Nokian Tyres Delivers 14 percent Sales Growth in Q1; Expansion and Cost Pressures Continue
- By Sharad Matade
- May 12, 2025
Nokian Tyres Plc reported strong year-on-year sales growth of 14.2 percent in the first quarter of 2025, with net sales reaching €269 million in comparable currency, reflecting solid performance across all regions. However, earnings were impacted by rising raw material costs and ramp-up expenses linked to new production facilities.
“We had strong sales growth in quarter one,” said President and CEO Paolo Pompei. “This is continuing our journey and strong sales growth that we had also in quarter four and quarter three last year.”
Segment EBITDA was reported at €12.25 million, or 4.6 percent of net sales, while the segment operating profit stood at a loss of €18.5 million — a deterioration from the €15.1 million loss in Q1 2024. “Obviously, we are not fully satisfied actually with the financial performance, and we have accelerated actions to improve our financial performance in the next quarters,” Pompei added.
€800 Million Investment Phase Nears Completion
The Finnish tyre manufacturer is now in the final year of a three-year investment cycle totalling close to €800 million. “Two major investments to build on our new Nokian will be done by the end of this year,” said CFO Niko Haavisto. “We are returning back to the more maintenance type of investments... estimating that to be around €120 million starting next year.”
Key among those investments is the state-of-the-art Romanian factory, which began delivering tyres at the end of March and will ramp up through 2027. “I've been myself 28 years in the business. I can tell you that the investment we've made in Romania is really state-of-the-art... also a factory that is providing us the same flexibility... that we had in Russia,” said Pompei.
Meanwhile, the Dayton, U.S. plant is expected to reach 80 percent capacity this year. “The land plot and the layout would allow us to triple the capacity there. However, it's not something that we are planning at this moment,” Haavisto said.
Margin Pressures from Raw Material and Tariff Impacts
Margins remain under pressure, largely due to input costs. “The decline was mainly driven by the higher raw materials, and obviously, the necessity as a cost to reinforce our market position in the growing market areas,” said Pompei. Price increases have already been implemented in Q1 and are expected to take effect from Q2 onwards. “We are expecting a positive development or pricing mix already starting from quarter two,” he added.
In North America, tariffs are a growing concern. “The tariffs, of course, are causing some disturbances and some uncertainties,” Pompei noted. “The effect of the tariff will be visible in quarter two. This will require... a lot of discipline from our side.”
Despite this, the CEO sees strategic upside: “The US market is today importing more than 50, actually 60 percent, of the tyres that are sold in the US. Obviously, for us, having a direct presence in Dayton can represent an extremely good element to play in the near future if the tariff remains there.”
Long-Term Outlook: Growth with Leaner Cost Structure
While the company posted a Q1 operating loss, executives remained firm on long-term financial targets: €2 billion in annual sales, a 15 percent EBIT margin, and 23–25 percent EBITDA margin. “Those are all intact, and that’s what we believe in,” said Haavisto.
Pompei summarised the strategic vision: “We want to play in the profitable niches of the market, which today are winter tyres... all-season... and heavy tyres as well. Those are extremely profitable niches.” He added, “We are a small player... and of course, we are still a small market player when we look at the global tyre market, which is approximately €250 billion. We have plenty of opportunities to grow.”
On capital structure, the company expects net debt — now around €800 million — to peak in Q3 before tapering off. Liquidity remains “on the safe side,” supported by a commercial paper programme and committed credit lines.
“We are working very hard, really, to deliver growth and at the same time to improve our financial position,” Pompei said. “We can really position Nokian Tyres growing above the market level with our unique value proposition — safe and sustainable, and high-performing products in demanding weather conditions.”
Tegeta Green Planet And Shine Energy Host Environmental Forum At Edison School ‘Novatsia’
- By TT News
- June 30, 2026
Tegeta Green Planet, in collaboration with Shine Energy, recently conducted an environmental awareness session at Edison School ‘Novatsia’, drawing the participation of approximately 60 students. The gathering was designed to illuminate the core tenets of the green economy, renewable energy and circular economic models, aiming to instil a robust sense of environmental stewardship among the younger generation.
The initiative sought to cultivate a collective sense of duty regarding the preservation of natural resources and the urgent challenges posed by climate change. Attendees were briefed on the deployment of modern technologies and innovative strategies to mitigate ecological footprints while also exploring the corporate sector's role in fostering a sustainable future. The discourse underscored that sustainable development transcends mere environmental conservation, integrating economic vitality and social equity.
Tegeta Green Planet’s representatives delved into the specifics of the Extended Producer Responsibility system and the intricacies of managing particular waste streams, alongside the foundational principles of the circular economy. Concurrently, Shine Energy’s team elaborated on the pivotal function of renewable sources in the ongoing energy transition, highlighting the societal and ecological advantages of solar power and other clean energy alternatives. The session was notably enriched by the proactive engagement of 10th-grade students.
These students delivered presentations on Earth Day, tracing its historical origins, its evolution into a global movement and the critical importance of individual action in resource preservation. The dialogue reinforced that every societal member contributes to this balanced vision. Tegeta Green Planet and Shine Energy remain committed to expanding such educational projects across various institutions, viewing them as essential to nurturing an environmental culture and responsible behaviours that are fundamental for the well-being of future generations.
USTMA Launches National Tire Safety Week 2026 With New Storytelling Platform
- By TT News
- June 30, 2026
The U.S. Tire Manufacturers Association (USTMA) has launched National Tire Safety Week 2026, a public education campaign running from 29 June through 4 July. This year’s initiative, themed ‘Driving Safety, Full Circle’, introduces a new storytelling platform called Full Circle, which emphasises the essential role of tyres in everyday American life. The campaign underscores the critical importance of regular tyre maintenance for overall vehicle safety.
To illustrate this message, the association has released Full Circle Moments, a series of short videos depicting common scenarios where tire performance is paramount. The series features five distinct vignettes, including an infant’s secure journey home from the hospital, a parent’s lesson in driving for a teenager, the durability required for a family road trip, the traction needed during a heavy rainstorm and the stopping power necessary for sudden braking. These videos are being distributed via USTMA’s official website and social media channels.
The campaign also provides motorists with a practical maintenance guide, urging them to remember the acronym ‘P.A.R.T.’, which stands for Pressure, Alignment, Rotation and Tread. Drivers are advised to conduct these checks at least monthly and prior to embarking on extended summer road trips. According to the association, investing a few minutes in these simple inspections can significantly reduce the risk of highway incidents.
Furthermore, National Tire Safety Week marks the official launch of the Full Circle digital platform, which is structured around five core pillars: safety, sustainability, innovation, economic impact and advocacy. The site offers evidence-based narratives about the tyre industry’s dedication to reliable mobility and environmental stewardship, including efforts to repurpose tyres. The initiative is supported by all major USTMA member companies, including Bridgestone, Continental, Goodyear, Michelin and several other leading tyre manufacturers.
Anne Forristall Luke, President and CEO, USTMA, said, “Every drive home, every family road trip, every race to an emergency by a first responder happens on tyres. Proper tyre maintenance plays a critical role in safety on the road, and we must all do our part to protect the people and moments we value most. National Tire Safety Week is our reminder that caring for our tyres is simple and essential, and that behind every safe mile is an industry working to make mobility safer, smarter and more dependable.
“Tyres are essential to nearly every part of modern life, yet they’re easy to take for granted. Full Circle embodies the depth of our industry’s commitment to the communities we serve. It’s a story of an industry committed to continuous progress with safety at the forefront, and we’re proud to keep driving it forward.”
NEXEN TIRE Showcases Digital Mobility Commitment At THE TIRE COLOGNE 2026 With GDSO
- By TT News
- June 30, 2026
NEXEN TIRE made a prominent appearance at THE TIRE COLOGNE 2026, where it underscored its dedication to the digital evolution of mobility in partnership with the Global Data Service Organisation (GDSO). The company’s presence at the event highlighted its active role within the organisation, a commitment that has been ongoing since January 2024.
As a GDSO member, the tyre manufacturer is contributing to the establishment of unified digital standards that promise to transform tyres into intelligent, data-centric assets over their entire lifespan. The push for standardised and reliable tyre data is expected to foster greater transparency, operational efficiency and novel value creation across the broader mobility sector. This digital infrastructure is designed to enable advanced services, improve vehicle connectivity and bolster road safety while promoting sustainable transportation.
Through its GDSO collaborations with industry partners including Michelin and Devel, NEXEN TIRE is advancing technologies for lifecycle tracking and digital identification. These innovations aim to revolutionise tyre maintenance and management, ultimately benefiting manufacturers, fleet operators, regulators and drivers by creating a more integrated and efficient mobility ecosystem.
Gianluca Lo Vercio, Chief of (EU) Standard & Regulation Unit at NEXEN TIRE and member of the Board of Directors of GDSO, said, "The future of mobility will depend on reliable and standardised data exchange across the entire value chain. Through its active participation in GDSO, NEXEN TIRE is contributing to the development of digital standards that will support greater transparency, efficiency and innovation in the tyre industry and beyond.”
ZC Rubber Displays New WESTLAKE OTR Tyre Range At Hillhead 2026
- By TT News
- June 30, 2026
ZC Rubber, in collaboration with its UK distributor City 1st Tyres, introduced its newest WESTLAKE off-the-road tyre portfolio at Hillhead 2026. The event, recognised as the largest exhibition for the quarrying, construction and recycling sectors within UK, served as the primary venue for this product showcase.
The three-day exhibition attracted approximately 600 exhibitors and nearly 20,000 attendees, creating a significant hub for industry professionals to evaluate cutting-edge equipment and technological advancements for challenging off-road environments. The collaborative exhibit drew considerable interest from original equipment manufacturer users, service providers and clientele representing UK, Ireland and broader European markets.
Attendees directed their focus towards ZC Rubber’s heavy-duty solutions engineered for rigid and articulated dump trucks, wheeled loaders and excavators, telescopic loaders,and quarry-specific vehicles. The company presented five distinct tyre models under the WESTLAKE brand, each tailored for specific operational demands. The CB745 L5 for wheeled loaders features a non-directional tread and robust carcass to boost load capacity and resist punctures, while the CB785 E4 for rigid dump trucks incorporates deep treads, reinforced sidewalls and high-tensile steel for stability and cut protection.
Additional models included the CB792 E3/L3, designed with a multi-edged block for superior traction on soft, muddy terrain, and the CB740 E4/L4 for articulated dump trucks, which boasts a tread depth exceeding standard specifications to enhance grip and durability. The CB763 E4, specifically developed for 60-tonne articulated trucks, offers exceptional flotation and wear resistance through its deep tread and unique compound formulation. This strategic participation at Hillhead 2026 reaffirmed ZC Rubber’s dedication to the global OTR market, supporting heavy industries with durable products engineered for extreme working conditions.
John Ruddy, European OTR Tyre Sales Director of ZC Rubber, said, “Selecting the right OTR tyre is essential for improving equipment productivity and reducing downtime. Through our WESTLAKE OTR product portfolio, we are committed to providing application-specific tyre solutions that help customers improve efficiency, durability and overall operating value.”
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