Nokian Tyres reduces accident rates in car tyre production at Nokia factory by 65% over 3 years

Nokian Tyres reduces accident rates in car tyre production at Nokia factory by 65% over 3 years

Nokian Tyres’ factory in Nokia, Finland continues focus on improving productivity, reducing mishaps and enhancing waste reduction. 

The company says at it is refining its tyre production piece by piece to peak performance. Last year, productivity and efficiency reached record levels while the amount of waste decreased significantly. 

At the heart of smooth work and efficient operation is safety, which has been a key focus area at the factory for years. Although there was a slight dip in safety in 2023, the overall progress has been enormous over the long term.

“In the car tyre production, we have managed to reduce accidents at the factory by as much as 65 percent over the past three years. In heavy tyres, we have already gone well over a year without accidents,” said Manu Salmi, EVP, heavy tyres and Nokia Factory.

“Our goal is to eliminate even minor accidents, identify the factors leading to them, and engage everyone in safety work, for example, by making safety observations. This year, our goal is for each of us to make five safety observations throughout the year,” he added.

Furthermore, the company says the production of car tyres grew by 150 percent in 2020–2023. In kilograms terms, this translates to a growth of over 200 percent. 

“We are now close to the highest volume ever produced at the Nokia factory.”

The production of heavy tyres also set a productivity record last year for the company, and its capacity has been gradually increased and will continue to grow.

“Our process management is at a very high level. The more efficient the production process, the greater share of materials can be utilised and the less waste is generated. In this respect too, we achieved an all-time record last year by significantly reducing production waste. Less than 3.5 percent of production of car tyres ended up as waste at the Nokia factory, marking a 35 percent improvement during the last three years. In heavy tyres, approximately 2 percent of production ended up as waste, which was an all-time record as well,” Manu explained.

The company says the role of the Nokia factory in Nokia Tyres’ manufacturing network is to develop and manufacture tyres for the Nordic countries, as well as to support North America and partly also Central Europe. The factory is a centre of expertise in winter tyre technology, and one of its special areas of expertise is studding technology.

“Last year, we studded a record number of car tyres. With timely investments and increased automation, we have been able to improve efficiency and increase production volumes, and thus meet the demand for studded tyres.”

Comments (0)

ADD COMMENT

    Kumho Tire To Open First European Tyre Plant

    Kumho Tire To Open First European Tyre Plant

    As part of a strategic effort to increase its presence in the region's premium original equipment (OE) market, Kumho Tire has confirmed its plans to establish its first tyre production facility in Europe by 2027.

    The company has shortlisted Poland, Serbia and Portugal as possible locations for the plant, which is projected to need an investment of more than KRW1 trillion (USD 705 million). The decision is closely linked to Kumho’s ambition to strengthen its partnerships with European automakers and was revealed by Kumho Tire CEO during the South Korean premiere of Kumho's new Ecsta Sport tyre line.

    Kumho has recently secured OE supply contracts with major brands such as Mercedes-Benz, BMW and Volkswagen Group. At the moment, Kumho runs eight tyre production plants in China, Vietnam, South Korea and the US. Its capacity to compete in the premium OE market, however, has come to be perceived as being constrained by the absence of a European production base. Through the benefits of local production, the new facility will improve response to European client requests, save freight costs and shorten delivery times, all of which will strengthen the company's partnerships.

    Comments (0)

    ADD COMMENT

      Sentury Opens Pre-Enrolment For Associate Dealer Programmes

      Sentury Opens Pre-Enrolment For Associate Dealer Programmes

      Sentury Tire USA has opened pre-enrolment for its two associate dealer programmes (ADPs), the Delinte HYPERDRIVE Associate Dealer Program and the Landsail Elyte Associate Dealer Program, underscoring the company’s commitment to rewarding dedication and partnership to the Landsail and Delinte brands.

      The ADPs, which are customised for each brand and intended to encourage dealers, will formally start on 1 June 2025. Both programmes give dealers access to special benefits, incentives and strong tools to help them expand their businesses. This involves dependable customer service, effective marketing and worthwhile financial incentives to promote dealers' success at every stage.

      Beginning in Q3, dealers may earn up to USD three per tyre through the Delinte HYPERDRIVE Associate Dealer Program. Dealers can receive retroactive benefits for purchases completed in Q2 if they register before 1 June. The awards are available for all Delinte PTR, LTR and the new DV3 LMD AS last-mile delivery tyres. For all Landsail PTR and LTR tyres, independent dealers that sign up for the Landsail Elyte Associate Dealer Program can also earn up to USD three per tyre. For customers who sign up by June 1, the new LMD 100 AS last-mile delivery is also eligible for the benefits and will get the same early bird incentive for Q2 2025.

      No initial order is necessary. Dealers only need to register to begin making money. According to the monthly programme rewards structure, 48 tyre purchases each month are eligible for a reward of USD one per tyre, 120 tyres are eligible for a reward of USD two per tyre and 240 or more tyres are eligible for a reward of USD three per tyre.

      Comments (0)

      ADD COMMENT

        ENSO Launches EV-Specific UHP Tyre Range For Premium EVs

        ENSO Launches EV-Specific UHP Tyre Range For Premium EVs

        ENSO, a London-based tyre manufacturer engaged in the production of sustainable tyres specially designed for electric vehicles (EVs), has launched its new ENSO Premium range of EV-specific ultra-high-performance (UHP) tyres aimed at drivers of high-performance EVs such as the Tesla Model 3 and Model Y.

        Specifically designed for electric passenger vehicles, the ENSO Premium range comes with A/A EU-label ratings for both energy efficiency and wet grip. The tyres are designed to provide safety, increased range and a reduced total cost of ownership. Conventional tyre designs frequently fall short of the special performance needs of electric vehicles, which include greater vehicle weight, regenerative braking and higher torque loads. By lowering tyre wear and rolling resistance, ENSO Premium takes care of these issues.

        The company is an authorised provider of replacement tyres for LEVC's electric taxis and has partnered with Uber to install its tyres in high-mileage metropolitan areas. The company now plans to grow throughout Europe and North America, and with ENSO Premium, it is now offering its services to individual EV owners throughout the United Kingdom. According to ENSO, the range offers advantages including longer tyre life and fewer replacements, lower energy usage, fewer charging stops and lower CO₂ emissions and tyre particle pollution.

        Gunnlaugur Erlendsson, CEO and Co-Founder, ENSO, said, “We’re plugging a long-standing gap in the tyre market by offering EV drivers a purpose-built, affordable, premium EV tyre alternative that matches the innovation of their EV.”

        Comments (0)

        ADD COMMENT

          Kraton Corporation Announces Price Hike For SBS, SIS And HSBC Products

          Kraton Corporation Announces Price Hike For SBS, SIS And HSBC Products

          Kraton Corporation, a leading global sustainable producer of specialty polymers and high-value bio-based products derived from pine wood pulping co-products, has announced a general price hike in North America for its SBS, SIS and HSBC product lines with effect from 1 May 2025.

          Following a careful analysis of the effects of recently implemented tariffs, related cost increases and a conclusion that the company cannot independently absorb these repercussions, Kraton is adopting these pricing hikes, according to a company statement. The company further said that it will keep an eye on the scene and reassess these measures promptly in the event that conditions and US import tariffs alter.

          Comments (0)

          ADD COMMENT