HRD seeks to constantly maintain maximum efficiency and effectiveness by examining employee functions in their jobs. To increase the performance of a company, HRD focuses on elements such as staff satisfaction, compensation, and incentives to keep up morale in order to achieve the highest possible performance from the employees HRD covers the role of recruitment, job analysis, performance appraisals, and skill inventorying to gain a competitive advantage. The extracted data during HR Planning are required to keep track of the human capital functioning within the company. While the task of compiling accurate data may be difficult, advances in technology play a major role in today’s HR function to help automate the work and make it easier.
In the digital era, current human resource planning is leaning toward a more machine-based system. The benefits of cutting-edge technology can help HR planners greatly increase the efficiency and their ability to forecast future needs and wants. The future of HR lies in data analytics that compiles all the information on employees, including their upbringing, experience, performance, and skill sets and monitors them via a computerised interface. Human resource planning is creating strategies around machine run data. The resulting benefit makes artificial intelligence (AI) an important asset that would decrease the time spent on recruitment and increasing its effectiveness while also providing applicants with a fair assessment.
It is with a great sense of admiration mixed up with a dash of amazement, that I scan the current HRD scenario to witness the giant strides made in this field. Yet amongst the glamour and glitter orchestrated by many organisations, which apparently looks like the tip of the iceberg, perhaps it could be my imagination at this late stage of life, I notice a sense of undue stress and dissatisfaction among the staff at all levels in most companies I happen to visit during my consultancies. It makes me to wonder whether we are better off nowadays and motivates me to recollect the scenarios that existed half a century ago during my formative years
As the well quoted words of Mark Antony in Julius Caesar of Shakespeare:
Friends, Romans, countrymen, lend me your ears;
I come to bury Caesar, not to praise him,
My aim is not to glorify the so-called good old days, but to glimpse at some of the best practices used which were appropriate in those bygone days, and some which in my opinion can still be practically valid.

When I faced the first interview at the Bata Shoe Company of Ceylon Ltd in 1969, the very first question I was asked by the Personnel Manager was why I have stipulated a low salary. You should never underestimate yourself. I was reminded. By that time, I had a little over one years’ experience in one of the footwear companies and I was studying part-time for LIRI ( UK ). We joined as trainees under the Management Development Personnel (MDP), and the very first document we were given was a printed leaflet about learning principles (which I still have filed). It started with the famous ancient Chinese quote:
Give a Man a Fish, and You Feed Him for a Day. Teach a Man to Fish, and You Feed Him for a Lifetime.
The type of training was truly hands-on. Whichever functional area we were selected, be it Production, Technical, Purchasing, Marketing, HR or Engineering, we were assigned to the sales outlets and showrooms for one week to familiarize with customer requirements and to learn the shoe sizes by practice. It was a very practical way of understanding customer perception on which there are a multitude of techniques available these days. In the technical and production area which I preferred, our training programme included actual learning and practice of milling, the internal mixer, and other rubber processing machinery, including moulding , and later, working alongside the operators ( sitting next to Nellie) , in the footwear conveyors. The injection molding techniques were not available in the Sri Lanka factory by that time. This reminds me of the Genba (real place) concept, of the Japanese which I happen to familiarize, much later in life. The “Baptism by Fire” became a guiding light in shaping my career in the rubber industry. We were also given a small ring bound hardcover pocket notebook, where we were compelled to list down the daily tasks, mark the ones accomplished and carry forward the balance to the next day. Every operational division used a “Workshop Balance Sheet '' which gave a record of hourly production against target, and the reasons for any shortfall had to be corrected promptly. It was also required to show the material and machine availability for the following day’s production requirement and get the signature of the responsible persons. This was a simple yet effective way of assigning responsibility and accountability. Internal Memos were delivered by hand and the signature of the recipient was taken on the original, and in retrospect, I think that this was a more reliable mode than the emails when considering accountability.
It was an era where there no ICT, and other paraphernalia, computers, electronic calculators, smartphones and APPs that a young person has at his disposal The fastest mode of communication was the Telex, and photocopier (Xerox) and the Facsimile, were yet to see the dawn of the day. We were given a large record book similar to a modern wedding photographic album, which was called the Wellington Book, (named after the Duke of Wellington, of the Battle of Waterloo fame), to record all our learning experiences, which the Personnel Manager discussed with us during the weekly counselling sessions. At a time when the now famous ISO 9001 Procedures and SOPs were not heard of, the organization used standard procedures, and other working documents and formats, including standard formula cards, in its worldwide network of about 110 factories.
We were encouraged to learn from direct observations which include cleanliness and housekeeping also, reminiscent of the power of observations of Sherlock Holmes, which generally ended up with the comment “elementary my dear Watson”. Although the systemized data analysis and virtual access were m not available, my opinion is that the power of observation and hands-on experience enhances the brain functioning, which even some of the modern research has shown to be diminishing with the automation and Artificial Intelligence.
The importance of Tacit (implicit) knowledge or knowing how was given a prominent position during those days, while Explicit knowledge (knowing what), codified and digitalized, plays a more important role nowadays. A parallel from the field of medical examination seems suitable to cite at this juncture. Competent Ayurvedic physicians are capable of diagnosing many physical illnesses, acutely by feeling the pulse of the patient (which even some Western practitioners used to do in our young days), while modern specialists are heavily dependent on tests and techniques and numbers, and yet the general status of physical wellbeing of the people is no better.
Another important aspect of HRD during those days was providing opportunities for representing the company in regional conferences, where we had to present and discuss the technical and other productivity improvements with our counterparts. The only equipment available were the slide projectors and the Flip Charts, which made it a challenging task. It was also an opportunity to interact with people of different nationalities and cultures, which the current tele -conferences and the most recent webinars cannot fulfil adequately. Evaluation of such training was initially done by way of a presentation to the Senior Management and a component of the annual increments was determined by the productive activities one completed after the training, apparently was “no free lunch”.
Some of the leading rubber and chemical raw material suppliers of the yesteryears, Bayer, Monsanto, Rheine Chemie, Polysar,ICI and Vanderbilt , to name few played a leading role in improving the knowledge base of the personnel engaged in the industry. Their Handbooks, and Technical Notes were invaluable treasures. The three-week residential Customer Technical Training Programme of Bayer India was in the Annual HR Agendas during those daysI had the fortune of participating in this programme in 1978, and it was very efficiently handled by Ms R.R Pandit ( diseased ) , SN Chakravarthi.
During my subsequent career progress with companies in Nairobi, Kenya and Sri Lanka, I have made an endeavor to use some of these proven methods to develop the technical and production staff in the companies I have worked. One of the effective methods that can be cited is the compulsory training in Banbury Mixing given to trainees from the universities in Sri Lanka during their In-Plant Training and it gives me a great satisfaction to see that most of them have done very well in their careers and are holding high positions in the industry. Working in an environment with carbon black is a useful learning method, which will be helpful in our professional as well as personal lives.
Not all human resources managers are created equal. In fact, they come from a variety of backgrounds on their way to higher-level HR positions. Still, despite these different paths, many still share basic HR manager responsibilities. The most vital aspect is the importance of the personal touch and the “people centeredness” with respect to the interphases, which the modern techniques seem to be fast obliterating
The vital message I would wish to the industry is the dire importance of the 3Bs, namely, going back to the base at whatever technology level we are engaged, reinforce the base and sustain the base.
Continental Equips Limited Edition Bugatti Factor ONE Bicycle With Grand Prix 5000 TT TR Tyres
- By TT News
- March 27, 2026
Continental is supplying a special edition of its new 30-mm Grand Prix 5000 TT TR tyre for the Bugatti Factor ONE, a distinctive bicycle born from the partnership between the prestigious automotive marque and high-performance bike manufacturer Factor Bikes. This collaboration steps outside traditional cycling regulations to merge automotive engineering precision with advanced bicycle innovation, resulting in a machine focused on aerodynamic efficiency, precise handling and stable control at elevated speeds.
The tyre selected for this exclusive bicycle represents one of two recent size additions to Continental’s Grand Prix 5000 family, a product line engineered for reliable performance across diverse road conditions. Developed with a focus on pure velocity, the Grand Prix 5000 TT TR utilises a simplified casing construction to reduce both weight and rolling resistance, a feature trusted by elite competitors.

Now available in 30 mm width, this tyre offers an expanded contact patch that improves stability and grip during fast cornering while maintaining composure over extended distances. This combination of confidence and control allows riders to tackle technical sections more aggressively, fully utilising the bicycle’s capabilities. As the fastest model within the Grand Prix 5000 lineup thanks to its specialised two-ply casing that further minimises rolling resistance, the TT TR is a fitting match for the limited-edition Bugatti Factor ONE.
Limited to a worldwide production run of just 250 individually numbered units, the Bugatti Factor ONE embodies the exclusivity and meticulous detail characteristic of the Bugatti name. With the Continental Grand Prix 5000 TT TR serving as a critical performance element, the bicycle delivers a riding experience defined by uncompromising engineering and a world-class collaborative vision.

Rob Gitelis, Founder, Factor Bikes, said, “We’re thrilled to have been able to work together with Continental to create these special edition Bugatti Continental Grand Prix 5000 TT tyres. We’ve partnered with Continental to provide the tyres for all our bikes, and since they make the best tyres in the world, it was a natural choice to collaborate with them on these very special tyres for the Bugatti Factor ONE.”
Karsten Jacke, Global Head – Bicycle OE Sales, Continental, said, “We are highly honoured to be part of this premium project. Each Factor bike begins with a non-negotiable purpose. And here, with the Bugatti Factor ONE, it was Bugatti’s maxim to provide nothing but the best for their customers. Both brands’ values of excellence, courage and dedication create a perfect match with Continental’s ambition to Lead the Ride. It’s just great to see this collab rolling on our special edition Grand Prix 5000 TT TR tyres.”
TBC Corporation Celebrates 70th Anniversary With Community Honours
- By TT News
- March 27, 2026
TBC Corporation, one of North America’s largest marketers of automotive replacement tyres through wholesale and franchise operations, marked a significant milestone on 23 March 2026, celebrating seven decades in the automotive industry. In recognition of this achievement and the company’s broader influence, the Palm Beach County Board of Commissioners officially proclaimed the date as TBC Corporation Day, honouring the organisation’s deep-rooted impact on both its sector and the local communities it serves.
Originating in 1956 as a simple purchasing cooperative for tyre retailers, TBC has since evolved into a sprawling enterprise. The company now employs over 3,000 people, maintains more than 130 strategically located distribution centres across US and Mexico and operates globally. Its presence spans the entire automotive value chain, encompassing nearly 470 franchised Big O Tires locations alongside wholesale distribution, supply chain services and third-party manufacturing.
Beyond its commercial footprint, TBC prioritises social responsibility through its ‘Driven to Give’ initiative. This programme channels the company’s commitment to environmental stewardship and community engagement by fostering volunteerism, sustainable business practices and targeted corporate giving, ensuring a positive impact in the areas where its employees live and work.
Don Byrd, CEO, TBC, said, “At TBC, we are building on our legacy by focusing on our purpose to be the distributor, franchisor and employer of choice in the markets where we compete through a steadfast commitment to excellence. We are proud of what we’ve achieved in our 70 years, and we strive to continue to be the most trusted provider of innovative and efficient solutions for our customers, franchisees and business partners.”
Atturo Tires Renews North American Partnership With Professional Fighters League
- By TT News
- March 27, 2026
Atturo Tires, a leading private brand of performance-focused tyres for light truck, SUV, crossover, UTV, hybrid, EV and performance vehicles, has confirmed it will continue as the Official Tyre Partner of the Professional Fighters League throughout North America for the 2026 season. This marks the second year of collaboration between the performance tyre manufacturer and the rapidly expanding mixed martial arts organisation. Building on a successful 2025 campaign that delivered more than 300 million impressions, the renewed agreement underscores Atturo’s dedication to supporting the league’s growth.
The partnership will be featured across the PFL’s North American event schedule. Atturo’s presence will include in-arena branding at all 10 United States events, beginning in Pittsburgh and Chicago, as well as broadcast visibility on ESPN platforms. Further integration comes through continued sponsorship of the ‘Keys to Victory’ segment, where analysts break down matchups. Collaborative digital content and brand ambassador activations tailored for MMA audiences will also extend the brand’s reach.
Alongside the renewed agreement, Atturo has introduced two official brand ambassadors for 2026: welterweight Logan Storley and bantamweight Sergio Pettis. Storley, a former interim Bellator welterweight champion and four-time NCAA Division I All-American, is set to headline the PFL’s return to Sioux Falls on 2 May. Pettis, a former Bellator bantamweight champion known for his polished footwork and technical striking, will headline the 11 April event in Chicago against undefeated Mitch McKee.
Both fighters carry strong followings within North American MMA, offering Atturo meaningful connections to an engaged consumer base. Storley’s championship pedigree aligns with the brand’s performance-driven identity, while Pettis’s skill positions him as a central figure in the 2026 title picture. Through these ambassador relationships and the broader sponsorship framework, Atturo continues to embed itself within the league’s marquee moments and fan-facing platforms.
John Martin, CEO, Professional Fighters League, said, “We’re excited to extend our relationship with Atturo Tire, a brand that aligns with our dedication to innovation and performance. As PFL continues to expand globally – including new partnerships in France, China, Mexico and Central America – our North American events remain a major foundation of our programming, and Atturo is a strong fit for that regional focus.”
Michael Mathis, President, Atturo Tires, said “Atturo is proud to remain the Official Tyre Partner of the PFL in North America. The PFL’s North American fan base is passionate, fast-growing and deeply engaged – exactly the kind of audience that resonates with our high-performance product line. We’re thrilled to continue showcasing the Atturo brand alongside the PFL’s elite athletes throughout the 2026 US season.”
TyreSafe Issues Critical Tyre Alert Ahead Of Spring Towing Season
- By TT News
- March 27, 2026
TyreSafe, UK’s charity dedicated to raising tyre safety awareness, has issued a fresh warning to owners of caravans, motorhomes and trailers as vehicles emerge from winter storage, highlighting a significant rise in towing-related incidents across UK roads. New data reveals that between 2022 and 2024, there were over 16,700 incidents involving towed vehicles on the Strategic Road Network, with a 16 percent increase over that period. The majority were breakdowns, and trailers made up the largest proportion, followed by caravans and horseboxes. With nearly four out of five such incidents classed as breakdowns and many considered preventable, TyreSafe stresses that tyre condition and air pressure are essential checks after prolonged periods out of use.
Tyres can deteriorate while stationary, even when they appear undamaged. Air pressure often drops during storage, and combined with rubber degradation, this greatly raises the risk of failure once back on the road. For caravan owners, under-inflated tyres can lead to instability or snaking, especially in crosswinds or when passed by large vehicles, while the extra flexing increases the chance of tread separation under heavy loads. Motorhomes face distinct risks due to their heavier, permanently laden construction, which places sustained strain on tyres. A blowout can be harder to control given the higher centre of gravity, and flat spotting from long storage periods may cause internal damage that manifests as vibration at speed. Horseboxes and trailers stored for extended intervals are equally vulnerable, as tyres can suffer internal weakening without visible signs.
Correct tyre pressure on the towing vehicle is just as critical. Under-inflated rear tyres can cause the vehicle to sag under nose weight, altering weight distribution and reducing steering precision and braking effectiveness. Pressures should always be adjusted according to manufacturer recommendations for towing loads. Motorhome owners must also pay attention to CP-marked tyres, which are specifically designed for camping vehicles and often require significantly higher pressures—sometimes up to 80 PSI—compared to standard car tyres. Using lower car-type pressures leaves them dangerously under-inflated, leading to excess heat, sidewall stress, and potential failure.
Tyres that have lost pressure are more prone to overheating, rapid wear and sidewall cracking, which occurs when rubber polymers degrade. Cracking can appear on the sidewall or tread even in lightly used tyres, particularly if storage conditions are poor, and can compromise structural integrity over time. Factors such as air loss while stationary, oxidation, UV and temperature extremes, ozone exposure and improper storage all contribute to deterioration. Unlike regularly used vehicles, stored vehicles miss out on the benefits that help maintain tyre flexibility and pressure stability.
TyreSafe urges road users to embrace the simple ACT protocol: regular checks of air pressure, condition and tread depth.
Stuart Lovatt, Chair of TyreSafe, said, “With towing incidents rising, tyre safety has never been more important. Air pressure naturally reduces over time, and tyres that are both under-inflated and degraded are far more likely to fail. When towing or driving a motorhome, tyres operate under higher loads and stresses, so even small weaknesses can have serious consequences.”
Sarah Smithurst MBE, Chief Operating Officer, NTTA, said “Many caravans, trailers and horseboxes spend months in storage over the winter, and during that time, tyres can slowly lose pressure or begin to deteriorate without the owner realising. Because these tyres are often carrying heavy loads when they return to the road, even small issues can quickly become serious safety risks.
“Before towing for the first time each season, owners should take the time to check tyre pressures against the manufacturer’s recommendations and carefully inspect the tyres for signs of cracking, damage or excessive wear. It’s also important not to overlook the tyres on the towing vehicle itself, as they play a vital role in maintaining stability and control when towing. A few simple checks before setting off can make a significant difference to safety and help prevent avoidable breakdowns or incidents on the road.”



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