Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.

Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.

Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.Hankook has announced that it has been selected as the original equipment manufacturer for the new Mercedes-Benz S-Class across all markets.

In a release the company said that it is the “MO” label on the tyre wall that Hankook is particularly proud of, as the two letters stand for “Mercedes Original”. 

Only tyres with this seal are approved as original equipment for a Mercedes-Benz vehicle, which abide by aa criteria in this regard, the release said. A tyre has to fulfill up to 50 criteria to meet the strict quality requirements of the Mercedes-Benz Group in terms of safety, precision and comfort.

Jeongho Park, Executive Vice President and Director of OE Division at Hankook Tyre said, “’We are very proud to be the original equipment supplier for the Mercedes-Benz S-Class, which is considered the absolute top of the luxury segment in the global automotive industry. We see this as confirmation that our products meet the highest requirements across different markets.” 

After Hankook was already represented with a basic tyre on a previous model, Mercedes-Benz has now included Hankook as original equipment manufacturer for a large number of different tyre sizes and types following its approval for the Mercedes-Benz S-Class. For the current luxury saloon car presented in September 2020, Hankook supplies three different tyre types, for summer, winter and all-season in a range of different sizes.

In the European market, the Hankook Ventus S1 evo 3 summer tyres range from size 255/50 R 18 to 285/40 R 19. The Mercedes-Benz Group has approved the Hankook Winter i*cept evo 2 in sizes 255/50 R 18 and 255/45 R 19 as winter tyres for its top model. Hankook said it’s engineers were able to significantly improve the driving behaviour of both tyre types with an aramid hybrid reinforcement belt. 

The Hankook Winter i*cept evo 2 also has a further optimised tread stiffness, which is of benefit in terms of handling and mileage. Moonhwa Hong, Senior Vice President and CTO of OE Development Department at Hankook Tyre said, “During the transition from the first to the second casting, we applied additional cross-braces and a lower tread depth. Narrower, lateral tread grooves and a modified contour on the second upper groove once again brought about measurable progress in terms of noise comfort”. 

The Mercedes-Benz Group uses the “MOE” (Mercedes Original Extended) label to designate runflat tyres with reinforced sidewalls. They can continue to be driven at up to 80 km/h even in the event of a sudden loss of pressure. They guarantee sufficient mobility even in the event of a flat tyre, allowing the driver to get from the motorway or a country road to the nearest Mercedes-Benz dealership for example. 

In the United States, high speed indices play a minor role due to restrictive speed limits. On the other hand, this market, which is very important for the Mercedes-Benz S-Class, has extremely high requirements when it comes to ride and noise comfort. American customers of this luxury model benefit from Hankook Ventus S1 noble 2 in size 255/45 R 19 and in the runflat design. 

The Ventus S1 noble 2 in size 255/40 R 20 is even more comfortable. The “MOE-S” label (Mercedes Original Extended Silent) on the tire wall indicates that the tyre is particularly quiet. In order to meet the stringent noise requirements for this category, Hankook engineers applied Hankook Sound Absorber. This involves integrating a special polyurethane foam plate into the tyre body during the manufacturing process. The plate minimises the vibrations of the air column inside the tyre which are perceived as a particularly unpleasant humming sound. Sound absorber tyres can reduce the peak noise level by five to seven dB(A) and are particularly suitable for ultra-high-performance tires with small cross-sections but large overall resonance cavities. 

Complex simulation tools were used when developing tyres for the Mercedes-Benz S-Class, especially when optimising the pass-by noise. These tools make it possible to precisely compare the values calculated in advance with the actual noise development of prototype tires. While the main part of the development work took place in the high-tech R&D centre Hankook Technodome, which opened in 2016, the engineers mainly used test tracks in Germany, Finland or Spain for practical testing. 

Hankook said it’s engineers also identified potential for improvement in the manufacturing process. The all-season and winter tyres in particular have benefited from a new mold release method. While the even separation of the green tyre and the mold was previously ensured by eight mold sectors with almost identical angles, Hankook now uses nine or eleven sectors with different angles. The result of this is that the tyres now meet the strict uniformity goals of the premium manufacturer even better than before while also boasting more harmonious rolling characteristics. (TT)

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Tegeta Green Planet opened the Light Vehicle Diagnostics course at Tegeta Academy with a presentation for attendees aged 17 to 33. Beyond their chosen vocational field, participants learned about automotive waste management and environmental responsibility.

Shalva Akhvlediani, the organisation’s director, outlined its activities and goals while emphasising Extended Producer Responsibility. The session examined how the automotive sector connects to environmental duty and why used tyres, waste oils and automotive batteries must be collected and managed properly.

Tyre management and RECSOL featured prominently. Attendees traced a used tyre’s path from collection to recycling and learned how waste becomes a source of new resources. RECSOL, Tegeta’s tyre recycling plant, is a significant infrastructure project in used tyre recycling, processing tyres into materials for various uses and supporting circular economy principles.

A core aim is a system where waste is not an endpoint but the starting point for new resources, which requires infrastructure alongside greater public awareness and information on proper disposal. For participants, the meeting linked professional education with environmental awareness, stressing that future automotive professionals should understand this responsibility early.

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Tyres Europe, alongside ACEA (the European Automobile Manufacturers’ Association) and CLEPA (the European Association of Automotive Suppliers), has dispatched a joint communication to EU decision-makers concerning the possible broadening of the Carbon Border Adjustment Mechanism (CBAM) to cover downstream goods. The move comes as trilogue discussions approach.

Tyre producers form part of an automotive value chain already bearing carbon-related expenses for steel and aluminium manufactured within Europe. The proposed expansion would draw additional products into the mechanism’s remit before the existing framework has demonstrated its effectiveness. Resulting costs and administrative requirements would land on downstream manufacturers, tyre makers included, with signatories cautioning that a conceptually sound regulatory effort could become an operational and financial strain.

Endorsing the mechanism’s aims, the signatories nonetheless urge a proportionate scope that shields the entire value chain from carbon leakage while preventing that risk from being pushed further downstream. They advocate extending the mechanism only where a material carbon-leakage danger is evidenced, and request that policymakers ease compliance demands, including via more fitting default values mirroring real production routes.

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NEXEN TIRE has extended its partnership with Zalgiris, reinforcing its commitment to basketball in Europe, particularly across the Baltic region. The renewal builds on a relationship that began in 2024 and reflects the company’s broader strategy of linking its brand to performance, innovation and mobility.

The tyre maker has pursued sports partnerships as a way to connect with fans, sharing in the passion and excitement of supporting favourite teams during major matches and memorable moments. It also values the teamwork, dedication and collective achievement that define team sports, using such ties to build authentic connections and deepen engagement in key European markets. Its collaboration with clubs including Zalgiris and FC Bayern München forms part of this approach.

Under the extended agreement, NEXEN TIRE will gain greater visibility among sports fans in the region. The partnership offers branding opportunities at Zalgirio Arena, such as synchronised on-screen advertising and promotion on LED stands near the court, in a position visible on television during EuroLeague and LKL home games.

The arrangement also includes a hospitality programme allowing NEXEN TIRE to welcome guests and business partners at Zalgiris home fixtures. Through the strengthened alliance, the company aims to share its passion with more fans while raising brand awareness across the region.

Ricky Lee, Managing Director, NEXEN TIRE Poland, said, “Our cooperation with Zalgiris has developed positively since 2024, and we are pleased to extend and strengthen this partnership. Basketball has a particularly strong following in the Baltic region, making Zalgiris an important partner as we continue to grow our presence and engage with fans. We look forward to supporting the team throughout the season and doing our best to create positive experiences for both the players and their passionate fans.”

Paulius Jankunas, President, Zalgiris, said, “We are delighted to continue our cooperation with NEXEN TIRE and build on the partnership we started two years ago. NEXEN TIRE brings extensive experience in sports marketing, and we are proud to work together on creating meaningful projects and experiences for our fans. We look forward to another successful period of cooperation and to welcoming NEXEN TIRE’s guests and partners to our games and events.”

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TBC Corporation, one of North America’s largest marketers of automotive replacement tyres through wholesale and franchise operations, has widened its tyre portfolio through the addition of four new lines under the Multi-Mile Tyres banner. Serving as a value step-up brand, Multi-Mile gives dealers a strong mix of broader product coverage and improved consumer advantages crafted to drive better retail margins, helping retailers offer greater value while lifting profitability. With this expansion, the portfolio now reaches over 85 percent of the vehicle market, offering dealers more ways to satisfy customer demand.

Among the additions are tyres built for rugged and mud terrain use, boasting self-cleaning treads that push out mud and stones alongside dependable traction both on and off the road. Also joining the range are commercial and C-metric speciality tyres tailored to heavy-duty regional and long-haul trucks, together with all-weather tyres that hold the 3-Peak Mountain Snowflake severe snow rating and are made for high mileage and consistent year-round use.

A prominent name in the replacement tyre segment, Multi-Mile carries cutting-edge touring, high-performance and broad-line tyres suited to passenger cars, light trucks and SUVs. Meanwhile, the upgraded Mile After Mile Protection Plan warranty now delivers broader coverage, adding three-year roadside assistance, a three-year road hazard protection plan and a 60-day ride guarantee on top of its extensive treadwear warranties.

Rachel Tibor, Chief Marketing Officer, TBC Wholesale, said, “For more than 70 years, Multi-Mile products have offered cost-efficient, reliable and durable tyre options that enhance safety and performance. With this expanded portfolio, Multi-Mile strengthens its position as a value step-up brand, giving dealers more opportunities to meet evolving consumer needs while offering a product mix designed to support stronger retail margins. We’re continuing our longstanding tradition of supplying the right products at the right time for every type of vehicle and application.”

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