Klean Industries Inc announced that it has partnered with City Circle Group (CCG) to build a fully integrated, continuous tyre pyrolysis plant to recover carbon black and biofuel in Melbourne, Australia. Klean Industries provides technologies and solutions for resource recovery, waste recycling and the production of clean energy from waste. As for City Circle Group, it is a provider in demolition, decommissioning, remediation, excavation and recycling in Australia.

It is known that Australia has a waste problem with disposal fees that are continuing to rise. Klean further claims that end-of-life tyres and end-of-life plastics are piling up and being dumped in landfills all over the country. Through their partnership, Klean and CCG aim to solve this environmental crisis by putting their combined skillsets together to create meaningful change that will help Australia develop a low-carbon, circular economy while reinforcing the goal of zero waste to landfill. According to Klean, both parties see significant opportunities for creating hundreds of new and highly skilled cleantech jobs with enough project opportunities in Australia to invest billions of dollars into the Australian economy over the next decade.

Sharing his views on the partnership, Matt Skidmore, CEO, City Circle Group, said, “It is with great excitement that we announce this project and partnership with Klean Industries. The concept of waste-to-commodity recycling is something that fits within our vision to become a truly circular economy business that provides real and positive outcomes to our communities.”

Adding to this, Jesse Klinkhamer, CEO, Klean Industries, commented, “We are thrilled to be taking resource recovery to a whole new level in Australia. With CCG as our partner, we are going to define a new era in what it means to develop clean industries. Our industry partnerships speak to our credibility, and it is these relationships that support and enable our team to build world-class facilities that set the global standard in Environmental, Social, Governance (ESG) but will also enhance Corporate Social Responsibility (CSR) to a level not seen before in Australia.”

Klean states that the two have been engaged in the final analysis of a Detailed Feasibility Study (DFS) to design and build a fully integrated tyre pyrolysis plant. The result thus far has illustrated a significant opportunity. As per Klean, the parties are now in the final phases of contract negotiations with feedstock providers and offtake parties for all the project output products which are being pre-sold. Klean claims that the parties plan to complete the DFS by the end of December 2022 and anticipate the project being financed before the end of the first quarter of 2023, with construction taking place in 2023 and operations starting in 2024.

A project site is already secured and planning permission and permitting are underway. According to Klean, the project is centrally located 45 kilometres northwest of Melbourne, Victoria. It has access to a highly skilled workforce. Given the ease of establishing and conducting business in Melbourne, Klean states that the decision to locate a tyre carbonisation facility is compelling and logical. This offers numerous short-term and long-term benefits to the area.

As per Klean, the Melbourne project includes Klean’s commercial scale, environmental-friendly scrap tyre carbonisation technology with a planned initial capacity of up to 120 metric tonnes per day (TPD). This is approximately 12,000 tyres per day and equates to approximately 40,000 metric tonnes per annum (TPA). Klean claims that the project is designed to convert the waste tyres into highly valuable recovered carbon black (rCB) and recovered fuel oil (rFO). This plant will be fully integrated with Klean’s proprietary tyre char upgrading technologies that enable the transformation of low-value tyre char into high-value carbon black replacements which can replace Virgin Carbon Black (vCB) by volumes of 10 percent up to 100 percent, depending on the specific application.

The CCG plant will also include recovered fuel oil upgrading technologies for the conversion of the recovered pyrolysis oil. The CCG facility will be ISO 9001, 14001 certified and all products will also be ISCC certified as circular raw materials, according to Klean. 

The resulting products from the Melbourne project will then re-enter the virgin raw material supply chain through the local marine fuel market, new tyre, rubber compounding and virgin carbon black manufacturing industries. Klean states that this enables these industries to create product circularity by re-integrating recovered resources back into the marketplace, enabling them to improve environmental performance and lower raw material product costs while also offsetting emissions associated with their respective industries.

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The Yokohama Rubber Co., Ltd. has been named a ‘Supplier Engagement Leader’, the top ranking in the 2025 Supplier Engagement Assessment by CDP, a global environmental nonprofit focused on a sustainable economy. This marks the second consecutive year the company has received the highest rating.

The CDP assessment examines how businesses effectively collaborate with suppliers on climate change issues, based on five criteria from its climate questionnaire: governance and strategy, emissions targets, Scope 3 emissions, risk management and supplier cooperation. Yokohama Rubber aims to achieve net zero CO₂ emissions from its own operations by 2050 and has disclosed Scope 3 emissions since 2013.

To address supply chain climate impact, the company created the Yokohama Green Procurement Guidelines with suppliers to promote eco-friendly raw materials. It also holds annual CSR briefings for suppliers on carbon neutrality. Under its ‘Caring for the Future’ sustainability slogan, Yokohama Rubber continues to generate shared value by tackling social issues through business activities.

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HF Group’s Freudenburg site in Germany has once again been awarded the EcoVadis Gold Medal, a distinction granted only to the top five percent of companies assessed by EcoVadis in the 12 months prior to the medal issue date.

The recognition reflects the quality of the company’s sustainability management system and demonstrates a firm commitment to promoting transparency throughout the value chain, acknowledging its continued dedication to responsible business practices and continuous improvement.

Simultaneously, the group is now preparing for a group-wide EcoVadis assessment, aiming to achieve its first consolidated group result by the close of 2026. This initiative represents another important milestone in strengthening HF Group’s sustainability journey on a global level, reinforcing its long-term environmental and social governance objectives across all operations.

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BKT Tyres, the tyre mobility brand of Balkrishna Industries Ltd. (BKT), has introduced a 24x7 journey assistance programme called BKT YOU FORWARD for two-wheeler riders. The initiative marks the company’s shift from a pure tyre manufacturer to a comprehensive mobility partner, offering support that extends well beyond the point of sale and aligns with its Elevate Your Drive philosophy.

Available across India, the programme provides round-the-clock assistance through a dedicated helpline for unexpected incidents like punctures, breakdowns or accidents. Services include towing, repairs, ambulance access, cab arrangements and legal aid, all aimed at reducing rider anxiety and ensuring uninterrupted mobility.

A digital-first campaign film starring veteran actor Rakesh Bedi brings the initiative to life through everyday riding scenarios, showing how reliable support turns stressful roadside moments into reassuring experiences.

BKT YOU FORWARD offers three structured plans with two-year validity: the Basic Plan at INR 99, the Signature Plan at INR 149 and the Elite Plan at INR 199. Partner agencies Crossroads and Bi WW support the programme, which relies on a robust service infrastructure, real-time monitoring and defined processes to maintain consistent customer experiences and long-term engagement.

Mahesh Koppad, Chief Marketing Officer, BKT Tyres, said, “Indian riders face diverse challenges every day, and access to timely, reliable support can redefine their journey experience. At BKT Tyres, our philosophy of Elevate Your Drive is not limited to selling tyres; it’s a long-term commitment to rider confidence and mobility. BKT YOU FORWARD, as the name suggests, is designed with consumer-first principle and embodies this promise by offering a structured, 24x7 assistance programme that covers nearly every scenario a rider may encounter. This initiative is not just about solving problems, it’s about building trust, continuity and assurance into every journey. By combining strong service infrastructure, real-time monitoring and defined escalation processes, we are setting a new benchmark in customer engagement. Our vision is to ensure that riders don’t just move forward but move forward with confidence.”

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Xingda, a prominent producer of rubber reinforcement materials, has joined forces with tyre manufacturer Pirelli and low-carbon steel specialist Nanjing Iron & Steel (NISCO) to obtain ISCC PLUS certification across the entire scrap steel recycling chain. The jointly awarded certification spans every stage from raw material sourcing and steel cord production to finished tyre manufacturing.

The pilot project, championed by Pirelli and taken up by both Xingda and NISCO, seeks to add recycled steel to the ISCC PLUS approved materials list. This achievement represents continued progress in certifying the complete tyre supply chain under the ISCC PLUS framework for recycled steel usage.

Through this certification, a fully traceable circular model has been validated. Scrap steel carrying ISCC PLUS certification is turned into high-grade wire rod at NISCO, then converted into steel cord by Xingda and finally incorporated into tyres produced by Pirelli. The three value chain leaders are demonstrating collective action under a single certification system to speed up the circular economy transition. The partnership has helped define technical standards and sustainability protocols, enabling transparent communication about raw material origins.

Xingda has confirmed that recycled steel can be used in steel cord and bead wire applications at proportions between 40 and 100 percent. The company has established targets of reaching 40 percent recycled content by 2030 and full 100 percent by 2050. Meanwhile, Pirelli, as an early adopter of ISCC PLUS certified recycled steel in tyre production, aims to launch a tyre composed of over 80 percent bio based and recycled materials by 2030 while achieving 40 percent in total raw material use. NISCO supplies green special steel to the automotive sector using advanced electric arc furnace technology, with plans to peak carbon emissions by 2030 and reach carbon neutrality by 2050.

The ISCC PLUS certification awarded to this three-party collaboration ensures that the recycled steel meets strict sustainability and traceability standards. As a globally recognised system for tracking recycled and renewable materials across complex supply chains, ISCC PLUS now supports a replicable model for the worldwide tyre industry, allowing the full journey from scrap steel to finished tyres to be verified in response to rising market demand for transparent, circular supply chains.

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