Michelin has become the first tyre brand in the passenger vehicle segment in India to be accredited with the newly introduced star labelling program by the Government of India. The company said in a statement that Michelin Latitude Sport 3 and Michelin Pilot Sport 4 SUV tyres receiving 5 Star rating is a real endorsement of its commitment to offering the best of global sustainable technology and state-of-the-art products to its Indian customers. Recently, Michelin became the first brand in India to receive 4 Star rating by the Bureau of Energy Efficiency (BEE) for its made in India commercial vehicle tyre Michelin X Multi Energy Z. 

Manish Pandey, Commercial Director B2C for India Region said, “At Michelin, we believe that for mobility to have a future, it will have to be increasingly eco-friendly, efficient, safe and accessible. After receiving the first 4-Star label for our commercial vehicle tyre recently, we are thrilled to be recognised once again with India’s first 5 Star rating for two of our most popular passenger car tyre-lines in India. For our brand, this first 5 Star rating will add greater confidence among our customers, where they will be better placed to select tyres that are fuel-efficient, safe and contribute to decreasing carbon footprint in the country. We are dedicated to offering our Indian customers the most advanced technology best tailored to keep them safe, comfortable, and efficient on Indian roads.” 

The government of India continues to make consistent efforts towards infrastructure development, with the pace of national highway (NH) construction in the country touching a record 37 km per day in 2020-21. To make these roads safer and drives more efficient, comfortable, and confident, the tyre industry has played a crucial role, with consistent efforts towards creating a more innovative contribution to the industry. As part of an ambitious road map by the Ministry of Power and Ministry of Petroleum and Natural Gas for a smooth transition towards green mobility, a final notification was published in 2021, proposing that the tyres of cars, buses, and trucks meet requirements of rolling resistance and wet grip as specified in BEE Schedule 30 based on Stage-I of the Automotive Industry Standards (AIS). Under this process, Michelin India is one of the first brands to register for both commercial vehicle as well as passenger car segment and was subsequently awarded India's first 5 Star rating for Michelin Latitude Sport 3 and Pilot Sport 4 SUV tyres. 

The new regulations will demand that all tyres sold in India meet crucial performance and safety standards such as rolling resistance and wet grip. When this regulation becomes mandatory, all domestic and foreign manufacturer and importers of truck, bus and passenger car tyres will be required to attribute BEE star label to tyres sold in India. 

Michelin Latitude Sport 3 is the third generation of Latitude on-road SUV tyres from Michelin’s global line-up. 

The tyres are uniquely designed to offer the best in the segment, driving
experience, better performance in terms of fuel consumption and an outstanding grip on all types of terrains. It provides better road grip on wet roads with minimal roll resistance, adding to better fuel efficiency. The tyre's exceptional design offers a high level of comfort and maximum torque transfer while braking or accelerating, thus improving steering precision, the release said. 

Michelin said its Pilot Sport 4 SUV tyre is a high-performance, premium SUV tyre developed to deliver unlimited driving pleasure, excellent longevity, impressive braking performance, and dynamic handling. 

AIS conducts star labelling test on tyres on various aspects, such as testing of rolling resistance coefficient and wet grip index. The rolling resistance coefficient test is done on the rolling ratio to the tyre's load. In contrast, the wet grip Index test is done on parameters of the ratio between performance of the candidate tyre and the performance of the standard reference test tyre. Each test must meet the minimum threshold for each star rating band. 5 Star category has a lower limit of 0 kg/tonne and an upper limit of 8 kg/tonne. 

A 5 Star product, on average, consumes up to 9.5 per cent less fuel when compared to any other lower star-rated tyre, co-relating to lesser greenhouse gas emissions, a significant cause of global warming. On an average, there would be up to 750 kg less Co2 emissions when you switch to a 5-star product vs a lower-star rated tyre. As the fuel prices across the globe remain volatile, consumer can save a significant amount of money by switching to 5-star rated tyres, the release added. (TT)

Bridgestone will supply tailored-made tyres for Lamborghini’s Huracán STO, which will be launched in 2021.

Bridgestone ensured the high-performance tyre can maximise the Huracán STO’s traction, handling, control, and extreme overall performance.

Key to the tyre’s success in maximising the super sports car’s performance is the combination of pattern and cavity design. The Potenza tyres apply an asymmetric tread design for enhanced steering response and cornering stability, and an internal crown structure that distributes footprint pressure evenly when cornering.

As well as the road-focused, custom-developed Potenza fitment, Bridgestone will also be providing a track-oriented, road-homologated version of the tyre that applies “race” technologies to maximise the vehicle’s track performance, especially in dry conditions.

Steven De Bock, VP Consumer Replacement and OE at Bridgestone EMIA, said, “It’s been a pleasure for our team to work so closely with Lamborghini for the first time, and on such an exciting project. The Huracán STO is an incredible piece of engineering that deserves a custom tyre that can fulfill its full potential. I can proudly say that Bridgestone has delivered such a high-performance tyre. It has been fantastic for the team to have worked on a project that is at the forefront of technology in so many ways.”

Hankook, one of the major global tyre brands, has started testing and development operations at its new ultra modern facility in Spain.

The testing facility has been set up on the premises of the Applus+ IDIADA Group and can also cater to European premium car manufacturers that have their own demanding tyre tests. The facility is completely automated and will host a 20-member team from the Spanish testing centre, which is affiliated to the Hankook Europe Technical Centre.

Klaus Krause, Head of European Research and Development Centre, said, "With the further expansion of our testing capacities in Spain, we are reaching the next level together with our local partner Applus+ IDIADA."

He also added, "We are confident that the newly installed testing facilities in particular will significantly improve our efforts to provide the best tyre testing conditions and services to our employees and customers. In addition, we will also be able to conduct significantly more tests on site." (TT)

ASCENSO introduced a construction tyre - BLB 730- which is used for boom lift vehicles used in construction and other industries. It comes with several features that cater to the unique needs of aerial lifting equipment.

The BLB 730 tyre is available in different sizes to fit various boom lift vehicles. This range of sizes provides versatility and compatibility with different types of aerial lift work platforms.

“ASCENSO's BLB 730 tyre is a significant advancement in specialised equipment for the construction industry. It focuses on load capacity, stability, traction, and durability to improve the performance and safety of boom lift vehicles. Whether working at heights or manoeuvring on tough terrains, this tyre offers reliability and durability for efficient operations,” said the company in a statement.

The BLB 730 tyre is built to handle heavy loads and stabilise boom lift vehicles. It has solid lugs and a more extended shoulder design, which ensures good traction and prevents slipping during operation. This is important for safely carrying heavy weights at high elevations. ASCENSO has used a special rubber compound in making the BLB 730 tyre, making it durable and long-lasting, resulting in less downtime and more productivity on construction sites.

To make the tyre even better, the company has optimised its inner volume to reduce tyre fill consumption, reducing the risk of tyre punctures, minimising the need for maintenance, and keep the vehicles running smoothly.

Falken Tyre Europe is an official IHF Men's World Championship 2023 partner for the upcoming tournament, the company has announced. The tournament is taking place at nine venues in Sweden and Poland from 11-29 January, 2023. Falken Tyre claims that the partnership was organised by the sports marketing agency SPORTFIVE. SPORTFIVE is responsible for exclusive marketing and media rights for all IHF World Championships until 2031.

Falken Tyre claims that this is its second agreement with the International Handball Federation. In addition to title and logo rights (Official IHF Men's World Championship 2023 Partner), the company has also secured advertising rights, including the Falken logo in each goal and centre circle of the courts, as well as the presence of Falken branding in the official tournament social media communications and print materials. According to Falken Tyre, this is complemented by 30-second video ads that will be shown on the big screens in the nine sports halls before the start of each match and at half-time.

Sharing his views, Robert Müller von Vultejus, Chief Growth Officer at SPORTFIVE, said, “With Falken, the IHF World Handball Championships have secured a great partner who is positioned with far-reaching influence in the relevant core markets. We are delighted to have been able to bring two global partners together for one of the most exciting sporting events of next year.”

Markus Bögner, COO and President of Falken Tyre Europe GmbH, explained, “Handball isn’t just of great importance in Europe, but all over the world, which has led us to partake in this top-level tournament once again. The fact that the international tournament is taking place in countries that are among our core markets is another great reason for our involvement. We can also look back on a long partnership with our colleagues at SPORTFIVE, who always offers us excellent opportunities that are an excellent fit for the Falken brand, which stands for enthusiasm, performance and achievement.”