Just concluded 2021 will stand out as a defining year for the tyre industry in India as it embarked upon an ambitious initiative – Charting a path to greater raw material security by attaining self-reliance in natural rubber (NR) availability.

The journey to become self-reliant is not new for the Indian tyre industry. The industry was amongst the first ones to become self-sufficient much before the slogan of being Atma Nirbhar was coined. For years, India has been producing practically all the tyres it requires making it one of the few countries that are self-dependent in tyre manufacturing. Much before a vehicle is rolled out, the tyre Industry is ready with the fitments having worked out specifications and standards to the minutest details.

While India has developed globally competitive tyre manufacturing capabilities, realising the vision of being Atma Nirbhar necessitates achieving self-sufficiency of the entire value chain in view of strong backward and forward linkages.

In this context, the ATMA NR project, launched during the year, attains all the more importance. Natural rubber is a key raw material for the Indian tyre industry. Unlike the global scenario where the ratio is skewed in favour of synthetic rubber, Indian industry stands out for its unique preference for NR.

However, NR demand has been outstripping domestic supply and the gap is widening. Going forward, the situation may become more challenging for the NR Consuming interests. Imports may not be sustainable considering the strategic importance of NR as raw material and also in view of large outflows of foreign exchange that the Government has been trying to discourage.

As one of its kind initiatives that could hold a template for several other raw material intensive sectors, the NR Project is designed to implement the scheme for developing a substantial 200,000 hectares of rubber plantations in the North Eastern states financially supported by major tyre companies, represented by ATMA with technical support and coordination by the Rubber Board.

This collaborative project in PPP mode involving tyre majors, Rubber Board and financing institutions is a landmark initiative where the consuming industry would be contributing directly to the development of plantation.

The project took off early in the year with a visit to the North East (Tripura, Meghalaya & Assam) by top leadership from ATMA Member companies along with Dr KN Raghavan, Executive Director of Rubber Board in February 2021 to get a first-hand understanding of ground level situation and connect with state leadership and policy makers.

Minister for Commerce & Industry (CIM), Government of India Piyush Goyal has been the prime motivating force, mentoring the project at every step right from the inception. A meeting convened by the Minister in the month of June 2021 discussed threadbare the launch of the project and the road ahead. The CIM proposed a meeting with the chief ministers of North-Eastern states to take them on board, seek their full support and fast track the project. The CIM even offered to speak to the CMs to inform them about the wider benefits of the NR Project for their respective states.

Since availability of planting material locally in North East states was a challenge, plans were made to transport the saplings from Kerala to the North East by rail. Few thousand saplings were initially sent as a pilot which reached Guwahati in good condition.

 It was an emotional moment for all the stakeholders in natural rubber sector, when the first full consignment was sent by a special train 'Bharathappuzha - Brahmaputra Rubber Express', to Azara, Guwahati, from Thiruvalla Railway Station on 10th July 21. It carried 1.33 lakh rubber saplings packed in specially designed cartons. These saplings were distributed in the NE states for planting in the identified areas.

Eventually, Biplab Kumar Deb, Chief Minister of Tripura formally launched the NR Project under Chief Minister's Rubber Mission on 14th August 21 at Pathaliaghat in Sepahijala district of Tripura and the project is shaping up well ever since.

 India has emerged as a front runner as the world pursues alternatives to China in the field of manufacturing. Given the spirit of entrepreneurship backed by the policy reforms, the country is poised to play its due role in the global supply chains.

At the same time, the need for raw material security cannot be over emphasised as India looks to become the manufacturing hub of the world. It goes to the credit of the Government that it has shown keen interest in enabling policies to encourage domestic manufacturing, including tyre and allied sectors.

The fact that the ATMA NR Project could see the light of the day under the shadow of ongoing pandemic says a lot about the commitment of all the stakeholders to fight against odds. That surely augurs well for raw material security and sustainability as we welcome the New Year.

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The European Commission published a regulation on 7 July 2026 establishing definitive anti-dumping duties on passenger-car and light-lorry tyre imports originating from China. The duties, which range between 4.3 percent and 45.3 percent, follow an investigation confirming that these products were being sold in the EU at dumped prices.

The probe, which covered a broad range of pneumatic rubber tyres with a load index below 121, found that the dumped imports had inflicted damage upon the Union’s tyre sector, which provides employment for over 80,000 workers across 14 member states. In 2024, total EU consumption in this market exceeded 330 million units, valued at more than EUR 18 billion.

Chinese imports that year reached nearly 93 million units, worth over EUR 2.5 billion and accounting for a 28 percent market share. A separate anti-subsidy investigation concerning the same products remains active, with its conclusion scheduled for December of this year.

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Sri Trang Group has formally inaugurated its annual internal sports tournament, the Somwang Cup 2026, reinforcing its dedication to employee welfare and organisational cohesion. The event is designed to enhance both physical and mental health among staff while simultaneously fostering a robust sense of unity and team spirit. This initiative is a core component of the group’s broader sustainability strategy, which prioritises the continuous improvement of its employees’ quality of life.

The official opening ceremony took place on 1 August 2026 at the Kickoff Arena in Hat Yai, Songkhla, featuring competitions in men’s football and women’s volleyball. The tournament has drawn significant participation, with over 800 employees from 11 different companies within the Sri Trang Group across Thailand. The men’s football competition, now in its fourth year, includes 44 teams, while the women’s volleyball event, in its second consecutive year, features 26 teams.

The competitive structure will see the leading squads from both disciplines progress to the final rounds scheduled for December. These culminating matches will determine the championship titleholders, with a combined total of more than THB 200,000 in prize money at stake.

Beyond the athletic contests, the Somwang Cup places a premium on positive sportsmanship, with Fair Play and Outstanding Athlete Awards recognising exemplary conduct. Having evolved into a cornerstone of the group’s corporate culture, the event is instrumental in building strong internal relationships and a resilient foundation for sustainable business growth.

Veerasith Sinchareonkul, Group CEO of Sri Trang Group, said, “At the heart of Somwang Cup 2026 is our commitment to creating a space where Sri Trang Group employees and members of the surrounding communities, particularly local young people who attend and support the competitions, can build meaningful relationships and strengthen their physical and mental well-being through sport. The event also provides an opportunity for younger generations to learn the value of teamwork. I believe that an organisation’s success should not be measured solely by its business performance or the results of a competition but also by the quality of life and well-being of its employees.”

Pirat Fuengfha, Sourcing Division Manager, and Veerin Auengteerasuwan, Human Resource Division Manager of Sri Trang Agro-Industry Public Company Limited (STA), together with Phuriwatt Seesuk, Community Engagement Manager of Sri Trang Gloves (Thailand) Public Company Limited (STGT), jointly commented, “Employees are one of the organisation’s most valuable resources. We are therefore committed to enhancing their quality of life and supporting both their physical and mental well-being. Organising football and volleyball competitions encourages employees to exercise regularly while also providing an opportunity for colleagues from different teams and locations to connect and participate in activities together through sport. We firmly believe that healthy, happy and engaged employees are a vital force in driving Sri Trang Group towards sustainable growth.”

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Triangle Tyre was honoured with the ‘2026 Green Development Model Enterprise Award’ at the 5th International Green Zero-Carbon Festival & ESG Leadership Summit in Shanghai on 29 July. The accolade recognises the manufacturer's sustained environmental commitment, operational sustainability framework and mature governance capabilities, aligned with the summit's theme of advancing green development.

The summit convened hundreds of leading enterprises for discussions on zero-carbon factories, low-carbon transitions, ESG deployment and circular economies. The award evaluates performance across strategic planning, technological innovation, clean energy adoption, supply chain management and social responsibility.

Triangle Tyre has integrated carbon neutrality into corporate strategy, establishing emission reduction targets for 2030 and a roadmap to carbon neutrality by 2050. The company holds energy efficiency ‘Leader’ status from the Ministry of Industry and Information Technology and national ‘Green Factory’ recognition. Manufacturing initiatives have reduced carbon intensity per product unit, while a biomass boiler retrofit increased renewable energy share.

In R&D, the company expands sustainable materials like recycled rubber and bio-based feedstocks. Supply chain efforts include green supplier evaluations, raw material traceability and a ‘zero deforestation’ pledge, with ESG metrics integrated into supplier management. The company also supports occupational health systems and public welfare initiatives. This award reflects Triangle Tyre's enduring sustainability commitment and plans to deepen ESG implementation for industry-wide green transformation.

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Maxion has released its inaugural global Life Cycle Assessment (LCA), marking a unified evaluation of environmental performance across its major product categories and two dozen manufacturing sites worldwide. This comprehensive study shifts the company from fragmented individual assessments to a cohesive global framework that covers both aluminium and steel wheel production.

The assessment, adhering to ISO standards and the Environmental Footprint 3.1 methodology, analysed 16 impact categories based on 2024 operational data. A substantial reliance on primary information from essential production phases has bolstered the study's credibility and precision. The results emphasise that raw materials, especially aluminium and steel, are the primary drivers of the product carbon footprint, pointing to material sourcing and supplier collaboration as crucial areas for future mitigation strategies.

By establishing this consistent global benchmark, Maxion enhances transparency and facilitates more informed customer discussions. The standardised data not only improves comparability across its wheel portfolio but also aids in pinpointing new opportunities for environmental reduction, supporting the sustainability requirements of clients and stakeholders alike.

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