What may change and what may not

It is impossible to predict in advance which changes will stick, and how much and to what extent our lives will change, but it is safe to say that the changes that will persist are those that make our lives safer, healthier, and more efficient.

Mask wearing may be the most visible change that persists, and not just cheap surgical masks or bandanas. In many big, design-conscious cities the mask is already becoming more a fashion statement, a new feature of the personal decoration of city life that permeates these places. Masks may become walking billboards for commercial ads or political statements. Masks, visors and facial protection will be integrated into the uniforms of public workers, delivery people, police, firefighters, and security guards.

All public places – schools, theaters, shopping malls offices and mass transit will be reconfigured for physical distancing. Restaurants, cafes and gymnasiums, those that survive the pandemic, will have fewer patrons, as their tables and equipment will have been designed for physical distancing. Attendees of at large venues, such as sports venues, may continue to be subjected to have their temperatures checked.

The way we worked by going to the “office” has changed and many will continue working from home. This means reduced need for large office buildings. Still, growing urbanisation will continue. In the past, urbanisation has overcome the devastating Black Plagues, cholera and even the recent Spanish Flu which killed as many as 50 million people worldwide between 1918 and 1920. Each and every time, the economic power of cities — their ability to foster innovation and productivity by pulling together the talent of workers — has been more than enough to offset the destructive power of infectious disease. However, the current digital era may achieve similar outcomes without people clustered together in an urban setting.

On an individual consumer level, more shopping will move to online transactions with courier services delivering goods – so, brick-and-mortar shopping venues will see reduced business.

The pandemic has had a swift and severe impact on the globally integrated automotive industry and has placed intense pressure on an industry already coping with a downshift in global demand as well as the cost of shifting towards electrification. So, look for a changed industry with increased merger & acquisition activity.  

So, change is here to stay, and businesses need to pay special attention to signals being sent by consumers’ changing behavior. 

Anyway, when the pandemic and all its related crises finally ebb and we are on the road to recovery in a few months or a couple of years from now, we will have the opportunity to look back and see what has changed!

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Tegeta Green Planet, in collaboration with Shine Energy, spearheaded an environmental education initiative at Lampari School-Lyceum on 8 May 2026. The programme targeted seventh through ninth-grade students, focusing on the interconnected themes of sustainable development, transportation and energy consumption under the theme ‘A Sustainable Future: Environment, Transportation and Energy’.

The session moved beyond traditional lectures, employing interactive presentations and hands-on activities to engage the young audience. Core topics covered included resource efficiency, waste management strategies and the significance of renewable energy sources, alongside an exploration of individual environmental responsibility. A significant portion of the discussion was dedicated to the Extended Producer Responsibility system, clarifying its mechanisms and vital function in safeguarding the environment.

The event’s interactive nature was underscored by a series of educational games and team challenges that saw enthusiastic participation from the students. To mark their involvement and completion of the programme, each participant received certificates and symbolic gifts, recognising their engagement with the material.

Established in 2022, Tegeta Green Planet stands as a pioneering authorised organisation in Georgia, operating under the Ministry of Environmental Protection and Agriculture’s EPR framework. The entity manages the complete lifecycle of used tyres, oils and batteries, adhering to circular economy principles. This school visit forms part of an ongoing series of educational meetings designed to cultivate an environmentally conscious generation and instil a culture of stewardship, which both organisations consider essential for long-term ecological sustainability.

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Continental’s presence at the 2026 Tour de France will be notably pronounced, with the German manufacturer supplying road bike tyres to six competing teams. From 4th to 26th July, more than a quarter of the peloton will rely on tyres produced at Continental’s Korbach plant in Hesse. Over the three-week event, the company will provide over 1,000 tyres, all manufactured and tested at the German facility.

The six teams utilising Continental rubber are Groupama-FDJ United, UAE Team Emirates – XRG, Movistar Team, Bahrain-Victorious, Decathlon CMA CGM and Uno-X Mobility. Teams have access to four tyre models for different stage conditions. The Grand Prix 5000 S TR serves as the primary option, offering balanced rolling resistance, puncture defence and weight.

For wet weather, the all-season Grand Prix 5000 AS TR provides superior grip. Time trial specialists favour the lightweight Grand Prix 5000 TT TR, while the Aero 111 tyre handles windy stages with its aerodynamic tread pattern. All models are tubeless-ready, allowing sealant to seal small punctures automatically.

Continental’s involvement extends beyond bicycles, as over 70 support vehicles and 30 motorbikes will use Continental tyres. As an official main partner, Continental will present stage winners with their trophies. The tyres are commercially available, allowing recreational cyclists to purchase the same products used by professionals.

The company develops tyres using both laboratory data and racing feedback. Test rigs measure rolling resistance and durability, while professional riders provide handling data under extreme conditions. Hannah Ferle, Continental’s product expert, has noted that racing exposes tyres to conditions impossible to replicate in the lab, and these insights directly inform product development.

Balancing low weight, high grip, low rolling resistance and puncture protection remains a central challenge. Continental addresses this through rubber compounding and reinforcing layers beneath the tread. Since the first Tour in 1903, average speeds have risen from 25 to over 40 kilometres per hour, reflecting ongoing technological evolution.

Ferle said, “The trust placed in us by the six teams is both an honour and an incentive. The Tour is decided by the smallest details: on every stage, in every kind of weather and on every surface. That is why we put so much time and effort into developing our tyres in close collaboration with the professional racing teams. And ultimately, recreational riders benefit as well.”

Pelayo Sánchez, a rider on the Movistar team, said, “Sometimes a race is decided by a fraction of a second. To focus on our legs, we need to be able to rely on tyres that deliver top performance at all times.”

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Bekaert has secured a place on TIME magazine’s World’s Most Sustainable Companies for 2026. Developed in collaboration with data firm Statista, the ranking recognizes 750 enterprises from an initial global pool of 5,800, highlighting those with outstanding environmental and social performance.

The assessment employs a rigorous, multi-dimensional methodology examining over 20 indicators. These include the sustainability of core operations, external evaluations from organisations like CDP and the Science Based Targets initiative, ESG reporting transparency and social factors such as workplace safety, leadership diversity and employee engagement. This comprehensive data-driven approach determines the final standings.

This accolade underscores Bekaert’s ongoing dedication to responsible practices and its strategy of embedding sustainability into its solutions to foster efficient, circular and low-impact industrial processes. The company’s strong social metrics reflect a safe and inclusive culture, which supports the delivery of high-quality solutions and the cultivation of enduring partnerships with customers and stakeholders.

Ann-Françoise Versele, Vice President – Sustainability and Governmental Affairs, Bekaert, said, “We are honoured to be included in TIME’s ranking of the world’s most sustainable companies for 2026. This recognition confirms the progress we are making and the commitment of our teams worldwide. Sustainability is a core part of how we operate and how we innovate. I would like to thank all our colleagues who contribute to this journey every day. Together, we remain focused on advancing our ambitions and creating lasting positive impact.”

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Tyres Europe has issued a formal response to the European Commission’s recent Omnibus proposal on Energy Labelling, urging a more cohesive strategy for regulatory simplification within the tyre labelling framework. While the industry association acknowledges the intent behind certain proposed amendments, it has identified several areas where the package could inadvertently introduce new complexities.

The proposed measures include promising steps towards digitalisation, such as the introduction of digital labels, the creation of a technical link between the EPREL database and the Digital Product Passport registry and the automation of label image generation within EPREL. These initiatives are seen as positive moves that could modernise the system and reduce certain administrative burdens for manufacturers.

However, Tyres Europe has expressed concern that other aspects of the proposal risk undermining these benefits. The potential empowerment of delegated acts to facilitate a label rescaling could generate fresh regulatory uncertainty and technical hurdles. Furthermore, the expansion of the Product Information Sheet, alongside the introduction of nested labels and additional EPREL requirements, threatens to increase administrative complexity without clear evidence that these changes would meaningfully aid consumer decision-making.

Citing recent data, Tyres Europe notes that consumer engagement with existing tools remains low, with only 39 percent of shoppers recalling the tyre label in 2024, a decline from 50 percent in 2017, and a mere 5 percent Tyres Europe Urges Cohesive Simplification in Omnibus Labelling Proposal having consulted the EPREL database. Given that the 2021 revision already rejected similar data requirements due to technical challenges, the association advocates for a targeted approach focused on improving consumer awareness and market incentives rather than adding new layers. Tyres Europe has affirmed its readiness to collaborate with the Commission to ensure the final framework delivers genuine simplification and supports a competitive European business environment.

Adam McCarthy, Secretary General, Tyres Europe, said, “The priority should be to make the existing tyre label better understood and used by consumers, not to add new layers of complexity that risk creating costs without changing purchasing behaviour. A simplification package should simplify.”

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