Mumbai-based start-up looks to make tyres green and clean, all the while enhancing farmers’ income by converting waste cotton byproducts to biodegradable products for the rubber industry.

In a world steadily transitioning towards sustainable and environmentally conscious solutions, Indian startup Biopole is poised to revolutionise the tyre, rubber and broader automotive materials space with a breakthrough innovation that merges agritech, cleantech and chemical engineering. The company has introduced Biozone 200, a high-performance bio-based antiozonant that prevents rubber products from cracking due to ozone exposure. It is generally used in the rubber and tyre industry. On the other hand, Biovive 300 is a bio-based antioxidant that protects rubber and polymer products from oxidative degradation used in the rubber and tyre industry.

In contrast to traditionally sourced materials from petrochemical derivatives, these additives are made using sustainably sourced materials that play a crucial role in improving the durability and life of rubber products, including tyres, hoses, belts, seals, plastic and even footwear soles. The company’s new offering is derived from agricultural waste – specifically, cotton stalks.

FROM AGRICULTURAL WASTE TO HIGH-VALUE ADDITIVE

In an interaction with Tyre Trends, Mehul Patel, Technical Director, Biopole, explained the development story: “What is Biopole? We provide bio-based antioxidants and antiozonants made from plants, more specifically cotton stalks, which are agricultural waste in India. After cotton is plucked, the stem or stalk is left behind, often burnt like stubble in North India. Instead of that, we extract useful chemicals from it to manufacture our solutions.”

Interestingly, while the young start-up was started just a couple of months ago, it has already established its first manufacturing unit in Dudhapur, about 120 km north of Ahmedabad, in the heart of Gujarat’s cotton belt. It currently has an annual production capacity of 4,500 metric tonnes, with Biopole sourcing raw material from nearly 1,000 farmers across a 24-square-kilometre region.

“For these farmers, it’s waste, but for us, it’s the beginning of a high-value, eco-friendly product. And we pay them for it, so it’s a win-win,” he shared.

The company has invested INR 200-250 million over the past eight years to perfect the material and bring it to commercial scale. “More than money, it’s the time that was crucial. It took us eight years to reach a stage where we could modify the compound to be usable as a technical replacement for existing antioxidants and antiozonants,” averred Patel.

Antioxidants and antiozonants are indispensable for the rubber industry. They delay degradation caused by oxidation and ozone exposure, improving product longevity. However, their petrochemical origins are increasingly problematic in a market where regulatory and environmental considerations are paramount.

“Our product is REACH-compliant (European Union’s regulations for Registration, Evaluation, Authorisation and Restriction of Chemicals), ROHS-certified (Restriction of Hazardous Substances) and California Proposition 65 compliant. This is especially critical for Indian manufacturers looking to export to Europe and the US, where chemicals like 6PPD and TDQ (Trimethyl Dihydroquinoline), which are still widely used in India, are banned,” explained Patel.

Interestingly, giving an example of how Biopole is already acting as a gamechanger in the rubber industry, Patel shared that its product has already enabled one Kanpur-based footwear manufacturer to regain access to export markets after switching to Biopole’s solution.

“They were unable to export because of regulatory issues tied to traditional chemicals. After switching to our material and clearing lab tests, they are back in business and expanding their footprint to global markets,” Patel noted.

COST-EFFECTIVE SUSTAINABILITY

It is no secret that while that the topic of sustainability has been actively pursued, for any businesses to simply switch sourcing from traditional suppliers to alternative eco-friendly materials also needs to make economic sense.

This is exactly one of the USP propositions for Biopole’s antioxidants and antiozonants solution.

Cost, often a barrier to adoption in India, has been neutralised by Biopole’s approach. “While European companies are willing to pay a premium for sustainable products, Indian customers ask about price first. But our product is priced competitively. The usage level is very small, and even if our additive is slightly more expensive than traditional options, the overall impact on the rubber compound is just about INR 0.10 per kg,” said Patel.

Giving the instance of carbon black, Patel stated, “Take carbon black, for example. Its prices fluctuate between INR 95 and INR 120 per kg, which impacts the compound price by INR 0.25 to 0.40 per kilo. In our case, the delta is much smaller and we offer a sustainability advantage.”

TYRE INDUSTRY

Given that India’s tyre industry is a high-volume, slow-approval segment, Biopole has made a strategic decision to first focus on non-tyre rubber product manufacturers.

“Tyre companies typically take three to five years to approve a new additive. They also require volumes of around 150 tonnes per month. That would overwhelm our current capacity. So we are currently targeting non-tyre applications, where monthly usage is around 1-2 tonnes per customer. This allows us to onboard multiple customers and scale gradually,” he said.

But Biopole is not actually ignoring the tyre segment. “We have already initiated pilot testing with some tyre manufacturers. If even two tyre companies approve our material, our entire capacity could be absorbed. That is why we are also preparing for future expansions,” he revealed.

Expansion is very much on the horizon. Patel estimates that scaling up to 9,000 tonnes can be done within six to eight months. “Once the market demands it, we are ready to expand our capacity at the Ahmedabad plant. The process is now streamlined,” he says.

EYEING GLOBAL MARKETS

While Gujarat was the logical choice for its facility due to its raw material ecosystem, Biopole is also exploring international expansion. “We met potential partners in the US and Ivory Coast at the American Chemical Society conference. They were extremely excited. In fact, one gentleman said, ‘Come to Ivory Coast, we’ll provide you land and cotton stalks’,” he shared.

Responding to a query if the company is open to partnerships and contract manufacturing with local stakeholders investing in infrastructure and sourcing. Patel shared that for Biopole nothing is off the tables: “We’re open to partnerships as long as it makes commercial sense.”

R&D

For Elastochemie, which has been traditionally a trading company, the journey for Biopole has been supported by a seven-member in-house R&D team, backed by collaborations with research institutions and external labs.

In addition to its current offerings, Patel revealed that Biopole “has already started working on two new products for the rubber industry, including retarders. We expect these to launch by FY2026.”

The company is also experimenting with product variations that would allow its additive to be used in coloured rubber and plastics. “Our material is naturally brown, which limits use in applications requiring bright or white colours. We are modifying it to work with those too,” he shared.

Though formally incorporated just five months ago in 2025, Biopole has global ambition and market-ready credibility. “Biopole will have its own balance sheet, and yes, it will be profitable as a standalone entity,” shared Patel.

While Elastochemie remains a trading business, Biopole’s manufacturing arm marks a strategic leap. “Trading companies don’t usually do R&D. But we wanted to build something different. Something IP-led, something that creates real change,” he stated.

As a first-of-its-kind material globally, Biopole is claimed to have no direct competition at present. He gives the anecdote of being a zero-emission vehicle in a petrol and diesel market.

“We’re not worried about competition yet, because there’s no one else doing exactly this. Our product changes the game. And for our customers, it ticks multiple boxes – regulatory, sustainability and now, affordability too,” he shared.

GEOPOLITICAL SITUATION & FUTURE PLANS

Responding to a query on whether the company could be impacted due to the global geopolitical situation and trade disruptions, he shared that India is estimated as a whole consumes over two million tonnes of rubber annually, with tyre makers accounting for 57 percent of demand. The remaining 43 percent, or 850,000 tonnes, is used in non-tyre applications. “Even if we capture three percent of that, we are talking significant volumes,” Patel shared.

He also noted that Biopole is relatively insulated from global geopolitical shocks. “We are too small to be impacted by the global supply chain disruptions. Even if we don’t export, the Indian market alone is more than enough for our immediate growth trajectory,” he said.

That said, global expansion remains attractive for the premium it offers. “US and European companies approve faster and are willing to pay more for sustainability,” Patel added.

It is quite evident that Biopole’s under the wrap development of the bio-based antiozonant and antioxidant products over the last eight years has a strategic plan to support its future narrative.

Patel shared that in the near-to-mid-term the company aims to establish its product firmly in India, US and Europe market. The company will launch at least two new rubber additives including Bioguard 400, a bio-based scorch retarded that controls vulcanisation and prevents premature curing for the rubber and tyre industry. It will also develop versions of the additive suitable for coloured plastics and rubber applications. And finally, Biopole will further scale manufacturing capacity based on traction from tyre manufacturers.

In an industry often dominated by legacy chemicals and slow-moving incumbents, Biopole’s innovative approach may well be a tipping point.

“We are not just offering a product,” concluded Patel. “We are offering a shift in thinking. A biodegradable, sustainable, regulatory-compliant material that solves real industry pain points. That’s the future – and we’re building it from waste.”

Bekaert's Ultra & Mega Tensile steel cord solutions have received the prestigious 2025 China Green Point Award for their significant role in advancing the tyre industry's shift towards low-carbon manufacturing.

This innovative reinforcement technology utilises high-strength steel, which allows for the production of lighter and more durable tyres while using less raw material. A key environmental benefit is the substantial reduction in rolling resistance, which directly improves vehicle fuel efficiency and leads to lower CO₂ emissions. Furthermore, the technology supports circular economy principles by incorporating steel with a high recycled content.

With over seven decades of expertise, Bekaert empowers leading global tyre manufacturers to create high-performance, sustainable tyres, thereby accelerating the transition to greener mobility on a large scale.

The company shared the achievement in a social media post: “A big thank you to our teams for their leadership in driving this achievement, and to our partners across the industry for making sustainable mobility a reality. This award is more than recognition: it’s proof of how materials innovation, powered by people, can accelerate change from the ground up – literally.”

Ecolomondo Corporation, a Canadian developer of sustainable technology for recycling scrap tyres, is reporting significant commercial progress at its Hawkesbury TDP facility. The company is experiencing a substantial rise in demand for its recycled products, leading to strong sales growth.

A key development involves a major customer who, since mid-July 2025, has purchased 12 truckloads of recovered carbon black (rCB), representing approximately 276 metric tonnes. This client has signalled its intention to increase order volumes further as it transitions its business from another supplier. In another positive step, a second US-based customer has formally approved Ecolomondo's recovered carbon black for use in its manufacturing supply chain and is anticipated to commence bulk orders imminently. Additionally, the company has successfully shipped its 26th tanker of tyre-derived oil, amounting to 520 metric tonnes with an estimated value of USD 416,000.

This upward trend is reflected in the financial results. For the period from 1 January to 31 August 2025, revenues reached USD 640,986, a 91 percent increase compared to the USD 336,078 recorded during the same timeframe in 2024. This growth is largely attributed to the rising sales of recovered carbon black. To support the escalating production needs, Ecolomondo plans to hire and train additional personnel for the Hawkesbury facility. The company notes that, as expected during this operational ramp-up phase, the facility is not yet generating gross margins and continues to operate at a loss.

Jean-François Labbé, Interim CEO, Ecolomondo Corporation, said, “These milestones demonstrate the reliability of our production and the repeated nature of revenues we are building.”

ARLANXEO has reinforced its commitment to sustainable manufacturing with the recent award of the International Sustainability and Carbon Certification (ISCC) PLUS standard to its Chloroprene Rubber (CR) plant in Dormagen, Germany. This facility, producing materials under the Baypren brand, becomes the company's sixth site to achieve this globally recognised standard, underscoring a corporate-wide strategy for environmental responsibility.

The ISCC PLUS certification is instrumental for ARLANXEO's Eco product portfolio, a growing line of bio-based and circular synthetic rubbers. The certification employs a mass balance approach, which allows for the tracking of sustainable raw materials through the production chain. This system enables the integration of renewable feedstocks into existing manufacturing processes, providing customers with independently verified proof of a reduced carbon footprint in the final product.

Complementing this certified production process is the advanced formulation of specific Baypren grades. The company offers Baypren 616, a sulfur grade engineered for enhanced safety and regulatory compliance. Unlike conventional alternatives, this product is manufactured without nitrosamine-forming chemicals, making it entirely free of these hazardous substances. Consequently, Baypren 616 is not classified as dangerous goods or as toxic to aquatic life, offering a safer solution that aligns with evolving regulatory standards like EU REACH. This dual focus on certified sustainable production and inherently safer product chemistry positions ARLANXEO as a leader in providing responsible rubber solutions to the market.

Edwin van Grootendorst, Global Head – Business Specialty Elastomers, ARLANXEO, said, “The ISCC PLUS certification of our CR plant reaffirms ARLANXEO's ongoing commitment to providing our customers with high-performance rubber. To ensure that Baypren meets both current and future requirements of our customers, this was therefore the next logical move for us to take. As an established partner, we want to continue playing an active role in shaping the future of a sustainable synthetic rubber market in order to ensure customer satisfaction. ARLANXEO therefore continues to invest in production, safety and sustainability to remain a strong player in the market.”

Michael Eßmann, Head – Category Management Chemicals, ARLANXEO, said, “Securing ISCC PLUS certification is a testament to our dedication to sourcing materials responsibly and sustainably. We have worked diligently to ensure that our supply chain aligns with the highest standards of environmental and social responsibility. This certification reflects our commitment to continuous improvement and sustainable growth.”

Mathe Group, a specialist in recycling radial truck tyres, has undertaken a significant multi-million-rand investment in advanced machinery designed to transform steel recovery into a major revenue source. This strategic upgrade focuses on extracting high-purity, or ‘clean steel’, for export to international markets such as India and South Korea, marking a shift from treating steel as a mere by-product to valuing it as a key income stream.

A central part of this investment involves the installation of state-of-the-art de-beading machines. Unlike older methods that damaged the steel rings embedded in tyre sidewalls, this new technology removes the beads entirely intact and free of rubber. This preserves their quality, making them easier to process and package, and allows them to be sold as a premium product for industrial applications like blasting, replacing virgin steel. The first units are already operational, with a third machine scheduled for delivery. These new, electrically-driven de-beaders will also lower maintenance costs and reduce emissions compared to the previous oil-hydraulic systems.

Furthermore, the company is commissioning an in-house clean steel mill with an integrated automated packaging line. Currently, extracted steel is sent to India for cleaning before being forwarded to South Korean manufacturers. By bringing this cleaning process to its Hammarsdale facility, Mathe Group will drastically reduce rubber contamination from 10 percent to under two percent. This enhanced purity means the steel can be bagged and loaded directly into shipping containers for the port of Durban, commanding double the price on the international market because it requires no further reprocessing. The upgraded system is expected to export 108 tonnes of clean steel weekly.

This comprehensive re-engineering of the production process recovers an additional eight percent of rubber crumb from each tyre and is set to create new jobs. The new steel extraction system is projected to be fully operational by January 2026.