WRS 2021 Explores New Opportunities For Sustainable Growth

WRS 2021 Explores New Opportunities For Sustainable Growth

The WRS 2021, organised by IRSG (International Rubber Study Group) together with the Ministry of Agriculture and Rural Development of the Government of Côte d’Ivoire and co-hosted by the Association des Professionales du Caoutchou Naturelle de Côte d’Ivoire (APROMAC) the Fonds Interprofessionnel pour la Recherche et le Conseil Agricoles (FIRCA), was a prime opportunity for leaders, experts, government representatives and NGOs to discuss the current status of the rubber industry and explore the way forward to achieve sustainable and inclusive growth. This year’s WRS featured the very timely theme, ‘Facing the Future: Inclusiveness, Sustainability and Growth for the Next Normal’.

The WRS 2021 was officially opened by HE M. Jerome Patrick Achi, Prime Minister, Government of Côte d’Ivoire, in recognition of the important role that Africa can play as an emerging producer of natural rubber. The event has highlighted that the rubber economy could be a formidable engine for the continent, creating jobs and transforming its economic and social prospects, and providing opportunities for the youth and women – real key drivers of sustainable growth, development and peace. 

The WRS 2021 witnessed 29 eminent speakers from all parts of the world, about 200 participants directly linked to the virtual platform and significant public participation in Côte d’Ivoire, where stakeholders in the rubber sector interacted in person during the event.  

Innovative ideas and approaches emerged during the summit to address the new challenges that can change the global pattern of production and consumption in the rubber sector, market and policy discussions on new approaches in business and life to turn the crisis into an opportunity from the lessons learnt. Discussions around the decarbonisation commitment of governments justifying sustainable and secure supply chains for raw materials were focussed on supply chain collaboration, ensuring that raw material efficiency, performance and traceability are dealt with holistically.

An important debate took place on the impact of climate change on natural rubber systems, which has potential economic, environmental and social risks, identifying a set of policy recommendations that could facilitate the work of all stakeholders in the rubber value chain.

The latest IPCC report , published in August 2021, has highlighted that human activity is changing the climate in an unprecedented and sometimes irreversible way. Actions on the adaptation of natural rubber systems to climate changes are urgently needed and further investigations into the potential contribution of rubber to climate change mitigation.

Work-based on scientific knowledge is the precondition to identifying correct pathways to preserve and support the growth and prosperity of the natural rubber economy worldwide. In this field, IRSG has had a leading role thanks to the support of important R&D organisations such as CIFOR/FTA, IRRDB and CIRAD.

In his closing remarks, Salvatore Pinizzotto, Secretary-General IRSG, has pointed out that the main common point that emerged during the World Rubber Summit is the need to formulate policies and put into place people-centred actions. “If we look at the natural rubber sector alone, it sustains 40 million people with their families around the globe with a supply chain generating more than USD 300 billion. Furthermore, about 90 percent of the total world natural rubber production is sourced by smallholders. 

“To build an inclusive and sustainable rubber community, we need to work at local, national and international level – there is not a ‘one-size-fits-all solution – putting in place innovative forms of cooperation across national borders and a variety of actors – governments, business, academia and civil society. Reduce poverty-establishing mechanisms that could provide  smallholders with an adequate income level, implement an effective technology transfer on the field and support education and training among farmers, especially young people and women. These are some of the policies needed to implement sustainability. Leveraging digital technology in farming and green finance options encouraging climate change adaptation are other key policies to assure emission reduction and social inclusion."

 In closing the World Rubber Summit 2021, the Honourable KobenanKouassiAdjourmani, Minister of Agriculture and Rural Development, Government of Côte d’Ivoire, has strongly stated that Africa is completely committed to implementing sustainability practices in the rubber sector, making sure that all the rubber value chain is equitable, profitable and transparent.  

"Sustainability and circular economy are two aspects that we need to keep high on the agenda of all stakeholders in the rubber economy. We need to make sure that both natural and synthetic rubber sectors comply with the adopted 2030 Agenda for Sustainable Development." (TT)

Survey Reveals UK Drivers' Winter Blind Spot On Electric Vehicles

Survey Reveals UK Drivers' Winter Blind Spot On Electric Vehicles

A significant knowledge gap exists among UK drivers regarding the performance of electric vehicles (EVs) in cold weather, according to a YouGov study commissioned by Michelin. With winter conditions setting in and EV adoption rising, the research indicates that more than half of motorists are unaware that their electric car might handle differently in the cold, and over a third confess to feeling nervous about operating one during winter.

This apprehension is compounded by a clear disparity between driver attitudes and their actual preparedness. An overwhelming majority of respondents, around 90 percent, acknowledge the importance of winter vehicle preparation, and 82 percent recognise the critical role tyres play in safety. However, behavioural data reveals a stark contrast, with only 11.7 percent currently using winter tyres. This suggests a widespread failure to translate awareness into actionable safety measures.

The core of the issue lies in a lack of specific understanding about EV dynamics. Twenty percent of those surveyed incorrectly believed electric cars are generally less safe in winter than traditional fuel vehicles. A prominent concern for 67 percent of drivers was losing control on ice or snow, highlighting the critical need for education on vehicle handling. This knowledge deficit is further evidenced by 43 percent of respondents expressing a desire for more guidance on safe EV operation.

Tyre performance is a fundamental aspect of winter safety that is often overlooked. Standard summer tyres begin to harden and lose grip at temperatures below 7°C. In contrast, winter and all-season tyres are engineered with specialised rubber and tread designs that stay flexible in the cold, providing superior traction, braking and stability on wet or icy roads. This is especially crucial for electric vehicles, which are often heavier and deliver instant torque, particularly in rear-wheel-drive models, requiring tyres designed to handle these specific characteristics to maintain stability and even protect driving range.

The survey ultimately underscores an urgent need for a concerted educational effort. Drivers are calling for car manufacturers, the government and retailers to take the lead in providing clear information to ensure safer winter driving for the growing number of electric vehicle users.

Joe Brammer, Technical Manager, Michelin UK, said, “Winter doesn’t just challenge drivers – it challenges their vehicles and tyres too. Cold weather can affect braking distances and grip for all cars, yet too many drivers still aren’t fitting tyres designed for these conditions. With more electric vehicles on the road than ever, its vital drivers understand how winter temperatures impact performance and safety as these cars can perform differently in winter compared to combustion vehicles. Choosing tyres built for cold weather or all-season use can make a real difference in maintaining control, confidence and protection on the road.

“It’s encouraging that drivers understand how important winter preparation is, but awareness needs to translate into action. Whether it’s checking tyre pressures, fitting winter-ready tyres, or booking a professional inspection, a few small steps can make winter driving safer and less stressful. It’s clear too that there is an opportunity for those selling, promoting and encouraging uptake of EVs to help equip drivers with the knowledge they need to stay safe on the roads.”

Strategic Copadex Alliance Strengthens Ralson's Foothold In French HCV Market

Strategic Copadex Alliance Strengthens Ralson's Foothold In French HCV Market

In a strategic move to expand its French heavy-duty tyre operations, Ralson Tires Limited has announced a new alliance with the local firm Copadex. This collaboration, unveiled at the Solutrans 2025 event, aims to provide transport professionals across France with reliable, high-value products by merging Ralson’s manufacturing strength with Copadex’s extensive regional market knowledge.

The two companies share a common goal of achieving sustained growth and improving service within the transport industry. This partnership will enable Ralson to offer a comprehensive and tailored product range to meet specific local demands. By leveraging Copadex's established distribution network, Ralson anticipates a significant increase in its market penetration.

This European initiative follows Ralson’s recent foray into India’s heavy commercial vehicle (HCV) tyre market, marking a significant diversification from its established position in the bicycle tyre sector.

Prinx Chengshan Breaks Ground In Malaysia

China’s Prinx Chengshan celebrated the groundbreaking of its new manufacturing facility in Kedah Rubber City, Malaysia, on 18 November 2025. This event, attended by senior company executives including Group Chairman Che Hongzhi and Malaysian dignitaries, marks a critical advancement in the company's international strategy. The Malaysia Factory is conceived not as a simple expansion but as a next-generation benchmark project, integrating intelligence, sustainability and full-chain integration from the ground up.

Strategically, this facility forms a ‘twin stars’ configuration with the company's existing base in Thailand. This dual-hub model is designed to substantially increase global production capacity, enhance the resilience of the international supply chain and provide more responsive, high-quality service to customers worldwide. It represents a pivotal step for Prinx Chengshan's sustainable, high-quality growth and exemplifies a deepening of industrial cooperation under the ‘Belt and Road’ initiative, positioning itself as a future model for Chinese enterprises expanding abroad.

Occupying over 102 acres, the plant's first phase will focus on an annual output of six million premium passenger vehicle tyres and 600,000 commercial vehicle tyres. Its design leverages the mature intelligent manufacturing experience from the company's operations in China and Thailand. The facility will be structured into distinct production, research and development and residential zones. A core feature is a fully automated intelligent stereoscopic warehouse that will establish an unmanned logistics link, managing everything from raw materials to finished goods. Supported by 5G digital collaboration and intelligent inspection systems, the factory aims to achieve a high-efficiency, precision-driven Industry 4.0 production environment with minimal human intervention.

The project is deeply guided by a commitment to green development, seeking harmony between manufacturing and nature throughout its entire lifecycle. Its impact is intended to extend beyond tire production by stimulating the local industrial ecosystem. Through deepened cooperation with regional rubber suppliers and equipment manufacturers, Prinx Chengshan will strengthen the area's industrial infrastructure. Furthermore, a focus on technology transfer and comprehensive skills training for the local workforce signifies a strategic evolution from mere product export to a more integrated model of technology export and ecosystem co-development.

This new facility solidifies Prinx Chengshan's ‘China + Thailand + Malaysia’ overseas production network. By harnessing Southeast Asia's geographic and industrial advantages, the company aims to bolster global supply chain robustness, meet regional demand with greater precision and enhance its international brand competitiveness.

Ironman Tires Launches First 3PMSF-Certified All-Terrain Tyre

Ironman Tires Launches First 3PMSF-Certified All-Terrain Tyre

Ironman Tires, a brand owned by Hercules Tire and Rubber Company, has officially launched the All Country AT-X, a new generation tyre designed to merge the capabilities of all-terrain and all-weather designs. This strategic expansion of its All Country line is positioned to deliver year-round performance for SUVs and light trucks, whether on paved roads or off-road adventures. The AT-X is now available at retail locations, effectively replacing the previous All Country A/T and AT2 models to strengthen the brand's standing in the competitive market.

Building upon the legacy of its predecessors, which collectively sold over 700,000 units annually, the All Country AT-X incorporates advanced design and compound technologies. A significant feature is its certification with the Three-Peak Mountain Snowflake symbol, guaranteeing reliable traction in severe snow conditions, a first for the brand in this category. The tyre’s development focused on key improvements, including superior snow traction, enhanced durability and more responsive on-road handling, all while upholding Ironman's core values of affordability and dependability.

The product lineup is comprehensive, with 27 of its planned 40 sizes available immediately and the remaining 13 scheduled for an early 2026 release. The AT-X offers two distinct tread patterns, both meeting the stringent winter performance standards without compromising on tread life or ruggedness. Key engineering enhancements include an optimised all-terrain tread for balanced on- and off-road performance, a next-generation all-weather compound and an aggressive sidewall design that boosts puncture resistance and provides a bold visual appeal. The tyre’s profile was strategically engineered through advanced modelling to promote stability and even wear.

Backing its robust construction is a substantial 50,000-mile (approximately 80,467 km) limited treadwear warranty, alongside a 60-month workmanship warranty and road hazard protection. The All Country AT-X is offered in T, Q, R and S speed ratings in a wide range of sizes to fit 15- to 20-inch rims, making it an accessible and versatile option for a broad spectrum of drivers seeking confident, all-season capability.

Keith Calcagno, Chief Strategy Officer, Proprietary Brands, American Tire Distributors, said, “The All Country AT-X represents a major step forward for Ironman’s product lineup. By combining all-weather versatility with all-terrain durability, the AT-X provides drivers the confidence to go anywhere, in any condition, all year long.”