Zhongce Rubber Group (ZC Rubber) recently showcased its latest lineup of Westlake and Goodride tyres engineered specifically for European roads at Autopromotec 2025, Bologna.

The company shared that it has designed the tyres to meet Europe’s rigorous performance and safety standards. The products targeted for passenger vehicle, all-season, winter and commercial vehicle segments feature several A- and B-rated wet-grip models.

The passenger and all-season tyre range includes –

• Westlake ZuperFlex Z-137 (A-rated wet grip) ideal for Europe’s rainy summer conditions.
• Goodride RideMax G-147 (A-rated wet grip) for enhanced control and safety in wet driving conditions.
• Westlake Zuper 4S Z-411 (B-rated wet grip) all-season tyre built for year-round versatility and dependable traction.
• Goodride All Season Elite G-402 (B-rated wet grip) offers stable performance across changing seasons.
• Goodride ZuperSnow Z-508 is specifically engineered for harsh Central European and Northern German winters, offering superior grip and control on snow and ice.

For the commercial vehicle segment, the company introduced –

• Westlake Gen II Series (WSL2, WDL2, WSA2, WAM2 on display) commercial truck tyres built with PSCT (Pre-strain Contour Theory), BWT (Belt-Wrap Technology) and Ultra Hybrid Formula compound that provides durability, fuel efficiency, extended service life and safety for fleet operators.
• Goodride Flagship Commercial Range, which includes the premium new range for European commercial transport demands, focused on durability, performance and operational efficiency.

The Westlake Gen II Series is already sold in the European market, with other models scheduled for phased release across Europe in 2025 and early 2026.

Leo Liao, European Sales Director, ZC Rubber, said, “Every tyre we showcased at Autopromotec demonstrated our dedication to Europe’s regulatory standards and real-world driving needs. We’ve shown how Westlake and Goodride not only meet but anticipate the evolving demands of European consumers and professionals.”

Comments (0)

ADD COMMENT

Link Copied!

Bridgestone Sales (Thailand) Co., Ltd. is assembling speed enthusiasts to showcase their sporty spirit and partake in exclusive motorsport excitement at the highly anticipated 2026 Bridgestone Driving Experience, themed ‘FEEL THE VIBE. SHARE THE MOMENT’. The event welcomes customers using any model of BRIDGESTONE POTENZA tyres to elevate their driving experience by taking their own vehicles onto a real racing circuit.

Now in its fourth consecutive year, the programme offers participants the chance to explore their vehicles’ full performance capabilities under the guidance of professional drivers and automotive experts. Theoretical sessions and practical driving techniques form the core of the experience, complemented by exclusive prizes, Hot Lap opportunities and giveaways throughout the day.

Entertainment highlights include an exclusive Meet & Greet with Beer Baiyoke and the Top Secret Thailand team; Thai actress-singer-model-racing driver Maprang Alisa Khunkhaeng, as well as Ko and the Street Doc team. The action-packed schedule promises excitement and motorsport experiences for all attendees.

Scheduled for 22 November 2026 at Pathum Thani Speedway in Pathum Thani Province, registration is already open from 21 October to 10 November 2026, with selected participants to be announced on 16 November 2026. Additionally, Bridgestone is offering a ‘Buy 3 Tires, Get 1 Free’ promotion for customers switching to POTENZA tyres, valid for purchases from 21 October to 10 November 2026, along with the chance to join the event. Interested customers can contact the page administrator through the POTENZA CLUB Facebook Group.

Comments (0)

ADD COMMENT

Link Copied!

Michelin has formed a technical and sporting alliance with Segway as the Segway Dakar Rally Factory Team prepares to enter the 2028 Dakar Rally aboard an entirely new, fully electric racing motorcycle. Acting as the team's official tyre supplier and technical partner, Michelin will be involved from the project's very first stages, supporting Segway throughout development.

Segway, drawing on its electric mobility background, is pursuing a demanding engineering goal: designing a brand-new 100 percent electric racing motorcycle built to survive the Dakar Rally's punishing conditions. The event will act as a live testing environment where both partners can subject their newest innovations to extreme demands and probe fresh territory in performance and electric mobility.

The partnership is being officially sealed at EICMA 2026 in Milan, Italy, a major international motorcycle industry showcase, where representatives of both firms will sign an agreement confirming their joint dedication to the Dakar 2028 venture. Cooperation will reach far past race-tyre supply, with engineers from both sides collaborating to weave rally-raid requirements into Segway's future electric machine.

Michelin will lend its off-road and rally-raid know-how plus tyre and Bib Mousse puncture-prevention expertise, initially guiding Enduro and Desert tyre selection and advising on Bib Mousse choice, fitting and use. Joint workshops will unite Michelin Motorsport specialists with Segway engineers, gathering data under rally-raid-representative conditions to steer later tyre optimisation. With Michelin's Dakar record since 1983 and 40 victories behind it, a joint testing programme will adapt tyres progressively to the motorcycle's final specifications and demands.

Cyriaque Echevin, Michelin Off-Road Tire Marketing Director, said, “True to its pioneering spirit, Michelin is delighted to support the Segway Dakar Rally Factory Team in this particularly ambitious project. Taking on the Dakar Rally with 100 percent electric motorcycles represents an exciting technological challenge, bringing new parameters that we will need to factor into our development work. Our role will extend far beyond supplying tyres: our teams will work alongside Segway’s engineers from the earliest stages of the project, sharing our rally-raid expertise and contributing to the development of the new motorcycle. The Dakar Rally provides an exceptional testing ground for pushing technological boundaries through close collaboration with our partners.”

Comments (0)

ADD COMMENT

Link Copied!

Pirelli has chosen a softer trio of compounds for the São Paulo Grand Prix at Interlagos, naming the C3 as Hard, the C4 as Medium and the C5 as Soft. That is one step softer than a year ago, when the weekend followed the Sprint format. The race closes the long back-to-back swing through the Americas at the José Carlos Pace circuit.

Fresh asphalt laid during the year between Turns 3 and 5, and again between Turns 8 and 9, could shift grip levels and change how the track evolves. Longer runs may be affected in particular. Across the three free practice sessions, teams will study the new surface and its influence on wear and degradation.

Last year, degradation was a decisive technical theme in São Paulo. Graining came in milder than feared, but the C2 Hard of that weekend tended to slide, and the C3 and C4 wore heavily while still supporting competitive stints. A two-stop race proved the strongest approach.

Interlagos produces broadly average lateral forces overall, mixing fast corners with long straights, so the layout is not especially punishing. Loads fall fairly evenly between front and rear axles. Overtaking chances are plentiful, giving strategists room to manoeuvre, yet degradation management has usually decided who performs best, making the trade-off between one-lap speed and long-run durability central to trackside work.

Rain and sharp temperature swings are familiar at this venue given its calendar slot, so Intermediate and Full Wet tyres may again feature. In 2025, Medium and Soft dominated a wide spread of strategies, with most teams choosing two stops after an early neutralisation triggered pit visits. Pit windows differed by driver, opening gaps that aided overtaking; only two drivers stopped once, and Hard tyres appeared in just a few brief stints.

Interlagos has staged 42 Grands Prix, 37 of them titled the Brazilian Grand Prix between 1973 and 2019 before the São Paulo name returned in 2021. Michael Schumacher leads with four wins, while Sebastian Vettel, Lewis Hamilton and Max Verstappen hold three each; Ferrari and McLaren share nine team victories. The special Podium Cap, designed by Denis Dekovic for Pirelli Design and inspired by Brazil's 1958 blue football shirt with a jaguar-pattern finish, is on sale via Pirelli's e-commerce platform.

Comments (0)

ADD COMMENT

Link Copied!

Dunlop Motorcycle Europe is celebrating a successful conclusion to the 2026 Campeonato de España de Superbike (ESBK) campaign, with five of its equipped riders securing titles at the Sunday finale at Circuito de Jerez Ángel Nieto. The brand claimed five of the series' eight championships, four of them in open-tyre competition classes, after a tightly contested season spanning Spain and Portugal.

The ESBK's open-tyre rules in several classes give Dunlop a direct benchmark against competing manufacturers. The company backed riders throughout the year in Superbike, Supersport, Supersport 300, Superstock 600, Superstock 1000 and Pre-Talent. Four of those classes allow any tyre brand, while Dunlop is the sole supplier for Supersport 300 and Pre-Talent.

The Superbike, Superstock 600 and Pre-Talent crowns all remained undecided going into Jerez. Honda Laglisse's Javier Palomera clinched Superbike ahead of Dunlop-backed Ivo Lopes of BMW Easyrace Team, runner-up in the open-tyre class; the same squad also took Superstock 1000 through Mauro González. José Luis Armario won the last Superstock 600 race of the year, and in Supersport, Team Speed Racing's Marcos Ludeña placed second with Team Honda Laglisse's Yeray Ruiz third, giving Dunlop two of three open-tyre podium slots. In the Dunlop-only classes, Marc Vich took Supersport 300 and the Kawasaki Ninja Spirit Trophy, while Marcos Vinagre won Pre-Talent at Jerez, leading an all-Dunlop podium alongside Javier Vigueras and Jose Luis Cagigas.

Dunlop's ESBK programme uses its KR racing slick line, covering both development and catalogue specifications, with wet tyres also available. Data from real race weekends helps the brand validate new products before they reach other championships and track-day use. Dunlop's racing footprint also takes in the Campionato Italiano Velocità, which produced six more Dunlop champions in 2026, and the FIM Endurance World Championship, where a fresh multi-year deal makes Dunlop the sole supplier to the Superstock and Production Trophy classes.

Roberto Finetti, Marketing Manager, Dunlop Motorcycle Europe, said, “It's great to see Dunlop-equipped riders achieve such strong results in the 2026 ESBK season, with championship titles secured across multiple categories and two all-Dunlop podiums in Supersport 300 and Pre-Talent. We're incredibly proud of what our riders and teams have achieved this season and of the role Dunlop has played in their success. These results are a testament to their dedication and hard work throughout the year. Congratulations to all the newly crowned champions.”

Comments (0)

ADD COMMENT

Link Copied!