Just concluded 2021 will stand out as a defining year for the tyre industry in India as it embarked upon an ambitious initiative – Charting a path to greater raw material security by attaining self-reliance in natural rubber (NR) availability.

The journey to become self-reliant is not new for the Indian tyre industry. The industry was amongst the first ones to become self-sufficient much before the slogan of being Atma Nirbhar was coined. For years, India has been producing practically all the tyres it requires making it one of the few countries that are self-dependent in tyre manufacturing. Much before a vehicle is rolled out, the tyre Industry is ready with the fitments having worked out specifications and standards to the minutest details.

While India has developed globally competitive tyre manufacturing capabilities, realising the vision of being Atma Nirbhar necessitates achieving self-sufficiency of the entire value chain in view of strong backward and forward linkages.

In this context, the ATMA NR project, launched during the year, attains all the more importance. Natural rubber is a key raw material for the Indian tyre industry. Unlike the global scenario where the ratio is skewed in favour of synthetic rubber, Indian industry stands out for its unique preference for NR.

However, NR demand has been outstripping domestic supply and the gap is widening. Going forward, the situation may become more challenging for the NR Consuming interests. Imports may not be sustainable considering the strategic importance of NR as raw material and also in view of large outflows of foreign exchange that the Government has been trying to discourage.

As one of its kind initiatives that could hold a template for several other raw material intensive sectors, the NR Project is designed to implement the scheme for developing a substantial 200,000 hectares of rubber plantations in the North Eastern states financially supported by major tyre companies, represented by ATMA with technical support and coordination by the Rubber Board.

This collaborative project in PPP mode involving tyre majors, Rubber Board and financing institutions is a landmark initiative where the consuming industry would be contributing directly to the development of plantation.

The project took off early in the year with a visit to the North East (Tripura, Meghalaya & Assam) by top leadership from ATMA Member companies along with Dr KN Raghavan, Executive Director of Rubber Board in February 2021 to get a first-hand understanding of ground level situation and connect with state leadership and policy makers.

Minister for Commerce & Industry (CIM), Government of India Piyush Goyal has been the prime motivating force, mentoring the project at every step right from the inception. A meeting convened by the Minister in the month of June 2021 discussed threadbare the launch of the project and the road ahead. The CIM proposed a meeting with the chief ministers of North-Eastern states to take them on board, seek their full support and fast track the project. The CIM even offered to speak to the CMs to inform them about the wider benefits of the NR Project for their respective states.

Since availability of planting material locally in North East states was a challenge, plans were made to transport the saplings from Kerala to the North East by rail. Few thousand saplings were initially sent as a pilot which reached Guwahati in good condition.

 It was an emotional moment for all the stakeholders in natural rubber sector, when the first full consignment was sent by a special train 'Bharathappuzha - Brahmaputra Rubber Express', to Azara, Guwahati, from Thiruvalla Railway Station on 10th July 21. It carried 1.33 lakh rubber saplings packed in specially designed cartons. These saplings were distributed in the NE states for planting in the identified areas.

Eventually, Biplab Kumar Deb, Chief Minister of Tripura formally launched the NR Project under Chief Minister's Rubber Mission on 14th August 21 at Pathaliaghat in Sepahijala district of Tripura and the project is shaping up well ever since.

 India has emerged as a front runner as the world pursues alternatives to China in the field of manufacturing. Given the spirit of entrepreneurship backed by the policy reforms, the country is poised to play its due role in the global supply chains.

At the same time, the need for raw material security cannot be over emphasised as India looks to become the manufacturing hub of the world. It goes to the credit of the Government that it has shown keen interest in enabling policies to encourage domestic manufacturing, including tyre and allied sectors.

The fact that the ATMA NR Project could see the light of the day under the shadow of ongoing pandemic says a lot about the commitment of all the stakeholders to fight against odds. That surely augurs well for raw material security and sustainability as we welcome the New Year.

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Hankook Tire has once again demonstrated its standing as a global quality leader, having been presented with the 2025 QR ZERO AWARD by the American automotive brand Ford. The formal recognition took place on 25 March 2026 at Technoplex, the company’s headquarters in Pangyo, South Korea, underscoring the strength of its manufacturing and quality management systems on an international stage.

This accolade represents the highest form of quality recognition from Ford, reserved exclusively for supply partners that achieve exceptional performance over the course of a year. The criteria are deliberately stringent, requiring zero quality rejections in parts supply alongside a complete absence of warranty claims. Winning the award signals Ford’s full endorsement of Hankook Tire’s advanced quality control processes and its proven ability to deliver products with unwavering reliability.

A central contributor to this achievement was the Geumsan Plant, which supplies original equipment tyres for the Ford F-150, a top-selling pickup truck. This facility distinguished itself as the first among Hankook Tire’s eight global manufacturing sites to earn the QR ZERO AWARD, driven by a company-wide ‘Quality No.1’ strategy that leverages artificial intelligence and big data analytics. The honour further validates Hankook’s expertise in product development and its capacity to meet the demanding standards of a major automotive partner.

The relationship between the two companies extends back to 1999, when Hankook became the first Asian tyre maker to form a strategic partnership with Ford, followed by original equipment supply for the F-150 beginning in 2003. Over the years, this collaboration has expanded to include key models such as the Mustang, Explorer and Ranger, as well as the all-electric Mustang Mach-E, showcasing Hankook’s advanced capabilities in electric vehicle tire technology. Reinforcing this legacy of excellence, all eight of Hankook’s global manufacturing facilities have now attained Ford’s Q1 Award, a designation reserved for partners meeting the automaker’s most exacting standards in quality, production systems and innovation.

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Bridgestone has entered a new market segment with the introduction of its inaugural tyre designed specifically for motorhomes, the Duravis Camper All Season. This product marks the company’s first foray into catering to recreational vehicles, offering a solution that balances year-round versatility with the structural demands of motorhome travel. Engineered for safety, durability and long-term peace of mind, the tyre is built to handle heavy loads while remaining compatible with electric vehicles.

Performance across changing weather conditions is a central feature. The tyre achieves the highest possible EU label A-grade rating for wet grip while also delivering excellent dry braking performance. Its winter capability is certified through the 3PMSF and M+S markings, ensuring reliable traction in snow. These characteristics are supported by technical elements such as a silica-enriched compound for wet conditions, shoulder slots that efficiently channel water away and a directional V-shaped tread pattern that aids mobility on snow-covered roads. Dry braking performance is similarly enhanced through refined pattern stiffness.

Constructed to manage significant weight, the tyre incorporates a reinforced carcass to promote longevity, alongside an optimised tread design suited for extended stationary periods common to motorhome use. Its sidewall bears the CP marking, confirming it is specifically engineered for the unique demands of camping vehicles. Wear is evenly distributed thanks to balanced contact pressure and high pattern stiffness, contributing to cost savings over time. A sidewall protector rib offers additional defence against curb impacts.

Rolling resistance is rated B on the EU label for impressive energy efficiency, while cabin comfort benefits from a best-in-class A-grade rating for exterior noise. The tyre’s integrated capabilities, including its EV-readiness, are enabled by Bridgestone’s ENLITEN technology platform. Developed at the company’s Italian research and development centre, the Duravis Camper All Season is scheduled for release in June 2026 across four sizes in 15- and 16-inch rim diameters, tailored to meet growing demand across the European market.

Stefano Sanchini, Vice President – Consumer Replacement, Bridgestone EMEA, said, “From solo travellers to families, camper users seek safety and unhindered mobility on the road above all else – whether it’s a weekend getaway or a once-in-a-lifetime road trip. The Duravis Camper All Season is built around these needs enabling drivers to live memorable adventures across the seasons. By combining durability and mileage capabilities, the Duravis range is known for innovations tailored to motorhomes. It gives camper users the confidence to journey further, whenever and wherever they choose.”

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Hankook Tire has seen its summer tyre range validated this spring by three independent testing authorities. In the Auto Bild summer tyre test from the 10/2026 issue, the Ventus evo claimed overall victory in the 245/45 R19 size with a score of 1.1 and an ‘Exemplary’ rating, while the same model also won the Auto Bild allrad summer tyre test in the 255/45 R19 size from the 12/2026 issue, achieving a 1.2 score. Meanwhile, the Ventus Prime 4 earned strong praise in the AvD summer tyre test.

The Ventus evo’s success in the Auto Bild test began in qualification, where it secured a spot among 20 finalists from a field of 50, thanks in part to the second-best braking distances recorded. In the final dry handling assessments, it delivered the shortest braking distance and the highest average handling speed, while on wet surfaces it posted the fastest lap time on the aquaplaning circuit and the quickest speed in wet handling. The tyre also offered the best price-to-mileage ratio among all finalists.

In the separate Auto Bild allrad test, conducted in a size common for modern SUVs, the Ventus evo demonstrated strength both on and off the road. It led the field in wet braking and wet handling, achieved the highest traction on gravel and wet grass, and remained competitive on dry surfaces with low noise levels and short stopping distances. The test jury concluded it was the most convincing all-rounder for all-wheel-drive SUVs.

In the AvD summer tyre test, conducted with test specialist Tempotire in the 215/55 R17 size, the Ventus Prime 4 delivered a ‘Very good’ overall result. Its performance was particularly notable in wet conditions, where it recorded fast lap times, balanced handling and short braking distances while providing clear steering feedback and safe aquaplaning reserves. On dry roads, it offered reliable handling and strong rolling comfort. The tyre also earned high marks for sustainability, with production in Europe ensuring short transport routes and its EU label ratings reflecting modern construction. The jury highlighted its durability and cost efficiency, reinforcing Hankook’s reputation for delivering premium quality at a competitive price.

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AZuR partner NEW LIFE initiative is set to host the inaugural Municipal Climate Dialogue on 22 April 2026, coinciding with International Earth Day. This free online forum, beginning at 10:00 a.m., is designed for municipal decision-makers to connect with experts and editors from the trade journal KOMMUNALWIRTSCHAFT. The event is structured around three focused 30-minute sessions, each dedicated to exploring proven strategies and concrete implementation methods for developing urban spaces that are both liveable and climate-friendly.

A central theme of this digital expert discussion is the critical role of sustainable building materials, with particular prominence given to high-quality recycled products derived from tyre rubber granulate. These solutions directly address the objectives of a climate-resilient city: reducing CO₂ emissions, minimising waste and conserving natural resources. Furthermore, the use of tyre rubber granulate obtained from end-of-life tyres aligns with the German Circular Economy Act (KrWG), which mandates public contracting authorities to prioritise recycled and durable materials. The dialogue will highlight how such products are instrumental in sustainable urban development.

Following a brief opening plenary, the event will feature three parallel 30-minute sessions, allowing participants to easily navigate between online rooms dedicated to distinct urban development topics. The morning begins at 10:10 a.m. with a focus on sustainable urban development, covering building protection through green roofs and photovoltaic systems, impact sound insulation for various construction types and vibration isolation. At 10:40 a.m., the discussion shifts to playgrounds, sports facilities and green spaces, addressing impact-absorbing flooring, playing field surfaces and green area reinforcement. The final session at 11:10 a.m. centres on transport and sustainable mobility, exploring traffic noise protection, recycled rubber asphalt for roads and traffic calming measures.

Products made from tyre rubber granulate offer municipalities a combination of ecological and economic advantages. Their use helps reactivate open spaces and reduce surface sealing, improving the urban climate through applications like water-permeable paving and rainwater-retaining green roof layers. These solutions are weather-resistant, slip-resistant and customisable while also providing long-term economic benefits due to their durability, low maintenance requirements and reduced need for repairs. Such high-quality recycled products are already being successfully implemented in urban development and municipal renovation projects nationwide.

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