This year’s Tire Technology International Awards for Innovation and Excellence, held at Deutsche Messe during Tire Technology Expo, featured an expanded array of categories in order to recognise the scope of innovation and achievement that has been showcased over the last 12 months. The winners were announced at an evening drinks reception held at the Deutsche Messe on Tuesday. The night’s winners included Continental, Goodyear, Michelin and Sumitomo Rubber Industries. Now comprising 13 categories, the Tire Technology International Awards for Innovation and Excellence were a celebration of recent advances in tyre technology and progress toward a greener and more sustainable industry. The awards, which were coordinated by Tire Technology International magazine, were officiated by a panel of international journalists and industry experts.

Sustainability in tyre manufacturing
To recognise the increasingly prominent role of sustainability in tyre manufacturing, the new-look awards featured three categories focused on environmental development. Michelin’s 45 percent and 58 percent sustainable material tyre designs picked up the award for Environmental Achievement of the Year – Tire Design. Continental’s invisible rubber marker technology was judged the winner in the Environmental Achievement of the Year – Manufacturing category, and Emissions Analytics’ EQUA Tyre database took home the trophy for Environmental Achievement of the Year – Industry Contribution. Emissions Analytics founder and CEO, Nick Molden, was keen to champion the work of his colleagues.

Other categories
Other new categories for 2023 included Chemicals and Compounding Innovation of the Year, which was won by Nynas’ Nytex BIO 6200 tire oil. Another award was Materials Innovation of the Year, which saw the jury recognise Sumitomo Rubber Industries’ work on synthesised biopolymers. The good news continued for SRI in the category for R&D Breakthrough of the Year, which saw the tyre maker awarded for its research into enzyme evaluation. HF Group was bestowed with the ‘Tire Technology International Supplier Award’.

Goodyear picked up the award for Tire Manufacturing Innovation of the Year, thanks to its groundbreaking small-batch production process used in its factory in Luxembourg. The Tire Industry Supplier of the Year award was presented to HF Group, in recognition of its commitment to digital solutions and its excellent relationships across the industry. Goodyear was also placed first in the Tire Concept of the Year category for work on its 90 percent sustainable material tyre design.

Chris Helsel, Senior Vice President – Global Operations And Chief Technology Officer, Goodyear, said, “Goodyear’s innovative spirit and drive for excellence helps us develop leading products and services that address our customers’ needs for today and tomorrow. Our teams are working on solutions and processes that have the potential to make driving safer, more efficient and more sustainable. We are excited to be recognised for this work and thank Tire Technology International for these esteemed awards.”

Hannover-based Continental was also back at the podium to collect the Tire of the Year Award for the PremiumContact 7, winning a hotly contested new category which looks set to see some battles in the years to come.

Boris Mergell, Head of Research and Development at Continental Tires, who accepted the awards in Hannover, said, “Our commitment to performance, sustainability and safety runs right across our organisation, and it’s fantastic that once again this has been recognised. Winning awards for both our innovative technologies and products is a tremendous motivation for the entire team. At Continental, we aim for safe, cost-effective and more sustainable mobility, while enabling vehicles to perform at their best."

This year, Michelin took home the The Tire Manufacturer of the Year Award, marking the sixth time that the French manufacturer has claimed top spot. The Young Scientist Prize for 2023 was given to Agate Utane, a PhD student at Loughborough University. The award’s jury – which is separate to the 11 central categories – selected Agate and her work, ‘Efficient Tire-Road Friction Testing for Vehicle Handling Applications’.

Jan Prins was the winner of the 2023 Lifetime Achievement Award. Nominated by many of his peers, Prins is a popular winner, and has enjoyed a highly successful career at Jaguar Land Rover since graduating from Delft University of Technology in 1990. Prins recently began heading the judging panel for the Young Scientist Prize. 

Celebrating the tyre industry
Matt Ross, Editor-In-Chief of Tire Technology International and Chairman of the awards, said, “We felt we needed the ability to recognise and celebrate more aspects of this ever-expanding industry. Overhauling the categories gave us the chance to better acknowledge where the really exciting innovation is taking place. It enabled us to focus more on the environmental achievements being developed in multiple areas, and also to zero in on some areas of exciting R&D that didn’t perhaps fit our previous category structure. Judging by the caliber of this year’s shortlist, and the tough time the jury had in choosing their winners, we can expect some fascinating competitions in the coming years.”

For more information about the award winners, visit https://www.tiretechnology-expo.com/en/awards.php 

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WACKER has earned the 2025 Gold Medal from the independent rating agency EcoVadis, marking its continued recognition for sustainable practices and responsible corporate governance. This distinction places the company within the top five percent of all businesses assessed by EcoVadis (over 1,000 companies globally). WACKER's overall score improved from 77 points (in 2024) to 79 points, driven largely by enhanced reporting and concrete actions focused on Scope 3 emissions and ethical standards.

The EcoVadis assessment measures the quality of a company’s sustainability management through a methodology grounded in international frameworks like the Global Reporting Initiative, the UN Global Compact and ISO 26000. Performance is scored from 0 to 100 across four core areas: environment, labour and human rights, ethics and sustainable procurement, using 21 specific indicators.

In line with its commitment, WACKER provides its EcoVadis evaluation to customers as a standardised and credible validation of its sustainability efforts. The company has also defined ambitious climate targets, aiming to halve its absolute greenhouse gas emissions by 2030 relative to 2020 levels. Progress is already evident, with a 30 percent reduction achieved as of 2024. Looking further ahead, WACKER strives to reach net-zero emissions across its operations by the year 2045.

Peter Gigler, Head of Corporate ESG, WACKER, said, “The result confirms our initiatives in many key areas. It provides our customers with invaluable proof.”

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Balkrishna Industries Ltd (BKT Tires), a global leader in off-highway tyre manufacturing, has appointed Craig Borman as Head of OTR at BKT USA. The appointment is in line with BKT’s long-term strategy through 2030.

Borman brings with him 20 years of experience across off-road equipment, tyres and rubber tracks. He will play a key role in leading BKT USA's OTR team and expanding the company's presence in this market while increasing awareness of the value and dependability of BKT's range of products.

Borman said, “I’m extremely excited to join the BKT family and to build off the successes that this team has already achieved. I look forward to engaging with our partners, determining how we can accelerate our mutual growth and working towards achieving BKT’s vision of being a recognised leader in the OTR segment.”

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The Supervisory Board of Continental AG confirmed a significant leadership transition during its meeting on 17 December 2025. Christian Kötz will be appointed as the new Chairman of the Executive Board and Chief Executive Officer, effective 1 January 2026. He succeeds Nikolai Setzer, who will step down from the Executive Board on 31 December 2025. Setzer's departure follows more than 16 years as a board member, including the last five years in the CEO role, and occurs by mutual agreement as the company reaches a pivotal point in its strategic evolution.

This planned change in leadership aligns with the substantial progress Continental has made in its transformation into a pure-play tyre company. Major structural milestones have been achieved, including the spin-off of Aumovio and the signing of an agreement to sell the Original Equipment Solutions (OESL) business area. Regarding the planned 2026 sale of ContiTech, internal preparations are largely complete. The market outreach phase has concluded, and a structured sales process is scheduled to begin in January 2026, setting the stage for the final step in the corporate realignment.

Kötz’s extensive background within the tyre business, dating back to 1996, positions him to lead this final phase. A member of the Executive Board since 2019, his previous leadership roles within the Tires group sector included responsibility for the passenger car tyre replacement business in the EMEA region, the original equipment and commercial vehicle tyre business units and global research and development for passenger car tyres. His many years of trusted collaboration with Nikolai Setzer are expected to ensure continuity during the transition.

Kötz will lead an Executive Board comprising several key figures. Alongside him and Philip Nelles, who has headed the ContiTech group sector since 2021, are Roland Welzbacher and Ulrike Hintze. Welzbacher joined the board in August 2025 and assumed the role of Chief Financial Officer on 1 October 2025. Hintze was appointed to the board on 1 July 2025, serving as Chief Human Resources Officer and Director of Labour Relations. This board will be responsible for driving the tyre business forward, completing the corporate realignment and, following the sale of ContiTech, integrating the remaining group functions into the tyre organisation.

Wolfgang Reitzle, Chairman of Continental’s Supervisory Board, said, “Nikolai Setzer has been instrumental in shaping Continental, realigning the organisation and paving the way for three strong, independent companies. For this, he has the thanks of the entire Supervisory Board as well as my personal gratitude. With this handover, we are consolidating responsibility for the tyre business, the realignment and the remaining tasks of the group functions in one role. Christian Kötz is one of the most distinguished managers in the global tyre industry. With his extensive experience and passion for Continental, we firmly believe he is the right choice to lead the company successfully into the future.”

Setzer said, “In recent years, we have succeeded in transforming a diverse portfolio of businesses into three strong, independent champions. After 28 years at Continental, now is the right time for me to hand over responsibility to Christian Kötz. I’m extremely grateful for the journey we’ve all shared and proud of what we’ve all achieved together. I firmly believe that the tyre business, ContiTech, Aumovio and OESL have a promising future ahead.”

Kötz said, “I would like to thank the Supervisory Board for its trust and am excited about this new responsibility. Continental has been my professional home for three decades. Together with the Executive Board team and all colleagues throughout the company, we will complete the realignment and continue the success story of our tyre business.”

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Following the 2025 General Assembly, Law Hieling has been elected to the Global Platform for Sustainable Natural Rubber (GPSNR) Executive Committee to represent the Manufacturer category. His 27-year international career at Michelin, encompassing roles in finance, commercial sales, distribution and his current leadership in natural rubber purchasing, provides a profound, ground-level understanding of the global tyre industry.

This extensive background has given him a clear appreciation for the intricate balance between commercial needs and ecological responsibility. He is committed to leveraging this perspective to help drive the collaborative, transparent and equitable solutions that are essential for a genuinely sustainable natural rubber value chain, benefiting both people and the planet.

Hieling said, “I look forward to contributing to the work of the Executive Committee in advancing responsible practices across the natural rubber sector.”

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