Jyotsna came on board as the CFO and Head of IT of Bridgestone India, around two-and-a-half years ago - in April 2018. Since then, she has ensured attentive capacities are in place, thus focusing on maintaining cost control and delegating financial management. Afterall, the tyre industry is highly competitive and market-driven. And yes, digital evolution and safety of her colleagues and business partners have become one of her top priorities during the pandemic.

Raised in a modest and orthodox business family of six daughters, principles such as hard work, humility, and honesty were a natural part of growing up for her. Married at the age of twenty-one, Jyotsna wanted to be more than just a housewife. Thus, she pursued her grinding CA qualification while being a mother of a baby boy.

“I pursued further education and got a professional qualification, CA, in 1994. Not an easy call in any way. The profession itself was demanding and then to be able to garner the support of the larger family was a big task considering the social norms at the time. However, with the great support from my in-laws, my husband Rajesh, and my conviction, I managed to pursue this new path,” Jyotsna recalls.

When asked about what she would attribute to the leadership qualities she has achieved, she reflects on her family background and the formative years of her life. Marriage was the ultimate end-goal for all girls back then, she says. But, her father, who was a civil engineer, and ran a unit into precision tools manufacturing, understood the value of education. He ensured all his daughters received quality higher education. This paid off as all of Jyotsna’s sisters are highly qualified across different streams.

Jyotsna also mentions the underlying importance of financial independence that was ever-present while growing up. These values, coupled with formal education and academics, added to her versatile calibre. However, she says studies were never her cup of tea. Her interests were games, food, and fun. Having done her graduation at BMCC, life was relatively stress-free then.

However, getting married at the early age was a turning point in her life when she braved the conventional social norms at the time and pursued her CA studies. She adds that the journey from 1989-1994 was full of challenges, excitement, courage, and family support. Significant challenges to pursue her CA were to convince the in-laws to allow her to go and live in a hostel and study and to be able to meet social obligations as a newly-wed woman, and not being able to give time to her son.

 “To be able to give my 100% to the studies amidst all of this was quite difficult. However, I always kept my eye on the big picture.”

Jyotsna started her professional career at Kinetic Honda, a manufacturing organisation which, she says, was not perceived to be ideal for women and had limitations to growth. “But that made me work even harder. However, it was a role of my choice, and I worked with them for nine years, and those were my formative career years. A combination of experience at Firodiya, a well-respected business house and a Japanese business brand is great learning for any finance professional. I took additional responsibilities on multiple functions and projects to rise the ladder at a good pace as by now; I had found my Ikigai- a reason to live.”

 “Amidst all this, the family challenges continued as my husband Rajesh had moved to Singapore, and I single-handedly attended to our son”.

At the workplace, she always ensures that she works hard and does everything from grassroots and is never bothered about her designation and qualification as, for her, that is a means and not an end. “Over the years, I worked on building and strengthening relationships and never really kept any limitations to what I wanted to achieve.”

COVID has turned the auto industry upside down. New normal is becoming a part of life and businesses as well. Whereas the challenges of COVID have been unprecedented, it also brought new ways of doing businesses. Now employee safety is becoming a top priority, while digital evolution is bringing a new era ahead of the industry.

At Bridgestone, Jyotsna says, the safety of their people and safeguarding their operations have been the topmost priority. Ever since COVID first hit the country, the company took proactive measures to not only keep the people safe but, also streamline operations in the wake of new normal. Furthermore, at the back of accelerated digitisation, Bridgestone India has been able to bring the right solutions for its consumers as well as ensure the same levels of productivity within the organisation. 

When asked about how she feels about working in such a dynamic industry, Jyotsna says, “The automobile industry is where my professional career is slated. Kinetic Honda, SKF Bearings, NRB Bearings, Sandvik Asia and now Bridgestone are my performing turfs. One side of the industry, i.e., channel partners, are the same - similar channels set up requirements, risks, opportunities, and expectations of the partners. What differs is the strength of the product and strength of the competitor. Bridgestone, with its world-class Japanese technology in tyre manufacturing, is one of the leading and most trusted brands with all the strengths on the product, manufacturing, and innovation.” 

“The market in India is huge, and the progressive growth and demographics of the country are definitely positive. At Bridgestone India, we are financially secure with a good product range, best manufacturing facilities, substantial market share, reliable channel partners and an ambitious and committed workforce. The biggest risk is getting complacent and losing focus on cost. The tyre industry is competitive, and market driven. Also, the capacities are in place, thus keeping focus and maintaining cost control is the financial management challenge which is exciting.”

Like everyone, COVID has influenced Jyotsna’s personal and professional life. According to her, COVID was a blessing in disguise to be able to spend all this time at home and spending time to call and check on all near and dear ones, reconnecting, rejuvenating were positives in this situation.

However, work from home bears multiple challenges and ,for her the divide between official work and domestic duties was practically invisible. As the Head of IT and CFO, Jyotsna had a great responsibility to ensure the digital solutions were up and running and without causing the loss of productivity at the same time managing concerns around security and support. “As a CFO, a time to complete FY 20 financials and audits, and the Mid-term – 3 years business plan process which were very challenging.”

“But I would say the times have tested my abilities to stay strong under all situations. I would like to say this to my fellow leaders that encourage your teams throughout and keep the work exciting as always. This will ensure a positive sentiment in these trying times.”

As much as work is refreshing with so much happening, Jyotsna does take personal time to recharge. She loves to drive and have been doing rallies like Raid the Himalaya, Desert Storm, Spice Challenge. She has also done international driving vacations.

 “Amidst the lockdown, I recently drove to Bangalore to be with my son Prateek. The memory of absolutely traffic-free roads and my car racing at 230-250 with confidence to touch Bangalore from Pune non-stop in 9 hours was wonderful. We drove through Kabini and spent a holiday together, making memories.”

“I also like to read, so I took this opportunity to download the most read books Ikigai, Atomic Habits, Just do It – the Nike story and many more.”

 “Netflix was another relaxing way to spend some time, and the most exciting watch for me was Drills apart from many others. I love to socialise and continued e-socialising as well.”

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The Goodyear Tire & Rubber Company expanded its all-season portfolio with the Vector All Season 4, launched in late April 2026 and aimed at a broader span of European vehicles, from premium models to electric vehicles. Aimed at motorists who prefer a single set of tyres for the whole year, the product builds on almost five decades of Goodyear all-season development and debuts WeatherReady Technology, an engineering platform created to keep performance steady as conditions shift.

Independent testing has already brought the tyre attention. Tyre Reviews named it ‘Test Winner’ in its most recent all-season comparison, and Auto Bild Allrad likewise placed it first as ‘Test Winner’, drawing attention to exemplary snow traction plus second-place finishes in snow handling, dry handling and rolling resistance.

For regions where climate, roads and regulations favour all-weather rubber, the Vector All Season 4 serves as a premium choice for drivers wanting readiness for dry, wet and milder winter conditions year-round while easing the hassle of seasonal swaps such as workshop appointments, scheduling and off-season storage. Balanced dry, wet and winter capability now reaches rim diameters up to 23 inches, opening premium year-round convenience to segments that previously lacked an all-season option.

The new tyre sits alongside Goodyear’s existing all-weather range, including the Vector 4Seasons Gen-3, which in 2024 became the first all-season tyre to earn ADAC’s overall ‘Good’ rating. The Gen-3 remains especially suited to smaller cars, with most SKUs at 16 inches and below, pairing strong wet and snow performance with efficiency. Goodyear’s all-weather work dates to 1977 and the Tiempo, which the company calls the world’s first all-weather tyre. With the technology’s 50th anniversary nearing in 2027, Goodyear continues refining all-season tyres for evolving European driving conditions.

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Hankook Tire’s new Winter i*cept evo 4 delivered a strong debut in Auto Bild’s major 2026 winter tyre test, finishing joint third among 50 models in size 245/45 R19. The premium tyre earned an overall score of 1.4 and an ‘exemplary’ rating reserved for only the four highest-placed tyres. Testing was carried out on a BMW 5 Series, with two tyres sharing first place and two sharing third after consistently strong results across all 16 disciplines.

The publication’s test panel characterised the Hankook model as a newcomer combining a strong cost profile with precise dry-road handling. Before the full test, all 50 tyres underwent wet and snow braking comparisons, and only the 20 with the shortest combined stopping distances progressed. Hankook had already secured fourth place in qualifying with a combined braking distance of 65.5 metres.

Its individual results comprised 36.3 metres when braking from 80 kmph in wet conditions and 29.2 metres from 50 kmph on snow. The outcome marks a successful test debut for the Winter i*cept evo 4, placing it among the leading performers in the 2026 evaluation.

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Apollo Tyres’ five manufacturing plants in India have received Five-Star Ratings and Sword of Honour awards for 2026 from the British Safety Council, recognising their occupational health and safety management.

The awards follow the council’s Five-Star Occupational Health and Safety Audit, which assesses an organisation’s safety policies, processes and practices through documentation reviews, stakeholder interviews and sampling of operational activities.

The Sword of Honour recognises organisations that achieve the maximum five stars in the council’s independent audit and demonstrate a strong culture of health and safety across their operations. The 2026 awards mark the 47th consecutive year in which the council has presented the honour.

Rajeev Kumar Sinha, Chief Manufacturing And Sustainability Officer at Apollo Tyres, said: “Safety is a core value at Apollo Tyres and integral to everything we do. The recognition of all five of our manufacturing plants in India by the British Safety Council reflects our collective commitment to high standards of health and safety. While this achievement is a matter of pride, we remain focused on continuous improvement and fostering a culture where everyone takes ownership of safety and returns home safe every day.”

Peter McGettrick, Chairman of the British Safety Council, said: “On behalf of the board of trustees and staff of the British Safety Council I would like to congratulate Apollo Tyres on achieving the highest standards of its health and safety management. Achieving recognition of this sort takes absolute dedication and the utmost professionalism. We are proud to support you in your achievements and delighted we can contribute to your ongoing success.”

Mike Robinson, Chief Executive of the British Safety Council, added: “I would like to congratulate Apollo Tyres and its staff on this award, in tribute to their commitment to keeping their workplace safe and healthy and contributing to safeguarding the environment. All of the Sword award-winning organisations share a commitment and willingness to achieve the uppermost standards of health and safety. We thank Apollo Tyres for contributing to achieving our vision that no one should be injured or made ill through their work.”

The assessment period for the 2026 awards ran from  1 August 2025 to 31 July  2026. Award recipients also had to demonstrate to an independent adjudication panel a track record of good health and safety practices throughout their organisations, from the shopfloor to the boardroom.

Apollo Tyres manufactures tyres in India and Hungary and sells products under the Apollo and Vredestein brands in more than 100 countries.

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Michelin will present its newest trailer tyre, the 385/65 R22.5 X Multi T2, at stand D60 during RTX Scotland, scheduled for 18–19 November at Glasgow’s SEC. The Glasgow event marks the UK show debut for the tyre, which Michelin says offers 15 percent more mileage and six percent lower rolling resistance than the model it replaces.

Alongside the tyre, Michelin will highlight its Remix 2 process, an extension of its multi-life policy that permits a second retread and further regrooving. The company claims this can extend a tyre’s service life by as much as 375 percent. Remix 2 is presently undergoing trials with selected Michelin customers and builds on established retreading at the firm’s Stoke remanufacturing site.

Designed for regional and mixed transport, the X Multi T2 handles heavy loads and lateral forces during manoeuvring while remaining robust across varied conditions. It carries EU label ratings of B for rolling resistance, C for wet grip and A for external rolling noise, plus 3PMSF and M+S markings for winter suitability.

The combination of a second premium retread with up to three regroovings during service is central to Michelin’s multi-life proposition. Fleets gain greater value and mileage from each fitment, with the maximum safe distance potentially reaching 375 percent of a single-life Michelin tyre’s baseline.

Andrew French, B2B Sales Director at Michelin UK & Ireland, said, “We’re excited to be giving the X Multi T2 its UK debut at RTX Scotland. Enhancing our popular X Multi range, it’s another asset that can help hauliers go further for less as part of a well-managed tyre policy. The opportunity to showcase our Remix 2 offer, which can significantly boost the longevity of each tyre and reduce the total cost of ownership, underlines our commitment to maximising value.”

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