Hankook Publishes 2022-23 ESG Report

Hankook Publishes 2022-23 ESG Report

Hankook Publishes 2022-23 ESG Report

Hankook, the premium tyre manufacturer, has released its 2022/23 Environmental Social Governance (ESG) Report, detailing its sustainability initiatives and strategies for the current year. Notably, the Science Based Targets Initiative (SBTi) has validated Hankook's greenhouse gas emission reduction targets, committing the company to achieve net zero emissions by 2050 according to the SBTi Net Zero standard.

This marks Hankook's 14th ESG Report, following its ESG vision, "Innovation for a Sustainable Future" introduced in 2010. The report encompasses the company's sustainability activities and its medium- and long-term strategies across environmental, social, and governance areas. It places equal emphasis on three key priority areas: Eco Value Chain, Sustainable Product, and Responsible Engagement.

Hankook has been progressively strengthening its commitment to sustainable management, enhancing its ESG management system. This journey began in 2009 with the establishment of a corporate social responsibility (CSR) organisation, followed by the formation of the ESG Strategy Committee and Steering Committee in 2010. In 2018, Hankook initiated a strategic effort to implement sustainable natural rubber policies and promote an eco-friendly circular economy system. By 2021, the company established an ESG Committee within the Board of Directors, and in 2022, it unveiled a Corporate Governance Charter, cementing its commitment to transparent and ethical ESG practices.

Hankook has proactively reduced its greenhouse gas emissions, positioning itself as a leader in constructing an eco-value chain. The company has developed a comprehensive climate change response strategy and incorporated a Climate Change Committee into its management activities. It has also undertaken various energy-saving initiatives, including adopting high-efficiency equipment, optimising energy efficiency, and using renewable energy. These efforts have resulted in a 2.74 percent reduction in greenhouse gas intensity compared to the previous year.

With a firm commitment to addressing climate change, Hankook joined the Science Based Targets Initiative in March 2022 and submitted its greenhouse gas emission reduction targets. These targets align with the latest climate research findings and the goals of the Paris Agreement. By 2030, Hankook aims to achieve a 46.2 percent reduction in total direct and indirect greenhouse gas emissions (Scopes 1 and 2) generated during the production stage, compared to 2019 figures, in compliance with the SBTi validation. Additionally, the company has set a 2030 target to reduce total greenhouse gas emissions generated throughout the value chain (Scope 3) by 27.5% compared to 2019 figures. This recognition by the SBTi signifies Hankook's commitment to achieving net zero emissions by 2050 based on the SBTi Net Zero standard, a responsibility shared by approximately 5,700 companies worldwide.

Hankook is also dedicated to developing eco-friendly tyres using highly functional synthetic rubber, furthering its ESG goal of increasing the use of sustainable raw materials. Recognised for its efforts to achieve carbon neutrality, Hankook has received top ratings from multiple global ESG evaluation agencies.

Moreover, the company is actively engaged in intelligent tyre technology, incorporating sensors in the tread to detect wear and developing airless tyres like the i-Flex. To contribute to a more sustainable future, Hankook is actively involved in establishing a sustainable supply chain, implementing human rights management, promoting employee well-being, and participating in social contribution activities.

Hankook has been included in the Dow Jones Sustainability Indices (DJSI) World, a prestigious sustainability index, for seven consecutive years.

 

Hankook’s iON Race Tyre Conquers Tempelhof As Formula E Delivers Two Tactical Berlin Battles

Hankook’s iON Race Tyre Conquers Tempelhof As Formula E Delivers Two Tactical Berlin Battles

Hankook Tire, the exclusive tyre supplier to the ABB FIA Formula E World Championship, supported all competitors during the 2026 Hankook Berlin E-Prix. The double-header at Tempelhof Airport Street Circuit featured Hankook’s iON Race tyre, which was pushed to its limits by the venue’s rough concrete surface and a fast, 15-corner layout. Rounds 7 and 8 of Season 12 unfolded across two days on the 2.374-kilometre anticlockwise circuit, where tyre preservation and energy efficiency became critical success factors.

The abrasive concrete apron at Tempelhof forced drivers to carefully manage degradation, while the Turn 2 ATTACK MODE zone added a recurring strategic puzzle. Hankook’s iON Race rubber delivered steady grip and predictable handling as track conditions shifted between Saturday and Sunday. The double header demanded consistent tyre behaviour, with teams adjusting to changing rubber build up and surface temperatures over the two race days.

Nico Müller secured his first Formula E victory in Round 7, holding off Nick Cassidy and Oliver Rowland through disciplined energy management. In Round 8, Mitch Evans produced a remarkable comeback from last on the grid, passing Oliver Rowland and Pascal Wehrlein with a late decisive move to take the win. Both performances highlighted the tyre’s balance of durability and performance under racing stress.

Off track, the Berlin weekend drew large crowds to Hankook’s Fan Village, where interactive displays featured iON tyres on electric vehicles. The brand also partnered with DS Automobiles to debut the DS N°7 model. Following the Tempelhof races, the Formula E season now heads to Monaco for the next rounds on 16 and 17 May.

Manfred Sandbichler, Senior Director of Hankook Motorsport, said, "The Berlin double-header confirmed the resilience of the iON Race under some of the most demanding surface conditions in Formula E. Running two races at Tempelhof provided valuable insight into how the tyre responds to sustained abrasion across a full race weekend. The competitive racing and strategic variation across both days reflected the tyre’s ability to operate within a broad performance window, and these insights will support ongoing development alongside the championship."

Liberty Tire Recycling Releases 2024 Sustainability Report

Liberty Tire Recycling Releases 2024 Sustainability Report

Liberty Tire Recycling, North America’s largest tyre recycling company, has published its 2024 Sustainability Report, detailing continued advancements towards a circular economy. Over the course of the year, the firm collected more than 215 million end-of-life tyres and reclaimed over 4.7 billion pounds (approximately 2.13 billion kg) of rubber, which was transformed into recycled products for infrastructure, manufacturing and energy recovery.

The report highlights measurable environmental and safety gains alongside company growth and acquisitions. Liberty achieved a 1.5 percent year-over-year reduction in greenhouse gas emissions, an 81.1 percent end-market utilisation rate representing a 2.7 percent increase from 2023 and notable safety improvements including a 23.87 percent drop in the Total Recordable Incident Rate and a 29.25 percent reduction in the Preventable Vehicle Accident Rate.

Beyond operational metrics, Liberty donated more than USD 150,000 to charities and completed over 75 community projects. A key partnership with Blessings in a Backpack led to the packing of 5,250 meal kits for children, reinforcing the company’s broader commitment to social responsibility alongside its environmental and safety achievements.

Thomas Womble, CEO, Liberty Tire Recycling, said, “At Liberty, we don’t just recycle tyres – we partner with others to build a better future. Whether it’s a global manufacturer, a local retailer or a city government, our partners trust Liberty to help them meet their sustainability goals and do right by their communities. This report is a reflection of what responsible growth looks like – when innovation, impact and partnership work hand in hand.”

Amy Brackin, Senior Vice President – Sustainability, Liberty Tire Recycling, said, “Our work is grounded in action and accountability. As the only North American tyre recycling company to publish a sustainability report, we’re setting the standard for transparency in our industry. From emissions management to zero-waste goals, we’re proving that it’s possible to grow responsibly – moving more material up the value chain, investing in our people and rethinking how tyres can create value long after they leave the road.”

Pirelli’s 2027 Calendar Becomes A Posthumous Tribute To Raghu Rai

Pirelli’s 2027 Calendar Becomes A Posthumous Tribute To Raghu Rai

Pirelli has confirmed that India will be the central theme of its 2027 calendar, marking a historic first for the publication. For the first time since the calendar’s inception, two distinct photographers have been commissioned to work on the project: Norwegian artist Sølve Sundsbø and celebrated Indian master Raghu Rai. Deep sorrow has followed Rai’s recent passing, felt profoundly by his family and those who collaborated with him. In the three months before his death, Rai had been fully dedicated to developing an original photographic series rooted in his heritage and personal vision of India.

Pirelli and the Rai family have pledged to complete Rai’s contribution to the calendar. Stepping into his role with honour is his daughter, Avani Rai, an internationally acclaimed photographer in her own right. She will work to faithfully realise her father’s artistic intentions for the series, ensuring his creative vision endures.

Alongside this effort, Pirelli has gladly invited Sundsbø back for a second consecutive year, following his work on the 2026 edition. His signature sensitivity and innovative aesthetic will combine with Avani Rai’s intimate knowledge of her father’s craft and her own personal experience of India, offering two compelling and complementary perspectives on the country.

Avani Rai said, “The work my father created for Pirelli was a tribute to India – bringing together his lifelong vision with a more contemporary expression of its people and diversity, something he was always deeply drawn to. I cannot bear the thought of it remaining unrealised. Bringing it to life feels deeply personal, as if I am stepping into his gaze and the way he saw India through his camera. Photography was his gift to me – not just as a craft, but as a way of seeing – and in that we found a quiet, profound connection. Carrying this forward feels like a way of staying close to him, of keeping a part of him alive within me.”

Sundsbø said, “It’s a great honour to be invited again to contribute to the Pirelli Calendar. I am very pleased to do so alongside Avani Rai and pay tribute to her father’s legacy. It’s a momentous opportunity to explore India. We will both do our utmost to celebrate the country and Rai’s memory with this collaboration.”

Goodyear Launches ‘Fast Is In Us’ Global Campaign Celebrating Eagle Tyre Legacy

Goodyear Launches ‘Fast Is In Us’ Global Campaign Celebrating Eagle Tyre Legacy

Goodyear has introduced a new global campaign titled ‘Fast Is In Us’, dedicated to celebrating its renowned Eagle performance tyre family. The campaign debuted at the Kentucky Derby and follows last year’s STILL campaign, which underscored Goodyear’s iconic status. Fast Is In Us builds upon that foundation to elevate the Eagle legacy further.

Rather than focusing solely on traditional speed, the campaign highlights individuals deeply passionate about automobiles. It honours their appreciation for vehicle design, engineering and the tactile connection through the steering wheel. Fast Is In Us shifts attention from raw velocity to the emotional bond between driver and machine, celebrating those who feel performance rather than merely claim it.

The Eagle tyre family’s decades-long performance pedigree grounds the campaign, shaped in elite motorsport environments and high-performance automotive partnerships. After 45 years and millions of drivers, Eagle enters a new era believing fast is inherent to its design. This marks Goodyear’s first global campaign built around a performance tyre family, inviting drivers to embrace Eagle as a living philosophy rather than a one-off product.

The campaign will roll out globally across premium television, out-of-home, digital, social and cultural events. At the Kentucky Derby, the Goodyear Blimp carried the phrase Did someone say horsepower? Future integrations include the 24 Hours of Le Mans and other elite racing gatherings. Created with Publicis P1T Crew and led by BBH USA, Fast Is In Us aims to remind performance drivers why Eagle has always belonged with them.

Mark Stewart, Chief Executive Officer and President, Goodyear, said, "The performance car category is growing, and the drivers entering it want tyres worth bragging about. Eagle has more than four decades of credibility in performance and racing, and Fast Is In Us puts that legacy back to work – re‑establishing Eagle as the tyre knowledgeable drivers choose when performance truly matters. This campaign reflects how we're building Goodyear for the future: leading with premium products, authentic performance and brands that mean something."

J J Kraft, VP Global Creative, Goodyear, said, "Eagle isn't a product line – it's a piece of car culture. Fast Is In Us is a comprehensive platform built to put Eagle back at the centre of that enthusiasm. It expresses performance through feel and confidence behind the wheel, not just numbers on a page. It stands as one global campaign idea with the range to live across motorsport, retail and culture, and the ambition to lead the category, not chase it."

"For these drivers, Eagle is more than a tyre, it's a badge of devotion for drivers who respect the craft behind performance and demand confidence, responsiveness, and control every time they drive. Fast, in this world, isn't something you switch on. It's something you live," Kraft added.