JLR To Use Tyres Made From Recyclable Materials On Its Vehicles
- By TT News
- July 10, 2025
Tata Motors-owned British-luxury brand Jaguar Land Rover is said to become the first global automaker to commit to use tyres made from renewable materials as part of its sustainability commitment.
The automaker will soon become the first to soon adopt tyres made from more than 70 percent renewable and recycled materials, such as silica from rice husks and plant‑based resins at scale in its upcoming range of vehicles. In fact, the upcoming select models from Range Rover are already planned to come with Pirelli’s new P Zero tyres, which contain silica used to enhance wet performance. The material is sourced from rise husks, a natural by-product of rice milling.
These tyres do away with fossil‑based polymers and resins, which are typically used to help optimise the balance between dry and wet performance. Instead, they use plant‑based alternatives such as agricultural by‑products or used cooking oils. By using recycled materials, they reduce reliance on primary source materials to help alleviate resource consumption. Furthermore, carbon black, a crucial filler in rubber compounds used to improve stability, strength and durability, is recovered from end‑of‑life tyres and recycled steel is used to enhance handling and stability.
The automaker believes that bio‑based and recycled materials are generally more sustainable to obtain, more energy efficient to process and easier to manage at end‑of‑life than virgin and fossil‑based materials such as synthetic polymers and silica obtained from conventional materials such as quartz sand, yet perform similarly.
Reuben Chorley, Sustainable Industrial Operations Director, Jaguar Land Rover, said, “This is another example of how JLR is leading on sustainable design innovation in collaboration with its supply chain partners to deliver at scale, while reducing the environmental impact of our products. Achieving a more sustainable composition without compromising quality and performance is a challenge because of the complexity of tyre design. But working closely with Pirelli and leveraging both company’s expertise in procurement and engineering, we have been able to deliver this industry first.”
JLR and Pirelli are strengthening their commitment to sustainability with the introduction of the new P Zero tyre, featuring FSC (Forest Stewardship Council)-certified natural rubber. This initiative builds on JLR's pioneering move last year to incorporate FSC-certified natural rubber across its entire vehicle portfolio, ensuring responsible sourcing within its supply chain.
Both companies are dedicated to increasing the use of recycled and bio-based materials in their products. All such materials will undergo third-party certification to verify their quality and quantity. The long-term ambition for JLR and Pirelli is to achieve 100 percent sustainable materials in their tyres.
Enviro Signs LOI For Pyrolysis Technology Licensing In North America
- By TT News
- March 18, 2026
Scandinavian Enviro Systems AB publ has signed a letter of intent with an undisclosed partner to explore the possibility of licensing its advanced tyre pyrolysis technology for deployment in North America.
The collaboration will focus on conducting a comprehensive feasibility study to evaluate the technical and commercial viability of establishing one or multiple facilities dedicated to processing end-of-life tyres using Enviro’s proprietary method. This study is designed to provide the potential licensee with the necessary insights to assess the prospects of entering into a long-term commercial arrangement and formal technology licensing agreement.
It is important to note that any definitive agreements will depend entirely on the study's outcomes and subsequent negotiations. At this stage, there is no guarantee that the evaluation will lead to binding commitments or that the proposed transaction will ultimately materialise.
Fredrik Aaben, CEO, Scandinavian Enviro Systems, said, “We continue to see strong international interest in Enviro’s technology, and this letter of intent is yet another proof of this.”
Kraton Corporation Announces Price Hike For Polymer Products
- By TT News
- March 17, 2026
Kraton Corporation, a leading global producer of speciality polymers and high-value bio-based chemicals derived from pine wood pulping co-products, a global price increase for all polymer products with effect from 1 April 2026. The price hike will range from USD 440 per MT to USD 700 per MT, or as individual contract terms permit, with the exact price change varying according to the polymer type and production location.
The driving forces behind these significant pricing actions are multifaceted, rooted in substantial disruptions to global supply chains. These disruptions are largely attributed to the ongoing conflict in the Middle East, which has had a cascading effect on logistics. Compounding this issue are the sharply rising costs associated with transportation and essential raw materials.
LANXESS Announces Price Hike For Rubber Additives
- By TT News
- March 16, 2026
German specialty chemicals company LANXESS has announced a global price increase for its portfolio of functional additives for the manufacture of tyres and speciality rubbers. These changes, which are set to take effect immediately or as soon as individual contract terms permit, will see prices rise by 15 to 50 percent.
The driving forces behind these significant pricing actions are multifaceted, rooted in substantial disruptions to global supply chains. These disruptions are largely attributed to the ongoing geopolitical conflict, which has had a cascading effect on logistics. Compounding this issue are the sharply rising costs associated with transportation and essential raw materials.
Orion S.A. Announces Price Hike For Speciality Carbon Black
- By TT News
- March 14, 2026
Orion S.A., a global speciality chemicals company, has announced a global price increase for its portfolio of speciality carbon black. These changes, which are set to take effect immediately or as soon as individual contract terms permit, will see prices rise by up to 25 percent.
In a strategic move to address persistent market volatility, the company is also implementing a variable surcharge on top of the base price increase. The driving forces behind these significant pricing actions are multifaceted, rooted in substantial disruptions to global supply chains. These disruptions are largely attributed to the ongoing conflict in the Middle East, which has had a cascading effect on logistics. Compounding this issue are the sharply rising costs associated with transportation and essential raw materials.

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