As per Govt. of India’s Automotive Mission Plan, by 2026, India will be the third largest automobile manufacturer globally, 12% of GDP will be from automobile sector and will generate around 65 million employment. As per Rubber Skill Development Council (RSDC), in the next decade, 1 million trained and skilled manpower will be required in the Indian Rubber MSME sector including organized Tyre & non tyre sectors. This translates to 1 lakh people have to be trained every year. This is a gigantic task and it requires to create significant infrastructure for skill development & training in the country for rubber sector.

Centre of Excellence

Encouraged by our Hon’ble. Prime Minister’s Skill India Mission and Atmanirbhar Bharat and continuous effort for Skill development & to enhance indigenous technology development capability, we the members of Indian Rubber Institute (IRI) took initiative to establish Centre of Excellence for Rubber Technology Education, Training, Research, Testing and Skill Development at JSS Science & Technology Campus, Mysuru. The JSS Mahavidyapeetha Management were kind enough to provide 10,000 sq.ft land area on long lease for establishment of this centre. In this regard, IRI has signed an MoU with JSS MVP on 18th March 2021. IRI decided to dedicate this Centre of Excellence under the name of late Dr D. Banerjee, who is known as Father of Indian Rubber Industry. This Centre is aimed to be empanelled with RSDC / NSDC, Ministry of Skill Development & Entrepreneurship, Govt. Of India as a premier institute for Skill Development for rubber sector in India. We envisage that this center would not only generate employment but also produce a large number of entrepreneurs, who in turn would generate further employment and contribute to MSME segments. Apart from producing skilled manpower, this Centre is also planned to provide Rubber product development, consulting and testing services to the rubber industry in order to become self-sustainable Centre in future.

The construction of the 32,000 sq. ft. building for proposed Centre of Excellence already completed. This building consists of one auditorium (seating capacity 225 people), two training halls, one library-cum-documentation centre, one workshop, rubber processing lab and various testing laboratories (Physical, Analytical, Chemical & characterization) including data analytic lab for training, skill development and hands on training on equipment & machineries for rubber & allied industries including tyre testing and auto rubber component testing facility. These testing facilities will cater the needs of meeting skill requirement of Emerging Legislations & Regulations in automobile and tyre industries like Fuel Efficiency, Safety, etc.

The estimated cost of this establishment is around Rs 60 Crores for Building, Furniture/fixtures and equipment/machinery in three phases. National Skill Development Corporation (NSDC), under Ministry of Skill Development & Entrepreneurship and Rubber Skill Development Council (RSDC) are helping IRI to establish the centre.

Activities of Dr. D Banerjee Centre of Excellence

• To fulfil the objective of Indian Rubber Institute

• To provide sustainable employment and improved quality of life to more than 20,000 people through implementation of this project in next seven years in association with RSDC/NSDC.

• Entrepreneurship Development - To upgrade skill of workers in rubber & allied industry (MSME Sector) and to encourage entrepreneurship through appropriate skill & technology interventions as to enable them to produce quality rubber products at a competitive price.

• Providing training to increase the productivity & efficiency of MSME Sector in Rubber & Allied industry.

• Testing, Benchmarking, Reverse Engineering, Failure Analysis, Compound Development, Product Development, Simulation & Modeling, Data Analytics and Certification for tyre & non tyre sector (Tyre Testing and Auto Rubber Component Testing facility)

• Technology Development for Rubber MSME sector for creating new avenues for sustenance of MSMEs in rubber industry - To create Design Studio for development of new products / designs and prototypes to cope with diversification and changes in use of rubber in the industry

• To create Centre of excellence with well integrated forward and backward linkages.

• To impart with latest information regarding technology, process, marketing and the changing needs of customers.

• To coordinate with all associations (AIRIA, ATMA, ACMA, SIAM, SAE, IITs & Other Universities for promoting Rubber Technology Education, Training, Skill Development, Testing and R&D for Rubber and allied industries.

• Continue to offer Diploma & Post Graduate Diploma in Rubber Technology in association with RTC, IIT Kharagpur and expanding to neighbouring countries (Sri Lanka, Thailand, Malaysia, Vietnam etc.)

• Starting of B.Voc. Course in Rubber Technology in association with JSS Science & Technology University, Mysore and Rubber Skill Development Council (RSDC).

• Jointly conducting short term courses, workshops, seminars & conferences with Department of Polymer Science & Technology, JSS S&T University, Mysore and other Universities/institute of national importance.

• This centre will act as a Nodal Centre for Skill Development and Training in Rubber Sector in Southern Region in particular in the State of Karnataka. (TT)

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Liberty Tire Recycling has placed community engagement at the forefront of its operational philosophy, recently demonstrating this commitment through a collaborative literacy project in Calhoun, Georgia. The initiative, undertaken with Keep Calhoun-Gordon Beautiful, targeted local third-grade classrooms by combining educational support with environmental consciousness. Company volunteers actively participated by reading to students, fostering direct connections that underscored the importance of literacy while simultaneously promoting broader ecological values.

The sponsorship and hands-on efforts from Liberty Tire Recycling’s Calhoun site reflect a strategic approach to sustainability that extends beyond traditional waste management. General Manager Pam Boling observed the enthusiasm and fresh perspectives of the young participants, reinforcing the company’s belief in investing in youth as a pathway to long-term environmental progress. This educational focus is designed to empower future generations with the knowledge necessary to advance sustainable practices in their communities.

Beyond the literacy event, Liberty Tire Recycling maintains a robust partnership with Keep Calhoun-Gordon Beautiful that includes sponsorship of biannual recycling drives and tire amnesty programmes. These efforts are instrumental in diverting waste from landfills, enhancing recycling education and fortifying local sustainability infrastructure. The collaboration exemplifies how corporate entities can actively contribute to environmental stewardship through targeted, community-based actions.

Liberty Tire Recycling asserts that achieving meaningful sustainability goals requires active collaboration with local organisations and residents. By supporting grassroots environmental awareness, educational development and community trust, the company aims to inspire lasting change. Such initiatives illustrate a model where business and community interests align, working together to build a cleaner, more sustainable future through localised impact and shared responsibility.

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Apollo Tyres Ltd has reinforced its dedication to the historic vehicle segment by extending its partnership with the 1000 Miglia for the ninth year running, with its Vredestein premium brand serving as the event's Official Tyre Partner.

The 2026 edition of the renowned Italian endurance rally, celebrated as ‘La corsa più bella del mondo’ (the most beautiful race in the world), saw over 300 vintage automobiles traverse the legendary thousand-mile circuit between Brescia and Rome. The challenging route wound through picturesque towns and mountain passes, strictly adhering to eligibility rules that required participants to be models manufactured before 1957, mirroring the original competitions from 1927 to 1957.

Vredestein’s visual presence was prominently established across the rally's entire infrastructure, from the competitive stages to the paddock and hospitality zones, further cementing the brand's strong association with European classic motoring traditions. The competitive credentials of the brand were highlighted by former Formula 1 drivers Giancarlo Fisichella and Robert Doornbos, who piloted a Siata and an Austin Healey respectively, both fitted with Vredestein Sprint Classic tyres.

This year’s event served as an ideal platform for the entire Vredestein Classic range, which successfully merges retro aesthetics with modern compound technology to ensure superior grip and safety. The comprehensive portfolio now includes the Sprint Classic, Snow Classic, Grip Classic and Transport Classic, each engineered specifically to meet the unique demands of vintage and classic automobiles.

Udyan Ghai, Head of Marketing, Apollo Tyres Ltd, said, “The 1000 Miglia remains one of the world’s most iconic celebrations of automotive heritage, and we were proud to return as Official Tyre Partner. The event reflects the spirit of the Vredestein brand, combining timeless design, engineering excellence and driving passion. Our Classic range is designed for enthusiasts who want authentic looks alongside modern levels of performance and safety, making the 1000 Miglia the ideal environment to showcase these tyres in action.”

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Hankook Tire, the exclusive electric racing tire supplier and official partner of the ABB FIA Formula E World Championship (Formula E), has launched a digital fan engagement initiative called ‘Make it Yours, Make it Race.’ The AI-powered helmet design campaign runs from June 8 to June 21, local time, during the brand’s final season as the series’ tire provider in Season 12. This marks a significant push into virtual fan experiences as the championship heads toward its concluding partnership year with Hankook.

The campaign represents a collaboration with Formula E and the DS PENSKE Formula E Team, utilizing Google Cloud’s infrastructure and advanced AI models, including Gemini, Nano Banana, and Veo. By moving activations beyond physical race venues, the tire manufacturer aims to offer global motorsport enthusiasts novel methods to interact with the racing ecosystem. The digital platform allows participants to craft personalized racing helmet designs, which are then submitted via Instagram with the dedicated hashtag #HKAIhelmet.

A public voting phase will determine the winner, with the final design officially announced on July 3 across Hankook’s social media channels. The victorious artwork will be prominently featured at the 2026 Hankook London E-Prix, where paper versions will be given to spectators and a full-scale replica will be exhibited at the Hankook Fan Village booth. The grand prize for the winning designer includes two Formula E VIP tickets, a driver-signed cap, a premium merchandise package, and a podium cap, with additional prizes for the runners-up.

This initiative is part of Hankook’s broader strategy throughout its four-season tenure with Formula E, which has included interactive Fan Village experiences showcasing the ‘iON’ electric vehicle tire lineup and the ‘iON Race’ tire. The company also supports the FIA Girls on Track program through lectures and workshops, reinforcing its commitment to nurturing future talent. These efforts collectively enhance brand visibility while deepening customer connections globally.

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Webfleet, Bridgestone’s advanced fleet management solution, has closed a strategic agreement with Volkswagen Group Info Services AG. The collaboration leverages OEM.connect, the company’s original-equipment telematics programme, to erase the need for physical device installations across Volkswagen Group brands. Operators running Volkswagen Passenger Cars, Volkswagen Commercial Vehicles, Škoda, Seat, Cupra or Audi models can now channel real-time machine data straight into the Webfleet ecosystem.

Once a compatible vehicle’s identification number is registered, the system activates full-service functionality in under an hour. This digital-first approach accelerates fleet onboarding while unlocking analytics that drive cost reduction, operational refinement and eco-friendly driving habits. Crucially, the interface does not discriminate by brand mix, granting unified oversight of diverse fleets through a single dashboard or companion application, regardless of whether units come from one marque or several manufacturers.

Among the practical tools now available to European customers are fuel-level surveillance, electric-battery tracking for range assurance, granular performance dashboards and early-warning mechanical alerts to curb unplanned stoppages. Every feature is accessible across the continent, giving mixed and single-brand fleets equal command over their daily logistics without legacy hardware barriers.

Jan-Maarten de Vries, President – Fleet Management Solutions, Bridgestone, said, “We always aim to make connecting vehicles to Webfleet as quick and easy as possible. Adding six Volkswagen Group brands to OEM.connect serves that goal perfectly. Fleet operators get immediate access to valuable data that helps them optimise their operations. This collaboration represents an important step in expanding our OEM.connect ecosystem, enabling fleets to adopt connected services faster and with less complexity.”

Lasse Schmidt van Hülst, Lead Sales & Key Account Management, Volkswagen Group Info Services AG, said, “Combining our vehicle data with Webfleet’s advanced fleet solutions supports the continued development of connected fleet services across Europe. By making vehicle data available through trusted partners, we are helping fleet operators improve performance while ensuring secure and compliant data use.”

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