For any enterprise involved in on road operations there are quite a number of risks and always a degree of risk. How to mitigate the risk potential is always a challenge and in some larger businesses involving a dedicated risk manager.

Many trucking companies look at risk exposure as a necessary evil and utilise insurance packages to reduce the financial ramifications of such exposures.

Now, what if, a risk mitigation strategy that provided positive financial outcomes was available for just a little investment? Does this spark interest in those who drive the abacuses in the back rooms?

Tyres form one of the highest cost centres for a transport operation be the activities on road or in a mining operation. Fuel is usually the largest and is tightly controlled as the abacus jockeys understand that every last millilitre of fuel must be accounted for. Granted there is a percent here or there for spillage but as fuel companies demand payment prior to delivery for almost all operations the bean counters are onto it without delay. Tyres?

When we consider the humble tyre so many ASSuMe that the tyre just performs the required duties without any (at worst) attention or with just a little attention, perhaps a kick every now and again or being slapped with a pipe or bar to confirm the tyre isn’t totally flat.

Tyre, the influencer

What is not very well understood by back-office personnel is that tyres are influenced by, and actually influence, the successful operation of the vehicle, be it a wheel barrow, a tri-cycle, a rigid truck or road train even a giant haul truck. If the tyres aren’t “right” then the operating costs will rise. Consider a delta percentage on fuel burn of 3 – 5%, a wheel end bearing life reduction of 10%, a tyre life deficit of 10%, decreased suspension component life as the tyres are being dragged not rolling, at what cost does the “head in the tyre” influence the profits of the business?

So, when we “Cover Your Analyse risk SAFETY” every-time (CYA) we consider all the contributing aspects of tyre use and how risk mitigation practises can be employed to grow the return on the investment our businesses make in tyres. All successful transport companies maintain a close log on the consumption of mechanical items such as fuel and spare parts. Labour costs are also rigidly overseen and as every driver well understands there are events on the road that result in a later delivery than was planned, a traffic event that turns the usual highway into a car park. When the driver returns to base and lodges the work hours there is always a cry from the accounting department why has this person worked overtime, why are we paying more than normal?

Yet, for tyres it seems too often the humble servant is treated as a mere consumable commodity and just turned over or replaced without any consideration as to how life can be extended. Why? When tyres influence so many of the unseen factors for a transport operator why are they not used as the reporter, the data logger of operations? A tyre does not lie about the experiences they have endured, they cannot suddenly grow tread to cover misalignment or a brake lock up, the evidence is in our faces IF we simply observe what the tyres are telling us.

Tyre management

There are many valued publications from around the globe that have photos of tyres that have worn in a certain manner or exhibit various conditions that relay the root causes of the damage to the observer. The tyre scrap heap is the first place we visit when determining the tyre management capacity and capability of a new client. How many tyres with more than the minimum legal tread depth are in the scrap heap? If there are records of tyre performance what is the tread consumption rate for the tyres consumed? What is the frequency of the various scrapping reasons the business using tyres is experiencing? Why? What is the distance per tread unit rate? What is the fuel burn rate per tread unit consumption? What if these questions can’t be answered? Then a risk mitigation practise is obviously not in practise. Exposure is certain, a matter of when not if.

A simple tree diagram or spider web drawing outlining the various risk aspects a tyre could experience with each branch drawing down into detail of how, what and why can assist in the mitigation process. The risk on the underside of the branch with the solution on the top provides a simple but effective illustration of the potentials available.

The TyreSafe Australia policy known as the 6M Principle is engaged in not only tyre performance enhancement but right through the various aspects of the transport business. Before you can MANAGE you have to be able to MEASURE. With measurements (read data) one can MONITOR to know when to MAINTAIN the equipment therefore actually MANAGING in order to MAKE MONEY! The 6M principle is simple but it requires diligent and dedicated systems within the workplace. There are many principles such as that espoused by Dr William Deming who developed the PDCA process, PLAN, DO, CHECK, ACT where the a/ versus b/ consideration was created:

Bill Smith who introduced the 6 Sigma philosophy in the 1980’s also recognised the same avenue of opportunity. The basis of 6 Sigma is the improvement of the output quality by recognising and eliminating the root causes of defects and so minimizing the impacts using statistical processes, ie managing by measuring monitoring and maintaining!

The TyreSafe Australia 6M principle is closely aligned with these well recognised philosophies and commences with the simple recognition that tyre inflation pressure control is the absolute basis for the desired performance outcomes a transport related business will experience. How do you analyse the risks, what mitigation processes are in place?

Safety is not just about well-being of personnel. If a business doesn’t employ safe practices, is it going to be sustainable? Not just from the human factor but also consider the financial aspects. A business engaged in risky financial undertakings will probably collapse sooner than later.

So why not start the process from the ground up by ensuring that the foundation of the modern motor vehicle, the humble tyre is indeed operating at optimum levels. With modern electronics there is no excuse for not completely understanding (and so appreciating) what the tyres you use are providing to your business profits. If you are not measuring, how are you managing?

Ensure that your tyres are not a drag on your operation, ensure the rolling resistance is as low as possible and this will ensure there is an even flow of dollars into your account. Utilising real time tyre monitoring is now a standard practise for successful businesses who utilise tyres in their operations.

Cover Your, Analyse Risks Safety Everytime! (TT)

• Adam Gosling and the team at TyreSafe Australia provide guidance and direction for all tyre users. Safety is paramount, so is efficiency and sustainability. Tyres are a globally universal product, the requirement for tyre safety is also a global standard.

As part of a strategic effort to increase its presence in the region's premium original equipment (OE) market, Kumho Tire has confirmed its plans to establish its first tyre production facility in Europe by 2027.

The company has shortlisted Poland, Serbia and Portugal as possible locations for the plant, which is projected to need an investment of more than KRW1 trillion (USD 705 million). The decision is closely linked to Kumho’s ambition to strengthen its partnerships with European automakers and was revealed by Kumho Tire CEO during the South Korean premiere of Kumho's new Ecsta Sport tyre line.

Kumho has recently secured OE supply contracts with major brands such as Mercedes-Benz, BMW and Volkswagen Group. At the moment, Kumho runs eight tyre production plants in China, Vietnam, South Korea and the US. Its capacity to compete in the premium OE market, however, has come to be perceived as being constrained by the absence of a European production base. Through the benefits of local production, the new facility will improve response to European client requests, save freight costs and shorten delivery times, all of which will strengthen the company's partnerships.

Sentury Tire USA has opened pre-enrolment for its two associate dealer programmes (ADPs), the Delinte HYPERDRIVE Associate Dealer Program and the Landsail Elyte Associate Dealer Program, underscoring the company’s commitment to rewarding dedication and partnership to the Landsail and Delinte brands.

The ADPs, which are customised for each brand and intended to encourage dealers, will formally start on 1 June 2025. Both programmes give dealers access to special benefits, incentives and strong tools to help them expand their businesses. This involves dependable customer service, effective marketing and worthwhile financial incentives to promote dealers' success at every stage.

Beginning in Q3, dealers may earn up to USD three per tyre through the Delinte HYPERDRIVE Associate Dealer Program. Dealers can receive retroactive benefits for purchases completed in Q2 if they register before 1 June. The awards are available for all Delinte PTR, LTR and the new DV3 LMD AS last-mile delivery tyres. For all Landsail PTR and LTR tyres, independent dealers that sign up for the Landsail Elyte Associate Dealer Program can also earn up to USD three per tyre. For customers who sign up by June 1, the new LMD 100 AS last-mile delivery is also eligible for the benefits and will get the same early bird incentive for Q2 2025.

No initial order is necessary. Dealers only need to register to begin making money. According to the monthly programme rewards structure, 48 tyre purchases each month are eligible for a reward of USD one per tyre, 120 tyres are eligible for a reward of USD two per tyre and 240 or more tyres are eligible for a reward of USD three per tyre.

ENSO, a London-based tyre manufacturer engaged in the production of sustainable tyres specially designed for electric vehicles (EVs), has launched its new ENSO Premium range of EV-specific ultra-high-performance (UHP) tyres aimed at drivers of high-performance EVs such as the Tesla Model 3 and Model Y.

Specifically designed for electric passenger vehicles, the ENSO Premium range comes with A/A EU-label ratings for both energy efficiency and wet grip. The tyres are designed to provide safety, increased range and a reduced total cost of ownership. Conventional tyre designs frequently fall short of the special performance needs of electric vehicles, which include greater vehicle weight, regenerative braking and higher torque loads. By lowering tyre wear and rolling resistance, ENSO Premium takes care of these issues.

The company is an authorised provider of replacement tyres for LEVC's electric taxis and has partnered with Uber to install its tyres in high-mileage metropolitan areas. The company now plans to grow throughout Europe and North America, and with ENSO Premium, it is now offering its services to individual EV owners throughout the United Kingdom. According to ENSO, the range offers advantages including longer tyre life and fewer replacements, lower energy usage, fewer charging stops and lower CO₂ emissions and tyre particle pollution.

Gunnlaugur Erlendsson, CEO and Co-Founder, ENSO, said, “We’re plugging a long-standing gap in the tyre market by offering EV drivers a purpose-built, affordable, premium EV tyre alternative that matches the innovation of their EV.”

Kraton Corporation, a leading global sustainable producer of specialty polymers and high-value bio-based products derived from pine wood pulping co-products, has announced a general price hike in North America for its SBS, SIS and HSBC product lines with effect from 1 May 2025.

Following a careful analysis of the effects of recently implemented tariffs, related cost increases and a conclusion that the company cannot independently absorb these repercussions, Kraton is adopting these pricing hikes, according to a company statement. The company further said that it will keep an eye on the scene and reassess these measures promptly in the event that conditions and US import tariffs alter.