We Are On A Steep Learning Curve Since The Beginning Of 2020: Rogier van Hoof

We Are On A Steep Learning Curve Since The Beginning Of 2020: Rogier van Hoof

Being a global supplier of tyre oil, Nynas supplies its products to major tyre companies worldwide. However, the Covid-19 pandemic brought unforeseen challenges in transporting goods through all three modes of transportations, and Nynas is no exception! In an interview with Sharad Matade of Tyre Trends, Rogier van Hoof, Head of Secondary Distribution Naphthenics at Nynas, says enhanced communication and exchange of information digitally will help the company handle the new challenges. He also added that the container availability is expected to be normalised in 2022 but road transportation will remain a challenge.

Ever since Covid-19 engulfed the world, the job of Rogier van Hoof, Head of Secondary Distribution Naphthenics at Nynas, has become more challenging. Though tyre production is coming back on track speedily, the challenges at the logistic front are still demanding. Recollecting the initial impact of Covid, van Hoof says, "For Nynas, it all started in early 2020, when the lockdowns in China forced factories to close down manufacturing activities. However, the initial shock was largely seen in truck movements. As part of the measures, drivers had to go into quarantine after a long haul drive. They could pick up a container, but they had to go into quarantine when they were back at the delivery point. So we saw an immediate effect on the truck availability. The cascading impact, I don't think anybody could have predicted. We are on a steep learning curve since the beginning of 2020."

van Hoof and his team swung into action and immediately enhanced the communication with its customers, forwarders and logistic partners to evaluate options to tackle the unprecedented challenges. "I don't think anyone was prepared for what had happened afterwards. Before Covid, people used to take logistics for granted that you order something and it's there when you want it. But with the Covid situation, people have realised to approach things differently, not only on the factory levels but also on the logistics sides on a day to day basis. There are still many limitations we have to deal with," says van Hoof.

According to van Hoof, in the last one and a half years, the just-in-time concept is out of the window and long-term planning has become the priority. "In the past, we knew there was a vessel going every week, and we had substantial free times in getting the containers in, getting them loaded and bringing them to the quay. Even if we would miss a vessel, we always could ship it next week, so the delay was manageable – but that has gone completely out of the window today. It is clear that if you miss a vessel, the next vessel with space will be there maybe in a month. This means everyone needs to plan much further ahead," says van Hoof.

Most countries are now recovering from the Covid impact; however, many major export destinations are still grappling with severe restrictions. Many main ports are congested and containers are either stacking up at cargo ports or in inland depots. This imbalance results in waiting time for space on vessels, according to reports, between three to eight weeks. The logistics supply chain is struggling to get back in balance resulting in extreme price spikes and unpredictable delays. "This is a situation which is unprecedented; we have never seen it before," adds van Hoof.

van Hoof says loyalty and predictability are helping the company sail through the rough time. "We have been working with our logistic partners for a long time and, therefore, they know that what we promise them, we deliver. Predictability towards the stakeholders like transporters, shipping lines, forwarders has become key. In desperation, many companies are making overbooking of containers but failing to utilise the booking fully. In our relationship with our forwarders and the shipping lines, we have been able to show loyalty and keep our promise. If we tell the shipping line that we will ship 50 containers this week, we will make sure that these 50 containers are there. Our loyalty is rewarded by the fact that they will treat us as a preferential client. Price is no longer the highest priority, and this is something people need to realise. There's always somebody who is prepared to pay more,” explains van Hoof.

van Hoof feels the container availability situation will be normalised by 2022, but the driver availability issue will remain a more significant issue.

Currently, the company has 23 depots worldwide, of which Antwerp, Houston and Singapore are central storage facilities and blending stations. Last year, the company transported around 700,000 tonnes of oil by sea. There were also 30,000 deliveries by road tanker, 10.000 container transports and 250,000 drums delivered to customers worldwide.

However, opening more depots to tackle the logistic challenges is not viable, thinks van Hoof. Around 2018-19, shipping costs for containers were at the lowest level ever; companies always preferred shipping over setting up depots. "Now our shipping costs have not only increased substantially, but the reliability of the shipping has gone down to the lowest ever. I think that less than 60 percent of the vessels arrive at the bars on time. So we are continuously looking at what is now the best solution. But you also have to consider that opening a depot in a country is not a temporary thing. It is something you do for the long run," explains van Hoof.

van Hoof also sees a possibility of working with its clients to manage container utilisation. "There are customers who are logistically shipping more than we do. So can we use the strength of both companies to find a solution? For instance, let's say we ship 100 containers to India and our customer ships 200 containers from India, so we are seeing if we can help each other, can we use their containers? We see more and more openness among the stakeholders in tackling logistic challenges," says van Hoof.

Nynas is currently implementing a transport management system within the company, which will allow it to digitalise the information. The transport management system allows exchanging data between stakeholders, including Nynas' depots, transporters, forwarders, inspectors and customs agents. "Today, everybody's under stress, and people need real information in real time," adds van Hoof.

The company plans to go into the second phase to integrate all that information with other stakeholders.

The Nynas executive advises the youngsters in the transporting job to be agile and eager to learn to tackle unusual situations. "You need to deal with much information and make sense of that information and use it correctly. So if you are somebody who gets up in the morning and goes to work, and has no idea what will happen during the day, then you're a suitable candidate for the job. For me, I make a little list of two or three things to do every day, and at the end of the day, I'm always happy that I've done two or three jobs, because, during the day, there are so many other things that need attention or immediate attention," concludes van Hoof. (TT)

Prinx Chengshan Reinforces Core Supplier Role At SHACMAN Worldwide Partnership Conference

Prinx Chengshan Reinforces Core Supplier Role At SHACMAN Worldwide Partnership Conference

Prinx Chengshan took part in the SHACMAN Group Worldwide Partnership Conference in Xi'an on 15–16 October, where dealers, key accounts and industry partners from across the globe gathered. The company attended as a core strategic partner of SHACMAN and acted as exclusive tyre sponsor of the vehicle stunt show, joining domestic and international customers to examine fresh opportunities in the global commercial vehicle sector and help shape a new model of collaborative industry growth.

Cooperation between the two firms has deepened since 2024, centring on original equipment fitment for flagship high-end models including the Delong X5000 and X6000, with products offered domestically and overseas. Dependable product quality and supply chain assurance have enabled Prinx Chengshan to grow into a core tyre supplier to SHACMAN, consistently furnishing tyre solutions for its flagship ranges.

A dedicated stunt driving segment formed part of the conference, with Prinx Chengshan as sole tyre exhibitor backing the performance vehicles. Cars fitted with Chengshan XSTANCE PRO S10 and CDR621 tyres carried out sustained drifts, high-speed turns and other demanding manoeuvres, remaining stable even under extreme conditions such as tyre burnouts and showing strong wear resistance.

Li Wenli, a three-time national truck racing annual finals champion known as China's top heavy truck driver, rated the tyres highly for grip, durability and handling stability. Live demonstration in place of specification presentations made technical strengths tangible, letting partners observe stability under extreme friction and high-torque loads.

The conference allowed the company to strengthen mutual trust and communication with SHACMAN and to showcase its commercial vehicle tyre capabilities; at its 50th anniversary milestone, Prinx Chengshan reiterated its commitment to keep improving its global service network, advance alongside SHACMAN on a new globalisation journey and help build an industrial ecosystem defined by mutual benefit and collaborative development.

Michelin Opens New Tyre And Service Store In Jammu

Michelin Opens New Tyre And Service Store In Jammu

Michelin has opened a 1,000 sq ft tyre and service store in Jammu in partnership with Maha Shakti Auto, expanding its retail presence in the northern Indian city.

The Michelin Tyres & Services (MTS) outlet is located in Main Bazar, Gumat, in Jammu’s commercial district. It will serve customers in the city and surrounding region, offering tyres for passenger cars, two-wheelers and commercial vehicles.

The store stocks Michelin’s Primacy, Pilot Sport, Latitude Sport and LTX Trail tyre ranges. Its facilities include wheel alignment and balancing systems, automotive accessories, and mechanical repair and maintenance services.

The outlet was inaugurated by Benjamin Coesnon, Marketing Director for India at Michelin, alongside the Maha Shakti Auto team.

Shantanu Deshpande, Managing Director of Michelin India, said “Jammu is an important market in Michelin's growth in North India. Its role as a regional trade and transit hub is creating steady demand for safe, reliable and high-performance mobility solutions. Our new Michelin Tyres & Services store brings Michelin's globally benchmarked products and services closer to customers in the region. Building on our recently launched Made-in-India Primacy 5, we will keep delivering mobility solutions tailored to the evolving needs of Indian consumers."

The company said the store was designed to address driving conditions in the region, where steep gradients, sharp curves and changing weather make tyre grip, braking stability and durability important considerations.

Maha Shakti Auto has 30 years of experience in Jammu’s automotive aftermarket, according to Michelin. The partnership combines the local business’s technical expertise and market knowledge with Michelin’s tyre technology and product range.

Yokohama ADVAN-Equipped BMW M4 GT3 EVO Secures NLS Speed Trophy Championship

Yokohama ADVAN-Equipped BMW M4 GT3 EVO Secures NLS Speed Trophy Championship

The Yokohama Rubber Co., Ltd. has announced that the No. 77 BMW M4 GT3 EVO, fielded by Schubert Motorsport and fitted with the company's ADVAN global flagship tyres, secured the NLS Speed Trophy series championship. The award goes to the team accumulating the most points across all classes throughout Germany's Nürburgring Langstrecken-Serie (NLS). As the series champion in the NLS premier SP9 Pro class, the No. 77 also claimed a KW Team Trophy, presented to the car and team with the highest points total in each class.

This season marked Yokohama Rubber's role as an official partner of BMW M Motorsport in the NLS, with the No. 77 BMW M4 GT3 EVO carrying ADVAN colouring. Across the 10-round campaign, the ADVAN-shod No. 77 produced consistently strong results, earning two overall victories and two second-place finishes. The ADVAN A005 for dry conditions and ADVAN A006 for wet conditions supplied the grip and durability needed to contend in fiercely competitive races across varying weather. ADVAN-equipped cars had previously taken the NLS Speed Trophy in 2020 and 2023.

Beyond the NLS, Yokohama Rubber partnered with BMW M Motorsport at May's ADAC RAVENOL 24h Nürburgring. The No. 77 ADVAN-coloured entry placed 8th overall and 7th in the SP9 class, while BMW M Motorsport's No. 81 BMW M3 Touring 24H, also on ADVAN tyres, took 4th overall and 1st in the SP-X class.

Under its three-year (2024–2026) medium-term management plan, Yokohama Transformation 2026 (YX2026), the company's consumer tyre strategy seeks to maximise sales ratios of high-value-added tyres by expanding the ADVAN and GEOLANDAR brands, winter tyres and 18-inch and larger products. Yokohama Rubber views motorsport participation as vital to strengthening ADVAN and GEOLANDAR, and continues to compete in a wide range of events worldwide, from top-category to grassroots racing.

Prinx Chengshan Showcases Chengshan Brand At 140th Canton Fair

Prinx Chengshan Showcases Chengshan Brand At 140th Canton Fair

Prinx Chengshan presented its Chengshan brand at the 140th China Import and Export Fair, which opened in Guangzhou on 15 October. The Canton Fair, known as China's leading trade event, has a history of nearly seven decades and functions as an indicator of the country's foreign trade while offering Chinese brands a platform to demonstrate innovation and meet international buyers.

At the fair, the company highlighted products including the ET16 wide-body dump truck tyre, whose wide and deep transverse tread grooves provide strong traction for smooth starts on soft, uneven mining terrain and help lower risks such as wheel slip and vehicles becoming stuck. The ELD12 loader tyre was also featured for its wear resistance and load-bearing capacity across demanding conditions, with resistance to excessive deformation under heavy loads supporting stable and safe equipment operation.

The participation coincides with Chengshan Group's 50th anniversary and Prinx Chengshan's accelerating global expansion. Founded in Rongcheng, Shandong Province, in 1976, the company now operates three production bases, two R&D centres, three sales centres and four technical centres worldwide. On 9 October, its Malaysia plant produced its first tyre less than 11 months after construction began, marking progress in overseas production and supply chain resilience.

Prinx Chengshan has also increased investment in the off-the-road tyre segment, operating a green and smart OTR tyre factory in Shandong and achieving mass production of giant tyres in sizes including 27.00R49, 30.00R51 and 33.00R51, while rolling out its first 57-inch giant tyre, size 46/90R57. Its OTR products serve mining, construction, ports, airports, agriculture and industrial operations, offering system solutions for global agricultural mechanisation, engineering projects and resource development.