The Global Data Service Organisation (GDSO) for tyres and automotive components is only a few months old in the tyre industry but is doing an exceptional job at elevating it. The international non-profit organisation standardises data related to tyres and defines solutions to access and exchange data. Moreover, it establishes worldwide agreement on a web service to facilitate data access by stakeholders. Tyre Trends caught up with Riccardo Giovannotti, GDSO Secretary General, who explained how GDSO functions, the significance of sharing knowledge within the tyre industry and about getting more tyre manufacturers on board with the organisation.

Can you tell us a bit about GDSO?
GDSO was established in January 2022, which makes us pretty young. It was founded by five founding members that are tyre manufacturers – Bridgestone, Continental, Goodyear, Michelin and Pirelli. GDSO wants to be technology-agnostic; therefore, we aren’t paying attention to just one specific technology. We want to stick to standardised technology in line with the first word of our pay-off: ‘Standardise. Share. Simplify.’

When we talk about data, that could be static data like the tyre brand, tyre dimension, date of production etc. or also some possible performance data like the rolling resistance value, the uniformity data etc.

Today, the bigger challenge for the tyre industry is to retrieve tyre data. Visual inspection, data inspection etc. are causing a lot of waste of time and missed opportunities, leading to a lack of profitability – not just for the tyre manufacturers but all the stakeholders involved in the tyre value chain.

When you say data, what kind of data do you mean?
I mean the data around the tyre.

The tyre industry is one that is not very keen on sharing data, especially when it comes to raw materials. So what is the purpose of coming together to retrieve data?
We know that everyone in the industry is competing fiercely with one another. However, in the past five to six years, the tyre industry has realised that the competition will change. We are entering a digital era of opportunities and our vehicles are becoming more connected. Hence, we really need to step up together and elevate the tyre sector to the digital age. After that, tyre manufacturers will definitely compete with one another. But before we get there, we have to join forces so that the scale-up of the entire industry may be quicker. Thus, it is a win-win situation.

Plus, we need to share our knowledge with one another. Sharing knowledge is not an issue if we want to solve the industry’s problems together. In fact, sharing knowledge presents opportunities. So it’s all about the mindset – to work together towards opportunities. And I am sure that tyre manufacturers will start competing once the data is available in an electronic format on the services to be provided, which would be very interesting. Therefore, we would like to unlock this potential through the sharing of knowledge and information, which should be further based on simplification.

Speaking of knowledge sharing, are you open to having more GDSO members to get their insights?
While we already have a solution for retrieving data, we are open to engaging new members. Five members are not enough, and we need to bring the tyre industry to another level. In order to achieve this, we need new members to join us who can share their input from a technical standpoint. Hence, our organisation is already shaped with a clear governance that wants to be transparent. We want to have a shared platform from a collaboration standpoint. For this, we need the cooperation of different technical aspects made by different tyre manufacturers. The point is to come together for one common goal.

Can you tell us more about your solution?
The solution that we have invented is something that is not disruptive. It is based on the common commitment towards standardisation: the Tyre Information Service (TIS). Before launching the solution, we were looking for some benchmarks. While we had a clear understanding of ‘what’ the problem was, we wanted the ‘why’ to exist. Thus, before addressing the ‘how’, we decided to go for a benchmarking. It was possible that some other industry (not necessarily the vehicle or tyre industry, but beyond that) may have tackled the same challenge. And the answer was that no one had done it. This was because of the old mindset that competitors cannot share. So we engaged with stakeholders and went through ISO, GS1 etc. and brought about the solution. Our target is to work with entities and not with a single owner of the vehicle or tyre. The intention is to create an ecosystem.

The fact is that the tyre industry was still perceived as an old industry. Something like a beauty product – just a black product placed on the road. However, at the same time, we decided to consider this product as an asset, because from an engineering standpoint, it is the first sensor for the vehicle. Therefore, we can start understanding the friction condition, the road condition, the vehicle behaviour and so on. Earlier, every tyre manufacturer would start building services and solutions starting from this. Hence, we have an engineering angle but also new digital services. In truth, the tyre industry is also working on prognostic services. Ultimately, the concept behind unlocking the potential is to enable services and solutions that may make mobility safer and more sustainable.

Do you have data analysts on your team?
No, we don’t. GDSO acts as the highway controller – we show and provide the ticket to the correct entrance and the correct exit. However, the data and data ownership remain with the tyre manufacturer. We just provide an interface and a platform where the data provided by the tyre companies can be seen. This highway should just be an additional asset to be used and not burden the different stakeholders.

How are you making sure that the data is secure?
Cybersecurity does not really apply to GDSO. However, we want our members to have high standards of cybersecurity. We want the members and tyre manufacturers to sit together and set the standard that they must adopt for cybersecurity to apply to the TIS.

Being a non-profit organisation, what is the source of income for GDSO?
Our only source of income is the membership fees. Also, in any case, every start-up will be sustainable from an economic standpoint as well. And this is what we keep in mind as members, that is, to be sustainable as an organisation. Thus, we are already working on creating new services that we may sell (but not to make profits). The organisation itself is robust enough to be long-lasting.

Is it easy to get more tyre manufacturers on board with GDSO, especially Asian manufacturers who are establishing their base in Europe?
We are already in the spotlight made by the big tyre manufacturers. Besides, different tyre associations were involved in this journey from the very beginning. I am in talks with Japan Automobile Tyre Manufacturers Association (JATMA) about the latest updates in the tyre industry and how they can now apply in order to be members of GDSO as well. Similarly, I am doing the same with other European and American tyre manufacturers. Besides, I also have plans on getting in touch with the Chinese tyre manufacturers. Hence, the momentum is quite good.

Nevertheless, I think the biggest challenge is going to be telling some of the tyre mould companies – which do not have a very global perspective and not a very long business plan – that digitalisation is not an option; it is a must and just a matter of time. I understand that these mould companies tend to concentrate more on daily, manufacturing-oriented activities. They may not have a clear signal of digitalisation as their customers are not demanding it yet. But they can start by having a clear understanding of what will be the long-term view – even if not by implementing digitalisation immediately – and can plan a strategy for the years going forward.

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Apollo Tyres Ltd has secured a Gold Medal in the 2025 EcoVadis Sustainability Rating. This recognition places it among the top five percent of over 130,000 companies evaluated globally, strengthening the company’s commitment to sustainability, ethical business practices and social responsibility.

EcoVadis evaluates businesses on Environmental, Social and Governance (ESG) issues using internationally accepted standards including the UN Global Compact, ISO 37001 and the GRI Guidelines. Apollo Tyres' noteworthy advancements in these areas are reflected in its Gold rating, which further demonstrates its commitment to sustainability and corporate responsibility. Apollo Tyres Ltd.'s overall performance score increased from the 92nd percentile to the 95th percentile in FY25 during the preceding five years, and the score increased from 41 to 76.

EcoVadis evaluates four areas: ethics, labour and human rights, the environment and sustainable procurement. Of these, the Ethics and Labour and Human Rights segments saw the biggest improvement, rising from 50 to 63 and 70 to 80 points, respectively. Apollo Tyres had the highest environmental score of 85 points, while Sustainable Procurement received 71 points. With an overall score of 76/100, Apollo Tyres has demonstrated its dedication to addressing climate change, creating a secure and welcoming work environment and maintaining the highest ethical standards to guarantee openness and confidence across the value chain.

Sunam Sarkar, President and Chief Business Officer, Apollo Tyres, said, “The manifold improvement in our Environment, Ethics and Labour and Human Rights scores was driven by focused initiatives such as enhanced environmental management practices, strengthened ethics and compliance programmes and the implementation of inclusive labour policies. This recognition is a testament to the hard work and dedication of our teams, who have worked tirelessly to integrate sustainable practices throughout our operations, motivating us to continue advancing our sustainability journey.”

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German manufacturer to cease production at Modipuram plant by June 2025

German tyre manufacturer Continental Tires said on Monday it would discontinue truck and bus tyre production in India and focus entirely on the passenger car segment, as intense competition and price sensitivity weigh on profitability in the commercial vehicle market.

The company will cease manufacturing truck and bus radial (TBR) tyres at its Modipuram plant in Meerut, Uttar Pradesh, by June 2025, Continental said in a statement. The facility will be repurposed to support the company’s passenger car and light truck (PLT) tyre operations.

Continental cited “intense competition and high price sensitivity in the TBR segment” as key factors behind the decision, saying sustaining long-term value from its premium offerings had proved challenging in the commercial vehicle tyre market.

The strategic realignment follows a comprehensive business review, as described by the company, aimed at strengthening its competitiveness across the Asia-Pacific region. Continental said it would focus resources on developing its local product portfolio in the more profitable PLT premium segment.

“The realignment is aimed at ensuring the long-term viability of Continental Tires’ operations in India,” the company said, adding that the decision was made “in response to changing local customer demand.”

Continental said it would provide support to affected employees, including career counselling and assistance in finding opportunities within and outside the company. A voluntary retirement and separation scheme will also be offered.

Despite exiting the truck tyre business, Continental emphasised that India remained strategically important for its operations. The company maintains its sales and distribution activities, as well as its manufacturing operations, headquartered in Faridabad, Haryana.

Continental ranks among the world’s leading premium tyre manufacturers and serves both replacement and original equipment customers across the Asia-Pacific region through what it describes as a strong manufacturing network.

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  - Vikram Singhania June 02, 2025 16:32 PM

  Extremely sad news.

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Pirelli hosted an exclusive event at Villa Bicocca degli Arcimboldi, its historic Milan headquarters, to celebrate two decades of collaboration with Sacs Tecnorib that gave rise to the Maxi-Ribs line, redefining nautical excellence by blending performance, design and unmistakable identity – bringing Pirelli’s racing heritage from the road to the open sea.

Over 20 years, this partnership has flourished, with over 1,000 Pirelli-branded boats delivered to discerning owners across 30+ nationalities. From the sun-drenched coasts of Florida to the crystal waters of the Mediterranean, these vessels have carved a legacy of innovation and style. Supported by the Sacs Tecnorib distribution network in 19 countries, the brand has achieved annual revenues exceeding EUR 20 million for the past two years.

The story began with the Pirelli P ZERO™ 770, a model that introduced a bold new aesthetic – defined by taut lines, a dynamic hull and the unmistakable P ZERO tyre tread on its tubulars. This design language became the hallmark of the entire Pirelli marine collection. The Pirelli 1400, launched in 2007, took inspiration from offshore racing and earned the prestigious Red Dot ‘Best of the Best’ Award, cementing the brand’s reputation for cutting-edge design. By 2012, the Pirelli 1100 Cabin emerged as the most successful cabin cruiser in the lineup, merging sleek aesthetics with unmatched comfort.

In 2017, the Pirelli 1900 made its grand debut at the Cannes Yachting Festival, standing as the largest and most formidable model in the range – a maxi-RIB engineered for speed, stability and luxury. The brand’s evolution continued in 2019 with the introduction of jet tenders, compact yet powerful vessels designed for versatility. The year 2020 marked a new chapter with the Pirelli 42, the first walkaround model, offering seamless connectivity between spaces and a truly immersive on-board experience. Today, the Pirelli speedboats collection has expanded to include the 30, 35 and the flagship Pirelli 50 – a masterpiece of engineering and elegance, embodying the pinnacle of the brand’s vision.

Marco Maria Tronchetti Provera, SVP – Pirelli Design & Assets Conversion, said, “The partnership with Sacs Tecnorib is a virtuous example oriented towards excellence and for this reason capable of lasting over time. Together we have been able to transfer the values ​​of the Pirelli brand such as innovation, sportiness and glamour to the nautical world, with a range of boats that has redefined the standards of the sector. This anniversary celebrates not only the results achieved but also the strength of an agreement that looks to the future with ambition, determination and the desire to continue to grow.”

Gianni De Bonis, Founder, Tecnorib, said, “Twenty years of close cooperation on a complex project is an achievement that fills us with pride. Since the beginning we have tried to interpret the attributes of the Pirelli brand by adapting them to the nautical world, with an innovative and international approach.”

Matteo Magni, President & CEO, Sacs Tecnorib, said, “This anniversary renews a successful partnership and launches us towards new challenges in strategic continuity and with even greater attention to the issues of sustainability and international development.”

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Michelin North America, Inc, in partnership with the Best Defense Foundation and Delta Air Lines, will escort 30 World War II veterans to Normandy, France, for the 81st anniversary of D-Day. The group departs on a chartered flight 31 May 2025, continuing a four-year tradition of honouring veterans’ courage and preserving their legacy.

The veterans, accompanied by volunteers from all three organisations, will participate in commemorative events, including the 6 June D-Day ceremony – marking 81 years since the pivotal invasion that turned the tide of World War II in Europe.

Michelin’s connection to D-Day dates to 1947, when it published bilingual maps – Battle of Normandy, Battle of Provence, Battle of Alsace and Liberty Road – documenting key campaigns. Today, its partnership with the Best Defense Foundation and Delta, established in 2021, fulfils a shared mission: honouring veterans where their history unfolded.

Matthew Cabe, President and CEO, Michelin North America, Inc, said, “These veterans exemplify the highest ideals of courage and sacrifice. By supporting their return to Normandy, we honour not only their heroism but also ensure their stories inspire future generations. This journey reflects Michelin’s ongoing commitment to preserving the legacy of veterans and expressing our profound gratitude for their service.”

Donnie Edwards, President and Founder, Best Defense Foundation, said, “Bringing these heroes back to Normandy is about giving them the recognition and closure they deserve. Our partnerships with Michelin North America, Inc. and Delta Air Lines allow us to continue this important mission of honouring their legacy where it all began.”

Delta CEO Ed Bastian said, “It is our honour and privilege to continue this historic charter and weeklong celebration as a journey of remembrance and gratitude, dedicated to our World War II heroes. Delta has a deep history of supporting our military service members and veterans, and this programme is one of the many ways we live our values in service of those who served us.”

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