Bertrand Thoumsin, Sales Manager at REGOM for Europe Area, holding the Green Product Award 2025

France-headquartered AI-powered solutions for identifying and grading used tyres company REGOM recently won the Green Product Award 2025.

More than 1,500 participants from 46 countries applied for the Awards across 11 categories. The winners were selected from the top 250 nominated products and concepts, and REGOM was honoured for its innovative solution that is supporting the tyre industry.

Every year, the Green Product Award recognises products and concepts that stand out in terms of design, innovation and sustainability. The winners were announced on 15 May at the Nordic Embassies in Berlin. Embassy envoys and jurors such as Uwe Melichar (Touch Design), Prof. Claus-Christian Eckhardt (Lund University), Katja Keienburg (baby&junior) presented the awards to winners from Austria, Brazil, Canada, China, France, Germany, Italy, Netherlands, Spain, Sweden, Switzerland and the United Kingdom.

REGOM’s solution provides tyre collectors and recyclers the technology to optimise the sorting for reuse, resell, retread, material recovery and pyrolysis. The tyre recycling sector has been slow to adopt digital transformation, relying on manual inspection for decades.

The French company disrupts this status quo by bringing AI-driven efficiency and technology increase yields for reuse applications extending tyre lifespan, reducing waste, minimising environmental impact and preventing landfill accumulation.

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Yokohama ATG-owned Galaxy, a brand of tyres for construction, earthmoving and material handling, has entered the UTV and ATV segment with Hulk PSX and Everest PSX.

The company stated that the tyres are for use in the off-road segment and in utility applications, providing durability, life and traction across terrains. They are engineered to provide puncture resistance, stability and comfort for utility and recreational operations.

The Hulk PSX is for use off-road across terrains. It features a compound for tyre life and sidewalls for cut resistance. Radial construction is for performance, while shoulder blocks assist cornering and handling. It includes a tread design for traction and a tread-to-void ratio for wear resistance and stability. The model fits 12-inch and 14-inch rims to cater to UTV configurations.

On the other hand, the Everest PSX is suitable for utility applications, providing performance, durability and comfort. It offers resistance to cuts, chips and abrasions. Pattern continuity is for roadability and vibration reduction. The tyre provides traction and stability, including wet surface grip. It includes rim protection and puncture resistance for operations. The model is offered for 12-inch, 14-inch and 15-inch rims for UTV applications.

Dyutiman Chatterjee, Chief Technology Officer, Yokohama-ATG, said, “Building on its 100+ years legacy, Galaxy’s entry into the UTV/ATV category is a strategic step in strengthening its presence globally. These tyres are designed to meet the evolving needs of customers seeking performance, reliability and durability in extreme conditions.” 

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Michelin has completed the acquisition of Flexitallic, expanding the French group’s industrial sealing activities as it seeks growth in higher value-added markets under its “Michelin in Motion 2030” strategy.

Houston-based Flexitallic, founded in 1912, manufactures engineered sealing solutions used in industries including energy and chemicals, where equipment operates under extreme conditions and safety standards are stringent. The company operates 17 manufacturing facilities globally and produces seals, gaskets, sheet products and specialty filler materials.

Michelin said the acquisition would broaden its sealing solutions portfolio and strengthen its access to the aftermarket. The transaction also combines Flexitallic’s expertise in engineered sealing technologies with Michelin’s global industrial network.

Flexitallic employs about 1,200 people and generated sales of about $220m in 2025.

The companies said the deal would support demand from both traditional industrial sectors and emerging energy markets, where sealing technologies are required to ensure operational reliability and safety.

Flexitallic provides what it describes as “Total Joint Integrity” services, combining sealing products with onsite technical support aimed at improving long-term operational performance. Its specialist services division, Integra Technologies, offers onsite inspection, maintenance and compliance support across industrial assets.

Michelin said the acquisition reflected its strategy of using its industrial and materials expertise to expand beyond tyres into adjacent engineering and high-technology businesses.

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TBC Corporation, one of North America’s largest marketers of automotive replacement tyres through wholesale and franchise operations, has elevated Rachel Tibor to the role of Chief Marketing Officer for its wholesale division. She now joins the company’s executive team and will oversee the insight-driven go-to-market strategy, reporting directly to President and CEO Don Byrd.

Tibor originally joined TBC in 2023 as Group Vice President of Wholesale Marketing, where she was responsible for developing the wholesale strategy, including marketing leadership, brand positioning and customer engagement. Her career spans more than two decades, with prior leadership roles in marketing and brand strategy at Office Depot and Procter & Gamble.

She holds a bachelor’s degree from Carnegie Mellon University. The promotion reinforces TBC’s focus on data-led marketing as it continues to expand its wholesale and franchise tyre operations across North America.

Byrd said, “Rachel has created deep alignment across multiple disciplines and provided data-driven approaches that deliver a best-in-class customer experience. As Chief Marketing Officer, Rachel will continue to provide rigor and focused strategies that will drive TBC forward.”

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Continental has announced a leadership transition at its supervisory board level, with Sabrina Soussan, 56, elected as the new chair. The unanimous decision took place during the board’s constituent meeting, held immediately after the company’s Annual Shareholders’ Meeting. Soussan, who had just been elected as a shareholder representative, succeeds Wolfgang Reitzle, who departed as planned following more than 16 years of service on the board.

A German-French top executive, Soussan brings over 25 years of automotive and transport sector experience to Continental, positioning her to guide the firm’s strategic realignment. Her career includes serving as CEO of Siemens Mobility and, most recently, as CEO and chair of France’s SUEZ Group. She previously held senior roles at Continental itself and was appointed to the supervisory board by a local court in September 2025. Soussan also serves on Henkel’s Shareholders’ Committee and is standing for election to Stadler Rail’s board of directors.

At the same constituent meeting, the supervisory board extended the executive board appointment of Chief Executive Officer Christian Kötz by three years, securing his tenure until March 2030. The early renewal reflects strong confidence in his leadership, particularly his success in strengthening Continental’s tyre business amid challenging market conditions and his role in reshaping the company as a focused tire manufacturer.

Kötz, who has been with Continental’s tyre division since 1996, joined the executive board in 2019 and has led key areas including passenger-tyre replacement and commercial-vehicle tyre units, as well as global research and development for passenger-car tyres. He has served as Continental’s chief executive since 1 January 2026.

Soussan said, “Being elected as chair of the Supervisory Board fills me with joy and respect. I would like to thank the shareholders and the Supervisory Board for placing their trust in me. Continental is strongly positioned as a focused tyre manufacturer. I look forward to paving the way for a successful future together with the Supervisory Board and Executive Board.”

Kötz said, “I would like to thank the Supervisory Board for placing its trust in me. We have proven in recent years that we have the right ingredients for success: top technology in our products, state-of-the-art manufacturing, efficient distribution and a strong brand, supported by a strong team. We will continue to drive forward our success strategy and make Continental even more resilient.”

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