Nokian Tyres has introduced a Green Step concept tyre consisting of 93 per cent of the materials either recycled or renewable. The company plans to use 50 per cent of all raw materials to be recycled or renewable in its tyres by 2030. 

Jouko Ilomäki, Development Manager, Nokian Tyres, said, “Drivers are more and more interested in the sustainability of their tires, and this creates demand for us to create tires for these standards. It also puts pressure on the industry to develop more eco-friendly materials, as well as for tire manufacturing technology to adapt to these materials. With a concept tire like the Green Step, we can push the limits. It’s a win-win for all, but especially for the environment.” 

All rubber used in the Green Step concept tyre is natural, and renewable oils such as canola oil is used, the company said a statement. Plasticizer, resin and processing aids are also from renewable resources. Moreover, natural rice husk ash silica works as a primary filler for the tread and sidewall, and renewable cord fiber is used to make the tire more challenging.   

Ilomäki added, “We learned new things with every innovation made for the concept tire. For example, one of the most demanding tasks was to replace the synthetic rubber completely with natural rubber, which we achieved in the end.” 

“We believe that using recycled rubber and especially recycled carbon black will be a future trend in tire manufacturing: by the year 2030, we will have multiple new suppliers and more advanced technology. Also, the demand for raw materials with either recycled or renewed components will increase. We are very happy to be able to corporate so many recycled elements in the Green Step already,” Ilomäki pointed out.   

The Nokian Tyres Green Step is a winter tyre, drivable on snow and ice. Some of the materials used in the concept tyre are familiar from various Nokian Tyres’ previous models. 

Teemu Soini, Senior Manager, Materials Development, Nokian Tyres said, “Even though the process of designing the Nokian Tyres Green Step started about a year ago, it is actually a result of decades of innovation and accumulated expertise on sustainable tire design. Many of the sustainable innovations found in the Green Step are already used in our tires, and regular drivers have been able to benefit from them for years. We made new innovations during the process of designing the Green Step and they will be incorporated in the future tires offered to consumers all around the globe. We wanted to explore the limits of our sustainable innovation capabilities and the result was the Green Step. It is a testament to our ambition and knowhow.” (TT)

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The Yokohama Rubber Co., Ltd. is set to appear at the Aircraft Interiors Expo 2026 in Hamburg, Germany, collaborating with its American sales arm, Yokohama Aerospace America, Inc. This premier trade fair, running from 14 April over three days at Hamburg Messe, will host over 450 exhibitors from around the globe, all showcasing cutting edge cabin products, materials and technological innovations.

Visitors to the Yokohama booth will encounter a full range of aircraft lavatory solutions, including a prototype unit designed for wheelchair access and retrofit kits intended for existing restrooms. Those kits bring touchless operation to flush switches and faucets, thereby boosting accessibility. By targeting plane makers, airlines and maintenance firms, the company hopes to strengthen sales of its interior offerings.

Yokohama Rubber ranks among Japan's foremost aerospace suppliers. Since the 1980s, it has produced and sold numerous commercial jet components like lightweight composite lavatory modules, potable water tanks, onboard stairways, thermal insulation and honeycomb panels. Having delivered roughly 17,000 lavatory modules for Boeing 737 and 757 aircraft, the firm continues to supply replacement parts for those units and also crafts custom-made components for airline retrofit projects.

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Petlas Tire Corporation has introduced the PtxMD51, an L-5 type tyre specifically engineered for underground mining loaders and trucks operating under severe service conditions. This new addition expands the company’s off-the-road product range to address the most demanding mining environments.

Built with an extra deep tread and an all-steel radial construction, this tyre excels where wear, impact and cut risks are consistently high. Its specially developed tread compound offers strong resistance to cuts and chips, while the reinforced structure, combining steel belts with a radial steel carcass, delivers high impact resistance under heavy loads and harsh operating conditions. A solid centre structure further boosts durability and resistance.

To maintain stability and traction, shoulder grooves are incorporated into the design, ensuring reliable performance in underground operations. With the PtxMD51, Petlas continues to strengthen its portfolio for high-risk, heavy-duty applications where durability, safety and cost efficiency remain essential priorities.

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Lazada, a major e-commerce player in Southeast Asia, has entered a strategic collaboration with Michelin to transform how drivers buy tyres online. By merging digital commerce capabilities with Michelin’s mobility expertise, the partnership seeks to improve operational efficiency, build consumer confidence and simplify the entire purchasing process across the region.

A pilot programme will launch in Thailand during the first quarter of 2026, featuring a dedicated Michelin flagship store on LazMall. From there, the initiative will extend to other Southeast Asian markets. The companies plan to co‑invest in a framework that streamlines tyre buying on LazMall by incorporating Michelin’s authorised distributors into Lazada’s ecosystem. This integration supports better inventory control, guarantees product authenticity and widens customer reach. Educational campaigns promoting road safety and proper tyre maintenance are also part of the plan.

As part of the agreement, Michelin will onboard its authorised local partners and distributors onto Lazada’s platform, giving them access to Lazada’s regional customer base. Lazada will further support Michelin’s loyalty efforts through its membership programme, bridging offline and online interactions. This aligns with Michelin’s broader offline‑to‑online strategy while reinforcing product authenticity and service quality for drivers throughout the region.

Varitha Kiatpinyochai, CEO, Lazada Thailand, said, “This partnership with Michelin reflects Lazada’s commitment to building a high-trust premium eCommerce platform that goes beyond transactions. By combining Michelin’s global leadership in mobility and safety with Lazada’s technology, logistics and regional know-how, we are creating a more integrated journey that gives consumers greater confidence, convenience and peace-of-mind.”

Paul Perriniaux, Vice President for Sales, B2C, Michelin Asia Pacific, said, “This partnership lets us deliver that promise digitally: clear guidance, authentic products and seamless after sales support, all anchored in Michelin’s vision for safer, long-lasting and more sustainable mobility. By working with Lazada, we will shape a meaningful, end to end journey that puts consumers first – before, during, and long after their purchase.”

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HS HYOSUNG ADVANCED MATERIALS was honoured at the sixth Endangered Species Day ceremony, which took place on 1 April 2026 at the Chollipo Arboretum in Taean. The company received a certificate recognising its sponsorship of endangered species conservation. This annual event, organised by the National Institute of Ecology, has been running since 2021 with the goal of increasing public awareness about the protection of threatened species. The institute also runs a special recognition programme that celebrates corporate contributions to conservation efforts.

Since signing an agreement with the National Institute of Ecology in 2022, HS HYOSUNG ADVANCED MATERIALS has been acknowledged for its ongoing commitment to preserving biodiversity. The firm planted 2,000 specimens of Veronica pusanensis, a Class II endangered wild plant and has been listed as an official conservation sponsor since 2023. The company has also focused on safeguarding essential pollinators like bees. In 2023, it created a pollinator garden at the Mulbeodeul Ecological Experience Learning Center in Seocheon, followed by another in 2024 at the Ulsan Climate Crisis Response Education Center, where nectar rich plants such as canola and buckwheat help sustain bee populations and reproduction.

Additionally, the company tackles threats to biodiversity through regular removal of invasive species. Since 2023, it has annually cleared harmful plants including Sicyos angulatus and Humulus japonicus from Yubu Island in Seocheon, a UNESCO World Natural Heritage site. These persistent efforts demonstrate a holistic approach to protecting both flora and fauna, from endangered wild plants to critical pollinators, while also managing ecological threats to preserve natural heritage areas.

An ESG official from HS HYOSUNG ADVANCED MATERIALS said, “We are honoured to receive this recognition for our efforts in endangered species conservation. We will continue to work closely with the National Institute of Ecology to further expand and strengthen our conservation initiatives.”

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