WRS 2021 Explores New Opportunities For Sustainable Growth

WRS 2021 Explores New Opportunities For Sustainable Growth

The WRS 2021, organised by IRSG (International Rubber Study Group) together with the Ministry of Agriculture and Rural Development of the Government of Côte d’Ivoire and co-hosted by the Association des Professionales du Caoutchou Naturelle de Côte d’Ivoire (APROMAC) the Fonds Interprofessionnel pour la Recherche et le Conseil Agricoles (FIRCA), was a prime opportunity for leaders, experts, government representatives and NGOs to discuss the current status of the rubber industry and explore the way forward to achieve sustainable and inclusive growth. This year’s WRS featured the very timely theme, ‘Facing the Future: Inclusiveness, Sustainability and Growth for the Next Normal’.

The WRS 2021 was officially opened by HE M. Jerome Patrick Achi, Prime Minister, Government of Côte d’Ivoire, in recognition of the important role that Africa can play as an emerging producer of natural rubber. The event has highlighted that the rubber economy could be a formidable engine for the continent, creating jobs and transforming its economic and social prospects, and providing opportunities for the youth and women – real key drivers of sustainable growth, development and peace. 

The WRS 2021 witnessed 29 eminent speakers from all parts of the world, about 200 participants directly linked to the virtual platform and significant public participation in Côte d’Ivoire, where stakeholders in the rubber sector interacted in person during the event.  

Innovative ideas and approaches emerged during the summit to address the new challenges that can change the global pattern of production and consumption in the rubber sector, market and policy discussions on new approaches in business and life to turn the crisis into an opportunity from the lessons learnt. Discussions around the decarbonisation commitment of governments justifying sustainable and secure supply chains for raw materials were focussed on supply chain collaboration, ensuring that raw material efficiency, performance and traceability are dealt with holistically.

An important debate took place on the impact of climate change on natural rubber systems, which has potential economic, environmental and social risks, identifying a set of policy recommendations that could facilitate the work of all stakeholders in the rubber value chain.

The latest IPCC report , published in August 2021, has highlighted that human activity is changing the climate in an unprecedented and sometimes irreversible way. Actions on the adaptation of natural rubber systems to climate changes are urgently needed and further investigations into the potential contribution of rubber to climate change mitigation.

Work-based on scientific knowledge is the precondition to identifying correct pathways to preserve and support the growth and prosperity of the natural rubber economy worldwide. In this field, IRSG has had a leading role thanks to the support of important R&D organisations such as CIFOR/FTA, IRRDB and CIRAD.

In his closing remarks, Salvatore Pinizzotto, Secretary-General IRSG, has pointed out that the main common point that emerged during the World Rubber Summit is the need to formulate policies and put into place people-centred actions. “If we look at the natural rubber sector alone, it sustains 40 million people with their families around the globe with a supply chain generating more than USD 300 billion. Furthermore, about 90 percent of the total world natural rubber production is sourced by smallholders. 

“To build an inclusive and sustainable rubber community, we need to work at local, national and international level – there is not a ‘one-size-fits-all solution – putting in place innovative forms of cooperation across national borders and a variety of actors – governments, business, academia and civil society. Reduce poverty-establishing mechanisms that could provide  smallholders with an adequate income level, implement an effective technology transfer on the field and support education and training among farmers, especially young people and women. These are some of the policies needed to implement sustainability. Leveraging digital technology in farming and green finance options encouraging climate change adaptation are other key policies to assure emission reduction and social inclusion."

 In closing the World Rubber Summit 2021, the Honourable KobenanKouassiAdjourmani, Minister of Agriculture and Rural Development, Government of Côte d’Ivoire, has strongly stated that Africa is completely committed to implementing sustainability practices in the rubber sector, making sure that all the rubber value chain is equitable, profitable and transparent.  

"Sustainability and circular economy are two aspects that we need to keep high on the agenda of all stakeholders in the rubber economy. We need to make sure that both natural and synthetic rubber sectors comply with the adopted 2030 Agenda for Sustainable Development." (TT)

Goodyear Racing Eagle Tyres Set For Fuji WEC Round

Goodyear Racing Eagle Tyres Set For Fuji WEC Round

Goodyear is all set for the showdown at Fuji Speedway this weekend for the sixth round of the FIA World Endurance Championship, equipping all 18 LMGT3 cars with the Goodyear Racing Eagle tyres . The Japanese venue ranks among the calendar’s fastest and most demanding circuits.

Its permanent-track straight measures 1.475 km, the longest of the season. That extended run from Turn 16 to Turn 1 allows front tyres to cool substantially before subsequent corners impose heavy lateral and longitudinal loads on the rear tyres, making temperature management critical over the six-hour race.


Every LMGT3 entrant will use the Goodyear Racing Eagle Medium compound, the same specification employed in the opening five rounds. It was engineered for a broad range of circuits and temperatures, suiting Fuji’s famously changeable conditions. Goodyear Racing Eagle Wet tyres remain available should rain arrive.


The Medium compound could enable single-stint strategies, prioritising performance from each set over multi-stint approaches, with Fuji’s relatively low wear potentially permitting extended runs when safety car or full course yellow periods make that advantageous. Tyre selection and pit timing gain added importance given swiftly shifting weather. Goodyear Racing Eagles also compete this weekend at Kansas Speedway in NASCAR, Rockingham Dragway in NHRA and Silverstone in the British Touring Car Championship.

Stephen Bickley, Goodyear Endurance Program Manager, said, “Fuji’s track surface is relatively smooth, meaning overall wear is comparatively low. This also means that managing heat and bringing the tyres up to temperature can be more difficult, particularly at the start of a stint. Teams need to get the tyres into their operating window quickly, and the quick warm-up characteristics of the Goodyear Racing Eagle Medium will help them do that.

“The weather can be a major factor at Fuji, so teams need to be prepared to react quickly. The wide operating window of the Goodyear Racing Eagle Medium gives drivers confidence across changing temperatures, while the Goodyear Racing Eagle Wet provides a solution should track running become affected by rain.”

TyreSafe Partners With South Yorkshire Fire & Rescue To Boost Road Safety

TyreSafe Partners With South Yorkshire Fire & Rescue To Boost Road Safety

TyreSafe has entered a new partnership with South Yorkshire Fire & Rescue, reinforcing joint efforts to prevent road casualties and enhance safety throughout the county. The fire and rescue service becomes part of a widening group of UK fire services collaborating with TyreSafe to highlight the dangers linked to illegal and poorly maintained tyres.

Under the arrangement, both organisations will pool expertise, resources and engagement opportunities to promote tyre safety among South Yorkshire road users. This work will be integrated into broader road safety initiatives. The partnership also builds on South Yorkshire Fire and Rescue’s existing role within the South Yorkshire Safer Roads Partnership, where education, training and publicity are central to reducing casualties.

The collaboration comes amid a difficult road safety picture. In 2024, a total of 43 people died and 748 were seriously injured in South Yorkshire collisions, amounting to 791 killed or seriously injured casualties. Although this was lower than the 841 recorded in 2023, the South Yorkshire Safer Roads Partnership acknowledges substantial progress is still needed to reach its Vision Zero goal.

Road traffic collisions remain a major operational demand for South Yorkshire Fire and Rescue, whose community risk work involves joint efforts to cut incident numbers and severity. Serious and fatal crashes occur on major routes linking Sheffield, Doncaster, Rotherham and Barnsley, and on higher-speed rural roads. Tyres are vital to the Safe System approach, as defects can impair braking, steering and control, raising the risk of serious incidents.

Stuart Lovatt, Chairman, TyreSafe, said, “Fire and rescue services see the consequences of serious road collisions first-hand. Their experience gives them a unique perspective on the importance of prevention, and that makes South Yorkshire Fire and Rescue an incredibly valuable partner for TyreSafe. South Yorkshire has a strong and established road safety partnership, with organisations already working together towards Vision Zero. We want to complement that work by making tyre safety a more visible part of the conversation around safer vehicles and safer roads. We’re delighted to welcome South Yorkshire Fire and Rescue to the growing number of fire and rescue services partnering with TyreSafe. By combining their frontline experience and local reach with our specialist knowledge of tyre safety, we have an opportunity to reach more drivers with simple, practical advice that could help prevent a serious collision.”

Robert Horne, Prevention & Intervention Officer for Barnsley, said, “We are pleased to be partnering with TyreSafe to strengthen the road safety work we already undertake with our partners across South Yorkshire. Our firefighters regularly attend road traffic collisions and see the devastating impact they can have on individuals, families and communities. Prevention is therefore a vital part of our role, and helping people understand the simple steps they can take to reduce risk is an important part of that work. Tyres are a critical safety component on every vehicle, yet they can easily be overlooked. Working with TyreSafe will help us reinforce that message and provide road users with practical information they can use to make sure their vehicles are safe and roadworthy.”

Yokohama Rubber Joins PROJECT TREE

Yokohama Rubber Joins PROJECT TREE

Yokohama Rubber has become a participant in PROJECT TREE, a sustainability initiative launched by ITOCHU Corporation to advance the responsible sourcing of natural rubber. The programme relies on blockchain technology to create a traceable supply chain, and Yokohama Rubber has begun using rubber procured through this framework. On 25 September 2026, the company started supplying tyres for commercial vehicles operated by FamilyMart Co., Ltd. as project-supported products.

Natural rubber represents roughly 30 percent of tyre raw materials, while tyres account for about 70 percent of global consumption of the resource. Most of the world’s supply comes from smallholder farmers in nations such as Thailand and Indonesia. The tyre industry has responded with efforts spanning forest conservation, human rights safeguards, agricultural training and livelihood stabilisation. PROJECT TREE identifies sourcing regions and assists farmers through incentives from participating companies and training programmes.

Yokohama Rubber has pursued traceability through several channels. Its natural rubber processing subsidiary, Y.T. Rubber Co., Ltd., earned Chain of Custody certification from the Forest Stewardship Council for responsible processing and distribution. The company also employs RubberWay Geo-Mapping as a risk assessment tool and is aligning its operations with the EU Deforestation Regulation (EUDR). For several years it has supported smallholder farmers in Thailand’s Surat Thani Province. Joining PROJECT TREE is expected to further reinforce supply chain transparency and supplier support.

As a founding member of the Global Platform for Sustainable Natural Rubber (GPSNR), Yokohama Rubber revised its Procurement Policy for Sustainable Natural Rubber in September 2021 and continues to strengthen collaboration with the platform. The company is also working towards the United Nations Sustainable Development Goals, with the Yokohama Rubber Group promoting sustainable raw material procurement, including natural rubber, as part of that effort.

Liberty Tire Recycling Partners With Washington Agencies For Record Tyre Collection

Liberty Tire Recycling Partners With Washington Agencies For Record Tyre Collection

Liberty Tire Recycling took part in a Washington State Tire Amnesty Event alongside the Washington State Department of Ecology and the Lewis County Solid Waste Utility. The three-day event, held in mid-September at the Southwest Washington Fairgrounds in Centralia, marked the area’s first such opportunity in nearly two and a half years. Local turnout surpassed expectations, with more than 240 tonnes of tyres and wheels gathered from area residents.

Handling that volume demanded close coordination between Liberty Tire Recycling's facilities in Puyallup, Washington and Portland, Oregon. Crews from both sites merged staff, equipment and other resources to keep processing on track. Lewis County residents showed up in numbers, forming lines of vehicles before the gates opened each morning. Numerous participants seized the chance to rid their properties of unwanted tyres and satisfy local cleanup and code compliance rules, which boosted neighbourhood appearance, cut environmental dangers and made communities safer.

The scale of the response made clear how much amnesty events matter in giving residents a handy, responsible way to part with old tyres while discouraging illegal dumping. The occasion also marked the debut of Liberty Tire Recycling's new regional outreach booth. Staff gave out educational materials and stickers and explained the journey tires take after collection. Attendees learned how recycled tyres find new life in transportation, construction, landscaping, sports surfaces and other uses, and feedback was overwhelmingly favourable.

None of this would have come together without solid collaboration among community partners. Liberty Tire Recycling thanked Lewis County residents, the Lewis County Solid Waste Utility and the Washington State Department of Ecology for their commitment to responsible tyre management and environmental stewardship. The company also recognised its Portland team and every employee who pitched in on planning, logistics, transportation and processing. The event ended up as Liberty Tire Recycling's largest amnesty collection of the year, showing both the need for accessible tyre recycling and the community's commitment to sustainability. By steering discarded tyres away from illegal dumping sites and landfills, the company keeps supporting healthier communities and a more circular economy, and it looks forward to future collection events across the Pacific Northwest.