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Birla Tyre Unveils New Brand Identity To Position Itself As A High-Performance Brand
June 18, 2025
The company plans to roll out a multi-platform marketing campaign and focus on re-entering key markets, expanding distribution and strengthening its product portfolio.
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Rally Poland Opens Under Cloud of Tragedy Following Driver's Death
June 13, 2025
The 2025 Rally of Poland began under a sombre mood following the tragic death of Italian driver Matteo Doretto. The 81st edition of the iconic European rally is taking place from June 13–15 on the challenging gravel roads of the Masurian Lakes region. D
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TyreSafe Welcomes Self-Driving Innovations, But Maintains Caution On Effectiveness And Safety
June 13, 2025
While the safety watchdog has acknowledged the potential the technology holds for enhancing road safety and reducing collisions, it maintains a caution towards the effectiveness and safety benefits of Advanced Driver Assistance Systems (ADAS) – and by e
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Vaculug Appoints Darren C As Regional Operations Manager For West
June 13, 2025
Vaculug has announced the appointment of Darren C. as the company’s Regional Operations Manager for the West, overseeing key areas including Manchester, Birmingham and Wales. Darren brings with him extensive experience, knowledge and skillset and will b
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Linglong Tire Appoints Jeff Hughes As Regional Director For EMEA Specialty Tyres
June 12, 2025
Linglong Tire has appointed former Goodyear and Maxam executive Jeff Hughes as Regional Director Specialty Tyres for the EMEA region. With over 25 years of industry experience, Hughes will spearhead strategy and sales initiatives to expand Linglong’s sp
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Hiroshi Hamada Joins Falken Tyre Europe As New MD, Chairman & CEO
June 11, 2025
Falken Tyre looks to leverage Hamada’s extensive industry experience to enhance collaboration across the company’s European operations and support the brand’s long-term growth strategy.
