As I speak with industry members, regulators and legislators I continue to be stunned by the lack of appreciation of the very critical role that tyres play in our societies.

Governments bleat about fuel security “investing” precious currency to prop up petroleum fuel storage and production in the face of the ever-expanding development of electric vehicles and more recently the advent of hydrogen as a viable fuel with thanks to the PV (solar) industry advancements. Tyres? What do you mean tyres? Without tyres our societies would grind to a halt in the near term. How are they not a strategic consideration?

Our industries (tyre, road freight transport, mining, public transport and leisure) are facing sufficient difficulties with COVID as well as international shipping challenges to be faced with continued ignorance and negligence by our legislators and regulators.

Please review your countries legislative requirements in regards tyre inflation for light vehicles (say <4,500 kgs) and then the same requirement for heavy vehicles (>4,500 kgs). What do you find?

Mostly I think you will find that tyre inflation pressures are regulated for light vehicles via the vehicle manufacturers tyre placard. For heavy vehicles there is little, if any, such requirement. To illustrate the yawning gap between reality and regulation one peak heavy transport regulatory body published a procedure for roller brake testing for heavy vehicles. The procedure details in minute detail the requirements of the pneumatic system on the truck under test yet merely stated “tyres should be inflated.” As everyone in the tyre industry understands a tyre can be inflated at low pressures totally unrelated to actual operating pressures. What connects the brakes to the pavement? Tyres!

I’ve spoken at length about the absolute requirement for a tyre to be appropriately inflated. This is basic physics, the air molecules captured within the tyre’s air chamber actually support the applied loads. If there are insufficient molecules of air the tyre will be overworked so overheat and so enter a failure phase. There are other requirements for the inflation being the actual shaping of the tyre to interface with the pavement at the optimum level, read traction. A wide based tyre requires special construction to maintain the tread platform shape. If the inflation pressure is not at the manufacturer’s specified level will this critical shape be maintained? Then it is not only the performance of the tyre in question but also the safety of the vehicle and that of the general public in the areas this vehicle operates in.

The extensive report produced by the TNO Organisation (TNO 2013 R10986) detailed not only the exhaust emissions as a result of inappropriately inflated tyres but also the road safety outcomes. This paper is now just over eight years old but the situation with real time pressure monitoring for heavy vehicles remains as it was, 50 years or more ago. WHY? Are our regulators asleep at the wheel (or tyre some may say) through entrenched inaction and ignorance? Or is it that there are just “no votes” in tyres and everyone just ASSuMes their tyres are “ok”?

EV tyres

With the advent of electric vehicles, the ramifications for tyres are huge. In the past internal combustion engines (ICE) built up torque over a rev range, drivelines multiplied the torque developed and for heavy vehicles there is a sweet spot for torque. The multi speed gearboxes assisted the driver to maintain forward motion within this torque sweet spot. Electric motors apply maximum torque over most of their operating range. From the instant the power is applied by the driver (be that human or robotic) the tyres are under peak stress. Any deficiency within the tyre will be magnified with detrimental results. Such a deficiency may be of a manufacturing nature but this is largely controllable by the manufacturer. What is not currently controllable is the human maintenance factor, the applied inflation pressure.

Tyre manufacturers have for as long as they have been manufacturing tyres been informative about the criticality of appropriate tyre inflation. There are untold charts and pictorials showing how a tyre is influenced by under or over inflation yet our regulators and legislators continue to keep their heads buried deep out of the light. WHY when tyres are such a critical component of our modern-day motor vehicle? I would charge ignorance and negligence on one hand but then on the other suggest that because tyres work as well as they do, are as forgiving (by nature of their fundamental flexible design) our “guiding powers” can focus on other trendy and glamorous aspects such as stability control or autonomous braking. An important question for these people to consider and respond to; “what item on the vehicle transfers the power (and so directly influence these vehicle control systems) from the vehicle to the pavement (be that power tractive or retardation)? Yes of course, the humble tyre.

So, when a government sponsored or publicly funded body involved in road safety ignores tyres (for whatever reason, ignorance or negligence) are they really serving the interests of our communities and societies or are they just -- I should stop there but you know where I’m going!

The technology to monitor tyre pressures in real time is and has now been available for decades. The TREAD Act (USA) mandated tyre pressure monitoring (TPMS) for light vehicles in the USA in the year 2000. This year TPMS gets a key for its birthday, yes well and truly a mature product (some may say adult) and industry yet, our regulators and legislators continue to ignore the humble tyre.

The upsides of maintaining tyres at an appropriate pressure I’ve discussed previously, all positive. The same detail has been published in many papers (such as the TNO paper!) but we as an industry continue to live in the past whilst adopting hi-tech solutions for other aspects of our industries, e.g., GPS tracking, fatigue monitoring, reefer monitoring and control, real time video surveillance of the drivers and the surrounding traffic conditions. Why? To me there is little respect paid to the critical role the tyre provides for us. So many users do not consider how the tyre works for them and why the simplest of tasks will enhance the performance, yes, I speak of inflation maintenance. Without respect the tyre will never be recognised for the contribution it has made and continues to make.

I publicly and openly challenge our tyre manufacturers as a collective to mount an education campaign to enhance the level of respect the general public has about tyres. The TIA (US) and USTMA have local campaigns on behalf of their members but I consider that until the tyre manufacturers as a collective industry actual improve the level of respect for the humble tyre we will be chasing our tails on a race to the bottom. Our tyres deserve better!

What about Michelin, Bridgestone, Goodyear, Continental, BKT, Dunlop, ZC Rubber, Hankook, Pirelli, Toyo, Sumitomo, Yokohama, Kumho, MRF, Apollo, Nokian, JKTyres, Cooper, Titan, Linglong, Triangle et al?

Remember success does not reward a lack of action. (TT)

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The Tire Industry Project (TIP) has released the updated Product Category Rules (PCR) for tyres in collaboration with UL Environment. This revision establishes a more robust framework for measuring environmental performance and promotes consistent transparency throughout the tyre sector.

A Product Category Rule serves as a standardised guide for manufacturers to conduct lifecycle assessments and create Environmental Product Declarations that enable meaningful comparisons between similar products. Valid for the next five years, the revised PCR integrates current scientific findings, including enhanced methods for tracking greenhouse gas emissions. It reflects modern production realities such as the adoption of renewable energy in manufacturing plants and incorporates evolving vehicle technologies like improved fuel economy and alternative fuel sources. The update also mandates uniform reporting when new materials are introduced, simplifying the monitoring of sustainability advancements.

Independently adopted by the 10 member companies of the Tire Industry Project, which collectively account for 60 percent of global tyre production capacity, this fourth edition encourages wider voluntary implementation across the industry. Developed through collaboration among major manufacturers, the PCR standardises how environmental footprints are calculated from raw material extraction through disposal, ensuring comparability of Environmental Product Declarations. This comparability supports environmentally conscious purchasing decisions and fosters ongoing improvements in sustainability across the value chain.

Key enhancements include refined carbon footprint calculations addressing biogenic carbon, expanded applicability to all tyre categories including off-road and specialty tyres and greater regional accuracy by incorporating localised data on end-of-life tyre management, vehicle efficiency, energy mixes and payload considerations. The methodology now provides a clear hierarchy for assessing impacts in multi-product manufacturing environments, aligns impact indicators with the European Commission’s Environmental Footprint 3.1 framework and updates raw material datasets and emission factors for improved data quality.

UL Solutions, an independent safety science organization, collaborated closely on developing and publishing this updated PCR.

Dr Larisa Kryachkova, Executive Director, TIP, said, “The updated PCR reflects years of collaboration and investment to advance sustainability across the tyre value chain. Our goal is to strengthen environmental reporting. With a common methodology, we support better industry-wide decision-making, turning ambition into positive environmental action.”

Ranee Valles, Director and General Manager – Product Sustainability, UL Solutions, said, “Transparent, standardised reporting enables manufacturers, regulators, fleet operators and consumers to make informed choices about the products they use or supply. Our collaboration with TIP reflects a shared commitment to credible, science-driven solutions, and we’re grateful for TIP’s leadership in advancing scientific rigour and industry alignment on environmental reporting.”

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Sun Auto Tire & Service, one of the largest independent tyre and automotive service providers in US, has expanded into Colorado by acquiring 23 locations from DAS Drive Automotive Services, marking its entry into the state. This move establishes a notable presence for the company in the greater Denver area while simultaneously enhancing its existing footprint in Arizona. As a result, the Sun Auto Network broadens its service coverage throughout the Southwest region.

With the integration of these locations into the network, customers will now benefit from an expanded suite of offerings. These include access to well-known national tyre brands, the implementation of digital vehicle inspections and an extended range of service capabilities. Furthermore, a nationwide warranty, supported by over 575 locations across the country, provides added assurance. The acquired shops will also tap into shared operational resources, benefit from advanced training initiatives and utilise integrated technology systems, all designed to ensure a uniform and high-quality experience for customers and support for technicians.

This strategic growth is in line with Sun Auto's overarching goal of sustainable expansion. The company prioritises partnerships with established operators who demonstrate a strong dedication to service excellence, the professional development of their teams, and deep-rooted community ties. Through this latest acquisition, the Sun Auto Network continues to extend access to dependable automotive care while reinforcing the communities and personnel fundamental to its ongoing success.

Chris Ripani, Chief Operations Officer, said, "We're excited to welcome these respected brands and their teams to the Sun Auto Network. Each of these businesses has built strong relationships in their communities by delivering dependable service and taking care of customers the right way. That commitment aligns perfectly with the values we look for in every partnership."

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TyreSafe, UK’s charity dedicated to raising tyre safety awareness, has welcomed Essex Police as its newest road safety partner, furthering a joint effort to address the dangers posed by defective and unlawful tyres across one of UK’s most expansive and varied policing regions. As the largest non-metropolitan force in the country, Essex Police serves over 1.86 million residents, covering a diverse landscape that includes dense urban areas, vast agricultural regions, 400 miles (approximately 643.74 km) of coastline and key national assets such as Stansted Airport and the Port of Tilbury.

This partnership adds Essex Police to a nationwide network of more than 250 TyreSafe affiliates, all working collaboratively to reduce collisions stemming from tyre-related offences and neglected vehicle upkeep. The force’s Head of Roads Policing, Adam Pipe, characterised 2025 as exceptionally tragic due to a spike in road deaths. In response, enforcement was intensified, revealing a persistent pattern of tyre violations during checks.

Officers noted that tyre defects frequently appear on vehicles driven by individuals under the influence of alcohol or drugs. This combination of risky behaviour and poor vehicle care significantly endangers others. During the winter anti-drink and drug driving initiative, Operation Limit, numerous tyre issues came to light. These included a vehicle stopped with four completely bald tyres, two of which showed exposed cords, leading to an immediate driving ban. A single day of action in Maldon uncovered eight construction and use offences, ranging from shallow tread to sidewall damage. At least one driver was reported for visible tyre cords, an offence that typically attracts fines and licence points. The Commercial Vehicle Unit also utilised thermal cameras and tread gauges during HGV inspections, finding that a considerable number of commercial vehicles required warnings or prohibitions for tyres nearing the legal limit.

These incidents highlight the widespread nature of the problem and the substantial threat it poses to everyone using Essex’s roads. Defective tyres are a major but avoidable hazard, contributing to diminished control, longer stopping distances and heightened danger in wet conditions. UK regulations mandate a minimum tread depth of 1.6 mm for cars and vans and 1 mm for large goods vehicles and larger motorcycles. Tyres must also be free of significant damage and correctly rated for their vehicle. Offenders risk fines reaching GBP 2,500 and three penalty points for each illegal tyre.

Inspector Steve Rooney, Roads Policing, Essex Police, said, “We are seeing first-hand just how many vehicles on our roads are being driven with tyres that are worn, defective or in an outright dangerous condition. The risk to the public is enormous, yet the fear of detection among offenders remains low. By partnering with TyreSafe, we aim to raise awareness, improve compliance and ultimately reduce avoidable harm on our roads.”

Stuart Lovatt, Chair of TyreSafe, said, “We are delighted to welcome Essex Police as a TyreSafe road safety partner. The scale and diversity of Essex’s road network – from urban centres to major freight routes – means the force plays a vital role in protecting millions of road users every day. Enforcement highlights the issue, but education and awareness are equally important. By working together, we can ensure more road users understand their legal responsibilities and the simple checks they can carry out to keep their tyres safe and roadworthy. Preventing tyre-related incidents is entirely achievable, and partnerships like this are key to reducing avoidable harm on our roads.”

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Tana Oy, a Finnish environmental technology company specialising in manufacturing mobile solid waste shredders, screens and landfill compactors, has strengthened its footprint in Taiwan by appointing Infinity Services Co., Ltd. as its official agent. This partnership is set to improve service and engineering support throughout the region. Infinity Services brings a highly skilled management and technical team with extensive experience in environmental and recycling equipment operations.

With Tana already established in Taiwan for several years, Infinity Services will now provide reliable local support for the existing fleet of machines, ensuring customers benefit from enhanced technical expertise. This move underscores Tana’s long-term dedication to the Taiwanese market, offering faster response times and comprehensive after-sales service, thereby reinforcing the company’s commitment to delivering superior customer care and operational efficiency in the region

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