- Kordsa
- Sabancı Holding
- Net-Zero Emissions
- Sustainability
- Sustainable Development
- Science Based Targets initiative
- SBTi
A Car Doesn’t Care If You’re Male Or Female
- By Rommel Albuquerque
- August 20, 2021
“This has not been an easy journey. By its very nature, motorsport is a tough and all too often brutal business that can take its toll on you, physically and mentally. As a young woman climbing the ladder in this predominantly male arena, I’ve faced my fair share of challenges,” says Samantha .
Samantha started racing at an early age, her major influence being her father. “I got interested in racing because of my dad. I spent a lot of time with him growing up, so his interests had a big influence over me, which sparked my passion for cars and racing. I used to watch Formula One, go karting and attend track days with him, so I learned to love the feeling of speed at a young age. When I was 14 years old, I attended the Ferrari Driving Experience at Circuit Mont Tremblant in Quebec, Canada, and was the youngest ever participant. At the end of the event, attendees were offered to sit passenger in a Ferrari 458 Challenge race car for a hot lap with a pro driver. Needless to say, I jumped at the opportunity. I vividly remember the extremely late braking, intense G-forces and acceleration. I was strapped into a 5-point harness, but being so little, my legs were still flailing around and I had to brace myself by gripping onto the belts. Although some people may find this terrifying, I remember having the biggest smile on my face. It was an incredible, unforgettable experience that ultimately inspired me to seriously pursue a racing career myself. I started racing when I was 16 years old in regional races around the US, and also competed in my first full national series, the Canadian Touring Car Championship, that same year in 2014. I moved to Pirelli World Challenge in 2015 and competed in the TCA Class with Kinetic Motorsports in a Kia Forte, and continued to compete in PWC for the next 6 years. Since then, I’ve been competing with BMW, created our amazing race team, Samantha Tan Racing, and won multiple championships. It’s been one hell of a journey, but I wouldn’t have it any other way!”
She started off her racing career with a Mini Cooper S in the 2014 Canadian Touring Car Championship and moved on to a Kia Forte Koup in the 2015 Pirelli World Challenge. After that she closed in on BMW as her brand for future races. “When we started the race team, it was around the same time as the launch of the BMW M235iR programme. My dad and I have always been BMW enthusiasts, and I already had plans to move up to TC. BMW was the only manufacturer that was supplying factory built race cars for TC and the BMW M235iR was very competitive that year. It was the best option at the time for us. It perfectly aligned with my future goals as I also wanted to make the transition back to RWD race cars.”
Through the ages, racing has predominantly been gender biased and there are many misconceptions about female drivers. But Samantha has a great outlook on this divide. When we asked her about this, she said, “I get this question a lot, and I always like to start off with saying that one of the reasons why I love racing is because the car doesn’t care what gender or race you are. It only cares about whether you can handle it well.
“I have personally never been told that I couldn’t race because I’m a female. However, the gender discrimination that I, and many others, have experienced presents itself in more subtle ways, such as when we are judged or evaluated solely on our appearances, rather than the elite skill level we compete at. When people in the paddock question why we have been given a ride, or in other words, the opportunity to race. When people get offended by the fact that it’s my name over the door at Samantha Tan Racing. When people whistle at me wearing my driver’s suit. When I’ve been pushed off track, ending both of our races, because they couldn’t deal with getting beaten by a girl. When people have tried to make me feel like their racial/sexual comments are compliments or that it’s ‘okay’. I can’t count the amount of times people have doubted the fact that I’m a driver, saying things like ‘ but you’re so small, so pretty, so gentle’ or ‘you’re more of a model than a race car driver’. My dad has been asked many times why he allows his daughter to compete in such a dangerous sport, and time and time again, he asks ‘would you question this if she were a boy?’. The fact of the matter is he raised my brother and I the same, as every parent should.
“I recently hosted BMW USA’s International Women’s Day event, and I wanted to share some words from the speech I presented there. ‘This has not been an easy journey.
“But I race because I choose to. Because I yearn to. Because I aspire to prove that motorsport is no longer the boys club it once was. It’s a battleground that only the hungriest and most dedicated people – men AND women from all walks of life – can compete in nose-to-nose, and come out on top.

Tyres play a crucial role while racing, how do you as a racer manage to keep the race tyres at their optimum performance level?
One of the quintessential skills of a good racing driver is the ability to be at the limit of the tyre everywhere on track. To keep the tyres at their optimum performance level, you have to factor in everything: ambient temperature/track temperature, tyre pressures and degradation, avoiding pickup, heat cycles, throttle application and braking management.
The tyres have to be at the right temperature and pressures to be at their peak performance. This means avoiding the curbing during the outlap when the tyres are cold to prevent damage to the sidewalls and ensuring a proper warm up to bring the tyres up to temperature. As the tyres begin to wear, you have less grip and have to worry more about unnecessary understeer and oversteer, or in other words, not overdriving the car, because it’ll put additional temperature into the tyre and wear it out even faster. Braking progressively also adds additional heat into the tyre.
Ultimately, it’s about balancing the car, keeping it at the limit of adhesion and maximising the grip of the tyre by adapting to track conditions.
Over the years that you’ve raced, have you experienced how different tyres behave on a track and do the changes in the Pirelli tyres make a difference in the years gone by to the current ones?
I have experienced different tyres and their unique behaviours on track! For example, I have tried both slicks and rains from manufacturers such as Pirelli, Hankook, Michelin and Toyo. They all have their own distinctive characteristics and feel on track, but they also all share something in common: the manufacturers are always working to improve the composition and structure of the tyres. As the cars consistently get faster, the tyre compounds must also improve to match that performance increase.
Starting a racing company while still getting a graduation from college must have been tough. Could you take us through your thought process, the hurdles and the overall vision you have for yourself and the team?
It was extremely difficult balancing school and racing. When I started racing in 2014, I was transitioning from my last year of high school to university. I actually missed my high school graduation because I was competing at the Toronto Indy event in CTCC! I completed my degree in economics at the University of California, Irvine last year while still full-time racing for the past five years. There were many times that I would have to study in the car on the way to the racetrack, or do my homework in between sessions, or finish a race weekend and have to fly out that evening to make a final exam the next morning. I had to find the time to train, travel to race events, go to lectures, finish homework, study for exams etc... It was really tough, but it all came down to good time management, negotiating with my professors and relying on some of my college friends to help me take lecture notes. I definitely still had that college experience with multiple all-nighters, but it’s made me stronger as a person and I’m very proud to have finished the university.
My economics degree has helped my ventures with the race team. Initially, when I was in college, I just focused on my role as a driver instead of a team owner. However, after I graduated, I took a more central role and managed publicity, logistics, sponsorships and my own personal brand. I definitely could not have been as successful without my dad guiding me along the way, and am forever thankful for what he has helped me achieve.
Ultimately, my goal is to race in LeMans and to be the first Asian woman to win there. I hope to bring my amazing team with me, as one of my favourite things about racing is sharing the podium with my racing family!
What has been your biggest career high so far, and what do you have planned for the future in your bucket list?
As a driver, my biggest career high is split between winning the 2021 24H Dubai and winning the 6H Abu Dhabi. I was the first Asian woman to win the 24H Dubai and first woman to win the 6H Abu Dhabi! These were both my first ever pro racing wins, so they mean a lot to me. It was a culmination of all the hard work I had done in the previous years and I’m so proud to have shared it with my own racing team. I can’t thank my teammates, Nick Wittmer, Jon Miller and Chandler Hull, enough for putting their faith in me and helping me develop as a driver.
They played the Canadian national anthem on the podium at Abu Dhabi and raised the Canadian flag behind me as I took my trophy. It almost made me cry, I was so happy!
As a team, I think our career high was winning both the 2019 Pirelli GT4 America SprintX West Driver’s Championship and Team Championship! We were finally given credibility and recognition that we had fought for against established teams that had multiple championships on their records.
Do you have any words of advice for women who think of getting into racing but are too afraid to?
The biggest obstacle in racing is finding the funding. Racing is an extremely expensive sport and it requires a lot of sponsors, because if you don’t have the proper funding, it can be a major challenge. You really have to learn how to market yourself, build your brand, fight for recognition and seize any and every opportunity that you can.
Whenever you try anything new, you’re going to fail a lot of times and you’re going to make mistakes. You have to learn to be okay with that. Failure means that you’re trying. You fail and you eliminate a method that won’t work. From failure, we learn, grow and succeed.
As Joanne Molinaro has said, “It’s so much easier to listen to the voices that are telling you ‘you’re not good enough. You’re not smart enough. You’re not strong enough.’ You might even feel tempted to agree with them, just to shut them up. But just when you feel like giving in to those voices, I want you to remember: you are fierce. You are strong. You are a fighter.” Because success is out there for those who fight for it. (TT)

Tegeta Green Planet Explains Producer Responsibility To Future Automotive Professionals
- By TT News
- October 08, 2026
Tegeta Green Planet opened the Light Vehicle Diagnostics course at Tegeta Academy with a presentation for attendees aged 17 to 33. Beyond their chosen vocational field, participants learned about automotive waste management and environmental responsibility.
Shalva Akhvlediani, the organisation’s director, outlined its activities and goals while emphasising Extended Producer Responsibility. The session examined how the automotive sector connects to environmental duty and why used tyres, waste oils and automotive batteries must be collected and managed properly.

Tyre management and RECSOL featured prominently. Attendees traced a used tyre’s path from collection to recycling and learned how waste becomes a source of new resources. RECSOL, Tegeta’s tyre recycling plant, is a significant infrastructure project in used tyre recycling, processing tyres into materials for various uses and supporting circular economy principles.
A core aim is a system where waste is not an endpoint but the starting point for new resources, which requires infrastructure alongside greater public awareness and information on proper disposal. For participants, the meeting linked professional education with environmental awareness, stressing that future automotive professionals should understand this responsibility early.
Tyres Europe Joins Industry Call To Rethink CBAM Scope Extension
- By TT News
- October 08, 2026
Tyres Europe, alongside ACEA (the European Automobile Manufacturers’ Association) and CLEPA (the European Association of Automotive Suppliers), has dispatched a joint communication to EU decision-makers concerning the possible broadening of the Carbon Border Adjustment Mechanism (CBAM) to cover downstream goods. The move comes as trilogue discussions approach.
Tyre producers form part of an automotive value chain already bearing carbon-related expenses for steel and aluminium manufactured within Europe. The proposed expansion would draw additional products into the mechanism’s remit before the existing framework has demonstrated its effectiveness. Resulting costs and administrative requirements would land on downstream manufacturers, tyre makers included, with signatories cautioning that a conceptually sound regulatory effort could become an operational and financial strain.
Endorsing the mechanism’s aims, the signatories nonetheless urge a proportionate scope that shields the entire value chain from carbon leakage while preventing that risk from being pushed further downstream. They advocate extending the mechanism only where a material carbon-leakage danger is evidenced, and request that policymakers ease compliance demands, including via more fitting default values mirroring real production routes.
NEXEN TIRE Renews Zalgiris Deal, Expanding Brand Visibility Across Europe
- By TT News
- October 08, 2026
NEXEN TIRE has extended its partnership with Zalgiris, reinforcing its commitment to basketball in Europe, particularly across the Baltic region. The renewal builds on a relationship that began in 2024 and reflects the company’s broader strategy of linking its brand to performance, innovation and mobility.
The tyre maker has pursued sports partnerships as a way to connect with fans, sharing in the passion and excitement of supporting favourite teams during major matches and memorable moments. It also values the teamwork, dedication and collective achievement that define team sports, using such ties to build authentic connections and deepen engagement in key European markets. Its collaboration with clubs including Zalgiris and FC Bayern München forms part of this approach.
Under the extended agreement, NEXEN TIRE will gain greater visibility among sports fans in the region. The partnership offers branding opportunities at Zalgirio Arena, such as synchronised on-screen advertising and promotion on LED stands near the court, in a position visible on television during EuroLeague and LKL home games.
The arrangement also includes a hospitality programme allowing NEXEN TIRE to welcome guests and business partners at Zalgiris home fixtures. Through the strengthened alliance, the company aims to share its passion with more fans while raising brand awareness across the region.
Ricky Lee, Managing Director, NEXEN TIRE Poland, said, “Our cooperation with Zalgiris has developed positively since 2024, and we are pleased to extend and strengthen this partnership. Basketball has a particularly strong following in the Baltic region, making Zalgiris an important partner as we continue to grow our presence and engage with fans. We look forward to supporting the team throughout the season and doing our best to create positive experiences for both the players and their passionate fans.”
Paulius Jankunas, President, Zalgiris, said, “We are delighted to continue our cooperation with NEXEN TIRE and build on the partnership we started two years ago. NEXEN TIRE brings extensive experience in sports marketing, and we are proud to work together on creating meaningful projects and experiences for our fans. We look forward to another successful period of cooperation and to welcoming NEXEN TIRE’s guests and partners to our games and events.”
TBC Corporation Expands Multi-Mile Tyres Portfolio With Four New Lines
- By TT News
- October 08, 2026
TBC Corporation, one of North America’s largest marketers of automotive replacement tyres through wholesale and franchise operations, has widened its tyre portfolio through the addition of four new lines under the Multi-Mile Tyres banner. Serving as a value step-up brand, Multi-Mile gives dealers a strong mix of broader product coverage and improved consumer advantages crafted to drive better retail margins, helping retailers offer greater value while lifting profitability. With this expansion, the portfolio now reaches over 85 percent of the vehicle market, offering dealers more ways to satisfy customer demand.
Among the additions are tyres built for rugged and mud terrain use, boasting self-cleaning treads that push out mud and stones alongside dependable traction both on and off the road. Also joining the range are commercial and C-metric speciality tyres tailored to heavy-duty regional and long-haul trucks, together with all-weather tyres that hold the 3-Peak Mountain Snowflake severe snow rating and are made for high mileage and consistent year-round use.
A prominent name in the replacement tyre segment, Multi-Mile carries cutting-edge touring, high-performance and broad-line tyres suited to passenger cars, light trucks and SUVs. Meanwhile, the upgraded Mile After Mile Protection Plan warranty now delivers broader coverage, adding three-year roadside assistance, a three-year road hazard protection plan and a 60-day ride guarantee on top of its extensive treadwear warranties.
Rachel Tibor, Chief Marketing Officer, TBC Wholesale, said, “For more than 70 years, Multi-Mile products have offered cost-efficient, reliable and durable tyre options that enhance safety and performance. With this expanded portfolio, Multi-Mile strengthens its position as a value step-up brand, giving dealers more opportunities to meet evolving consumer needs while offering a product mix designed to support stronger retail margins. We’re continuing our longstanding tradition of supplying the right products at the right time for every type of vehicle and application.”


Comments (0)
ADD COMMENT