WRS 2021 Explores New Opportunities For Sustainable Growth

WRS 2021 Explores New Opportunities For Sustainable Growth

The WRS 2021, organised by IRSG (International Rubber Study Group) together with the Ministry of Agriculture and Rural Development of the Government of Côte d’Ivoire and co-hosted by the Association des Professionales du Caoutchou Naturelle de Côte d’Ivoire (APROMAC) the Fonds Interprofessionnel pour la Recherche et le Conseil Agricoles (FIRCA), was a prime opportunity for leaders, experts, government representatives and NGOs to discuss the current status of the rubber industry and explore the way forward to achieve sustainable and inclusive growth. This year’s WRS featured the very timely theme, ‘Facing the Future: Inclusiveness, Sustainability and Growth for the Next Normal’.

The WRS 2021 was officially opened by HE M. Jerome Patrick Achi, Prime Minister, Government of Côte d’Ivoire, in recognition of the important role that Africa can play as an emerging producer of natural rubber. The event has highlighted that the rubber economy could be a formidable engine for the continent, creating jobs and transforming its economic and social prospects, and providing opportunities for the youth and women – real key drivers of sustainable growth, development and peace. 

The WRS 2021 witnessed 29 eminent speakers from all parts of the world, about 200 participants directly linked to the virtual platform and significant public participation in Côte d’Ivoire, where stakeholders in the rubber sector interacted in person during the event.  

Innovative ideas and approaches emerged during the summit to address the new challenges that can change the global pattern of production and consumption in the rubber sector, market and policy discussions on new approaches in business and life to turn the crisis into an opportunity from the lessons learnt. Discussions around the decarbonisation commitment of governments justifying sustainable and secure supply chains for raw materials were focussed on supply chain collaboration, ensuring that raw material efficiency, performance and traceability are dealt with holistically.

An important debate took place on the impact of climate change on natural rubber systems, which has potential economic, environmental and social risks, identifying a set of policy recommendations that could facilitate the work of all stakeholders in the rubber value chain.

The latest IPCC report , published in August 2021, has highlighted that human activity is changing the climate in an unprecedented and sometimes irreversible way. Actions on the adaptation of natural rubber systems to climate changes are urgently needed and further investigations into the potential contribution of rubber to climate change mitigation.

Work-based on scientific knowledge is the precondition to identifying correct pathways to preserve and support the growth and prosperity of the natural rubber economy worldwide. In this field, IRSG has had a leading role thanks to the support of important R&D organisations such as CIFOR/FTA, IRRDB and CIRAD.

In his closing remarks, Salvatore Pinizzotto, Secretary-General IRSG, has pointed out that the main common point that emerged during the World Rubber Summit is the need to formulate policies and put into place people-centred actions. “If we look at the natural rubber sector alone, it sustains 40 million people with their families around the globe with a supply chain generating more than USD 300 billion. Furthermore, about 90 percent of the total world natural rubber production is sourced by smallholders. 

“To build an inclusive and sustainable rubber community, we need to work at local, national and international level – there is not a ‘one-size-fits-all solution – putting in place innovative forms of cooperation across national borders and a variety of actors – governments, business, academia and civil society. Reduce poverty-establishing mechanisms that could provide  smallholders with an adequate income level, implement an effective technology transfer on the field and support education and training among farmers, especially young people and women. These are some of the policies needed to implement sustainability. Leveraging digital technology in farming and green finance options encouraging climate change adaptation are other key policies to assure emission reduction and social inclusion."

 In closing the World Rubber Summit 2021, the Honourable KobenanKouassiAdjourmani, Minister of Agriculture and Rural Development, Government of Côte d’Ivoire, has strongly stated that Africa is completely committed to implementing sustainability practices in the rubber sector, making sure that all the rubber value chain is equitable, profitable and transparent.  

"Sustainability and circular economy are two aspects that we need to keep high on the agenda of all stakeholders in the rubber economy. We need to make sure that both natural and synthetic rubber sectors comply with the adopted 2030 Agenda for Sustainable Development." (TT)

THE TIRE COLOGNE 2026 Opens Tomorrow With Circular Economy, OTR Safety And Retread Innovations On Day One

THE TIRE COLOGNE 2026 Opens Tomorrow With Circular Economy, OTR Safety And Retread Innovations On Day One

THE TIRE COLOGNE 2026 commences tomorrow, marking the premier gathering for the global tyre and wheel sector. The opening day promises a dense schedule of industry-shaping events, from political discussions to technical innovations, as the trade fair becomes the central hub for professionals seeking solutions to contemporary market challenges.

A total of 388 exhibitors representing 34 countries will showcase products and services across the entire value chain. The first day alone features three press conferences addressing current and future industry hurdles. Attendees can expect a mix of political impulses, international conferences, practical demonstrations and extensive networking opportunities designed to foster collaboration.

Key highlights begin with a morning session on North Rhine-Westphalia’s role as a leader in tyre circular economy, where Environment and Transport Minister Oliver Krischer will present the ‘Roadmap Tyre Circular Economy North Rhine-Westphalia 2030’ alongside real-world research examples. Later, the Global OTR Conference will focus on safety and efficiency for off-the-road tyres, while the ‘Runderneuert’ initiative at the AZuR Netzwerk pavilion demonstrates how modern retreading combines economic benefits with sustainable cycles.

Additional first-day attractions include the debut of Vipal V SUPER HYBRID remoulding technology on the SERVICE STAGE, engineered for varied usage conditions to improve mileage and reduce operating costs. Visitors can also participate in the WALK OF SERVICES, exploring workshop concepts throughout the fair area for chances to win daily prizes from sponsors including Bartec, Corghi, ALCAR and ALZURA based on station visits.

World Environment Day Message From Fornnax CEO

World Environment Day should not only remind us about the environmental challenges we face today but also make us realise how urgently we need to change the way we produce, consume and manage waste across industries and communities. For decades, waste has continued to accumulate faster than our ability to process it responsibly, which has directly impacted our ecosystems, natural resources, public health and the future of coming generations. The reality is that environmental sustainability can no longer remain limited to discussions, annual reports or long-term commitments because the planet needs immediate and measurable action.

One of the biggest changes we need today is a shift in mindset where waste is no longer viewed as something to discard but as a resource that holds economic and environmental value when managed through the right systems and technologies. Countries across the world are moving towards circular economy models because they understand that sustainable growth will only be possible when industries reduce landfill dependency, recover value from waste and invest in cleaner processes that protect the environment while supporting economic progress.

India has made significant progress in building awareness around sustainability, recycling and environmental responsibility over the last decade, and government is leaving no stone unturned to formalise this sector in terms of infrastructure, technology adoption, policy implementation and collective participation.

To support the government’s initiative, we all must work together with greater accountability to strengthen recycling ecosystems, encourage responsible waste management practices and create long-term environmental impact through real execution rather than temporary solutions.

As someone who has spent years working closely with the recycling industry, I strongly believe that technology will play one of the most critical roles in solving future environmental challenges because efficient recycling systems can help recover valuable resources, reduce pollution, lower landfill burden and conserve energy for a more sustainable future. This belief is also deeply connected to our motto, ‘Committed to Create a Green Future’, which reflects the responsibility we all share towards protecting the environment through meaningful and long-term action. However, technology alone cannot create change unless it is supported by intent, awareness and collective responsibility.

On this World Environment Day, let us move beyond conversations and take meaningful steps towards building a cleaner, greener and more sustainable planet where environmental progress is driven by action, innovation and responsibility for future generations.

Jignesh Kundaria
Director and CEO, Fornnax

TyreSafe Joins NPCC Operation Apex To Push Pre-Ride Tyre Checks As Motorcycle Fatalities Rise

TyreSafe Joins NPCC Operation Apex To Push Pre-Ride Tyre Checks As Motorcycle Fatalities Rise

TyreSafe has issued an urgent appeal for motorcyclists to prioritise tyre maintenance as new government data shows a worrying rise in rider deaths. The safety organisation is backing the National Police Chiefs’ Council’s Operation Apex, a road safety initiative running from 1 to 14 June.

According to provisional casualty figures from the Department for Transport, motorcycle users recorded the largest percentage increase in fatalities among all major road user groups across Great Britain. An estimated 384 riders lost their lives in 2025, representing a 13 percent rise compared to the previous year and marking the second consecutive annual increase.

Although motorcyclists make up a small fraction of overall traffic, they remain heavily overrepresented in serious and fatal collision statistics. In response, TyreSafe is using Operation Apex to promote a simple pre-ride tyre check known as ACT, which covers air pressure, condition and tread depth.

Riders are advised to check air pressure when tyres are cold using an accurate gauge and to follow manufacturer recommendations, adjusting for luggage or passengers. Visual inspections before every ride should look for cuts, bulges, embedded objects, uneven wear or signs of ageing. For tread depth, motorcycles over 50 cc require a minimum of one millimetre across the central three quarters of the tyre, while smaller mopeds need all original grooves clearly visible.

TyreSafe recommends performing these checks before each journey, especially after storage, bad weather or long trips. The organisation has released free resources including a guide, leaflet, poster, videos and social media assets to support Operation Apex and encourage safer riding habits.

These materials are available for riders, instructors and safety groups to download from the TyreSafe website throughout June. The initiative aims to reduce preventable incidents by helping motorcyclists recognise warning signs and maintain their tyres properly.

Stuart Lovatt, Chair of TyreSafe, said, “The latest casualty figures are a stark reminder that riders remain among the most vulnerable people on our roads. For many riders, motorcycles and scooters provide freedom, independence and essential transport – but that freedom depends on machines being safe, sustainable and roadworthy. Tyres are too often overlooked, yet they play a critical role in how a motorcycle brakes, corners and responds in an emergency.

“Our message during Operation Apex is simple: ACT before every ride by checking Air pressure, Condition and Tread. A few moments spent checking tyres can make a significant difference to safety. Tyre safety should become part of every rider’s routine, just like checking fuel or putting on protective equipment. ACT is easy to remember and empowers riders to take control of their own safety before setting off. Tyre safety is not about fear – it is about preparation. You cannot control every hazard on the road, but you can control whether your motorcycle is ready to respond safely when the unexpected happens.”

Goodyear Blimp Throws A Bash Above The Rest With Hangar Music Festival

Goodyear Blimp Throws A Bash Above The Rest With Hangar Music Festival

The Goodyear Blimp has redefined its century-long legacy of hovering over major pop culture moments by hosting a first-of-its-kind music festival inside an airship hangar. Dubbed BANGR at the HANGR, the event marked the brand’s second annual birthday celebration, transforming the massive space into a high-energy bash.

Festivalgoers experienced a series of exclusive attractions, including a ride aboard the Wingfoot One blimp itself. A headlining DJ set from Noizu was delivered from a stage built with Goodyear tyres, while guests also browsed signature merchandise and attended an after-party in a uniquely blimp-worthy atmosphere.


The event featured an eclectic roster of attendees, from nostalgic mascots to local sports icons. Participants included the Care Bears, puppies from Kind Paw Rescue wearing Fi GPS wearables, the Oscar Mayer Wienermobile, an inflatable Flo from Progressive, Rainforest Cafe’s Cha! Cha! The Tree Frog, Geoffrey from Toys“R”Us and Vita Coco’s Coco Man.


Swensons Drive-In also made an appearance, alongside Ohio-based sports mascots such as Chomps from the Cleveland Browns, Flash from Kent State University and Zippy from the University of Akron. From chaotic dance floor moments to oversized photo opportunities, the birthday celebration was a blend of fun and charm as intended by the high-flying guest of honour.