Therefore, transitioning to a green economy has sound economic and social justification. For governments, this transition would involve levelling the playing field for greener products by replacing harmful subsidies, reforming policies and redirecting public investment among others. In the private sector, this transition would involve responding to these policy reforms and incentives through increased financing and investment, skill building and innovation capacities to realise the opportunities arising from a green economy.

Automobile industry is one of the key sectors for economic growth, where sustainability is critical to ensure access to clean and eco-friendly mode of transportation. Particularly for the rubber industry, which is largely perceived as non-environmentally friendly, it is imperative to work towards adapting the green economy; largely through development of green technology and introduction of green manufacturing practices including resource decoupling - using less land, water, energy and materials to maintain economic growth and to reduce environmental impact.

Technology innovation remains a key priority. Some of the trends for automotive and tyre industries include, sustainable tyre through introduction of green material technology with further improvement in fuel efficiency (Rolling Resistance) Safety (Dry and Wet Traction), Durability (mileage) and Comfort (Noise, Vibration, Ride & Handling). Besides above, obtaining rubber material from biomass and recyclable avenues, greater use of modelling in performance prediction and tyre design, change in tyre design to tall and thin tires, especially to suit electric vehicles are of paramount importance towards the making of a green economy. In addition, technologies that include real time simulation, virtual proving ground, self-inflation technology, electrified rubber, sensor-based tyres for health assessment and fleet management can help save fuel, reduce operating cost including increased tyre life.

Use of simulation and predictive technology - Finite Element Analysis (FEA), service life prediction, etc. – are expected to contribute towards determining the reliability aspect of tyres. With the advent of high-end software, FEA tools are now extensively used for prediction of structural durability, aquaplaning, heat generation, process simulation and Noise, Vibration & Harshness (NVH). Advanced research is underway to understand the microscopic behaviour of polymer-filler interaction using new generation simulation techniques. This in turn would help to develop ultra-high-performance tyres with reduced hysteresis, improved safety and durability.

In line with the automobile industry, tyre Industry is also looking into possibilities of implementing smart manufacturing practices, which include Big Data-driven quality control, robot assisted production, self-driving logistics vehicles, production line simulation, smart supply network, predictive maintenance, machine as a service, self-organising production, additive manufacturing of complex parts and augmented work among others.

As vehicles directly impact the environment (air quality, noise levels etc.,) and tyres are integral to its functioning, a collaborative effort is required to bring about a change of thinking and a change of culture on pursuing green economy in the rubber industry.

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Kenda Tires has launched the K-SERIES VELORA ENDURANCE, the first model in its new premium VELORA road tyre family. The tyre targets cyclists seeking speed, confidence and long-lasting reliability, combining advanced compound technology, enhanced puncture protection and extended tread life in a purpose-built package for endurance riding, daily training and high-mileage use.

A new puncture-resistant base layer boosts durability by 35 percent while preserving the smooth ride and rolling efficiency expected from a premium road tyre. At its core sits Kenda's new K-SERIES high-performance road compound, engineered to minimise rolling resistance and maximise tread life. Against the Kriterium, the VELORA ENDURANCE achieves a 27 percent improvement in tread wear, letting riders spend more time on the road and less time replacing tyres.

A smooth centre tread promotes speed and efficiency, while optimised shoulder siping sharpens cornering grip and wet-weather traction for predictable handling across changing conditions. The tyre is fully Tubeless Ready, delivering easy setup, dependable puncture protection and the ride quality modern road cyclists demand.

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Niutech Technology Group Co., Ltd. completed its group restructuring on 26 August 2026, drawing on nearly 40 years in industrial continuous pyrolysis. Its proprietary technology and complete equipment sets convert over 30 material streams, including waste tyres and plastics, into high-value recycled resources such as pyrolysis oil and combustible gas. Niutech spans high-end equipment R&D and manufacturing, project investment and construction and operation, supporting 10,000-tonne-scale projects in dozens of countries, including Germany, UK, Korea, Denmark and Brazil, while meeting developed-market environmental and technical standards.

Tightening regulation is accelerating demand. The European Union's Packaging and Packaging Waste Regulation, Ecodesign for Sustainable Products Regulation and End-of-Life Vehicles Regulation raise recycled-material requirements and spotlight continuous pyrolysis. Niutech's new-generation large industrial continuous intelligent pyrolysis line delivers major gains in processing capacity, efficiency, cost control and product quality. In waste tyres, a single unit handles over 100 tonnes daily, with recovered carbon black exceeding 80 percent toluene transmittance, yielding high-grade commercial carbon black for tyre manufacturing.

For waste plastics, including low-value municipal, ocean, and textile streams such as mixed PP, PE, PS, ABS and nylon, one unit also processes over 100 tonnes daily without complex washing, sorting, drying or fine crushing. It produces stable pyrolysis oil, solid fuel and combustible gas, the latter cutting on-site energy use, while the oil can become chemical feedstock for new plastics. The line operates in multiple overseas markets.

In China, majority-owned subsidiary Hesheng Environmental Protection, commissioned in 2013, was the country's first continuous tyre recycling project and the sector's first to earn International Sustainability and Carbon Certification, operating stably for over a decade. In 2026, Hesheng launched a 100,000-tonne Phase II project, lifting capacity to 160,000 tonnes annually. A UK customer signed an RMB 198 million order after assessing Niutech's projects and global peers. Niutech is now advancing clean tyre pyrolysis oil research toward sustainable aviation fuel and other clean energy.

"The maturity of a technology is best verified through industrial projects. Our project references in China and overseas are becoming our most persuasive calling card," said the head of the marketing department at Niutech.

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Hankook Tire, the exclusive tyre supplier for the FIA World Rally Championship, is proving its mettle at the season-ending Rally Italia Sardegna, scheduled for 1–4 October around Alghero on the Italian island of Sardinia. The 23rd edition of this historic gravel event now closes the 2026 calendar after Rally Saudi Arabia, originally slated as the finale, was removed from the schedule.

Because the Drivers' Championship will be decided in Italy, tyre performance and strategies for handling the demanding roads and unpredictable October weather are expected to be decisive. The rally covers 17 Special Stages totalling roughly 307.02 competitive kilometres on unpaved roads, where narrow, winding sections lined with trees and undergrowth, combined with blind crests, restrict visibility and leave little margin for error.

The route also includes Micky's Jump, one of the event's most recognizable features, as well as deep ruts created by repeated runs and rough, rocky stretches. These conditions place heavy demands on tyre durability and vehicle stability, making consistent control a critical factor throughout the event.

Hankook will provide its Dynapro R213 all-terrain rally tyre in Hard and Soft compounds for the finale. The tyre is engineered to absorb gravel impacts while delivering stable grip, precise handling and strong durability. At Round 12 in Chile, Toyota GAZOO Racing's Oliver Solberg took his second win of the year, securing Toyota the 2026 Manufacturers' Championship – its sixth straight since 2021 and 10th overall – leaving the drivers' title to be settled in Sardinia.

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The J&K Bank presents JK Tyre Rally of Himalayas 2026, recognised as one of the nation's most gruelling rally raids, drew to a close on 30th September following over four days of fierce competition through the high-altitude terrains of Lahaul-Spiti and Zanskar. The event assembled 50 cars and 80 riders, all confronting some of India's most unforgiving mountain routes where precision, endurance and rapid decision-making faced constant scrutiny.

Beginning with a flag-off from Manali on 26 September 2026, participants navigated rugged stretches across Lahaul and Spiti, including the formidable Kunzum La crossing, notorious for its extreme conditions and demanding driving lines. Steep inclines, unpredictable weather and altitude-related pressures placed relentless strain on both machines and competitors, underscoring the rally's reputation for testing speed alongside consistency.

From the outset, Rajiv Yadav asserted his presence by seizing the lead on Day One, building momentum while monitoring strong local challenger Aaryak Rana, who remained a closely watched contender during the early phases. As technical demands intensified, holding position became as vital as pursuing outright pace, with the standings gradually revealing those capable of blending speed with reliability.

A pivotal 72-km competitive stage, later run in reverse, introduced a fresh challenge by forcing competitors to recalibrate braking points, turn-in timing and pacing strategies on familiar ground approached from the opposite direction. A significant setback occurred when Lakhpa Tsering, the 2015 Raid de Himalaya champion, withdrew his Toyota Hilux due to a technical fault, highlighting how mechanical dependability proves as crucial as driving prowess in such events.

Following the reverse stage, Daksh Gill shifted the rally's momentum by clinching the next two stages, starting with the reverse Losar to Gramphu run. The competition then advanced towards Shinku La, climbing beyond 16,500 feet, where control, traction and throttle precision mattered more than raw speed. Gill's capacity to sustain pace in these conditions proved instrumental in shaping the final outcome.

Moving into the Zanskar Valley, competitors encountered one of the event's most punishing phases, featuring a high-speed run across dramatic, desert-like high-altitude terrain. Gill once again displayed remarkable pace and consistency, reaching speeds of up to 200 kmph during the Zanskar stretch, a decisive segment that reinforced the necessity of combining outright speed with control in extreme conditions. The rally ultimately concluded in Padum, the headquarters of Zanskar district.

In the Moto category, Dhritimaan Singh emerged victorious, with Happy Verma as runner-up and Nitish Bharadwaj taking second runner-up. The Xtreme four-wheel class saw Rajiv Yadav and Rohit Gowda triumph, followed by Aaryak Rana and Aditya Sharma as runners-up, while Daksh Gill and Virender Kashyap secured second runner-up. Adventure four-wheel honours went to Soham Hazra and Nirav Mehta, with Santosh HM and Prakash Muthusamy as runners-up, Chandra Mouli and Sri Sakthi Kumar N in third and Sachin Mandhwani with Adhitya Anthony in fourth.

A prize distribution ceremony, featuring regional cultural performances, was attended by dignitaries including Arava Gopi Krishna, IAS, Administrative Secretary, Transport and Housing and Urban Development; Moses Kunzang, Staff Officer to Chief Secretary; Tsewang Dorjai, DGM-cum-Zonal Head, J&K Bank; Rigzin Sangdup, SP, Zanskar; Gulam Mohammed, CEO, Tourism Development Authority and ADDC Kargil; and Sarwar Shehzad, SDM, Zanskar.

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