By Ertugrull Bahan, Senior Tyre Expert
Electric cars will surely be more on board than in recent decades. They are becoming more popular, more commercial, the market volume of the middle and upper classes will increase more than today. The inconsistencies associated with high sales costs and a short battery charge distance are generally overlooked. Brand popularity depends mainly on entry price and customer service.
New brands for the production of electric cars will appear on the market. The manufacture of high-tech electric cars becomes easier and more convenient because fewer transmission components are used than conventional cars. However, the spectrum and capacity of AI determine the comfort of mobility. Solid software support for brand awareness will therefore be more dominant than the physical parts of the vehicle.
Low weight and cheaper batteries
Humanity must still be patient with flying cars! Next generation cars will be purely electric, so the total load will always be borne by wheels and tyres.There is still a space where the weight of electric cars can be reduced with lighter and additive manufacturing features. However, these are not yet completely possible for industry.The battery of an electric car is today the heaviest part of the vehicle and weighs around 500 kg. The weight of the batterywill determine the all aspects of the electric car.Due to the total body weight, todayelectric car tyres are not light load tyres and their size depends on the total weight of the car. New lighter battery technologies will shape future electric cars and their tyres. Technical reasons point to tall tire sizes with a rim size of 19 inches and more with a smaller cross-sectional width and stiffer sidewall for electric car tyres.
Electric car manufacturers must plan long distances on a single charge anyway. Any successful design of vehicle parts therefore aims for low energy consumption. Higher battery weight, more braking energy and larger brake pedals hinder this goal. The regenerative ability feature braking and driving downhill are therefore on the table and the preference for a working electric car.
Quieter, lighter, easier to grip tyres
It is reasonable for automakers to expect energy efficient electric car tyres.In this regard, the tyres should have less rolling resistance, but should also contain a rubber composition that manages the current torque of the electric motors. The high torque and weight of the heavy vehicle challenge optimal performance. Better grip, lower rolling resistance and better tyre wear performance require opposite directions of the magic triangle. The use of silica-silane has already been carried out with conventional tyres. This means that the structure and material of electric car tyres have a unique des
ign and must be different from conventional car tyres.
Electric cars offer a quiet driving experience, so any noise source other than the low-noise electric drive train is annoying to the driver. A larger outside diameter with a stiffer sidewall and a high inflation and cavity are disadvantageous for a better noise level. If a shallow skid depth is used for better pattern noise, wear resistance will decrease. However, a high instantaneous torque mainly requires better tyre wear. Because other performance parameters are balanced during the development phase, including wet and dry traction, life is not easy for tire manufacturers as they need of many newsizes after the spread of electric vehicles in all segments. All bring us the concept of "active tyres" also referred to as "intelligent tyres," which means that all necessary services are available in good time if necessary. However, this is a completely new and challenging area, consisting of the possibilities of non-air-filled tyres and the use of nano-additives in traditional blends. Otherwise, electric car tyres will also be a mixture of today's technologies. They will be the best possible compromise for the most important parameters.
New technologies, government incentives to prevail
Other technological developments for powerful tyres for electric cars will prevail.Developing foam layer technologies for tire noise reduction is one alternative for quit tyres. Previous foam filled tyres as alternative to run-flat technologies will be on scene for the purpose of lowering the tire and road noise for a better riding performance of an electric car and its tyres.
Around 2 million electric car sales is expected to reach to ten times more in ten years in overall world and electric car volume reaches 530 total million market volume in 20 years. Many countries will ban diesel engine and limit gasoline fuel car sales. Governments will play major roles shaping the global market with incentives. 30% less noise and 20% less rolling tyres will be average technology and requirements of next tire labeling requirements. Future tyres will be anyhow more technological. Caching up all has to be started by better power of will and imagination.
KGM’s Musso Pickup Truck To Run On Nexen Tyres
- By TT News
- January 19, 2026
NEXEN TIRE, a major global tyre manufacturer, is now providing original equipment tyres for KG Mobility's Musso pickup truck, reinforcing its strategic expansion into the large SUV and light truck segments. The company is supplying two specific models, the N’PRIZ RH7 and the ROADIAN HTX RH5, each engineered to address the unique and demanding requirements of pickup truck performance across various terrains.
These tyres are designed to support the Musso’s capacity for heavy payloads, exceeding 700 kg, and to endure challenging driving conditions while maintaining structural integrity and consistent stability. The N’PRIZ RH7, offered in 18- and 20-inch sizes for higher vehicle trims, focuses on confident wet-weather driving. Its pattern utilises four wide circumferential grooves to efficiently channel water away and resist hydroplaning, while its block design carefully balances road noise, fuel economy and responsive handling. This model has a proven history, having also been selected for the Rexton Sports line.
Complementing this, the 17-inch ROADIAN HTX RH5 caters to base trim specifications, prioritising durability and comfort for long-haul and load-bearing use. Its construction includes a widened shoulder and sidewall to better manage heat buildup and enhance tyre longevity. The tread pattern and three-dimensional architecture are specifically tuned to deliver reliable performance suited to regional road and weather conditions. This OE supply for the Musso joins NEXEN TIRE’s growing portfolio, which includes fitments for vehicles like the Kia Tasman, Jeep Wrangler and Jeep Gladiator, and is supported by a dedicated global lineup of SUV and pickup tyre products such as the ROADIAN HTX and ATX series.
John Bosco (Hyeon Suk) Kim, CEO, NEXEN TIRE, said, “For pickup trucks like the Musso, tyre performance is particularly important due to the payload requirements and diverse driving environments. By developing OE tyres tailored to specific vehicle characteristics, we will continue to expand our collaborations with automakers in the multipurpose vehicle segment, which includes pickup trucks and SUVs.”
Toyota bZ BEV Rolls Out On Yokohama GEOLANDAR X-CV Tyres In North America
- By TT News
- January 16, 2026
The Yokohama Rubber Co., Ltd. has initiated supply of its GEOLANDAR X-CV tyres for Toyota Motor Corporation’s bZ, the 2026 model year North American version of Toyota’s bZ4X battery electric SUV, which launched in October 2025. The specified tyre size for this application is 235/50R20 100V. Concurrently, for the updated bZ4X model in Japan, the company remains the supplier, providing its ADVAN V61 tyre in size 235/60R18 103H as it did for the prior version.
The GEOLANDAR X-CV is engineered as a modern highway terrain tyre with M+S certification, prioritising responsive drivability and high-speed capability. Its design seeks an integrated balance of safety, comfort, durability and fuel efficiency. Tailored for electrified vehicles, these tyres bear Yokohama’s proprietary ‘E+’ sidewall engraving, signifying enhanced attributes in durability, quietness and energy conservation. This development was facilitated by the company’s HAICoLab framework, an AI-driven platform that combines human creativity with advanced data processing to accelerate digital innovation.
This selection by Toyota extends a growing partnership, as the GEOLANDAR X-CV has recently been fitted as original equipment on several other Toyota models, including the Land Cruiser 250, Grand Highlander and Tundra. This alignment supports Yokohama Rubber’s strategic goals under its medium-term management plan, Yokohama Transformation 2026. A central pillar of this plan is elevating the sales proportion of high-value-added tyres by aggressively promoting original equipment fitments for its premier ADVAN and GEOLANDAR brands globally, particularly for SUVs and pickup trucks.
Volkswagen Tiguan Equipped With Falken All-Season Tyres
- By TT News
- January 16, 2026
The new Volkswagen Tiguan will be outfitted with advanced Falken all-season and winter tyres. These models include the Falken EUROALL SEASON AS220 in size 215/65R17, as well as the EUROALL SEASON AS220 PRO and the winter-specific EUROWINTER HS02 PRO, both in size 235/55R18. Designed to meet rigorous dynamic standards, tyres bearing the ‘PRO’ designation are engineered for performance, with approval for speeds reaching 270 kmph. The winter PRO variant is offered in 87 configurations, while the all-season PRO version comes in 45 different sizes, accommodating a wide range of rim diameters and series profiles.
A key innovation across these tyres is the application of 4D NANO Design technology. This contributes to enhanced safety through better wet grip, improved fuel economy and increased tread longevity. Furthermore, an aerodynamically optimised sidewall with a nano-black finish provides a contemporary aesthetic.
The specific tread designs are tailored to performance categories. The standard EUROALL SEASON AS220 utilises a directional, symmetrical pattern suited for high-performance use. Its PRO counterpart features an optimised asymmetrical pattern, targeting balanced, ultra-high-performance capability in diverse conditions. This focus on versatile all-weather tyres reflects growing consumer demand, as they merge the benefits of summer and winter compounds. They deliver consistent traction on dry pavement, in rain and in light wintry conditions, presenting a practical solution for urban drivers or those in areas with moderate winters.
Yokohama Rubber Supplies BluEarth Tyres For Suzuki Wagon R In Japan
- By TT News
- January 09, 2026
Yokohama Rubber Co., Ltd. said it has begun supplying its BluEarth-Es ES32 tyres as original equipment to Suzuki Motor Corporation for the Wagon R mini-vehicle, following the model’s launch in Japan in December 2025 after a minor update.
The Wagon R is fitted with 165/55R15 75V tyres.
BluEarth-Es ES32 is a standard tyre under the BluEarth YOKOHAMA global tyre brand, developed around the concept of being “environmentally, human, and socially friendly”. The tyre combines fuel efficiency with extended service life by reducing uneven wear. For the Wagon R, Yokohama Rubber said the tyres use tread patterns and compounds designed to deliver both lower rolling resistance and improved wear resistance.
Suzuki’s updated Wagon R incorporates additional safety features, including the Dual Sensor Brake Support II collision-mitigation braking system. The vehicle is also designed to offer a quiet and comfortable ride, stable steering and a refined exterior.
Yokohama Rubber said it continues to develop tyres using its BluEarth technology, with a growing number of these products being factory-fitted on petrol-powered vehicles, hybrid models and electric vehicles across a range of segments.
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