For over a decade, a strong partnership has existed between Danish bus operator AarBus and tyre manufacturer Continental, a collaboration now central to a significant green transition in public transport. Serving the city of Aarhus and its environs, AarBus equips its entire fleet of city buses with Continental's premium tyres, a choice driven by the critical need for operational reliability and outstanding durability. This commitment has recently expanded to include Continental's digital tyre monitoring system, ContiConnect, aligning with the company's deep-seated philosophy of reducing its CO2 emissions and overall ecological footprint. A testament to this ambition is the fact that every second bus in their modern fleet is already electric, with a clear goal for 168 of their vehicles to be clean, zero-emission models by 2027, according to Managing Director Hans Jørgen Østergaard.

This strategic direction places AarBus firmly on course with broader European objectives, including a European Commission target for 90 percent of new city buses to be emission-free by 2030. The environmental benefits of this shift are already substantial. Since introducing its first four electric buses in 2019, AarBus has prevented approximately 14,095 tonnes of CO2 from entering the atmosphere, a saving equivalent to the annual emissions of over 9,000 cars. Hans Jørgen Østergaard notes that in 2024 alone, the company saved 4,681 tonnes of CO2, representing a 35 percent reduction compared to its 2018 levels when it relied entirely on diesel. In this context, selecting the right tyres becomes a crucial factor in maximising efficiency and minimising environmental impact, proving essential for the economical operation of a modern fleet.

The specific demands of electric buses have directly influenced tyre design. Hinnerk Kaiser, Head of Product Development EMEA at Continental, explains that tyres like the Conti Urban HA 5 were developed precisely for the unique requirements of electric drives, which feature higher torque and increased weight. These energy-saving tyres with low rolling resistance are engineered to withstand the additional stresses of frequent stops and tight curbs common in urban settings. Their robust construction, including reinforced sidewalls and a durable rubber compound, is intended to maximise longevity. This design philosophy supports a circular economy concept that extends the tyre's life cycle through retreading, thereby reducing its overall environmental footprint.

The integration of the ContiConnect live digital tyre pressure monitoring system brings another layer of efficiency and safety to AarBus operations. By ensuring buses consistently operate with correct tyre pressure, the system prevents gradual pressure loss and the vehicle breakdowns that can result from flat tyres. This enhances operational reliability for the company's approximately 80,000 weekly trips, making the daily work of its 578 drivers easier and more predictable. This reliability is especially critical for electric buses, where maintaining optimal range is a key operational concern. The transition to an electric fleet at AarBus, initiated by a political decision from the Aarhus city administration, underscores the company's commitment to its environmental certification and corporate philosophy. Through this comprehensive partnership, Continental's tyre solutions are helping to ensure that the AarBus fleet is not only environmentally friendly but also reliably and safely on the road, driving the future of sustainable public transport.

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Kumho Tire Co., Ltd. said it signed a partnership agreement late last year with UK-based driving simulator specialist Ansible Motion to develop next-generation digital tyres.

The agreement was confirmed on 5 January. The signing ceremony was attended by Kim Young-jin, executive vice-president and head of research and development at Kumho Tire, and Dan Clark, chief executive of Ansible Motion, along with other representatives from both companies.

The partnership is being pursued under the slogan “Kumho Tire with Ansible Motion: Driving the Future with Digital Tires”. The two companies agreed to collaborate on enhancing tyre performance validation systems using advanced digital simulation technology, with a focus on improving competitiveness in tyres for electric vehicles and high-performance cars.

Ansible Motion provides driving simulator technology designed to replicate real-world road conditions with high precision. Its systems allow vehicle dynamics, driving safety and ride comfort to be assessed in a virtual environment.

Kumho Tire said it expects the introduction of Ansible Motion’s latest driving simulator into its research and development processes to reduce the time and cost associated with vehicle testing and prototype production. The company also aims to enable more accurate and efficient performance verification from the early stages of development and to strengthen its digital-based R&D capabilities in response to changes in the mobility sector.

Kim said: “Cooperation with Ansible Motion will serve as an opportunity for Kumho Tire to take a significant step forward in transforming its research and development paradigm towards a digital focus. By actively utilising advanced simulation technology, we will introduce high-performance, high value-added products optimised for the future mobility environment and continue to strengthen our competitiveness in global markets.”

Clark said: “Our collaboration with Kumho Tire will be an important example of how driving simulation technology can accelerate innovation in the tyre industry. We look forward to contributing to the advancement of the global mobility industry through the technical synergy between our two companies.”

The partnership forms part of Kumho Tire’s wider digital transformation and sustainable technology strategy. The company plans to apply advanced driving simulation tools across its R&D processes to improve development efficiency and precision, with the aim of accelerating digital tyre development for electric and high-performance vehicles.

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Bridgestone Aircraft Tire Europe, a subsidiary of Bridgestone Corporation, has received a Gold rating from EcoVadis, the sustainability assessment platform, placing the company among the top five per cent of the 130,000 companies evaluated worldwide across 220 industry sectors.

The result marks a sharp improvement from recent years. The company achieved a Bronze rating two years ago and ranked in the top 15 per cent last year.

“After receiving Bronze just two years ago, this EcoVadis Gold Medal recognises the rapid progress we’ve made on our sustainability journey,” said Jean-Philippe Minet, managing director of Bridgestone Aircraft Tire Europe. “Last year, we were in the top 15 per cent and advancing to the top five per cent this year reflects the collective effort and commitment of the BAE team. This achievement showcases our progress in building a more sustainable commercial aviation sector.”

The 2025 Gold rating follows a year in which the company completed a full carbon footprint assessment covering Scopes 1, 2 and 3, carried out an energy audit and developed a decarbonisation roadmap.

It also reported zero lost-time accidents for a fourth consecutive year and implemented projects aligned with the Bridgestone E8 Commitment, including partnerships supporting sports, charitable activities, cancer-focused organisations and initiatives for underprivileged children.

EcoVadis assesses how organisations integrate sustainability into business and management systems across four pillars: environment, labour and human rights, ethics, and sustainable procurement.

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Nokian Tyres has earned a leadership-tier A- score from CDP for its climate change mitigation efforts for the sixth consecutive year. CDP, a global environmental disclosure non-profit, assesses thousands of companies on their transparency, risk management and tangible actions towards decarbonisation.

An A- rating places Nokian Tyres among the highest performers, reflecting robust ambition, target-setting and operational execution. A prime example of this commitment is the company’s pioneering tyre factory in Romania, which operates as the world’s first full-scale zero-CO₂-emissions production facility. It runs entirely on renewable energy, including wind, hydro, biomass and solar power, and even generates manufacturing steam without fossil fuels.

Supporting these operational milestones, Nokian Tyres has set a long-term goal of achieving net-zero greenhouse gas emissions by 2050. Furthermore, the company’s near-term emission reduction targets have received validation from the Science Based Targets initiative for aligning with the 1.5°C warming limit, underscoring a strategy grounded in contemporary climate science.

Teppo Huovila, Vice President – Quality and Sustainability, Nokian Tyres, said, “Achieving a leadership-level score for the sixth year in a row shows that climate action is deeply embedded in how Nokian Tyres develops its operations and products. We want to deliver solutions that make a real difference, both for the environment and for the drivers who choose our tyres. Our actions for reducing emissions and improving sustainability translate into safer, more efficient and environmentally responsible mobility.”

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Hoosier Racing Tire has appointed a new authorised distributor, Hoosier Tire Western Pennsylvania, to support competitors throughout Western Pennsylvania and Northeastern Ohio. It will cover diverse racing disciplines from asphalt ovals to rally.

The operation is owned and managed by Ryan Hall, whose family business, Big Daddy’s Speed Center, brings over twenty years of racing parts expertise to the role. Meanwhile, Hoosier Tire Mid-Atlantic continues to provide service to customers across Eastern Pennsylvania, Maryland, Delaware and Virginia.

Paul Menting, Vice President – Sales, Hoosier Racing Tire, said, “We’re pleased to welcome Ryan Hall and the Hoosier Tire Western Pennsylvania team as the newest members of our distributor network. Ryan’s long history in the sport, his commitment to local racers, and the reputation Big Daddy’s Speed Center has earned over many years makes this a natural fit for Hoosier.”

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