Rubber Division, ACS, ACE Laboratories and Endurica will join major players in the global rubber industry at DKT IRC 2021 from 27-30 June 2022 in Nuremberg, Germany. 

All three will showcase their services, products, training and future events in Hall 9 Pavillion 104, a 36 sq m exhibition stand organised by UK marketing consultancy Rubber Heart, who will also be exhibiting for the first time since the company was established at the start of 2020. 

The consultancy said in a statement that it is the European Representative of Rubber Division, ACS, European marketing partners to ACE Laboratories and Endurica and is also the marketing and sales representative for FGV Rubber Industries in Malaysia, which produces FGV ENR and FGV DPNR. Information on modified natural rubbers will be also available on the booth, it said. 

David Cawthra, Director, Rubber Heart, said, “It’s been a long time since the rubber industry has been able to meet up and we are delighted that we are able to join our partners and the 250 exhibitors and 3000 expected participants in Nuremberg for DKT IRC 2021. We are excited that events are back and value even more how they can make you immediately feel part of a bigger picture and drive collaboration, partnerships and innovation that can only be of benefit for the whole industry.” 

DKT is organised by the Deutsche Kautschuk-Gesellschaft e. V. (DKG - German Rubber Society) and is Europe’s most important international event for the rubber industry that takes place every three years. DKG is a member of the International Rubber Conference Organisation (IRCO), a worldwide association of rubber societies who between them host the annual International Rubber Conference (IRC). 

Rubber Division, ACS is also an IRCO member and will next host the IRC in 2027. Lakisha Miller-Barclay, Executive Director and CEO will be on hand at the pavillion to talk to visitors about membership, education and training programmes as well as opportunities available at the International Elastomer Conference from 10 to 13 October 2022 in Knoxville, TN. 

ACE Laboratories provides independent rubber and silicone product and material testing, analysis and development services from its ISO/IEC 17025 accredited laboratory in Ohio, USA. CEO Erick Sharp will meet with ACE’s international customers that include many leading global players in the rubber industry, as well as introducing ACE’s rapidly growing portfolio of services, it said. 

Endurica is a world leader in solutions for managing the durability of elastomeric products. Its fatigue life simulation software, testing and material characterisation services are relied upon by manufacturers across the globe for right-on-the-first-try product development programmes. Engineering Analyst Mark Bauman will talk in-depth to all those interested in exploring further how Endurica can get rubber products to market faster. 

Cawthra said, “There is certainly a real buzz in the industry about this event. There should be something for everyone in Hall 9 Pavilion 104, so come and see us all to find out about Rubber Heart and our partners and what we are all doing for the rubber industry! We look forward to meeting you there.” (TT)

As part of a strategic effort to increase its presence in the region's premium original equipment (OE) market, Kumho Tire has confirmed its plans to establish its first tyre production facility in Europe by 2027.

The company has shortlisted Poland, Serbia and Portugal as possible locations for the plant, which is projected to need an investment of more than KRW1 trillion (USD 705 million). The decision is closely linked to Kumho’s ambition to strengthen its partnerships with European automakers and was revealed by Kumho Tire CEO during the South Korean premiere of Kumho's new Ecsta Sport tyre line.

Kumho has recently secured OE supply contracts with major brands such as Mercedes-Benz, BMW and Volkswagen Group. At the moment, Kumho runs eight tyre production plants in China, Vietnam, South Korea and the US. Its capacity to compete in the premium OE market, however, has come to be perceived as being constrained by the absence of a European production base. Through the benefits of local production, the new facility will improve response to European client requests, save freight costs and shorten delivery times, all of which will strengthen the company's partnerships.

Sentury Tire USA has opened pre-enrolment for its two associate dealer programmes (ADPs), the Delinte HYPERDRIVE Associate Dealer Program and the Landsail Elyte Associate Dealer Program, underscoring the company’s commitment to rewarding dedication and partnership to the Landsail and Delinte brands.

The ADPs, which are customised for each brand and intended to encourage dealers, will formally start on 1 June 2025. Both programmes give dealers access to special benefits, incentives and strong tools to help them expand their businesses. This involves dependable customer service, effective marketing and worthwhile financial incentives to promote dealers' success at every stage.

Beginning in Q3, dealers may earn up to USD three per tyre through the Delinte HYPERDRIVE Associate Dealer Program. Dealers can receive retroactive benefits for purchases completed in Q2 if they register before 1 June. The awards are available for all Delinte PTR, LTR and the new DV3 LMD AS last-mile delivery tyres. For all Landsail PTR and LTR tyres, independent dealers that sign up for the Landsail Elyte Associate Dealer Program can also earn up to USD three per tyre. For customers who sign up by June 1, the new LMD 100 AS last-mile delivery is also eligible for the benefits and will get the same early bird incentive for Q2 2025.

No initial order is necessary. Dealers only need to register to begin making money. According to the monthly programme rewards structure, 48 tyre purchases each month are eligible for a reward of USD one per tyre, 120 tyres are eligible for a reward of USD two per tyre and 240 or more tyres are eligible for a reward of USD three per tyre.

ENSO, a London-based tyre manufacturer engaged in the production of sustainable tyres specially designed for electric vehicles (EVs), has launched its new ENSO Premium range of EV-specific ultra-high-performance (UHP) tyres aimed at drivers of high-performance EVs such as the Tesla Model 3 and Model Y.

Specifically designed for electric passenger vehicles, the ENSO Premium range comes with A/A EU-label ratings for both energy efficiency and wet grip. The tyres are designed to provide safety, increased range and a reduced total cost of ownership. Conventional tyre designs frequently fall short of the special performance needs of electric vehicles, which include greater vehicle weight, regenerative braking and higher torque loads. By lowering tyre wear and rolling resistance, ENSO Premium takes care of these issues.

The company is an authorised provider of replacement tyres for LEVC's electric taxis and has partnered with Uber to install its tyres in high-mileage metropolitan areas. The company now plans to grow throughout Europe and North America, and with ENSO Premium, it is now offering its services to individual EV owners throughout the United Kingdom. According to ENSO, the range offers advantages including longer tyre life and fewer replacements, lower energy usage, fewer charging stops and lower CO₂ emissions and tyre particle pollution.

Gunnlaugur Erlendsson, CEO and Co-Founder, ENSO, said, “We’re plugging a long-standing gap in the tyre market by offering EV drivers a purpose-built, affordable, premium EV tyre alternative that matches the innovation of their EV.”

Kraton Corporation, a leading global sustainable producer of specialty polymers and high-value bio-based products derived from pine wood pulping co-products, has announced a general price hike in North America for its SBS, SIS and HSBC product lines with effect from 1 May 2025.

Following a careful analysis of the effects of recently implemented tariffs, related cost increases and a conclusion that the company cannot independently absorb these repercussions, Kraton is adopting these pricing hikes, according to a company statement. The company further said that it will keep an eye on the scene and reassess these measures promptly in the event that conditions and US import tariffs alter.