- TyreSafe
- Young Driver Campaign
- Operation Spotlight
- Road Safety
- Tyre Safety Awareness
- Tyre Maintenance
TyreSafe’s New Campaign Warns Young Drivers Of Tyre Risks And DL Loss
- By TT News
- September 25, 2025
TyreSafe, the UK’s charity dedicated to raising tyre safety awareness, has launched a new national campaign alerting young drivers that having just two illegal tyres could result in the immediate loss of their driving licence. The flagship initiative, Young Driver Campaign, is timed to coincide with a major police enforcement drive, Operation Spotlight, which focuses on road safety among new drivers.
The campaign’s critical message highlights the severe consequences of neglecting tyre maintenance. Motorists caught with illegal or unsafe tyres face a maximum fine of GBP 2,500 and three penalty points for each faulty tyre. This poses a particular threat to drivers who have passed their test within the last two years, as accumulating six or more points leads to an automatic licence revocation. Therefore, just two defective tyres are enough for a new driver to be banned from the road.
This warning is especially urgent given a significant knowledge gap identified by TyreSafe’s research. The study found that more than half of drivers aged 17 to 24 are unaware that they are legally responsible for the condition of the tyres on any car they drive, regardless of whether they own the vehicle. To address this, the campaign promotes a simple, memorable checklist known as ACT, which encourages young drivers to regularly check their tyres’ Air pressure, Condition and Tread depth. This practical advice aims to prevent breakdowns, collisions and legal penalties.
For the first time, this campaign is running in support of the government’s THINK! initiative, amplifying its reach with backing from major organisations like the DVSA and leading driver training associations. The resources, including videos and guides, are being distributed through TyreSafe’s channels, and police forces, instructors and colleges are being urged to participate by promoting tyre safety within their local communities.
TyreSafe Chair Stuart Lovatt said, “Young and new drivers are a vulnerable road user group, not only due to inexperience, but also because of the tighter restrictions on their licence. By empowering young drivers with the correct knowledge, and encouraging them to undertake regular tyre inspections and maintenance, we can help to mitigate the risk of a tyre related incident or conviction. By launching this campaign alongside the NPCC’s Operation Spotlight, and in support of THINK!, the government’s road safety campaign, we can reach more young people than ever with practical advice. If that advice is implemented, it could ensure that not only they are safer on the roads, but they reduce their risk of receiving penalty points and fines that could cost them their licence.”
Nokian Tyres Launches Fan Contest For 2026 IIHF Ice Hockey World Championship
- By TT News
- February 07, 2026
Nokian Tyres has launched its ‘Carve the Corners’ contest, offering hockey fans in United States and Canada a chance to win a trip to the 2026 IIHF Ice Hockey World Championship. The promotion runs from 6 February to 20 March. Entrants can visit a dedicated page on the company’s website for their opportunity to win an all-expenses-paid experience. This includes airfare, lodging and tickets to the semifinal games in Zurich, Switzerland, on 30 May. One winner will be randomly selected from each country, each receiving a trip for themselves and a guest.
The tournament itself, for which Nokian Tyres is an Official Sponsor for a two-year period, takes place from 15 to 31 May. It is the world’s largest annual winter sports event, featuring 64 games where 16 top national teams compete for the World Champion title, captivating millions of viewers. Beyond the grand prize, the contest page allows participants to predict the tournament’s overall winner and leading scorer, and also provides information on Nokian Tyres products.
The company is promoting the campaign extensively. Efforts include social media outreach on platforms like Facebook, Instagram, TikTok and Threads, where followers can find competition updates, driving tips and hockey-related content. Nokian Tyres is also working with its network of tyre dealers and hockey media across both countries to raise awareness. This broader campaign involves dealer showrooms, podcast discussions and various grassroots channels. Additionally, a separate contest is available exclusively for tyre dealers, offering them a chance to win tickets to the championship, promoted through the company’s dedicated dealer communications.
MRF Posts 15% Rise In Third-Quarter Income; Profit More Than Doubles
- By TT News
- February 06, 2026
MRF Limited reported a 15 per cent rise in consolidated total income for the third quarter ended 31 December 2025, supported by stronger demand across original equipment and replacement segments.
Total income rose to INR 81.75bn, compared with INR 70.99bn in the corresponding quarter a year earlier. Consolidated profit before tax increased to INR 9.17bn, up from INR 4.24bn a year earlier, after providing for an exceptional item of INR 0.77bn related to the new Labour Code.
Provision for tax during the quarter stood at INR 2.25bn. Consolidated net profit more than doubled to INR 6.92bn, compared with INR 3.15bn in the corresponding quarter of the previous year.
The company said both original equipment and replacement sales were robust during the quarter, aided by higher demand following the reduction in goods and services tax rates. Rural demand also improved, supported by good and widespread monsoons.
MRF said demand momentum from lower GST rates was expected to continue into the fourth quarter. Original equipment manufacturers were also expected to raise production levels, driven by higher anticipated sales and lower channel inventories.
The company said increased government spending on infrastructure, announced in the Union Budget, was positive for commercial vehicles and, in turn, the tyre industry. It also noted that trade agreements under discussion with several countries, including the European Union and the United States, could create export opportunities in the future.
The board of directors declared a second interim dividend of INR 3 per share, representing 30 per cent on the face value of INR 10, for the financial year ending 31 March 2026.
TVS Srichakra To Invest INR 21bn For Capacity Expansion For Uttarakhand Plant
- By TT News
- February 06, 2026
TVS Srichakra Limited has approved a capital investment of up to INR 21 billion to expand manufacturing capacity at its Unit 2 facility in Rudrapur, Uttarakhand.
The decision was taken by the board of directors at a meeting held on recently, the company said.
The investment will be directed towards capacity addition at the existing plant, which currently has an annual production capacity of about 9.2 million to 9.5 million tyres. Capacity utilisation at the unit stands at roughly 80–85 per cent.
The proposed expansion is expected to raise capacity by about 40–45 per cent and is scheduled to be completed in the first half of the 2027–28 financial year.
The company said the investment would be funded through a combination of internal accruals and debt. The expansion is intended to meet growing demand for the company’s two-wheeler and three-wheeler tyres.
TVS Srichakra disclosed the development under Regulation 30 of the Securities and Exchange Board of India’s listing regulations.
Pirelli Board Rejects Fragmentation, Upholds Integrated Strategy For Cyber Tyre
- By TT News
- February 06, 2026
At a meeting of the Pirelli Board of Directors, the management presented an analysis of the evolving automotive competitive landscape. This environment is now defined by increasingly integrated and connected systems, such as software-defined vehicles and autonomous driving, which have transformed the tyre into a sophisticated, data-driven component. In this context, Pirelli’s pioneering Cyber Tyre technology – a hardware and software system that communicates in real time with both vehicles and road infrastructure – was underscored as a critical strategic asset. Its validity is confirmed by adoption from major prestige car manufacturers and relative agreements with the Apulia Region, Movyon and Anas for smart road services.
Following this assessment, CEO Andrea Casaluci presented a clear position, asserting that all Cyber Tyre activities must continue to be developed in a fully integrated manner with the rest of the Pirelli Group, both functionally and organisationally. He emphasised that management must align completely with the Group’s strategic and industrial approach, expressly rejecting any project that could lead to even partial compartmentalisation, separation or segregation of this business unit. The Board voted on this management consideration, resulting in nine votes in favour and five against. Directors Chen Aihua, Zhang Haitao, Chen Qian, Fan Xiaohua and Tang Grace cast the dissenting votes.
The management further detailed the substantial risks of fragmenting the Cyber Tyre operations, arguing such a move would be unworkable. It would critically undermine the integrated business model that relies on constant interplay between technology, innovation, production and marketing. Isolating the Cyber Tyre business would involve transferring related patents, thereby stripping Pirelli of free access to its own strategic know-how and contradicting core principles of the company Bylaws. This segregation would weaken technological development, erode Pirelli’s competitive edge and innovative leadership and reduce synergies while increasing costs through duplicated structures. Ultimately, it would trigger significant value destruction, impair financial solidity and still fail to address the limitations imposed by relevant US legislation.

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