Tyre manufacturer Bridgestone Americas announced it has developed the industry’s first commercially available tyre containing 70 percent recycled and renewable materials, marking a significant breakthrough in sustainable manufacturing.

The demonstration commercial tyre, which will debut at the WasteExpo trade show, is based on the Bridgestone M870 model designed specifically for urban waste collection fleets. It has received ISCC PLUS certification, a globally recognised standard that validates sustainability throughout the supply chain.

Using a Mass Balance approach, the tyre incorporates circular synthetic rubber compounds, circular carbon black, and natural rubber. This method allows Bridgestone to track the quantity of alternative materials used in production.

“The debut of this 70 percent recycled and renewable demonstration tyre is not a glimpse into the future, but the reality of today,” said Steve Hoeft, President, Commercial Truck Group, Bridgestone Americas. “With this tyre and the work done with our supply chain, we’ve created new opportunities with a proven product by meeting the rigorous standards set by the ISCC. This tyre directly demonstrates how Bridgestone can help fleets achieve their sustainability goals now with expertly manufactured premium tyres."

According to the company, a limited production run will be tested on waste collection vehicles later this month.

New monitoring technology

Alongside announcing the sustainable tyre, Bridgestone also revealed a new drive-over system for fleet operators. The technology uses specialised plates to capture tread depth measurements as vehicles drive over them, providing comprehensive data on tyre condition and alerting operators to irregular wear issues.

The system aims to help fleet managers optimise maintenance schedules and extend tyre life through more informed decision-making.

Both innovations align with Bridgestone’s corporate E8 Commitment, which focuses on environmental sustainability and operational efficiency improvements.

Comments (0)

ADD COMMENT

Link Copied!

Pyrum Innovations AG has secured unlimited delivery approval from Continental for its ThermoTireBlack (TTB), a recovered carbon black produced at the company’s new milling and pelletising facility in Dillingen/Saar. Following the approval, Continental officially commissioned all units tied to the plant expansion at Pyrum’s main site.

The milling and pelletising plant shifted to regular production in April 2026, operating at a capacity of 750 kilogrammes per hour. A short-term capability analysis conducted by Pyrum confirmed that ThermoTireBlack delivers consistent process conditions and stable, reproducible quality. After a subsequent audit, Continental granted full supply approval, specifically praising the new machine’s excellent short-term performance metric (Ppk).

This latest approval for TTB follows previous clearances granted in 2024 for the shredding plant and the TAD2 and TAD3 thermolysis reactors, giving Pyrum complete supply approval for its Dillingen/Saar facility. Through added improvement measures, the company expects to reach the target maximum TTB production volume after a planned modification in the third quarter of 2026, significantly expanding capacity and strengthening Pyrum’s role as an industrial raw material producer and pyrolysis technology leader.

Pascal Klein, CEO, Pyrum Innovations AG, said, “Continental’s unlimited delivery approval for our new milling and pelletising plant is a major milestone for Pyrum. It confirms not only the consistently high quality of our ThermoTireBlack but also the industrial maturity of our entire production chain. We are proud to meet the automotive industry’s high standards and to further expand our close and trusting partnership with Continental. With the approval of the new plant, we are laying the foundation for further growth and a significant increase in revenue in the current year.”

Comments (0)

ADD COMMENT

Link Copied!

The German Rubber Industry Association (wdk) has sounded an alarm over an exceptionally difficult economic situation facing the rubber sector. Soaring raw material prices and persistently high energy costs, exacerbated by the Iran war, are coinciding with weak industrial demand. wdk Chief economist Michael Berthel noted an almost unprecedented economic disparity, as raw material costs approach historical highs from 2011 and 2022 while a lack of demand prevents any offset for manufacturers.

Since the final quarter of 2025, prices for key inputs have risen sharply. Natural rubber has jumped more than 40 percent within months, while butadiene-based synthetic rubbers have increased over 30 percent. EPDM synthetic rubber, carbon black and oil-based plasticisers have all risen more than 20 percent, with some individual chemicals exceeding 40 percent cost growth in just a few weeks.

Energy prices remain a major burden, with Middle East developments fuelling market uncertainty. Risks to international transport and supply chains persist, and German rubber companies are closely watching potential impacts on raw material availability and global logistics flows.

Berthel warned that firms face mounting pressure from high costs, geopolitical instability and structural disadvantages in Germany, with no short-term relief in sight. The industry depends heavily on fair and reliable partnerships across the value chain, as processing companies alone cannot absorb the current strain. He called for fair solutions and a shared understanding of this exceptional situation.

Comments (0)

ADD COMMENT

Link Copied!

The Rubber Board of India has confirmed the continuation of all existing central sector schemes for the 2026-27 fiscal year at unchanged rates. Financial aid for new planting will be restricted to estates utilising poly bag or root trainer plants sourced solely from Board-approved nurseries, with applicants required to submit the original purchase bill. This mandatory verification step aims to ensure quality and authenticity of planting materials used across the sector.

Support for rain guarding and spraying operations will be channelled exclusively through Rubber Producers’ Societies. These societies must include GST bills for all acquired materials when applying. The official timeline for submitting applications will be announced separately by the Board, giving producers adequate time to prepare documentation and coordinate with their respective societies before the deadline.

Comments (0)

ADD COMMENT

Link Copied!

The Rubber Board of India has announced a temporary engagement for a young professional within its Market Promotion Division, located at the RRII campus in Puthuppally, Kottayam. The selected individual will assist with division activities and promote ‘mRube’, the electronic trading platform for natural rubber.

Candidates must hold an MBA in Marketing or Agri Business Management with computer knowledge, while skills in digital marketing, sales or market research and proficiency in English and Hindi are preferred. Applicants aged up to 30 years as of 1 May 2026, will be considered for the one-year role, which offers a consolidated monthly pay of INR 25,000.

Interested individuals should send their applications to the Deputy Director (Marketing) at the Central Laboratory Building, RRII, Rubber Board PO, Kottayam – 686009 by 19 May 2026. Shortlisted names will appear on the Rubber Board’s website with interview details, as no separate communication will be sent.

Comments (0)

ADD COMMENT

Link Copied!