Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.

Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.

Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.

In a release the company said that it is the “MO” label on the tyre wall that Hankook is particularly proud of, as the two letters stand for “Mercedes Original”. 

Only tyres with this seal are approved as original equipment for a Mercedes-Benz vehicle, which abide by aa criteria in this regard, the release said. A tyre has to fulfill up to 50 criteria to meet the strict quality requirements of the Mercedes-Benz Group in terms of safety, precision and comfort.

Jeongho Park, Executive Vice President and Director of OE Division at Hankook Tyre said, “’We are very proud to be the original equipment supplier for the Mercedes-Benz S-Class, which is considered the absolute top of the luxury segment in the global automotive industry. We see this as confirmation that our products meet the highest requirements across different markets.” 

After Hankook was already represented with a basic tyre on a previous model, Mercedes-Benz has now included Hankook as original equipment manufacturer for a large number of different tyre sizes and types following its approval for the Mercedes-Benz S-Class. For the current luxury saloon car presented in September 2020, Hankook supplies three different tyre types, for summer, winter and all-season in a range of different sizes.

In the European market, the Hankook Ventus S1 evo 3 summer tyres range from size 255/50 R 18 to 285/40 R 19. The Mercedes-Benz Group has approved the Hankook Winter i*cept evo 2 in sizes 255/50 R 18 and 255/45 R 19 as winter tyres for its top model. Hankook said it’s engineers were able to significantly improve the driving behaviour of both tyre types with an aramid hybrid reinforcement belt. 

The Hankook Winter i*cept evo 2 also has a further optimised tread stiffness, which is of benefit in terms of handling and mileage. Moonhwa Hong, Senior Vice President and CTO of OE Development Department at Hankook Tyre said, “During the transition from the first to the second casting, we applied additional cross-braces and a lower tread depth. Narrower, lateral tread grooves and a modified contour on the second upper groove once again brought about measurable progress in terms of noise comfort”. 

The Mercedes-Benz Group uses the “MOE” (Mercedes Original Extended) label to designate runflat tyres with reinforced sidewalls. They can continue to be driven at up to 80 km/h even in the event of a sudden loss of pressure. They guarantee sufficient mobility even in the event of a flat tyre, allowing the driver to get from the motorway or a country road to the nearest Mercedes-Benz dealership for example. 

In the United States, high speed indices play a minor role due to restrictive speed limits. On the other hand, this market, which is very important for the Mercedes-Benz S-Class, has extremely high requirements when it comes to ride and noise comfort. American customers of this luxury model benefit from Hankook Ventus S1 noble 2 in size 255/45 R 19 and in the runflat design. 

The Ventus S1 noble 2 in size 255/40 R 20 is even more comfortable. The “MOE-S” label (Mercedes Original Extended Silent) on the tire wall indicates that the tyre is particularly quiet. In order to meet the stringent noise requirements for this category, Hankook engineers applied Hankook Sound Absorber. This involves integrating a special polyurethane foam plate into the tyre body during the manufacturing process. The plate minimises the vibrations of the air column inside the tyre which are perceived as a particularly unpleasant humming sound. Sound absorber tyres can reduce the peak noise level by five to seven dB(A) and are particularly suitable for ultra-high-performance tires with small cross-sections but large overall resonance cavities. 

Complex simulation tools were used when developing tyres for the Mercedes-Benz S-Class, especially when optimising the pass-by noise. These tools make it possible to precisely compare the values calculated in advance with the actual noise development of prototype tires. While the main part of the development work took place in the high-tech R&D centre Hankook Technodome, which opened in 2016, the engineers mainly used test tracks in Germany, Finland or Spain for practical testing. 

Hankook said it’s engineers also identified potential for improvement in the manufacturing process. The all-season and winter tyres in particular have benefited from a new mold release method. While the even separation of the green tyre and the mold was previously ensured by eight mold sectors with almost identical angles, Hankook now uses nine or eleven sectors with different angles. The result of this is that the tyres now meet the strict uniformity goals of the premium manufacturer even better than before while also boasting more harmonious rolling characteristics. (TT)

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For the second year running, CHIMEI Corporation has secured the prestigious Platinum rating from EcoVadis, placing it in the top one percent of 150,000+ global companies evaluated for sustainability performance. This recognition reflects CHIMEI’s excellence across environmental stewardship, labour practices, ethical operations and sustainable procurement.

The EcoVadis assessment, a gold standard for corporate sustainability, has seen growing participation and stricter criteria as ESG awareness rises worldwide. CHIMEI demonstrated particular progress in 2025, advancing its Sustainable Procurement score through platinum-level Responsible Business Alliance (RBA) certification. This strengthened supply chain oversight, workplace safety standards and employee welfare initiatives. The company also elevated its Ethics performance via ISO 27001 information security and ISO 37001 anti-bribery certifications, reinforcing governance transparency.

Since joining EcoVadis evaluations in 2021, CHIMEI has systematically enhanced its sustainability framework through continuous strategy reviews and operational improvements. Back-to-back Platinum ratings validate its leadership in sustainable business practices and commitment to the ‘Clean & Green’ vision. Moving forward, CHIMEI will intensify efforts in carbon reduction, eco-innovation, and supply chain collaboration to accelerate progress towards net-zero goals. This achievement not only recognises current performance but also fuels the company’s drive to set new benchmarks in responsible corporate citizenship.

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For nearly three decades, Titan International has championed agricultural preservation and education through its Antique Tractor Restoration Program. Since 1996, the company has contributed over USD 1 million to FFA chapters nationwide through tyre donations, auctions, and fundraising support – including USD 50,000 worth of tyres in 2025 alone. These investments have enabled students to breathe new life into historic farm equipment while developing hands-on technical skills.

The programme’s impact shines through success stories like Jenna Rosener, a 4-H member from Anthon, Iowa, whose restored tractor earned recognition at the Iowa State Fair thanks to Titan’s rear tyre donation. Similarly, Nevada FFA Chapter President Lily Henderson redirected savings from Titan’s donated tyres towards premium restoration materials for her 1948 Oliver tractor project. According to Nevada High School agriculture instructor Kevin Cooper, such partnerships do more than preserve machinery – they inspire future agricultural leaders.

Beyond individual projects, Titan’s commitment extends to community engagement. This year marks their inaugural sponsorship of the Central Iowa Tractor Club Display at the Iowa State Fair, featuring over 70 vintage and modern tractors. The exhibit offers fairgoers a tangible connection to farming’s evolution while showcasing student restoration achievements.

From California to Maine, Titan’s specialised antique tractor tyres and restoration support help students master mechanical skills, project management and agricultural history. By bridging generations through these initiatives, Titan reinforces its dual mission: honouring farming’s heritage while equipping the innovators who will shape its future.

Kim Boccardi, VP – Marketing, Titan, said, “At Titan, we believe strong roots lead to a stronger future. Through our Antique Tractor Restoration Program, we're not only helping preserve agricultural history but also inspiring tomorrow’s innovators, teachers, technicians and leaders. I wish I’d had access to a programme like this when I was in 4-H – it truly fosters craftsmanship, education and community, and fuels the passion for farming for generations to come.”

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Bridgestone Americas has unveiled its latest innovation for the trucking industry with the launch of the W920, a tandem-axle radial drive tyre built to deliver reliable performance in all seasons. Engineered with Bridgestone’s next-generation ENLITEN technology, the W920 combines extended tread life, superior traction, and sustainability enhancements to meet the evolving demands of commercial fleets.

As the third ENLITEN-equipped tyre introduced for the commercial truck segment in 2025, the W920 represents Bridgestone’s commitment to advanced engineering that aligns with both operational efficiency and environmental goals. The tyre builds on the success of its predecessor, the W919, with notable improvements, including Three-Peak Mountain Snowflake certification for dependable performance in rain and snow.

Fleet operators can expect a six percent increase in wear life compared to competitors like the Michelin XDS 2, translating to an estimated 10,000 additional miles (17,000 kilometres) per tyre, states the company. The W920’s non-directional tread design simplifies mounting and rotation, while features such as stone rejector platforms, specialised tread compounds and full-depth sipes enhance durability and all-weather capability. Additionally, the tyre’s premium casing supports multiple retread cycles, further extending its service life.

Manufactured at Bridgestone’s Warren County Plant in Tennessee, the W920 will debut in the 11R22.5 size, with additional sizes planned for release in 2026.

Brad Booth, Director, Canadian Commercial Sales, Bridgestone Americas, said, “Weather plays a significant role in every fleet’s journey. Our aim with the W920 is to mitigate risks and elements that weather brings to the road and give drivers more confidence in these uncertain conditions. The Bridgestone W920 tyre with ENLITEN technology illustrates our company’s passion for bringing products to the market that directly respond to the needs of fleets in different regions.”

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The U.S. Tire Manufacturers Association (USTMA) projects total tyre shipments will reach a historic high of 340.2 million units in 2025, surpassing the previous record of 337.3 million set in 2024. This represents a 0.9 percent year-over-year increase and a 2.3 percent gain compared to 2019 levels (332.7 million), signalling continued recovery and growth in the tyre industry.

The forecast reveals diverging trends between original equipment (OE) and replacement markets. OE shipments are expected to decline across all categories, with passenger tyres dropping 2.0 percent (42.3 million units), light truck tyres down 1.4 percent (6.6 million) and truck tyres falling 8.0 percent (5.2 million) compared to 2024. This 1.4-million-unit overall reduction reflects softening demand from vehicle manufacturers.

In contrast, the replacement market shows robust growth, particularly in light truck (37.7 million units, +2.5 percent) and truck tyres (24.3 million, +3.7 percent), which have surged 15.7 percent and 28.2 percent, respectively, since 2019. Passenger replacement tyres (224.2 million) maintain steady demand with a 1.2 percent annual increase. Combined, replacement shipments are projected to grow by 4.4 million units in 2025.

These trends highlight shifting dynamics in the tyre industry, with aftermarket demand driving overall growth even as OE shipments contract. The data suggests consumers are prioritising tyre replacements and upgrades, potentially influenced by extended vehicle ownership cycles and evolving fleet needs.

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