At the end of the day, the most decisive reason for innovation is that on the one hand the customer wants the best in the shortest amount of time and for the lowest price, and on the other hand the manufacturer wants to deliver the equipment as expected while making a profit. Everyone's inputs grow, and we all expect lower outputs. Both parties have fundamentally one thing in common: they want a line with the best parameters and at a good price. For one, it is budget and for the other, profit.
The path is the goal.
A well-prepared journey will help accomplish the goal. The path begins in the preparation and pricing of the project, in the communication of both parties. In modularity, in unification and standardisation. Also, in the use of the right CAD software, PLM system, linking the standing documentation with electrical documentation, with pneumatic documentation, and with hydraulic diagrams. The interconnectedness of PLM, PDM, CRM and ERP is is a necessary basis for success.
But even in this area, there is no need to go into everything headless and at once. Choosing a path is about carefully considering all the steps in assembling an imaginary puzzle. The trajectory in the imaginary pyramid of success does not have to be universal. It must be clearly defined, measurable and strategically defined and based on the vision of advancing society.
Customising incremental sections of a path creates a standard.
There is a lot of talk about I4.0 at the moment and it is being applied a lot. But are we doing it right? Are we following the right procedure?
It is not enough to deploy smart components and collect data from the line, create trends and statistics. Adding a number of sensors to have an almost perfect overview of what is happening on the line, increasing the level of automation and many marketing messages. Yes, marketing is also needed, but with a clear head, because otherwise it will cost us a lot and it will be disproportionate to the amount invested. Alternatively, the return on investment will be long and uninteresting.
FoIA, our company, significantly presents, holds, and understands areas of I4.0. However, it can also apply it correctly. Apply it so that it meets mutual expectations and ensure return on investment.
At the same time, company FoIA learns how to correctly apply the principles of I5.0. How not to create waste neither solid nor social nor urban nor waste from the process. This topic has its author, it is a new concept with fundamental principles so that with I4.0 we do not forget what we produce.
Innovation
As I mentioned, manufacturers of lines and equipment for the rubber industry are under pressure from customers, investors, the industry in which they operate. They are under pressure from new expectations and trends. The effect of this is that, in principle, the production system of semi-finished products for the production of car tyres has not fundamentally changed in recent years. I am not talking about the materials used. I have been working in this industry for 19 years, moving from mechanical design, electrical construction, project management to managerial functions and up to the level of CTO.
I have seen several devices around the world from reputable manufacturers and during my 19 years of experience, as a FoIA representative, I can thoroughly assess that the Tyre Technology Production line has a very conservative approach to new technologies and to changing the principle of thinking.
This is despite the fact that we are inspired by the industries ahead and around us, which are in the context of a huge trend in robotics and automation from other industries much further.
Finding a few trends in production facilities or smart factories or being proud that “we have put a robot on the line” will not make us an innovator.
When creating lines, experience, references and working applications often play a role, and many other aspects that we do not like to interfere with, we are glad that they exist, that it is possible to rely on them.
As manufacturers of machinery and equipment, in addition to our technical knowledge, we must also involve our imagination for non-traditional solutions and the ability to listen to the needs of the end customer.
It is also necessary to take into account the qualitative indicators of the customer. Such as the rolling resistance coefficient of a tyre or the unevenness of tyre wear. Negative parameters can be removed by the concept and functionality of the production line for semi-finished products. It is not correct if only one side deals with the problem of the common product (tyre).
Innovation is evolution.
The advantage of FoIA is an unbiased but experienced view of current solutions, the current process of creating documentation, the current thinking in creating the concept of the production line. The path is different in thinking, in the way of properly investing time in new solutions, effective deployment of R&D capabilities on a strategic path to achieve the goal.
Changing not only the product but also the product creation process. These two parallel branches are so tied that they both must go together like two skis. If one dodges without the other, you will fall. If they go together, they go together safely, correctly, and quickly.
The strategic principle will bring the benefits you expect.
If, as a manufacturer of production lines and equipment, the costs of creating new lines are constantly rising and you are proud of I4.0, innovation, automation and robotics, I dare to say that you do not have the right strategy.
If you, as a manufacturer of car tyres, have increasing cost of purchasing new lines and increasing financial return from them, increasing cost of operation and maintenance, then you do not have the right strategy.
We at FoIA strive to change the way of thinking, to firmly tie the process to products, to apply new trends and to create innovations so that the development of both parties is sustainable and brings the expected effect.
FolA is open to cooperation with machine and equipment manufacturers as well as tyre manufacturers. We can find the right path to the goal that we can determine together. Our job is to find a solution to your company’s product or process problem.
Every cause has a consequence, and every shortcoming has room for innovation.
It is necessary for us to bring new solutions, new technologies and not be afraid to apply and test them. (TT)
PS: After all, even such a multi extruders line is "only" a multi 3D printer…
Pirelli's Sensor-Equipped Cyber Tyre To Feature In Future Aston Martin Models
- By TT News
- September 15, 2025

A new partnership between Pirelli and Aston Martin will integrate Pirelli's pioneering Cyber Tyre technology into the British ultra-luxury brand's future vehicles. This system represents a significant technological advancement as the first of its kind capable of gathering real-time data from sensors embedded directly within the tyre's tread. These sensors feed information to Pirelli's proprietary software and algorithms, which then communicate seamlessly with the vehicle's electronic architecture.
This integration, developed in cooperation with Bosch Engineering, allows the car's main dynamic control systems, including ESP, ABS and traction control, to receive and utilise a comprehensive set of precise tyre data that was previously unavailable. By processing this information, an electronic control unit can optimise the vehicle's dynamics, enhancing both performance and safety. The collaboration underscores a shared commitment to innovation in the ultra-luxury performance sector. The adoption of the Cyber Tyre system marks a notable step forward in Aston Martin's pursuit of class-leading capabilities, leveraging detailed, real-time insights to refine the driving experience.
Despite Improved Sentiment, German Rubber Industry Reports Deep Losses
- By TT News
- September 15, 2025

The latest data from the German rubber industry highlights severe challenges at the domestic location are compelling companies to fulfil local demand primarily through their foreign production facilities, according to the German Rubber Industry Association (wdk).
A recent business climate index indicates a slight improvement in industry sentiment for the second half of 2025. However, wdk President Michael Klein sharply contradicts this optimism, stating that the data reveals a far grimmer reality. He emphasises that critical performance indicators – including revenue, sales, employment and production – are all showing deeply negative results for the domestic market, underscoring a troubling exodus of manufacturing from its core German base.
Klein has acknowledged the federal government's pledge to launch an ‘autumn of reforms’ as a positive signal. Nevertheless, he insists these measures must urgently deliver tangible relief and cost reductions for industrial companies of all sizes. He argues that what is needed most is a decisive and rapid approach to the promised reduction in bureaucracy, stressing that only verifiable results, not further promises, will count towards improving the competitiveness of the German industrial location.
Sailun Group Breaks Ground On $1 Billion Tyre Plant In Egypt
- By TT News
- September 15, 2025

Chinese tyre manufacturer Sailun Group has begun construction on a new USD-1-billion tyre facility in Egypt. The plant is situated within the Sokhna integrated industrial zone, part of the Suez Canal Economic Zone (SCZONE). This investment, one of the largest Chinese industrial projects in Egypt, was officially launched at a ceremony attended by SCZONE General Authority Chairperson Walid Gamal El-Din.
The expansive 350,000-square-metre factory will be developed in three phases over a three-year period. The initial phase is scheduled to become operational in 2026, with a planned production capacity of three million passenger car tyres and 600,000 truck and bus tyres annually. This first stage is expected to generate 1,500 new jobs. Upon full completion, the facility's total output is projected to surpass ten million tyres each year.
As a global leader in tyre manufacturing with an extensive international sales network, Sailun Group will utilise this new factory as a strategic hub. The facility is designed to meet rising demand within the local Egyptian market while also creating substantial opportunities for export to regional and international markets.
Nynas Joins Collaborative Research On Tyre Wear Particles
- By TT News
- September 15, 2025

With the rise of electric vehicles reducing exhaust emissions, attention is shifting to non-exhaust emission like Tyre and Road Wear Particles (TRWP). These microscopic particles, generated from tyre and road surface friction, are a growing environmental concern and will be addressed in the upcoming Euro 7 emissions standard. To tackle this challenge, Nynas has joined a major research consortium coordinated by the Royal Institute of Technology (KTH), alongside Volvo Cars, Scania and the Karolinska Institute.
The project aims to close a significant scientific knowledge gap by thoroughly investigating the formation, characteristics and environmental impact of TRWP. Nynas contributes a unique dual perspective to this interdisciplinary effort, bringing deep expertise in both tyre rubber compounds and bitumen-based road materials. Pär Nyman, Technical Manager – Tyre & Chemical Industries, Nynas, represents the company in the project alongside the company’s Chief Scientist, Dr Xiaohu Lu, who brings extensive expertise in bitumen and asphalt to the collaboration. A key focus will be understanding how different materials contribute to wear mechanisms.
The research scope extends beyond particle analysis to include measuring the rolling resistance of various tyre and bitumen combinations, a parameter directly linked to vehicle energy efficiency and greenhouse gas emissions. By uniting industry and academia, this collaboration is poised to drive innovation and set new benchmarks in sustainable mobility research.
Pär Nyman, Technical Manager – Tyre & Chemical Industries, Nynas, said, “While Sweden lacks domestic tyre manufacturers, Nynas' research capabilities fill that gap by providing foundational insight into the chemistry and physics behind TRWP generation. Nynas' rubber and asphalt labs are at the heart of this contribution. One of the core insights driving this initiative is that wear particles cannot be fully understood by analysing tyres or roads in isolation. It's the interaction – the system – that matters. By studying both tyre composition and road structure, the project aims to develop a holistic view of TRWP formation, dispersion and toxicity. At Nynas, we are excited to contribute our unique knowledge of materials to help solve an important challenge for both the environment and human health. Through collaboration and scientific inquiry, we aim to pave the way for cleaner roads and cleaner air – one particle at a time.”
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