Bridgestone India, one the leading tyre companies, unveiled the winners of the 3rd Annual Mobility Social Impact Awards recently.

This distinguished initiative recognises and celebrates inventive solutions that positively influence India’s mobility industry. The award ceremony convened in Pune brought together industry leaders, innovators, and advocates for social transformation. A total prize purse of INR 3 million was conferred upon the winners across three categories.          

The Mobility Social Impact Award, introduced by Bridgestone India, is a testament to the organisation’s steadfast commitment to nurturing innovation and sustainability within the mobility domain. 

These accolades encompass three pivotal areas:

1. Commendation of mobility solutions focused on empowering marginalised social groups and communities.
2. Endeavours in the realm of road safety.
3. Initiatives dedicated to broadening access to vital resources and opportunities.

This year’s laureates represent a diverse array of projects and initiatives that have made noteworthy contributions to the mobility ecosystem:

Category: Road Safety

Recipient: Nirman Bahuuddeshiya Vikas Sanstha, Pune, Maharashtra

Achievement: Enhancing awareness about road safety among various segments in Pune, including children, driver communities, police, and traffic authorities.

Category: Increasing Access to Resources

Recipient: Vikasonmukh Sansthan, Jaipur, Rajasthan

Achievement: Exemplary work in livelihood generation through farm mechanisation in Jaipur, Rajasthan, significantly enhancing agricultural practices and livelihoods.

Category: Mobility for Empowerment of Vulnerable Groups

Recipient: Navajeevan Organization, Tirupati, Andhra Pradesh

Achievement: Promoting Safai Karamcharis, Sanitation Workers, and waste pickers as entrepreneurs, empowering them through mobility initiatives.

In addition to these primary awardees, notable mentions were also extended:

First Runner-Up: United Way of Chennai, Tamil Nadu

Project: ‘Nalam’ — Focused on providing mobile ambulance support for cancer screening.

Joint Runners-Up: Mowo Social Initiatives Foundation, Hyderabad, Telangana, and Janvikas Trust, Ahmedabad, Gujarat

Initiatives: Women in Mobility auto driving program and “Driverben- ‘Ek Nayi Pehchan’” aimed to empower women through skill development and mobility.

Furthermore, Ratna Nidhi Charitable Trust, Mumbai, Maharashtra, was lauded on the jury’s special recommendation for their exceptional efforts in providing access to high-quality prosthetic aids, thereby enhancing mobility and quality of life for individuals.

On the occasion, Stefano Sanchini, MD Bridgestone India, said, “Sustainability is core to Bridgestone’s strategy and is woven into every part of our business and operations. It is also a joint responsibility and can only be achieved effectively when all stakeholders in the ecosystem come together to deliver value for future generations. These awards are truly important as we recognise and celebrate the achievements of those whose inspiring work has positively impacted the quality of life for the communities they are engaged with.”

The esteemed jury panel included Arindam Lahiri, CEO Automotive Skills Development Council, Prashant Ranjan Verma, General Secretary at the National Association for the Blind Delhi, and Dr Sudha Kothari, Managing Trustee Chaitanya.

Awardees were honoured at the event graced by Chief Guest Biren Bhuta, a recipient of the Gurukul Fellowship from the Foundation for Universal Responsibility of His Holiness the Dalai Lama. Bhuta serves on the boards of Gram Vikas in Odisha, Bhasha Research and Publication Centre in Gujarat, and SeSTA in Assam, among other dignitaries from corporates, NGOs, Government, and local administration.

Apollo Tyres Ltd has secured a one-season shirt-sleeve sponsorship agreement with AS Monaco, one of French football's most successful clubs, to increase awareness for its premium Vredestein brand.

This partnership will leverage Ligue 1's ranking as the fifth most watched football league in the world to raise awareness of Vredestein's award-winning products among a large audience in France and abroad. On November 22, AS Monaco's home league game against Brest will have the new sleeve branding for the first time. The Vredestein brand will be heavily promoted at Stade Louis-II for the 2024–2025 season, including on player sleeves and LED screens around the field. Exclusive social media initiatives will further help make the brand prominent, reaching a large and interested audience.

Yves Pouliquen, Vice President – Commercial, Europe, Apollo Tyres, said, “This partnership is an exciting opportunity to strengthen Vredestein’s presence in one of our key markets. AS Monaco’s rich history and commitment to excellence mirror our focus on performance and innovation. We look forward to building a successful relationship with the club and celebrating its achievements this season.”

Thibaut Chatelard, Marketing and Revenue Director, AS Monaco, said: “We are delighted to welcome Apollo Tyres and its Vredestein brand to the family of AS Monaco partners. This collaboration makes sense in view of the values we share, such as the constant pursuit of performance and excellence. There’s no doubt that this new support will be precious for the rest of our season, which promises to be thrilling.”

Nexen Tire, a leading global tyre manufacturer, has launched the Nexen N´Blue S tyre, adding to its range of summer tyres and providing drivers with advanced safety, energy efficiency and superior driving stability in wet and dry conditions.

Developed using highly dispersed silica and equipped with an optimised structural design, the Nexen N´Blue S tyre provides reduced road noise and improved driving stability. The tyre features an innovative tread compound, formulated with hydrophilic fillers and microstructure-controlled polymers, and provides lower rolling resistance and exceptional dry and wet grip. The tyre also excelled in test results by demonstrating an 11 percent improvement in wet braking distance compared to its predecessor.

Apart from providing excellent performance, the Nexen  N´Blue S also scores high on the sustainability index. The tyre provides an eco-friendly solution for environmentally conscious drivers by minimising fuel consumption and CO2 emissions. The Nexen N´Blue S summer tyre is available in 58 sizes, which makes it compatible with different types of vehicles.

Kumho Tire Vietnam Co., Ltd. is all set to expand its investment project in Binh Duong province of Vietnam, with the phase 3 of expansion commencing in early 2025. This was discussed at a recent meeting between Vo Van Minh, Deputy Secretary of the Provincial Party Committee and Chairman of the Provincial People's Committee (PPC), and Kim Hyun Ho, General Director of Kumho Tire Vietnam Co., Ltd.

The meeting was held on 13 November at the Administrative Centre of Binh Duong province, as per an official statement. Apart from the company’s investment till date and the planned investment for phase 3, the two also discussed about the challenges and obstacles regarding procedures and processes to have more land funds to expand the manufacturing plant, along with taking measures to tackle the obstacles. Kim Hyun Ho also conveyed to the PPC Chairman that Kumho Tire Vietnam Co., Ltd. belongs to South Korea's Kumho Tire Group and is currently ranked 10th in the car tyre manufacturing industry.

The company had invested in a tyre manufacturing plant in My Phuoc 3 Industrial Park in 2007 with a total initial investment of USD 308 million, which was supplemented by another USD 300 million in 2021. This extended the factory scale to six hectares and increased the production capacity to 12.5 million tyres annually. With the expansion in early 2025, the company will raise its total investment to USD 908 million and increase the factory's production capacity to 17 million tyres annually. The expanded capacity is expected to be operational by early 2026.

Yokohama-ATG, a leading manufacturer of all-terrain and off-the-road tyres, has expanded its Galaxy MFS 101 SDS range of forklift tyres with the launch of white, non-marking tyres.

The Galaxy MFS 101 SDS range consists of puncture-proof SDS tyres with extended wear limits designed for high-intensity working shifts and long durability. These are premium, solid rubber tyres developed for tough demands, a long service life and high driving comfort. The addition of white, non-marking tyres is specifically aimed at clean working environments.

Marked by a 3-stage construction process, the forklift tyres feature reduced heat build-up, effective shock absorption and minimised vibrations. The pattern design guarantees a smooth ride and good steerability thanks to its continuous centre lug and circumferential grooves. Furthermore, the flat walls and wide flat profile offer excellent stability when using a forklift for vertical stacking. The tyres are also equipped with anti-slip steel beads for improved rim fitment

In a case study on a CAT 2.5-tonne forklift that was used for handling heavy pallets on asphalt, the Galaxy MFS 101 SDS outshone the competitors with impressive performance. The tyre delivered an approximate 900 working hours before replacement against competitors’ 500 working hours.