Change and impermanency is the common denominator of all phenomena and processes in nature, which include human activities as well. Heraclitus, the 5^th Century BC Greek philosopher, has said that no man can step into the same river twice. This statement from Heraclitus means that the world constantly changes and that no two situations are exactly the same. Just as water flows in a river, one cannot touch the exact same water twice when one steps into a river. This view has been affirmed by Lord Buddha around the same period.

In fact, the challenge of change can be considered as the key driver in all the human endeavours across history and the main motivating factor of business strategies that have evolved through the four industrial revolutions spanning form the mid-18^th century to the present day of mass digitalisation. The four principles of change management at any level – be it personal, family, workplace, company or a country – are:

• Understand the change
• Plan the change
• Implement the change
• Communicate the change

Some of the significant contributors to the management of change which resulted in the emergence of new approaches and working models that became popular during the past 50 years can be enumerated as:

• Lewin’s Change Management Model
• McKinsey 7S Model.
• Kotler’s Change Management Theory
• Nudge Theory
• ADKAR Theory
• Bridge’s Transition Model
• Kubler-Ross Five Stage Model

There are many schools of thought around managing organisational change, but there's one thing that's clear. Change managers need to structure their organisational changes and need to avoid 'ad hoc' change management. They need to look at organisational change from a programmatic perspective, leverage subject matter experts around the impacts of change and look at the ‘change beyond the change’. 

Corporate change has always been associated with leadership, and Jack Welch, the master of transformational leadership, has once quoted that “good business leaders create a vision, articulate the vision, passionately own the vision and relentlessly drive it to completion.”

Notwithstanding the tremendous utility value of these approaches, I have witnessed the beginning, growth, decline and final exit of some great business empires in Sri Lanka, which could not survive up to the third generation. Similarly, there are exemplary business organisations, the roots of which can be traced back in history to a single person who started with a few rupees and later developed in to corporate giants that are thriving through the third generation. It is therefore apparent that there are no hard and fast norms or standard ground rules, but an emerging factor is the importance of the people at all levels, despite the benefits of automation and digitalisation. Success and failure episodes are abundant throughout the world and corporate graveyards are cluttered with casualties.

Change and business strategy are always closely interlinked without clear boundaries. The ‘Art of War’ – which is attributed to the ancient Chinese military strategist Sun Tzu (around 5^th century BC) – remains the most influential strategy text in East Asian warfare and has influenced both Eastern and Western military thinking, business tactics, legal strategy, lifestyles and beyond.

The Covid-19 outbreak, which started around two years ago and developed in to a devastating pandemic, has brought about years of change in the way companies in all sectors and regions do business. The entire world scenario which we currently witness is reminiscent of the opening paragraph of ‘A Tale of Two Cities’, an 1859 historical novel by Charles Dickens.

“It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light, it was the season of Darkness, it was the spring of hope, it was the winter of despair, we had everything before us, we had nothing before us, we were all going direct to Heaven, we were all going direct the other way – in short, the period was so far like the present period, that some of its noisiest authorities insisted on its being received, for good or for evil, in the superlative degree of comparison only.”
 

The Coronavirus has rapidly made ‘business as usual’ a phrase from the distant past. There is no ‘usual’ in this uncertain time. But organisations that outmanoeuvre uncertainty create a resilience they can count on, irrespective of the changes that come

. We’ve all changed the way we operate during the Covid-19 crisis. Some changes were forced on us, while others represent the height of innovation in a crisis. There’s been a reset of the workforce and work itself, a reset of the employer/employee relationship and a reset of the business ecosystem. For most of them, the business impact of the pandemic has been negative; for some, positive. 

The pandemic may have wiped our strategy slate clean (or at least it feels that way), but we have also garnered invaluable experience. Now it’s time to bring together our executive team and use those lessons to reconfigure the business and operating models for a new reality. It appears that in addition to the conventional 3Rs (reduce, reuse and recycle), with respect to resource consumption and sustainability, a set of new 3Rs, namely respond, recover and renew, has emerged during the Covid-19 crisis.

As we shift from response to recovery, the key for senior leaders is to make strategic decisions that will lead them to a renewed future state, however paralysing the uncertain outlook may seem. We can borrow a leaf from the strategy and tactics of the Covid-19 virus itself in learning how to adapt for survival by adopting new paradigms, namely producing more virulent strains such as the Delta variety.

In the absence of a 100 percent effective vaccine or cure for Covid-19, any rebound in business activity could easily be followed by another round of response, recover, renew; so the imperative is to absorb lessons learned quickly and build sustainable changes into business and operating models.

But first, we need to determine exactly where and how the crisis has stretched and broken our existing models, and where the risks and opportunities lie as a result. When talking about risks and opportunities, I cannot help going back to the basics of ISO 9001:2015 Quality Management System (QMS) requirements which expect a company to evaluate the external and internal issues (Clause 4.1), expectations of interested parties (4.2), determining the risks and opportunities (6.1) and planning for change (6.2). In some of the companies that I happen to audit, the priority given to these is at a minimum or no priority given at all apart from stagnant records which do not show any objective evidence of monitoring and review.

However, one important factor we have to consider is that everyone – irrespective of whether it is an individual, family unit, organisation or a country – is on various stages of their unique learning curves, and the strategic horizons have drastically become shorter. Business and strategy planning is no longer an elite task shrouded with mystery and confined to the corporate managers only in their air conditioned rooms but a task to be accomplished in consultation with those who are finally going to implement the strategies and plans. While the Japanese Genba (the actual place) approach is more than 50 years old, it is mostly confined to operational levels, which is rather unfortunate. This crisis has created an opportunity to reset some of our goals and ambitions; it’s time to ask: “As we recover from this crisis, do we want to be different, and if so, how?”

One can see that many companies are in the recovery mode at the moment and trying to do damage control based on profit motive, which is understandable. The entire social, cultural and ethical models and paradigms have changed drastically, and the entrepreneurs need to realise that they are no longer operating in the pre-Covid era. Drastic changes have occurred in the entire supply and value chains with changing customer preferences.

The following quote attributed to many, including Eleanor Roosevelt, a former First Lady of United States, is appropriate to be cited here:

“There are people who make things happen, there are people who watch things happen, and there are people who wonder what happened.” 

Change and impermanency is a fact of life, more so today, and if we do not change, change will change us. After all, it was the mathematical genius of the 20^th Century, Albert Einstein, who once observed that:

“Insanity is doing the same thing over and over again and expecting different results.”

We can’t keep doing the same thing every day and expect different results. In other words, we can’t keep doing the same workout routine and expect to look differently. In order for our life to change, we must change – to the degree that we change our actions and our thinking, to the degree that our life will change.

The author a Management Counselor from Sri Lanka

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ICRA's October 2026 monthly report on the Indian automobile industry's passenger vehicle segment shows that September 2026 brought strong year-on-year gains in wholesale and retail volumes, aided by improved replacement demand following GST rate cuts. The rating agency forecasts industry volumes to grow 4–6 percent in FY2027. The moderation in growth stems from the elevated base in the second half of FY2026, normalisation of pent-up demand, higher vehicle costs and a weak monsoon.

Original equipment manufacturers kept production steady to serve robust domestic demand, lifting wholesale volumes 22 percent year-on-year to 460,000 units in September 2026. Retail sales climbed 43 percent, helped by newly launched models, larger OEM discounts and revised GST rates. During the first half of FY2027, wholesale dispatches and retail registrations rose around 28 percent and 29 percent year-on-year, respectively, against a modest base in the same period of FY2026 that was partly affected by geopolitical tensions in northern India.

Pre-festive stocking pushed inventory to 43–45 days at the end of September 2026, well below the 60-day level a year earlier. Utility vehicles made up about 68 percent of passenger vehicle volumes in the first half of FY2027. While utility vehicles continue to drive demand, the mini, compact and super-compact segments have shown a slight recovery after GST rate cuts, and passenger car demand is also expected to increase. Export volumes grew 25.8 percent sequentially in September 2026 as OEMs focused on production amid strong domestic demand. Maruti Suzuki India Limited led the market, followed by Hyundai Motor India Limited.

ICRA anticipates wholesale volume growth of 4–6 percent in FY2027, including a 28 percent rise in the first half, amid expected price increases due to rising input costs and normalisation of pent-up demand. A below-average monsoon could weaken rural sentiment, and recent price hikes by OEMs such as Maruti Suzuki and Hyundai Motor India could weigh on growth. Electric vehicle penetration increased to around 7.5 percent in the first half of FY2027 from 4.2 percent in FY2026, driven partly by a growing preference for EVs amid elevated fuel prices.

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Mickey Thompson Tires & Wheels will return to the 2026 SEMA Show, scheduled for 3–6 November at the Las Vegas Convention Center, with new products, expanded fitments and builds reflecting the brand's racing heritage and future direction. The company will appear in two locations: Central Hall Booth #22453 in the Race/Performance section and Silver Lot Booth #80001.

The display will feature vehicles from classic American muscle and vintage pickups to modern off-road machines, each demonstrating uncompromising enthusiast construction. Highlights include a limited-edition Street Comp GHT Signature Series tyre, expanded Baja Boss A/T and M/T sizes and new 15- and 16-inch MT Classic Forged wheel fitments.

Making its global debut, the ultra-premium Street Comp GHT Signature Series adds a premium sidewall with a deeper black finish and foil-like decals showing the Mickey Thompson logo, tyre name and founder's signature. It will be offered in 275/40R20 and 315/35R20 sizes for select Chevrolet Camaro, Dodge Challenger and Charger, BMW M, Porsche Panamera and other high-performance vehicles.

The Baja Boss A/T and M/T lines gain 29 new SKUs spanning classic off-road fitments, tall narrow ‘pizza-cutter’ sizes, aggressive 37- to 40-inch tires for trail rigs, large-rim-diameter applications and hard metric sizes for trail-ready SUVs. The MT Classic Forged wheel family expands with 15x14, 16x14 and 16x16 offerings combining forged construction and iconic styling with extreme widths and multiple bolt patterns.

Inside Central Hall, a 1969 Ford Mustang Mach 1 from GAP Industries will run Street Comp GHT tyres up front and ET Street R tyres at the rear, while a 2026 Dodge Charger from Diesel Brothers will showcase the Signature Series. Outside in the Silver Lot, a 2020 Mickey Thompson Gladiator Overland Build will ride on 40x13.50 Baja Boss A/T tyres, a 1979 Toyota Pickup 4WD on LT255/90R16 Baja Boss A/T rubber and 16x8 Canyon wheels, a 1978 Ford F-150 on 33x15.50R15 LT tyres and 15x14 MT Classic Forged wheels and a 2022 Ford Bronco on Baja Belted II tires and 17x14 MT Classic Forged wheels.

Beyond its booths, Mickey Thompson products will appear on builds across the SEMA campus, including a 2026 Toyota Tacoma on 40-inch Baja Boss A/T tyres, a Lexus GX550 on 40-inch Baja Boss M/T tyres, a 2025 Toyota GR Supra set up for the strip and a 1969 Ford F-100 on Street Comp tyres. Additional projects will be featured with Rockstar Performance Garage, Yukon Gear & Axle, Showa, Liberty Forged, Anderson Composites, Cerakote, TORA Off Road Allegiance, Borla, Evercoat and Tremec, along with a Battle of the Builders Young Guns entry and SEMA-featured locations hosting a 1977 Ford F-150 Ranger, 2023 Ram 2500, 1956 Volvo, 1976 Ford Crew Cab, 1978 F-150 and sixth-generation Bronco.

Matt Arko, General Manager – Marketing and Product, Mickey Thompson Tires & Wheels, said, "SEMA is built for people who believe a vehicle should be more than transportation. It's an opportunity to showcase your individuality and stand out from the crowd. That's always been the Mickey Thompson mindset. Whether someone is chasing a quicker pass, building a trail rig or reimagining a classic truck, we want to give them the tyres and wheels to build it their way. This year, we're bringing that full street, strip and off-road spirit to Las Vegas. What's exciting to us is the variety of sizes and applications available in our lineup. We have nicknames for each application, designed to be music to the ears of all of our Mickey Thompson fans!"

These are the nicknames:

• Rock Crawlers: Iconic 15- and 16-inch fitments for traditional Jeep and off-road builds
• Pizza Cutters: Tall, narrow fitments that deliver additional ground clearance in a reduced load, lighter weight package
• Rockstars: Aggressive 37-, 38- and 40-inch fitments for serious trail rigs and custom builds
• Show-Stoppers: 20- and 24-inch fitments that bring Baja Boss capability and attitude to premium truck builds
• Trail-Ready: Additional hard metric fitments that broaden Baja Boss A/T availability for modern SUVs and off-road vehicles

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Tegeta Green Planet organised an informational and practical campaign titled ‘Don’t Throw It Away, Hand It In’ in Khobi on 27 October aimed at promoting environmental responsibility and proper management of specific waste streams. The initiative targeted local residents, vehicle owners, drivers and private sector representatives, encouraging greater involvement in environmental efforts.

A dedicated waste collection point was established in Khobi, allowing residents to dispose of end-of-life tyres, used automotive batteries and waste oils. Participants received information about responsible automotive waste management and available disposal options. The campaign also highlighted Extended Producer Responsibility principles, teaching attendees about the role of EPR organisations, subsequent waste management stages and importers’ legal obligations.

Community engagement proved notably high, reflecting growing public interest in environmental responsibility. Active citizen participation demonstrated the important role that awareness-raising and practical collection opportunities play in fostering an environmental culture. Symbolic gifts were provided to encourage participation, while the initiative strengthened cooperation opportunities with local businesses and raised awareness of Tegeta Green Planet’s regional activities.

Tegeta Green Planet continues implementing regional campaigns and educational projects throughout Georgia, aiming to foster responsible waste management culture, raise public awareness and promote circular economy principles.

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Bridgestone Retail Operations, the world’s largest network of company-owned automotive service providers and a subsidiary of Bridgestone Americas, has donated 10 new passenger vans to Boys & Girls Clubs of America. The contribution brings the company’s total giving to more than 100 vans and over USD 30 million since 2015, a milestone that aligns with the 100th anniversary of Bridgestone-owned Firestone Complete Auto Care.

The 100th Driving Great Futures van was presented to Boys & Girls Clubs of the Austin Area in Austin, Texas, while the nine remaining vehicles will go to local Clubs nationwide. These vans will transport young people to and from Clubs and provide access to field trips, college tours and other enrichment activities. Bridgestone will further support the recipient Clubs by servicing the new vehicles at its retail stores.

Recipients of the 2026 van grants include Clubs in Austin, Texas; Reno, Nev.; Lynn, Mass.; Oklahoma City, Okla.; Topeka, Kan.; Garden Grove, Calif.; Santa Rosa, Calif.; Greenville, Texas; West Bend, Wis. and Albany, Ga.

Bridgestone launched its Driving Great Futures national partnership with Boys & Girls Clubs of America in 2015 to help more young people access the opportunities, experiences and support they need to succeed. Through donations collected at its retail stores, the company has addressed transportation-related needs and bridged technology gaps by funding new computers and hotspots for in-person programming, virtual classroom learning and other infrastructure needs.

Marko Ibrahim, President, Bridgestone Retail Operations, said, “Donating our 100th van as we celebrate 100 years of business is a testament to the dedication and generosity of our teammates and customers. We believe in the transformative power of Boys & Girls Clubs and are honoured to provide the critical transportation that makes their life-changing resources accessible to kids and teens in the communities we serve.”

Jim Clark, President and CEO, Boys & Girls Clubs of America, said, “For more than a decade, Bridgestone has helped ensure Club kids and teens can access the opportunities and support they need to succeed. Reliable transportation helps connect young people to caring mentors, safe places and experiences that can change the trajectory of their lives. Today, 97 percent of Club kids expect to graduate from high school, and partnerships like Driving Great Futures help make outcomes like that possible. We’re grateful for Bridgestone’s continued commitment to young people and proud to celebrate this remarkable 100-van milestone.”

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