Rubber certainly has its role to play in forest landscapes across the world, with natural rubber plantations having risen as a substantial basis of deforestation. One element that addresses deforestation concerns is the correct certification of rubber – be it natural or synthetic. International Sustainability & Carbon Certification (ISCC), a globally leading certification system, works with the objective of providing sustainability solutions for fully traceable and deforestation-free supply chains, inter alia involving the rubber industry. ISCC was one of the presenters at the Tire Technology Expo 2022 at Hannover, Germany, and Dr Jan M Henke, Director, ISCC, threw light on the nitty-gritty of certifications in the rubber industry, their clients in the tyre and rubber industry and more, in an interaction with Tyre Trends.

Can you tell us about your global sustainability scheme?
Our global sustainability and carbon certification scheme has certified companies in more than 100 countries. We certify entire supply chains from farms to plantations and forestry, and also the point of origin of waste and residues, biogenic and fossil waste. This is also covering rubber and natural rubber. Moreover, we cover biogenic waste and residues, including fossil waste, like carbon black, which is, again, used in the rubber industry. We also certify pyrolysis, where recycled mixed plastic waste can help produce synthetic rubber out of the pyrolysis oil. And we certify the entire supply chain, sustainability of raw material.

What is Meo’s role?
Meo initiated ISCC in a multi-stakeholder process a long time ago. It once was a Meo project and went on to become an operations and certification scheme. It was even recognised by the European Commission and some other authorities. It later got segregated from Meo, and ISCC is governed by the ISCC Association with more than 200 members.

So, what role does Meo play in this in case of certification?
Certification is always by independent, third-party certification bodies. ISCC is the standard development. Today’s ISCC was once a project of Meo. It then went on to become independent and operational, and was no longer a project but an individual entity running and further developing and improving the certification scheme.

The operations of the certification system, database, registration, qualification, training programme, integrity programme, the website and all the day-to-day business is done by ISCC. We are currently incorporating 45 certification bodies that are actually doing the on-site audits based on the ISCC standard.

Is ISCC recognised by the European Union?
Yes, it is being used in many sectors, like in bio energy, bio fuel, renewable transport fuels etc. In fact, ISCC is also recognised by the European Commission and by companies based on their sustainability standards and different industry initiatives.

Hence, ISCC is active on a really broad scale, covering different types of raw materials, natural rubber being one of them. We are also covering waste and residues for pyrolysis and their outputs. We then go to all the different end markets, which can be polymers, rubber, tyres, packaging, all types of plastic products, bio energy or any type of renewable fuels, aviation fuels, maritime fuels etc. This is global and is being used in more than 100 countries.

Tyre companies are talking about sustainability, but the larger part of the industry is of small stakeholders, especially in the natural rubber segment, where traceability and accountability are the main issues. How do you see this?
That’s a big challenge, especially in rubber production. At the cultivation level, there are a lot of small holders. There also exist large plantations that are easier to implement and certify. However, it’s definitely a bigger challenge with the small holders; it always depends on how well they are organised, whether there are certain structures, cooperatives or some central units.

Can you tell us about the certification of natural rubber?
The certification of natural rubber is definitely possible. Palm oil is maybe another example where the setup is quite similar sometimes. Also, with respect to the small holders, sometimes the companies are the same. Furthermore, we are very active in the palm oil sector with ISCC. We now also see a demand for natural rubber sustainability certification.

Is there a different process for getting certified in the rubber industry or is it a standard process?
It’s a standard process. It works on plantation. In fact, it works more or less the same as for palm plantations. But you certainly need to make sure that all the small holders reach a certain level, which is difficult. So starting out, bigger plantations may be easier because it’s easier for them to properly prepare for the certification audits. And then, you need to involve more farmers, step by step.

Who decides the standard process to get the certifications?
ISCC develops the standards and the requirements in the multi-stakeholder process. It then comes down to a company saying that it wants to become certified, use ISCC and also make certain claims and communications to its customers and stakeholders. They then reach out to a certification body, that is cooperating with ISCC. Following this, the certification body will do the audit on site – the third-party auditor will also make a decision on the issuance of the certificate.

Can tyre manufacturers get different certifications? For instance, one for natural rubber and another one for synthetic rubber? Or do they get one for all?
If tyre manufacturers source raw material for manufacturing from natural rubber but also synthetic rubber and everything under ISCC, then it’s one audit. Then the auditor would look into aspects of the volume of natural rubber being used that has been certified, although upstream. If one buys from certified suppliers and if the same auditors check, then aspects like the share of the certified synthetic rubber being used, the share of carbon black, etc. are taken into account. And finally, everything can be put together and a certain claim can be made.

Can tyre companies get a separate certificate for natural rubber?
Yes, they can. They can have separate certificates for natural and synthetic rubber both, or even of everything together. As for the final tyre, let’s say, if it’s 20 percent natural rubber and 20 percent synthetic rubber (40 percent of the tyre), then they can make certain sustainability claims on use of sustainable, circular materials etc.

What is the value of a certification?
It’s no deforestation – that’s key when it comes to natural rubber. When you certify, ‘no deforestation’ is the core requirement and deforestation is not allowed under ISCC. It is about additional environmental and social human rights criteria. This fits fine in this part of ISCC’s sustainability standard. And then it’s certainly about traceability in the supply chain, all the way in the end to the final tyre. And if this is established, then you can certainly make claims about the rubber or the final tyre, saying that it has been sustainably produced, based on sustainably sourced raw materials etc.

Plus, if you do this in a smart way, then you can actually cover the natural and synthetic rubber. Natural rubber and synthetic rubber are both very important parts of the final tyre. Both can be covered under ISCC.

Deforestation is a big issue, mainly in Southeast Asian and African countries. How difficult is it to keep an eye on that?
It’s not always easy to handle. Deforestation is not allowed under ISCC; there is a cut-off date of January 2008. If there was deforestation after January 2008, one cannot become certified. However, replanting or a change from palm to rubber is not considered as deforestation.

For example, if you have a palm plantation and if you cut it and plant rubber after 25 years, then that’s not deforestation. That’s just normal replanting.

Also, ISCC is certainly doing assessments, supported by remote sensing. Our core principle is no deforestation, which is very important to ISCC and its stakeholders. ISCC is not just us doing the operations in Cologne; there’s the ISCC Association for the multi-stakeholder dialogue. It has over 200 members from entire supply chains, industries, plantation companies, mineral oil, chemical companies, converters etc. We also have research organisations from different regions involved. In fact, also a number of non-governmental organisations are members of the ISCC Association.

The association meets annually and makes important strategic decisions and elects the ISCC Board. Due to the representation of the research sector and non-governmental organisations, there is quite a good balance of what people want and further development.

Can you tell us about the commercial benefits involved in having a certification?
There is a big value in it. It reduces sustainability risks for companies, helps to establish monitoring, protects the license to operate and has commercial value. For example, the OEMs ask for more sustainable products or lower greenhouse gas emissions. They all have climate neutrality commitments in place and need to start delivering step-by-step now; they need to show what are the activities that they are engaged in and how those improve sustainability in the overall supply chain. Here, ISCC certification can be used.

How do you maintain transparency in certification as a third party?
There is an annual audit. The certificate is valid for one year and then there is a re-certification. The company needs to provide evidence in every re-certification that the rules are being followed. And if they are not, a renewal of the certificates is not possible.

We certainly have quality management and training for companies and the auditors as well, who conduct on-site audits. What’s more, we have our own integrity programmes, where we send out our own auditors. These auditors work for ISCC and double-check the performance of the companies and the work of third-party auditors. Therefore, this integrity programme is key. We have the website where all the certificates are being published and the entire standard is public.

Do you help companies improve their sustainability supply chain?
No, we don’t consult. At ISCC, we are not involved in supporting the companies in order to improve. We have the standard and we conduct the training for companies. The preparation for the audit is not where ISCC is involved; it’s independent from that type of work. And the certification bodies are not allowed to consult in parallel either. ISCC is the independent standard that is used to certify that companies fulfil the sustainability requirements.

What are the other segments that you cover in the tyre industry?
It’s the entire supply chain. Petrochemical industries, tyre manufacturers etc. can all be covered. This also includes everything from plantations to the end product in the tyre industry.

Which is the easiest and the toughest one to certify?
All elements of the supply chain need to be covered.

This can sometimes be a challenge in the beginning, so as to convince your suppliers and also get certified. But, in truth, we have more than 6,000 certificates under ISCC. So there are already a lot of players that have valid certificates, and now this is starting to move into the space of rubber and tyre manufacturers.

Can you tell us about your clients in the rubber and tyre industry?
We have requests from many tyre producers right now. Some producers are certified already. Plus, we have requests for carbon black and first requests for natural rubber. We see the number of requests increasing, and we do have first certificates and first registrations from tyre producers. So we expect this to rise further as the industry needs to show compliance with their sustainability and climate neutrality commitments.

We see the entire tyre industry now targeting sustainability. So how do you find more opportunities and what’s your plan to get more client support?
ISCC started to get really further engaged in the rubber and tyre industry about a year ago; the industry has started understanding the standards, participating in ISCC trainings, joining our stakeholder events etc. Therefore, step by step, they got to know ISCC better and what it could do for them. They have now even started to get involved and do certifications, including reaching out all the way to the cultivation of natural rubber.

Are you going to focus on the Asian market?
Yes. In fact, we already have a few hundred certificates in Malaysia, Indonesia and other countries in the region. These markets are truly important. Our other key markets are North America and Europe, while we are also active in Africa and South America.

We are, eventually, trying to do more and convince people to become certified, show compliance to sustainability requirements, engage in a continuous improvement approach to become more sustainable and then allow manufacturers to really make claims.  

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Tegeta Green Planet attended the closing ceremony and teachers' award presentation for the ‘Education for a Green Future’ project, hosted by the Environmental Information and Education Center under Georgia's Ministry of Environmental Protection and Agriculture as part of World Environment Day observances. As part of its commitment to environmental stewardship, the company conferred its own special awards upon three educators during the event.

The project aims to support preschool and primary school teachers who integrate environmental and agricultural educational resources into their teaching, making meaningful contributions to raising ecological awareness among children and young people. Nearly 150 educators participated in this year's competition, presenting diverse, creative and results-oriented environmental education projects.

Tegeta Green Planet has operated since 2022 as one of Georgia's first authorised Extended Producer Responsibility organisations, managing waste streams including used tyres, waste oils and batteries through collection, transportation and recycling in accordance with circular economy principles. The company recognised Ketevan Tskhvariashvili from Kakabeti Public Kindergarten No. 2, Darina Malatsidze from Mikeltskaro Public School and Sopio Gvelesiani from Kutaisi Public School No. 40.

Laptops were awarded to the winning educators as incentives. Supporting initiatives that strengthen environmental education and promote sustainable development values remains a key priority for the company. The long-running ‘Education for a Green Future’ project has consistently integrated environmental topics into schooling, uniting innovative teachers and proving that education serves as a fundamental foundation for environmental progress.

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Birla Carbon is reinforcing its dedication to South America’s evolving tyre and rubber sectors by merging worldwide innovation with localised production, technical proficiency and customer service. With a well-established history in Brazil and extensive experience across the continent, the company is strategically positioned to assist manufacturers in navigating present market challenges while simultaneously planning for future industry demands.

This fusion of regional insight and global research capabilities will be prominently featured at Expobor 2026. The event is scheduled from 23 to 25 June at São Paulo’s Expo Center Norte, where the corporation will occupy Booth 19004, offering attendees a direct look at its latest advancements.

As a dominant force in global carbon black production, Birla Carbon serves diverse sectors that depend on this critical material, ranging from tyres and rubber goods to specialty applications. Leveraging its regional production sites, a vast international research network and a comprehensive product lineup – which includes BC grades, Raven and Conductex blacks, Continua SCM and Nanocyl nanotubes – the firm ensures products are customised for local needs without compromising the consistency and excellence expected worldwide.

With rising customer emphasis on performance, dependable supply chains and ecological responsibility, Birla Carbon is advancing solutions like Continua SCM to facilitate the shift towards circular economies. This sustainable material can partially replace traditional carbon black in numerous industrial uses, aiding clients in meeting their environmental targets. By combining local roots with global reach and a strong sustainability ethos, the company remains a pillar for the long-term resilience and competitiveness of South America’s rubber industries, and its team at Expobor will be available to discuss these innovations further.

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AZuR participated as a cooperation partner for the tyre material flow at the conference ‘NRW can do DPP!’ held on 16 June 2026 at the Bottrop campus of Ruhr West University of Applied Sciences. Approximately 150 participants from industry, academia, associations and politics convened to exchange knowledge and discuss implementation strategies for the Digital Product Passport.

The strategic significance of the Digital Product Passport for North Rhine-Westphalia was underscored by Susanne Hagenkort-Rieger from the state's Ministry of Economic Affairs. She articulated that the circular economy has become a pivotal competitive factor for regional value creation and resource sovereignty, with digitalisation serving as the essential catalyst for unlocking efficiency potential.

European Commission Policy Officer Franziska Zibold detailed the DPP's role within the broader EU sustainability strategy and forthcoming regulatory obligations via live video. Thomas L Rödding of the CEN-CENELEC standardisation committee subsequently emphasised that standardised data structures and interoperable systems are fundamental to successful implementation.

Yorick Lowin of the German Federal Association of Tire Dealers presented the DPP's application in the tyre circular economy. Tyres were identified as an ideal use case due to their material complexity and diverse recycling streams. The digital passport can optimise used tyre sorting, streamline retreadable casing selection and support recycling by making manufacturer and production data accessible.

Lowin also raised concerns regarding data sovereignty and integration challenges for small and medium-sized enterprises, calling for neutral platforms accessible to all market players. For AZuR, the conference reaffirmed the DPP's importance for prolonging tyre lifecycles, enhancing recycling transparency and driving resource efficiency and climate protection across Europe.

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Cooper Tires is strategically reinforcing its all-season tyre portfolio across passenger cars, sport utility vehicles and light commercial vehicles to meet the growing demand for versatile, year-round driving solutions. This expansion addresses the practical needs of drivers who encounter fluctuating road and weather conditions throughout the year.

Leveraging over a century of tyre manufacturing expertise, the company has broadened its all-season range to deliver reliable, balanced performance and durability tailored for real-world driving across the EMEA region. The enhanced product line now achieves an 89 percent market coverage rate for key European vehicles, ensuring a wide array of suitable options for customers.

The comprehensive portfolio includes the Cooper All-Season for cars and SUVs and the Cooper All-Season Van for light trucks. Both ranges carry the 3PMSF symbol, signifying certified winter capability. The passenger car and SUV line incorporates 3D blading technology for effective braking, an optimised footprint for even wear and extended tread life and a robust carcass for stable handling. This range comprises 84 SKUs, spanning sizes from 14 to 20 inches, and is engineered to be electric vehicle ready.

Specifically developed for commercial use, the Cooper All-Season Van emphasises strength, high mileage and reliability for daily fleet operations. Its deep treads and high-density siping enhance all-season braking, while a reinforced casing supports heavy payloads and demanding work environments. This van-specific line includes 18 SKUs, covering 15- to 17-inch diameters, and is also EV-ready. This strategic investment underscores Cooper Tires’ commitment to delivering its characteristic toughness and straightforward dependability through a versatile all-season offering in the region.

Ben Glesener, Senior Technology Director Product Development Consumer EMEA, said, “Cooper is focused on doing what really matters for drivers – delivering dependable tyres with strong coverage, proven performance and real‑world durability. Backed by more than 100 years of heritage and a renewed investment in product and brand across Europe, our all‑season portfolio is designed to give customers confidence all year round, whatever the road or the season.”

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