Pirelli Renews Exclusive Tyre Supply Deal with Formula 1 Until 2027

Pirelli Renews Exclusive Tyre Supply Deal with Formula 1 Until 2027

Formula 1 has officially announced Pirelli as its global tyre partner and the exclusive tyre supplier to the FIA Formula 1 World Championship until 2027, with an option to extend an additional year.

This renewed partnership also encompasses the provision of tyres to Formula 2 and Formula 3, aligning with Pirelli’s steadfast commitment to nurturing the upcoming generation of motorsport talent.

This development signifies that, by the conclusion of this extended agreement (including the potential extension), Pirelli will have stood as the solitary provider of tyres to Formula 1 for an impressive 18 seasons. During this period, the tyre maker has successfully navigated various technical and sporting challenges. These include introducing 13-inch-high degradation tyres upon joining in 2011, introducing hybrid power units in 2014, adopting wider tyres in 2017, and the recent transition to the current 18-inch tyres since 2022.

Pirelli has consistently fostered a constructive dialogue with drivers, teams, the FIA, and Formula 1 throughout this journey. This collaborative approach has been pivotal in delivering tyres that facilitate exceptional racing. Rigorous data analysis and continuous feedback loops have been instrumental in enhancing the product year after year.

 

Beyond their technical contributions, Pirelli has also taken on a leadership role in sustainable tyre solutions. Pirelli wholeheartedly supports the environmental sustainability targets outlined by Formula 1, as the sport strives to achieve Net Zero Carbon status by 2030. From 2024 onward, every Pirelli tyre utilised in FIA Formula One World Championship events will bear the FSC certification (Forest Stewardship Council). This certification attests that the forests providing the raw materials for the tyres are managed to safeguard biodiversity and enrich the lives of local communities and workers, all while ensuring economic viability.

Stefano Domenicali, President and CEO of Formula 1, said, “Since returning to the sport in 2011 Pirelli has been an invaluable partner, supporting Formula 1 through new generations of technology and technical regulations and delivering tyres to enable fantastic racing for our fans. The company’s commitment to quality, innovation and their deep knowledge of our sport will be vital in the coming years as we approach our new regulations in 2026 and the work Pirelli is focused on relating to sustainability, proven by the FSC certification, will ensure we continue to work together towards our shared Net Zero 2030 goal.

“I would also like to commend Bridgestone for their impressive proposal and engagement throughout the process. They have a proud legacy in our sport, and I would like to thank them for their highly professional and passionate engagement with us.”

Marco Tronchetti Provera, Pirelli Executive Vice President and CEO, said, “We’re delighted to extend our presence in Formula 1 and its other related championships. Pirelli was there when Formula 1 was born in 1950, and with this latest renewal, the firm will now be a protagonist throughout nearly two decades of the modern Formula 1 era. Thanks to the impetus from Liberty Media and the support of the FIA, the sport is enjoying an extraordinary period of growth both in terms of audience and global expansion, increasing its following among younger generations as well. Innovation and technology are locked into Pirelli’s DNA, and Formula 1 constitutes the ultimate open-air laboratory to not only try out and test new technical solutions but also to accelerate fresh research, development, and production processes in making tyres.

“I would also like to thank everyone at Pirelli for their passionate commitment and the quality of their work over the years, which will continue as we extend this partnership together. Our commitment to sustainability is equally strong, as proved by the FSC certification that will be introduced to our F1 tyres from next year. Being at the forefront of motorsport’s pinnacle until at least 2027 adds another important value dimension to our company.”

 

 

 

 

 

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    Vredestein Becomes Official Sleeve Sponsor For AS Monaco Football Club

    Vredestein Becomes Official Sleeve Sponsor For AS Monaco Football Club

    Apollo Tyres Ltd has secured a one-season shirt-sleeve sponsorship agreement with AS Monaco, one of French football's most successful clubs, to increase awareness for its premium Vredestein brand.

    This partnership will leverage Ligue 1's ranking as the fifth most watched football league in the world to raise awareness of Vredestein's award-winning products among a large audience in France and abroad. On November 22, AS Monaco's home league game against Brest will have the new sleeve branding for the first time. The Vredestein brand will be heavily promoted at Stade Louis-II for the 2024–2025 season, including on player sleeves and LED screens around the field. Exclusive social media initiatives will further help make the brand prominent, reaching a large and interested audience.

    Yves Pouliquen, Vice President – Commercial, Europe, Apollo Tyres, said, “This partnership is an exciting opportunity to strengthen Vredestein’s presence in one of our key markets. AS Monaco’s rich history and commitment to excellence mirror our focus on performance and innovation. We look forward to building a successful relationship with the club and celebrating its achievements this season.”

    Thibaut Chatelard, Marketing and Revenue Director, AS Monaco, said: “We are delighted to welcome Apollo Tyres and its Vredestein brand to the family of AS Monaco partners. This collaboration makes sense in view of the values we share, such as the constant pursuit of performance and excellence. There’s no doubt that this new support will be precious for the rest of our season, which promises to be thrilling.”

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      Nexen Tire Launches N´Blue S Summer Tyre

      Nexen Tire Launches N´Blue S Summer Tyre

      Nexen Tire, a leading global tyre manufacturer, has launched the Nexen N´Blue S tyre, adding to its range of summer tyres and providing drivers with advanced safety, energy efficiency and superior driving stability in wet and dry conditions.

      Developed using highly dispersed silica and equipped with an optimised structural design, the Nexen N´Blue S tyre provides reduced road noise and improved driving stability. The tyre features an innovative tread compound, formulated with hydrophilic fillers and microstructure-controlled polymers, and provides lower rolling resistance and exceptional dry and wet grip. The tyre also excelled in test results by demonstrating an 11 percent improvement in wet braking distance compared to its predecessor.

      Apart from providing excellent performance, the Nexen  N´Blue S also scores high on the sustainability index. The tyre provides an eco-friendly solution for environmentally conscious drivers by minimising fuel consumption and CO2 emissions. The Nexen N´Blue S summer tyre is available in 58 sizes, which makes it compatible with different types of vehicles.

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        Kumho Tire Vietnam To Expand Investment Project In Binh Duong Province

        Kumho Tire Vietnam To Expand Investment Project In Binh Duong Province

        Kumho Tire Vietnam Co., Ltd. is all set to expand its investment project in Binh Duong province of Vietnam, with the phase 3 of expansion commencing in early 2025. This was discussed at a recent meeting between Vo Van Minh, Deputy Secretary of the Provincial Party Committee and Chairman of the Provincial People's Committee (PPC), and Kim Hyun Ho, General Director of Kumho Tire Vietnam Co., Ltd.

        The meeting was held on 13 November at the Administrative Centre of Binh Duong province, as per an official statement. Apart from the company’s investment till date and the planned investment for phase 3, the two also discussed about the challenges and obstacles regarding procedures and processes to have more land funds to expand the manufacturing plant, along with taking measures to tackle the obstacles. Kim Hyun Ho also conveyed to the PPC Chairman that Kumho Tire Vietnam Co., Ltd. belongs to South Korea's Kumho Tire Group and is currently ranked 10th in the car tyre manufacturing industry.

        The company had invested in a tyre manufacturing plant in My Phuoc 3 Industrial Park in 2007 with a total initial investment of USD 308 million, which was supplemented by another USD 300 million in 2021. This extended the factory scale to six hectares and increased the production capacity to 12.5 million tyres annually. With the expansion in early 2025, the company will raise its total investment to USD 908 million and increase the factory's production capacity to 17 million tyres annually. The expanded capacity is expected to be operational by early 2026.

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          Yokohama-ATG Expands Galaxy MFS 101 SDS Range With White, Non-Marking Forklift Tyres

          Yokohama-ATG Expands Galaxy MFS 101 SDS Range With White, Non-Marking Forklift Tyres

          Yokohama-ATG, a leading manufacturer of all-terrain and off-the-road tyres, has expanded its Galaxy MFS 101 SDS range of forklift tyres with the launch of white, non-marking tyres.

          The Galaxy MFS 101 SDS range consists of puncture-proof SDS tyres with extended wear limits designed for high-intensity working shifts and long durability. These are premium, solid rubber tyres developed for tough demands, a long service life and high driving comfort. The addition of white, non-marking tyres is specifically aimed at clean working environments.

          Marked by a 3-stage construction process, the forklift tyres feature reduced heat build-up, effective shock absorption and minimised vibrations. The pattern design guarantees a smooth ride and good steerability thanks to its continuous centre lug and circumferential grooves. Furthermore, the flat walls and wide flat profile offer excellent stability when using a forklift for vertical stacking. The tyres are also equipped with anti-slip steel beads for improved rim fitment

          In a case study on a CAT 2.5-tonne forklift that was used for handling heavy pallets on asphalt, the Galaxy MFS 101 SDS outshone the competitors with impressive performance. The tyre delivered an approximate 900 working hours before replacement against competitors’ 500 working hours.

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