Nokian Tyres Plans To Increase Sales By 100 Percent In North America

Nokian Tyres Plans To Increase Sales By 100 Percent In North America

Nokian Tyres, a leading tyre manufacturer, bets on winter and all-season tyres to increase sales by 100 percent in North America. 

The company will need to produce between two and four million tyres in the mid-term to achieve this feat. The growth will be based on three key areas: building a strong customer relationship in the snowbelt area of Northern USA and Canada to secure a wider tyre market, expanding all-season product range and building distribution network together with key wholesale partners.

Anna Hyvönen, EVP, Nordics, Vianor and North America, who gave a presentation in this regards, said, "Our sales team is building on our strong customer relationships to secure a share of the winter tyre market. We will maintain our market leader position in Canada and increase our in-store share in the US. The Dayton factory in Tennessee is an investment that has paved the way for Nokian Tyres’ growth. The company is a forerunner in Europe in winter tyres, and the company’s reputation in winter segment is legendary."

“To support growth in all-season products, we will expand, especially in south and west, and develop our own distribution network further in the Northeast. We focus on planning together with our customers, delivering directly from the factory to key customers, and providing efficient season replenishments from local warehouses. We focus on selective distribution with healthy earning potential for our customers,” Hyvönen added.
The company has already introduced new tyres for the North American market and aims to expand its all-season range of tyres to propel its growth. The company focuses on premium (A segment) and mid-tier products (high B segment). (TT)

Comments (0)

ADD COMMENT

    LANXESS Successfully Lists EUR 500 Million Bond On Luxembourg Stock Exchange

    LANXESS Successfully Lists EUR 500 Million Bond On Luxembourg Stock Exchange

    LANXESS, a specialty chemicals company, has successfully placed a six-year-tenor euro benchmark bond with a coupon of 0.0 percent in the European capital market.
    The company, with about 14,800 employees in 33 countries, will use the funds to finance the planned acquisition of IFF, a US-based chemical company involved in microbial control.

    The new bond is listed on the Luxembourg Stock Exchange in denominations of EUR 1,000.

    Michael Pontzen, CFO, LANXESS, said, “We have secured the first step of financing already quickly after the announcement of the acquisition of IFF Microbial Control and are happy about the very receptive reaction of the capital market to our offering.” (TT)

    Comments (0)

    ADD COMMENT

      Goodyear Launches RT-3B Retread For OTR Tyres

      Goodyear Launches RT-3B Retread For OTR Tyres

      Goodyear has launched its new RT-3B bead-to-bead tread in US and Canada in sizes 20.5R25 and 23.5R25 for off-the-road (OTR) tyres.

      The new retread provides all-around performance for loaders and graders. Joining the existing lineup of premium off-the-road Goodyear tyres, the retread provides up to 60 percent savings compared to a new tyre.

      Used extensively in gruelling OTR applications, retreading helps extend the life of tyres while delivering high traction and minimal tread wear. Additionally, retreading promotes sustainability by reducing unnecessary waste.

      The new Goodyear RT-3B is cured in a mould and press method to generate low heat through long hours of usage via its 115-level tread depth. Strongly cut-resistant in nature, the centerline lugs and open shoulder provides optimal traction.

      Loic Ravasio, General Manager, Global and Americas OTR, Goodyear, said, “We are always focused on delivering high value and low cost of ownership to our OTR customers. The RT-3B is a substantial addition to our retread portfolio providing another great option for operators to help drive efficiency, reduce costs and protect the environment.” (TT)

       

      Comments (0)

      ADD COMMENT

        Anshuman Singhania is new MD of JK Tyre

        Anshuman Singhania is new MD of JK Tyre

        Anshuman Singhania, Dy. Managing Director of JK Tyre, has been appointed managing director of the company, effective October 21,2020.

        Anshuman Singhania joined the Company as an Executive and over the years has been deeply involved in various activities of the Company in different positions, said the company.

        Singhania is also Vice Chairman of ATMA

        He is a graduate from Oxford Brookes University, UK and an alumnus of London Business School. As a young leader, he started his career from the shop floor as an apprentice and has held several positions in Planning, Production, Product Development, Quality Control, Stores & Purchase, Finance as well as Sales & Marketing. Being a techno-savvy person, he has played a key role in implementing the latest technologies in the manufacturing process at JK Tyre.

        Comments (0)

        ADD COMMENT

          Yokohama Off-Highway Tires Breaks Ground for its Andhra Pradesh, India Plant

          BluSmart raises INR 2 billion in pre-Series B Round

          Yokohama Off-Highway Tires recently held the groundbreaking and foundation stone unveiling ceremony of its new plant at Atchutapuram, Visakhapatnam - Andhra Pradesh, India.

          In the online event, Masataka Yamaishi , President & Chairman of the Board, Yokohama Rubber Co., Ltd broke the ground to commence construction work.

          Yamaishi San unveiled the Foundation Stone virtually in the presence of Atao Kishi San: Chairman - ATC Tires Pvt. Ltd. and Managing Officer - The Yokohama Rubber Co., Ltd., Nitin Mantri – CEO and Anil Gupta – COO and the leadership team at Yokohama Off-Highway Tires.

          The new plant will have a daily production capacity of 55 tons (rubber weight), with planned capital investment totalling US$165 million. The plant, which will be the company’s third plant in India, will manufacture its three brands ALLIANCE, GALAXY and PRIMEX brand tyres.

           Yokohama Off-Highway Tires currently has two tyre plants in India—the Dahej Plant in Gujarat and the Tirunelveli Plant in Tamil Nadu.

           

          Comments (0)

          ADD COMMENT