027.
The acquisition of Goodyear’s off-the-road tyre business, announced last month, is expected to improve earnings significantly.
Yokohama maintained its targets for equity ratio, return on equity and operating cash flow. Capital investment will remain within depreciation levels, excluding strategic investments.
- Summer Road Trips
- Tyre Maintenance
- US Road Trips
- TRAC
- Tire and Rubber Association of Canada
Majority Of Canadian Motorists Will Avoid US As They Plan Summer Road Trips: TRAC Survey
- by TT News
- May 07, 2025

Eighty-two percent of drivers in Canada want to take a day or overnight trip this summer, according to a recent Probe Research survey for the Tire and Rubber Association of Canada (TRAC). However, a majority of drivers are opting to remain in Canada rather than travel to the United States, highlights the survey.
The results of the study, which measures interest in road trips across borders and within provinces, show that only eight percent of Canadians currently have plans to cross the border, and 88 percent of them would prefer to travel inside Canada rather than travel to the United States. This year, 51 percent of drivers cancelled their scheduled road excursions to the United States. In Canada, 28 percent of respondents will drive to another region of the nation, while 69 percent want to travel by car inside their province.
The poll also brought to light the discrepancy between drivers' behaviour and their understanding of the significance of tyre care. Given the present financial strains, the majority of Canadian drivers (89 percent) concur that appropriate tyre inflation and maintenance are more advantageous than ever since they boost tyre longevity and improve fuel efficiency.
Carol Hochu, CEO, TRAC, said, “Our findings reveal that Canadian drivers need more education about how to do tyre maintenance right. This is especially true among younger drivers, who may be taking a road trip for the first time this summer. Proper tyre inflation and maintenance aren’t just safety measures – they’re economic ones. Improper tyre inflation – both underinflation and overinflation – increases fuel consumption, shortens tyre lifespan, and even increases the risk of tyre failure on poorly maintained tyres during long road trips. So, while Canadians are staying on Canadian roads this summer, they should check their tyres before embarking on a road trip adventure. It’s simple, easy, and helps keep drivers safe.”
- Pirelli
- Porsche
- P Zero R
- Porsche 911 GTS
- P Zero Winter 2
Pirelli Develops P Zero Tyres For Porsche's First Hybrid 911 GTS
- by MT Bureau
- May 06, 2025

Pirelli has announced the development of specific P Zero tyres for the new hybrid Porsche 911 GTS. This marks the latest collaboration between the tyre manufacturer and the German automaker, extending the availability of P Zero tyres across the entire 911 range.
The tyre maker states that it has engineered a unique version of the P Zero R as the primary fitment for the sports car. This tyre aims to balance performance with daily usability. A new compound provides grip across varied surfaces and weather, with an emphasis on wet conditions. The tread pattern reduces noise and low rolling resistance supports efficiency.
A dedicated P Zero Winter 2 tyre was also created for Porsche 911 owners seeking winter performance. This tyre features a directional tread pattern to improve wet and snow grip, while enhancing braking and handling on dry surfaces.
The tyre development process utilised Pirelli’s Virtual Development Center (VDC) in Breuberg, Germany. This facility employs virtual design and testing, leading to increased precision, a 30 percent reduction in development time and a 30 percent decrease in physical prototypes. The VDC facilitated the optimisation of tyre characteristics for the Porsche 911.
This joint effort represents the latest in a long-standing partnership between Pirelli and Porsche. Pirelli has achieved 338 homologations for all Porsche models, including SUVs, sedans and sports cars with internal combustion, hybrid and electric powertrains. Previous collaborations include the P Zero Trofeo RS for the 911 GT3 RS and the Pirelli Scorpion All Terrain Plus for the 911 Dakar. The P Zero R will be the main tyre for the Porsche 911 GTS.
- Continental
- ContiConnect
- Digital Tyre Management System
- Conti Eco Gen 5
- Sustainable Logistics
- Electric Trucks
DFDS And Continental’s Journey Towards Sustainable Logistics
- by TT News
- May 06, 2025

Continental and Danish transport company DFDS are strongly committed to the development of sustainable logistics. With Europe's biggest fleet of heavy-duty electric trucks, the company uses Conti Eco Gen 5 tyres with optimised rolling resistance and high mileage, as well as the ContiConnect digital tyre management system for continuous monitoring. Both the companies have been collaborating effectively since the beginning of 2023.
With its well-balanced mix of high mileage and improved rolling resistance, the Conti Eco Gen 5 tyre series, which is a specialist for long-distance and regional transportation, powers DFDS' fleet of electric trucks. A quarter of the DFDS fleet is expected to be electrified by 2030. The ContiConnect digital tyre management system guarantees that DFDS monitors all of the fleet's tyres. Additionally, the fleet's range is extended by the digital tyre management system.
One of Denmark's oldest organisations, Det Forenede Dampskibs-Selskab (The United Steamship Company, DFDS) is made up of the business segments DFDS Ferry for maritime transportation, DFDS Logistics for road and rail transportation and DFDS Container Transport. The firm has a large fleet consisting of 70 maritime boats, 3,200 vehicles, and 15,200 trailers. The company has its own shore power infrastructure and charging stations in addition to a sizeable fleet of electric trucks.
Niklas Andersson, Executive Vice President and Head of Logistics, DFDS, said, “We are currently replacing our diesel trucks with electric trucks. We want to drive the transition to more sustainable road transportation and show that zero-emission transport is already a viable solution today. The expansion of our e-truck fleet helps to support more companies in decarbonising their supply chains and underlines our commitment to lead this development.”
Hinnerk Kaiser, Head of Product Development EMEA, Continental, said, “Sustainability and cost efficiency are attracting increasing interest on the market. The optimised rolling resistance and high mileage of Conti Eco tyres ensure that the energy efficiency of the truck increases and CO2 emissions are reduced.”
Carl-Johan Ejserholm, Fleet Manager, DFDS, said, “Thanks to the tyre sensors and the software, we have tyre inflation pressure, temperature and mileage permanently under control, avoid punctures and can carry out tyre changes according to plan. Efficient maintenance helps us to reduce operating costs. This is a benefit for us and a benefit for our customers, a benefit for everyone. By optimally managing journeys, we can minimise downtime for charging on route. More and more of our customers want us to drive battery-electric vehicles for them to further improve their environmental footprint. Digital tyre monitoring contributes to the efficient and more sustainable operation of our vehicles, which has a positive impact on our emission values.”
- German Rubber Industry
- wdk
- Economic Turnaround
Economic Turnaround Manoeuvres Must Start Immediately, Demands wdk
- by TT News
- May 06, 2025

The German rubber industry has urged for an immediate implementation of the economic turnaround.
Addressing around 250 representatives of member companies of the employers' association of the German rubber industry (ADK) and the wdk at the ‘Day of the Rubber Industry’ event in Berlin, Michael Klein, President, wdk, said, “The economic turnaround manoeuvre must begin immediately. It is incomprehensible that the small key industries, which are so important for the German location, are not mentioned at all in the coalition agreement. The medium-sized companies are unsettled and urgently need planning security. This means an ambitious reduction of documentation and reporting obligations and the fastest possible relief in energy costs.”
According to the association, the regulatory procedures are particularly difficult for small and family-run businesses to comprehend. The German rubber industry is strong and resilient in decision-making, and it brings together major tyre manufacturers and producers of other rubber goods to form a formidable industry. However, it can only fully utilise its potential if the framework conditions are improved, which is the responsibility of the incoming federal government, stressed the wdk President.
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