Bridgestone Americas has announced a partnership with Carbon Capture and Transformation (CCT) company, LanzaTech NZ, Inc. to address end-of-life tyre waste. The two companies will co-develop the first dedicated end-of-life tyre recycling process leveraging LanzaTech’s proprietary CCT technology, creating a pathway toward tyre material circularity and the decarbonisation of new tyre production, a press release said. 

According to the Tire Industry Project operating under the umbrella of the World Business Council for Sustainable Development (WBCSD), more than one billion tyres globally reach the end of their useful service life each year. Bridgestone and LanzaTech will work to address this issue by converting end-of-life tyres into new materials, including exploring processes to create sustainable synthetic rubber that does not rely on petrochemicals, it pointed out.  

Paolo Ferrari, President & CEO, Bridgestone Americas, said, “We are excited to join forces with LanzaTech to co-create a more sustainable pathway for end-of-life tyres. The steps we take today are determining the health of our planet for future generations. We are determined to meet the moment with sustainable innovation that transforms the way tyres are made and promotes end-to-end material circularity.” 

Dr. Jennifer Holmgren, Chief Executive Officer, LanzaTech, said, "LanzaTech and Bridgestone are working together to find solutions to some of our world's greatest challenges. We have already proven that we can convert unrecyclable, unsorted municipal solid waste to ethanol and then make products we use in our daily lives. With our partnership with Bridgestone, we are developing a circular pathway to use tyres to make tyres. This partnership exemplifies what we call a Post Pollution Future." 

Bridgestone and LanzaTech seek to develop a new business model that will create a post-consumer waste management strategy for end-of-life tyres, while also driving increased adoption of sustainably sourced chemicals for commercial applications, the release said. 

Applying LanzaTech’s carbon capture and gas fermentation process to end-of-life tyres yields sustainably produced chemicals such as ethanol that can be converted to materials such as PET for packaging, polyester yarn and surfactants used in consumer home goods like laundry detergent. In addition, Bridgestone and LanzaTech will jointly explore opportunities to co-develop proprietary microbe technology to produce more efficient pathways to produce butadiene, a key ingredient in new tire production, realising true circularity for end-of-life tyres, the release added. 

Nizar Trigui, Chief Technology Officer and Group President, Solutions Businesses, Bridgestone Americas, said, “Our partnership with LanzaTech is a clear commitment by Bridgestone to advancing sustainable tyre technologies and solutions that preserve the environment for future generations and contribute to the realization of to a carbon neutral mobility society.” (TT)

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Designed to tackle the largest truck and bus wheels while maintaining precision for passenger vehicles, the RB30T Hybrid Wheel Balancer from Ranger (a BendPak division) delivers power and versatility. Switching between heavy-duty and light-duty applications is effortless, requiring just a button press. Its integrated pneumatic wheel lift enhances safety and ergonomics by minimising manual handling and reducing injury risks.

Capable of balancing wheels for buses, semi-trucks, OTR vehicles, light trucks and cars, the RB30T ensures fast, accurate results without recalibration. Its re-engineered platform supports wheels up to 330 lbs (approx. 150 kg), 49.25 inches in diameter and 20 inches wide, with rapid cycle times – seven seconds for car wheels and around 20 seconds for full truck assemblies. At its core, the Ranger Drive-Check system uses advanced 64-bit processing and quartz piezoelectric sensors to detect even the slightest imbalances across multiple axes. This smart technology simulates real-world driving conditions, identifying vibrations before they become road issues and automatically recommending optimal corrections.

Built for durability, the RB30T features a ribbed nylon-fibre drive belt, counter-weighted flywheel system and a three-phase motor with solid-state phase conversion for smooth, high-torque operation under heavy loads. The balancer comes ready to use with a commercial mounting kit, including cones and adapters, while its spacious top tray and side shelves keep wheel weights and tools organised for efficient workflow.

Available as a standalone unit or with the Ranger Select package – which includes professional installation and training – the RB30T is a robust solution for shops handling diverse wheel balancing needs.

Sean Price, Director of Product Development, said, “The new RB30T wheel balancer can do it all. Its versatility makes the RB30T a great choice not just for heavy-duty fleets and repair garages but also for high-volume tyre shops and mixed fleets.”

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Bridgestone has officially rolled out its proprietary aircraft tyre management system “easytrack” in collaboration with Cebu Pacific Air, marking the first deployment of the solution by a commercial airline.

The system, launched in April 2025, uses QR codes and a smartphone app to track aircraft tyres across the supply chain—replacing Cebu Pacific’s manual, paper-based process.

“As Cebu Pacific continues to expand its operations, it's essential that we invest in smart solutions that enhance efficiency and reduce manual workload,” said Shevantha Weerasekera, Vice President, Engineering & Fleet Management at Cebu Pacific. “Partnering with Bridgestone to implement the ‘easytrack’ system has enabled us to significantly improve our tyre  management processes significantly, ensuring greater accuracy, safety, and productivity across our operations.”

Bridgestone said the system has halved labour time for inventory management and achieved full tyre tracking accuracy after verification trials at Cebu Pacific’s warehouses, MROs, and maintenance bases.

“As a value co-creation partner, we have proposed solutions tailored to on-site operations based on learnings and insights gained from Cebu Pacific Air’s frontline operations,” said Arata Tomita, Director, Global Aviation Tire Solutions Business Division at Bridgestone. “We are very pleased that the official implementation of ‘easytrack’ has contributed to the improvement of operational accuracy, safety, and productivity.”

Bridgestone said the move aligns with its “Bridgestone E8 Commitment,” with a focus on enhancing efficiency and ecology by supporting sustainable tyre practices and operational productivity.

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Japanese start-up ispace inc. and tyre maker Bridgestone have agreed to jointly develop tyres for small and midsize lunar rovers, targeting Moon use by 2029.

The partnership equips Bridgestone’s elastic wheel technology—designed to adapt to harsh lunar terrain—on ispace's rover prototypes. The companies will conduct Earth-based performance tests before Moon deployment.

“Bridgestone’s lunar rover tyre has a structure of thin metal spokes, enabling flexible deformation while maintaining durability,” said Masaki Ota, Director of OE Business Strategy & Planning/New Mobility Business Division at Bridgestone. “This design delivers superior ability to traverse and shock absorption, allowing the rover to traverse the lunar surface and overcome obstacles such as lunar rocks.”

Bridgestone started developing lunar rover tyres in 2019 and unveiled concept models in April 2025 with lower weight to suit smaller rover platforms.

ispace, known for micro-sized lunar rovers, sees the partnership as key to its long-term lunar economy mission.

“ispace's goal of establishing a new economy on the Moon requires the participation of players from a wide range of industries,” said Takeshi Hakamada, Founder & CEO of ispace. “Bridgestone… is now developing lunar rover tyres for the extreme environments found on the Moon. These tyres will undoubtedly contribute to future human advancement on the Moon.”

The companies said they are also exploring collaboration opportunities through the Space Strategy Fund at Japan’s national space agency, JAXA.

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Magna Tyres, a leading premium off-the-road (OTR), industrial and truck tyre solutions company, has launched a new AI-powered (Artificial Intelligence) chatbot on its official website.

The chatbot will provide instant assistance to its customers 24x7 in any language around the world.

Robert Gruijters, Head of Marketing, Magna Tyres, said, “Customer service is at the core of our brand promise. With a Net Promoter Score (NPS) of 67, we already outperform many in our industry and this launch reinforces our commitment to becoming a truly best-in-class brand by being always available, accessible and responsive.”

This move is part of the company’s efforts to not only meet but exceed customer expectations by providing an instantaneous response ranging from product queries to general support.

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