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EC’s Automotive Simplification Package Must Not Overlook Tyres, Says Tyres Europe
December 22, 2025
Tyres Europe has responded to the European Commission’s recently presented Automotive Simplification Package. While acknowledging the proposal as an initial positive step towards reducing regulatory complexity, the association identifies a significant o
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Doublestar Tire Earns Dual Honours At 2025 World Executive Summit
December 22, 2025
Doublestar Tire secured two major honours at the 2025 World Executive Summit in Hong Kong, an event organised by the World Brand Lab. The company was celebrated as the premier brand in its field, receiving the Chinese Brand of the Year award for the tyre
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Yokohama ADVAN Tyres Power Record-Breaking Stunts In New Gymkhana Film
December 20, 2025
The Yokohama Rubber Co., Ltd.'s global flagship ADVAN tyres are prominently featured in the latest high-octane instalment of the Gymkhana film series, ‘Gymkhana: Aussie Shred’. Released by Hoonigan Media Machine, the video rapidly surpassed 5.3 millio
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Rivian Selects Nokian Hakkapeliitta R5 SUV As Official Winter Tyre For R1 Platform
December 20, 2025
American electric vehicle manufacturer Rivian has selected the Nokian Hakkapeliitta R5 SUV as the recommended winter tyre for its R1T and R1S models in North America. This partnership marks a first for Nokian Tyres in the region, where the Finnish company
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JK Tyre Celebrates Indian Automotive Excellence At ICOTY & IMOTY Awards 2026
December 20, 2025
The Maruti Suzuki Victoris was crowned Indian Car of the Year (ICOTY) 2026 and the TVS Apache RTX 300 secured the Indian Motorcycle of the Year (IMOTY) 2026 title. These prestigious honours were presented by Dr Raghupati Singhania, Chairman and Managing D
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Titan International Announces Official Partnership With NASCAR Driver Ross Chastain
December 19, 2025
Titan International Inc. is embarking on an official partnership with NASCAR competitor Ross Chastain, who is also an eighth-generation watermelon farmer. This alliance extends far beyond traditional sponsorship, focusing instead on direct agricultural su
