A recent collaborative study from The AA and TyreSafe reveals a significant and concerning disconnect between UK drivers' confidence in their tyre knowledge and their actual understanding of legal requirements and maintenance practices. The research, which surveyed more than 22,000 individuals, indicates that while drivers grasp basic safety concepts, this awareness fails to translate into consistent action or knowledge of severe legal consequences.

A foundational safety principle is well understood; an overwhelming 98 percent of drivers correctly recognised that worn tyres increase stopping distances in wet weather. However, this awareness is not matched by familiarity with the law. A startling 61 percent of motorists are unaware that the maximum fine for driving on an illegal tyre is GBP 2,500 per tyre, meaning a vehicle with four illegal tyres could incur a GBP 10,000 penalty. Furthermore, 45 percent did not know that each illegal tyre can result in three penalty points on a driving licence, an oversight that could quickly lead to a disqualification for drivers with multiple faulty tyres.

Confusion also exists regarding fundamental legal responsibilities. Only two-thirds of respondents correctly identified that the person driving the car is legally responsible for its tyres, with a significant portion mistakenly believing the responsibility lies with the vehicle's owner. Knowledge of the minimum legal tread depth was also found to be lacking, with just 57 percent correctly stating it is 1.6 mm for cars.

This gap between perceived and actual knowledge is further evidenced by inconsistent checking habits. While an overwhelming 96 percent of drivers claimed to know how to check tyre pressure, only 30 percent had actually done so in the week prior to the survey. Similarly, just 19 percent reported checking their tread depth weekly, with a concerning number admitting to checks less than every six months or never at all. The research also identified clear demographic trends, with male and older drivers consistently demonstrating better knowledge and more frequent maintenance practices than female and younger motorists.

In response to these findings, The AA and TyreSafe are urging all drivers to integrate regular tyre checks into their monthly routine and before long journeys. They emphasise that maintaining correct pressure and sufficient tread depth is not merely a legal formality but a critical measure for ensuring vehicle safety, optimal handling and fuel efficiency while also avoiding severe financial and legal penalties.

Greg Carter, AA Technical Specialist, said, “The findings from our joint research are a stark reminder that while drivers understand the dangers of worn tyres in principle, a significant proportion are completely unaware of the precise legal requirements and the severe financial and licensing consequences they face for non-compliance. It’s alarming that so many drivers are risking not just their own safety and that of others, but also potentially crippling fines and driving bans, simply due to a lack of knowledge and inconsistent maintenance. We need a concerted effort to educate drivers about their responsibilities. Checking your tyre pressure and tread depth should be as routine as checking your fuel gauge. The risks of not doing so – both to safety and your wallet – are simply too high. We particularly encourage targeted campaigns for younger drivers and women to bridge the knowledge gap highlighted in our research.”

Stuart Lovatt, TyreSafe Chair, said, “Our partnership with The AA on this vital research has unveiled critical knowledge gaps that we, as an industry, must address. Tyres are the only contact points a vehicle has with the road, and their condition directly impacts braking, steering and overall vehicle control. It’s concerning that fundamental aspects of their maintenance and the critical legal ramifications of neglect are so poorly understood. This collaborative insight reinforces the urgent need for greater public education to empower drivers with the knowledge and habits needed to keep their tyres, and our roads, safe.”

Comments (0)

ADD COMMENT

Link Copied!

Nokian Tyres has launched its ‘Carve the Corners’ contest, offering hockey fans in United States and Canada a chance to win a trip to the 2026 IIHF Ice Hockey World Championship. The promotion runs from 6 February to 20 March. Entrants can visit a dedicated page on the company’s website for their opportunity to win an all-expenses-paid experience. This includes airfare, lodging and tickets to the semifinal games in Zurich, Switzerland, on 30 May. One winner will be randomly selected from each country, each receiving a trip for themselves and a guest.

The tournament itself, for which Nokian Tyres is an Official Sponsor for a two-year period, takes place from 15 to 31 May. It is the world’s largest annual winter sports event, featuring 64 games where 16 top national teams compete for the World Champion title, captivating millions of viewers. Beyond the grand prize, the contest page allows participants to predict the tournament’s overall winner and leading scorer, and also provides information on Nokian Tyres products.

The company is promoting the campaign extensively. Efforts include social media outreach on platforms like Facebook, Instagram, TikTok and Threads, where followers can find competition updates, driving tips and hockey-related content. Nokian Tyres is also working with its network of tyre dealers and hockey media across both countries to raise awareness. This broader campaign involves dealer showrooms, podcast discussions and various grassroots channels. Additionally, a separate contest is available exclusively for tyre dealers, offering them a chance to win tickets to the championship, promoted through the company’s dedicated dealer communications.

Comments (0)

ADD COMMENT

Link Copied!

MRF Limited reported a 15 per cent rise in consolidated total income for the third quarter ended 31 December 2025, supported by stronger demand across original equipment and replacement segments.

Total income rose to INR 81.75bn, compared with INR 70.99bn in the corresponding quarter a year earlier. Consolidated profit before tax increased to INR 9.17bn, up from INR 4.24bn a year earlier, after providing for an exceptional item of INR 0.77bn related to the new Labour Code.

Provision for tax during the quarter stood at INR 2.25bn. Consolidated net profit more than doubled to INR 6.92bn, compared with INR 3.15bn in the corresponding quarter of the previous year.

The company said both original equipment and replacement sales were robust during the quarter, aided by higher demand following the reduction in goods and services tax rates. Rural demand also improved, supported by good and widespread monsoons.

MRF said demand momentum from lower GST rates was expected to continue into the fourth quarter. Original equipment manufacturers were also expected to raise production levels, driven by higher anticipated sales and lower channel inventories.

The company said increased government spending on infrastructure, announced in the Union Budget, was positive for commercial vehicles and, in turn, the tyre industry. It also noted that trade agreements under discussion with several countries, including the European Union and the United States, could create export opportunities in the future.

The board of directors declared a second interim dividend of INR 3 per share, representing 30 per cent on the face value of INR 10, for the financial year ending 31 March 2026.

Comments (0)

ADD COMMENT

Link Copied!

TVS Srichakra Limited has approved a capital investment of up to INR 21 billion to expand manufacturing capacity at its Unit 2 facility in Rudrapur, Uttarakhand.

The decision was taken by the board of directors at a meeting held on recently, the company said.

The investment will be directed towards capacity addition at the existing plant, which currently has an annual production capacity of about 9.2 million to 9.5 million tyres. Capacity utilisation at the unit stands at roughly 80–85 per cent.

The proposed expansion is expected to raise capacity by about 40–45 per cent and is scheduled to be completed in the first half of the 2027–28 financial year.

The company said the investment would be funded through a combination of internal accruals and debt. The expansion is intended to meet growing demand for the company’s two-wheeler and three-wheeler tyres.

TVS Srichakra disclosed the development under Regulation 30 of the Securities and Exchange Board of India’s listing regulations.

Comments (0)

ADD COMMENT

Link Copied!

At a meeting of the Pirelli Board of Directors, the management presented an analysis of the evolving automotive competitive landscape. This environment is now defined by increasingly integrated and connected systems, such as software-defined vehicles and autonomous driving, which have transformed the tyre into a sophisticated, data-driven component. In this context, Pirelli’s pioneering Cyber Tyre technology – a hardware and software system that communicates in real time with both vehicles and road infrastructure – was underscored as a critical strategic asset. Its validity is confirmed by adoption from major prestige car manufacturers and relative agreements with the Apulia Region, Movyon and Anas for smart road services.

Following this assessment, CEO Andrea Casaluci presented a clear position, asserting that all Cyber Tyre activities must continue to be developed in a fully integrated manner with the rest of the Pirelli Group, both functionally and organisationally. He emphasised that management must align completely with the Group’s strategic and industrial approach, expressly rejecting any project that could lead to even partial compartmentalisation, separation or segregation of this business unit. The Board voted on this management consideration, resulting in nine votes in favour and five against. Directors Chen Aihua, Zhang Haitao, Chen Qian, Fan Xiaohua and Tang Grace cast the dissenting votes.

The management further detailed the substantial risks of fragmenting the Cyber Tyre operations, arguing such a move would be unworkable. It would critically undermine the integrated business model that relies on constant interplay between technology, innovation, production and marketing. Isolating the Cyber Tyre business would involve transferring related patents, thereby stripping Pirelli of free access to its own strategic know-how and contradicting core principles of the company Bylaws. This segregation would weaken technological development, erode Pirelli’s competitive edge and innovative leadership and reduce synergies while increasing costs through duplicated structures. Ultimately, it would trigger significant value destruction, impair financial solidity and still fail to address the limitations imposed by relevant US legislation.

Comments (0)

ADD COMMENT

Link Copied!