Thai Bridgestone Co., Ltd., has received ‘The Winner of 2024 Outstanding Performance Supplier in Quality Performance’ award at the 2025 TMA Annual Supplier Conference in recognition of its outstanding quality performance in 2024, reflecting the company’s commitment to enhancing the quality of premium tires, services and solutions as well as delivering a superior driving experience for customers and sustainable growth alongside Toyota.

The award was presented by Noriaki Yamashita, President of Toyota Motor Thailand Co., Ltd., at the 2025 TMA Annual Supplier Conference held at Centara Life Government Complex Hotel & Convention Centre Chaeng Watthana and organised by Toyota Motor Asia (Thailand) Co., Ltd., the regional corporate headquarters and a subsidiary of Toyota Motor Corporation. Supporting Toyota Group members throughout Asia and beyond, the company promotes cooperation in regional operations, sales, production and product development. Moreover, it enhances production support and engineering capacities. This award ceremony's goal is to honour and reward exceptional suppliers, both locally and throughout Asia, who have fulfilled Toyota's performance standards.

Akihito Ishii, Managing Director, Thai Bridgestone Co., Ltd., said, “Bridgestone is proud to receive the award, which serves as a testament to our relentless dedication of managements and employees in developing quality and comprehensive products, services and solutions in tyre business that align with mobility lifestyles and meet the diverse needs of Toyota’s customers. We are committed to enhancing Bridgestone brand and advancing towards carbon neutrality across the entire value chain, with core mission to drive sustainability in Thailand’s automotive industry and achieve stable growth alongside Toyota."

Comments (0)

ADD COMMENT

Link Copied!

CEAT, the Indian tyre manufacturer, has appointed Rahul Gama as Senior Vice-President of Human Resources with immediate effect.

Gama brings 28 years of global human resources experience spanning Asia, the Middle East, Africa, the Americas and the Indian subcontinent. His career has covered the consumer goods, chemicals, agriculture, retail and services sectors.

He previously served as Chief Human Resources Officer at Pidilite Industries and Global CHRO at Godrej Consumer Products, where he led workforce transformation, international expansion and acquisition integration across multiple geographies.

Earlier roles at Godrej Agrovet, Godrej Chemicals, Marico and Arvind International involved human resources transformation, talent development, productivity improvement and industrial relations.

Gama holds a master's degree in personnel management and a bachelor of commerce in economics.

Comments (0)

ADD COMMENT

Link Copied!

Apollo Tyres has formally adopted the Women’s Empowerment Principles (WEPs), a United Nations-led framework promoting gender equality. This step underscores the company's dedication to fostering inclusion within its operations, supply chain and surrounding communities. Internally, this commitment is translating into measurable progress, with permanent female employee representation reaching 11.6 percent this fiscal year, moving towards a goal of 12 percent by FY26 as part of its broader DE&I strategy.

The company's efforts extend beyond its own workforce into wider societal engagement. Through programmes like Project NAVYA, which supports rural women’s livelihoods, and its EK NAAM campaign honouring female leaders, Apollo Tyres actively creates opportunities. In conjunction with International Women’s Day 2026, the forthcoming seventh edition of EK NAAM will spotlight eight exceptional women. By aligning with these global principles, Apollo Tyres aims to help drive a more equitable and sustainable future for all, urging other organisations to participate in this collective movement.

Comments (0)

ADD COMMENT

Link Copied!

Iochpe-Maxion, a global leader in automotive wheel production and a prominent manufacturer of automotive structural components across the Americas, has been distinguished as a top performer in environmental action by CDP. The organisation’s annual assessment placed the company on its prestigious Corporate ‘A’ List for 2025, reflecting exemplary transparency and climate leadership. This accolade is based on Iochpe-Maxion’s robust transition strategy and verified data disclosure.

CDP’s system, the sole global platform for independent environmental reporting, evaluated thousands of organisations this year. Out of more than 20,000 scored companies, a mere four percent earned an ‘A’ rating. This achievement signals Iochpe-Maxion’s advanced governance and substantial strides in building environmental resilience, positioning it among the world’s leading corporations in climate stewardship.

Comments (0)

ADD COMMENT

Link Copied!

Continental has launched the new IceContact 8 studded tyre for control and safety on ice, snow and slush Designed for severe winter driving, the tyre is aimed at a wide variety of vehicles, including compact cars, SUVs and hybrids, whether electric or conventionally powered, and comes in sizes ranging from 15 to 22 inches. This tyre builds upon the proven legacy of its predecessor, the VikingContact 8, to offer lasting winter performance.

At the core of its design is an innovative twin-stud system. This technology utilises two distinct stud types that work in concert: one is optimised for acceleration and secure braking by biting into the surface, while the other enhances dynamic handling and cornering stability. These studs are strategically distributed across the tread for maximum grip. To bolster durability and performance, the studs are set within larger, deeper tread blocks. This creates a more stable foundation that minimises stud movement and loss, contributing to a longer tyre life. Further enhancing resilience, a specialised chemical bond fuses each stud to the rubber, reducing gaps that could trap debris and compromise the tyre's structure over time.

The tread design itself incorporates an optimised sipe layout for stronger grip and stable handling. A specially formulated compound, featuring a new highly flexible polymer and a softener system, ensures the rubber remains pliable and effective even in extreme cold. This balance of a robust V-shape tread pattern, advanced stud bonding and a cold-adaptive compound guarantees reliable traction and safety throughout the tyre's entire service life. The IceContact 8 is scheduled to launch in the second quarter of 2026, making it available for the following winter season.

Comments (0)

ADD COMMENT

Link Copied!