By Ertugrull Bahan, Senior Tyre Expert
Electric cars will surely be more on board than in recent decades. They are becoming more popular, more commercial, the market volume of the middle and upper classes will increase more than today. The inconsistencies associated with high sales costs and a short battery charge distance are generally overlooked. Brand popularity depends mainly on entry price and customer service.
New brands for the production of electric cars will appear on the market. The manufacture of high-tech electric cars becomes easier and more convenient because fewer transmission components are used than conventional cars. However, the spectrum and capacity of AI determine the comfort of mobility. Solid software support for brand awareness will therefore be more dominant than the physical parts of the vehicle.
Low weight and cheaper batteries
Humanity must still be patient with flying cars! Next generation cars will be purely electric, so the total load will always be borne by wheels and tyres.There is still a space where the weight of electric cars can be reduced with lighter and additive manufacturing features. However, these are not yet completely possible for industry.The battery of an electric car is today the heaviest part of the vehicle and weighs around 500 kg. The weight of the batterywill determine the all aspects of the electric car.Due to the total body weight, todayelectric car tyres are not light load tyres and their size depends on the total weight of the car. New lighter battery technologies will shape future electric cars and their tyres. Technical reasons point to tall tire sizes with a rim size of 19 inches and more with a smaller cross-sectional width and stiffer sidewall for electric car tyres.
Electric car manufacturers must plan long distances on a single charge anyway. Any successful design of vehicle parts therefore aims for low energy consumption. Higher battery weight, more braking energy and larger brake pedals hinder this goal. The regenerative ability feature braking and driving downhill are therefore on the table and the preference for a working electric car.
Quieter, lighter, easier to grip tyres
It is reasonable for automakers to expect energy efficient electric car tyres.In this regard, the tyres should have less rolling resistance, but should also contain a rubber composition that manages the current torque of the electric motors. The high torque and weight of the heavy vehicle challenge optimal performance. Better grip, lower rolling resistance and better tyre wear performance require opposite directions of the magic triangle. The use of silica-silane has already been carried out with conventional tyres. This means that the structure and material of electric car tyres have a unique des
ign and must be different from conventional car tyres.
Electric cars offer a quiet driving experience, so any noise source other than the low-noise electric drive train is annoying to the driver. A larger outside diameter with a stiffer sidewall and a high inflation and cavity are disadvantageous for a better noise level. If a shallow skid depth is used for better pattern noise, wear resistance will decrease. However, a high instantaneous torque mainly requires better tyre wear. Because other performance parameters are balanced during the development phase, including wet and dry traction, life is not easy for tire manufacturers as they need of many newsizes after the spread of electric vehicles in all segments. All bring us the concept of "active tyres" also referred to as "intelligent tyres," which means that all necessary services are available in good time if necessary. However, this is a completely new and challenging area, consisting of the possibilities of non-air-filled tyres and the use of nano-additives in traditional blends. Otherwise, electric car tyres will also be a mixture of today's technologies. They will be the best possible compromise for the most important parameters.
New technologies, government incentives to prevail
Other technological developments for powerful tyres for electric cars will prevail.Developing foam layer technologies for tire noise reduction is one alternative for quit tyres. Previous foam filled tyres as alternative to run-flat technologies will be on scene for the purpose of lowering the tire and road noise for a better riding performance of an electric car and its tyres.
Around 2 million electric car sales is expected to reach to ten times more in ten years in overall world and electric car volume reaches 530 total million market volume in 20 years. Many countries will ban diesel engine and limit gasoline fuel car sales. Governments will play major roles shaping the global market with incentives. 30% less noise and 20% less rolling tyres will be average technology and requirements of next tire labeling requirements. Future tyres will be anyhow more technological. Caching up all has to be started by better power of will and imagination.
FALKEN Secures Original Equipment Supply For Audi Q7 And Q9 With AZENIS FK520 (R0)
- By TT News
- October 28, 2026
FALKEN has secured original equipment supply approval from Audi for its AZENIS FK520 summer tyre, which will be fitted to the premium brand’s flagship SUVs, the Q7 and Q9. Production begins in May 2026, with the tyres carrying the R0 designation to mark the Audi-specific fitment. The deal reinforces FALKEN’s standing in the premium original equipment market.
The AZENIS FK520 (R0) comes in three sizes covering 20- to 22-inch wheel diameters, with vehicles assembled at Audi’s Bratislava plant in Slovakia. Buyers can inspect the fitted tyres and their EU tyre label data through Audi’s vehicle configurator. The ultra-high-performance tyre is built for sporty road cars, offered in reinforced Extra Load versions across all sizes and rated to Y speed specifications for up to 300 kmph, targeting drivers focused on stability, precision and safety.
FALKEN’s original equipment record with premium marques spans many years and includes Audi, Porsche and Mercedes-Benz. The AZENIS FK510A SUV gained Porsche Macan approval in 2018, and the AZENIS FK520 (NG0) followed in 2026 for the Porsche Cayenne Electric. Since 2011 the brand has maintained a motorsport presence, campaigning a Porsche 911 GT3 R in the ADAC RAVENOL Nürburgring Endurance Series and the ADAC RAVENOL 24h Nürburgring.
Christian Stolting, OE Sales Director, Dunlop Tyre Europe GmbH, said, “It is an important step for our original equipment business to fit the Q7 and Q9, two models of great importance to Audi, with the FALKEN AZENIS FK520 (R0) as a factory-fitted option. The choice of our tyres for these Audi models reflects confidence in the performance and quality of FALKEN in this segment.”
New Nissan Fairlady Z To Run On Yokohama ADVAN Sport V107 Tyres
- By TT News
- October 27, 2026
The Yokohama Rubber Co., Ltd. has secured an original equipment supply deal with Nissan Motor Co., Ltd. for the automaker's new Fairlady Z, which reached the Japanese market in August 2026. Yokohama's ADVAN Sport V107 will be fitted in size 245/45R18 100W.
Belonging to Yokohama's flagship ADVAN range, the Sport V107 sits in the ultra-high-performance (UHP) segment aimed at premium vehicles. It is engineered to reconcile qualities that usually pull in opposite directions – combining confident dry and wet grip and stable steering with comfort and safety – and in this Fairlady Z application it pairs high-speed handling composure and quick steering response with a comfortable ride.
Nissan's new Fairlady Z carries forward its heritage-inspired design language alongside contemporary technology, and the model remains celebrated for its characteristic driving feel, with the refresh sharpening performance while honouring the nameplate's lineage. The fitment advances Yokohama Rubber's Yokohama Transformation 2026 medium-term plan covering 2024–2026, under which the consumer tyre business is working to lift the proportion of high-value-added tyres sold by winning original equipment contracts for its ADVAN range and its GEOLANDAR tyres for SUVs and pickup trucks.
New Porsche Panamera Rolls On Hankook Ventus S1 evo Z Tyres
- By TT News
- October 27, 2026
Hankook Tire is now supplying its ultra-ultra-high-performance (UUHP) Ventus S1 evo Z tyres as original equipment for the new Porsche Panamera, expanding a relationship that dates to 2021. The fitment lineup adds 21-inch sizes – 275/35 ZR21 at the front and 325/30 ZR21 at the rear – alongside the 19- and 20-inch dimensions previously supplied. Every size carries Porsche-specific ND0 homologation markings on the sidewall, completing the Ventus S1 evo Z range across 19 to 21 inches.
Engineered to balance ride comfort with dynamic driving performance for the Panamera, the tyre was validated beyond standard segment homologation tests. Hankook subjected it to maximum-speed testing at Germany's Nürburgring Nordschleife circuit to confirm structural robustness and its ability to meet high-performance sports driving demands.
The Ventus S1 evo Z incorporates an asymmetric tread pattern for exceptional handling and stable grip, with tread blocks engineered to maintain optimal stiffness under varying conditions. Three main grooves on the inner tread improve wet-road water drainage, while a larger outer tread block area enhances cornering performance and dry-road grip. A double-layer carcass reinforced with aramid hybrid fibres bolsters high-speed stability by minimising heat-induced deformation, helping preserve precise steering response. High-strength steel belts and beads, together with a reinforced sidewall structure, further sharpen straight-line stability and handling precision.
The tyre is currently supplied as original equipment to global premium automakers for high-performance vehicles. In the replacement market, it is offered in 15 sizes from 18 to 21 inches, with widths of 225 to 315 mm and aspect ratios of 30 to 45. In July 2026, the Ventus S1 evo Z was also selected as an OE fitment for Porsche's iconic 911 Carrera sports car.
Continental EcoContact 7 S Approved As Original Equipment For Volvo EX60
- By TT News
- October 16, 2026
Continental has secured original-equipment approval for the fully electric Volvo EX60, with its EcoContact 7 S tyre line homologated across numerous countries worldwide. Approval covers the sporty summer tyre for the electric SUV. Two fitments were sanctioned: 235/55 R20 for the front axle and 255/50 R20 for the rear axle.
Both approved versions carry an integrated rim protector, a reinforced sidewall area that lowers the risk of rim damage from accidental curb contact. This protective feature strengthens the sidewall zone, guarding the wheel rim against unintended impacts during everyday driving situations.
A sporty summer tyre, the EcoContact 7 S targets low rolling resistance, high mileage and minimal rolling noise. Its optimised compound and construction cut energy consumption, and the sportier S variant of the EcoContact 7 also stresses wet grip and handling for a direct, responsive feel, bearing an EV-compatible sidewall logo identifying electric vehicle suitability.
A golf-inspired principle boosts efficiency: Aerodimples, tiny sidewall indentations mimicking a golf ball's surface, reduce air turbulence behind the tyres, so less energy keeps the vehicle moving. A specially tuned tread pattern also curbs rolling noise, especially at low urban speeds, cutting noise pollution for pedestrians and nearby residents.
Comments (0)
ADD COMMENT