Sailun Group announced the formation of its new subsidiary, Sailun Tire Americas (STA), for the company’s dedicated North American division.

Sailun Tire Americas consists of North American tyre experts, who have previously worked in the tyre industries of the United States and Canada, bringing the knowledge and expertise required for the new venture.

Ron Dolan, Executive VP of Sales and Marketing, Sailun Tire Americas, said, “The formation of Sailun Tire Americas allows our North American team of experts to work closely with our customers on the design, development and marketing of our multiple tyre brands for passenger cars, trucks and SUVs as well as commercial and fleet vehicle applications. It's an exciting time for all of us and the best is still to come.”

The newly formed and rebranded company will focus its sales and marketing efforts on North American specific brands, products, and services, while also expanding its design, engineering, and testing in both the United States and Canada. The STA division includes a wide range of value-based tyre brands in passenger and commercial vehicle applications which are locally designed for the North American market.

Mark Pereira, Director of Marketing, Sailun Tire Americas, said, “This represents the next big step for Sailun Tire Americas. Our products speak for themselves and offer incredibleperformance at a fraction of the price of other major tyre brands in the market. Today's drivers are looking for less costly alternatives that still deliver big on the quality you can count on." (TT)

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Bridgestone India has presented the European Alignment Certificate to the Automotive Research Association of India (ARAI), recognising the successful completion of their Rolling Resistance (RR) Lab Alignment. The certificate was presented to Dr Reji Mathai, Director of ARAI, by Rajarshi Moitra, Deputy Managing Director of Bridgestone India, during a ceremony attended by senior leaders from both organisations.

This milestone strengthens the partnership between Bridgestone and ARAI, India’s leading automotive R&D institution for testing and standardisation. Rolling resistance plays a crucial role in enhancing fuel efficiency, aligning with both organisations’ commitment to advancing tyre technology. The certification underscores their shared dedication to fostering innovation, improving testing capabilities and promoting sustainable mobility solutions in India.

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Yokohama Rubber has been recognised for its sustainability leadership with continued inclusion in three prestigious FTSE Russell ESG indexes. The company marks its 21st consecutive year on the FTSE4Good Index Series, a global benchmark for responsible investing. Additionally, it maintains its ninth straight year on the FTSE Blossom Japan Index and fourth year on the FTSE Blossom Japan Sector Relative Index – both key indicators of Japanese ESG excellence endorsed by Japan's Government Pension Investment Fund (GPIF).

These indexes, developed by London Stock Exchange Group's FTSE Russell, help investors identify companies with strong environmental, social and governance (ESG) performance. Yokohama Rubber's sustained inclusion reflects its long-term commitment to sustainable business practices.

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The fourth round of the 2025 Lamborghini Super Trofeo Asia Series, a racing competition hosted by Italian supercar brand Automobili Lamborghini S.p.A and powered by Hankook Tire, will take place from 18 to 20 July at INJE SPEEDIUM in Gangwon Province. As the exclusive tyre supplier, Hankook Tire continues to elevate Korean motorsports through its partnership with Lamborghini, showcasing its high-performance Ventus racing tyres on the Huracán Super Trofeo EVO2.

The 3.91-km INJE SPEEDIUM circuit, featuring 19 corners and a 40-metre elevation change, demands exceptional tyre performance under extreme conditions, including high-speed straights and scorching summer temperatures. Hankook’s Ventus tyres are engineered to deliver superior grip, durability and heat resistance, ensuring peak performance in challenging racing environments.

Beyond the races, Hankook will host the ‘Ventus Experience’, inviting European automotive influencers to test the Ventus Super Sports line and explore its advanced R&D facilities.

The 2025 Lamborghini Super Trofeo spans Asia, Europe and North America, with six rounds per series. Top contenders will advance to the Grand Final in Misano, Italy, this November, competing for the season championship.

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Vaculug, Europe’s largest independent tyre retreader, has reached out to the Net Zero All-Party Parliamentary Group (APPG) to offer its expertise in supporting the UK’s transition to net zero. In a formal letter, the company expressed its commitment to advancing sustainable transport solutions through its circular economy approach to tyre retreading.

As a leader in emission reduction, Vaculug highlighted how its retreading process significantly cuts waste and lowers the carbon footprint of commercial fleets. The company believes its scalable, eco-friendly solutions can play a key role in helping the UK meet its climate targets.

Vaculug has invited collaboration with the APPG to demonstrate how retreading supports sustainable transport and contributes to a greener future. The company looks forward to further discussions on how it can assist in the nation’s net zero transition.

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