Towards Greater Security And Sustainability

Towards Greater Security And Sustainability

 Just concluded 2021 will stand out as a defining year for the tyre industry in India as it embarked upon an ambitious initiative – Charting a path to greater raw material security by attaining self-reliance in natural rubber (NR) availability.

The journey to become self-reliant is not new for the Indian tyre industry. The industry was amongst the first ones to become self-sufficient much before the slogan of being Atma Nirbhar was coined. For years, India has been producing practically all the tyres it requires making it one of the few countries that are self-dependent in tyre manufacturing. Much before a vehicle is rolled out, the tyre Industry is ready with the fitments having worked out specifications and standards to the minutest details.

While India has developed globally competitive tyre manufacturing capabilities, realising the vision of being Atma Nirbhar necessitates achieving self-sufficiency of the entire value chain in view of strong backward and forward linkages.

In this context, the ATMA NR project, launched during the year, attains all the more importance. Natural rubber is a key raw material for the Indian tyre industry. Unlike the global scenario where the ratio is skewed in favour of synthetic rubber, Indian industry stands out for its unique preference for NR.

However, NR demand has been outstripping domestic supply and the gap is widening. Going forward, the situation may become more challenging for the NR Consuming interests. Imports may not be sustainable considering the strategic importance of NR as raw material and also in view of large outflows of foreign exchange that the Government has been trying to discourage.

As one of its kind initiatives that could hold a template for several other raw material intensive sectors, the NR Project is designed to implement the scheme for developing a substantial 200,000 hectares of rubber plantations in the North Eastern states financially supported by major tyre companies, represented by ATMA with technical support and coordination by the Rubber Board.

This collaborative project in PPP mode involving tyre majors, Rubber Board and financing institutions is a landmark initiative where the consuming industry would be contributing directly to the development of plantation.

The project took off early in the year with a visit to the North East (Tripura, Meghalaya & Assam) by top leadership from ATMA Member companies along with Dr KN Raghavan, Executive Director of Rubber Board in February 2021 to get a first-hand understanding of ground level situation and connect with state leadership and policy makers.

Minister for Commerce & Industry (CIM), Government of India Piyush Goyal has been the prime motivating force, mentoring the project at every step right from the inception. A meeting convened by the Minister in the month of June 2021 discussed threadbare the launch of the project and the road ahead. The CIM proposed a meeting with the chief ministers of North-Eastern states to take them on board, seek their full support and fast track the project. The CIM even offered to speak to the CMs to inform them about the wider benefits of the NR Project for their respective states.

Since availability of planting material locally in North East states was a challenge, plans were made to transport the saplings from Kerala to the North East by rail. Few thousand saplings were initially sent as a pilot which reached Guwahati in good condition.

 It was an emotional moment for all the stakeholders in natural rubber sector, when the first full consignment was sent by a special train 'Bharathappuzha - Brahmaputra Rubber Express', to Azara, Guwahati, from Thiruvalla Railway Station on 10th July 21. It carried 1.33 lakh rubber saplings packed in specially designed cartons. These saplings were distributed in the NE states for planting in the identified areas.

Eventually, Biplab Kumar Deb, Chief Minister of Tripura formally launched the NR Project under Chief Minister's Rubber Mission on 14th August 21 at Pathaliaghat in Sepahijala district of Tripura and the project is shaping up well ever since.

 India has emerged as a front runner as the world pursues alternatives to China in the field of manufacturing. Given the spirit of entrepreneurship backed by the policy reforms, the country is poised to play its due role in the global supply chains.

At the same time, the need for raw material security cannot be over emphasised as India looks to become the manufacturing hub of the world. It goes to the credit of the Government that it has shown keen interest in enabling policies to encourage domestic manufacturing, including tyre and allied sectors.

The fact that the ATMA NR Project could see the light of the day under the shadow of ongoing pandemic says a lot about the commitment of all the stakeholders to fight against odds. That surely augurs well for raw material security and sustainability as we welcome the New Year.

Discount Tire's Treadwell Data Spotlights Longest-Lasting Truck And SUV Tyres

Discount Tire's Treadwell Data Spotlights Longest-Lasting Truck And SUV Tyres

Discount Tire has released a new list of the longest-lasting light truck and SUV tyres, drawing on tyre life data from Treadwell, the company's tyre recommendation tool available to all consumers. Treadwell is powered by millions of real-world tyre mileage and tread depth readings along with independent testing at Treadwell Research Park.

The list identifies 10 tyre models for light truck and SUV drivers that exceed a 70,000-mile median lifespan under normal driving conditions. Every tyre carrying a listed limited treadwear warranty also surpasses its manufacturer warranty by more than 10,000 miles.

According to the U.S. Department of Transportation, American drivers average 13,400 miles per year. On top-performing tyres, a light truck or SUV owner could gain an extra year or more before needing a tyre change. Treadwell's aggregated lifespan figures reflect drivers who properly maintain their tyres, including regular rotations and wheel alignments, with median values collected to 2/32-inch tread – generally considered, and in some states legally mandated as, the minimum viable tread depth. Actual results may vary based on driving location and habits, such as regular highway or all-terrain use.

Discount Tire developed Treadwell using decades of data and independent testing to deliver a hassle-free tool offering personalised tyre recommendations based on where, what and how drivers drive. More than 20 million people used Treadwell online and in stores in the past year.

Dr John Baldwin, Chief Product and Technical Strategist, Discount Tire, said, "If you're driving a light truck or SUV and prioritise getting additional miles of safe driving out of your tyres, Treadwell can be a source of unbiased advice. Our goal is always to be there for our customers when and where they need tyres, which is why Treadwell is available online and used each day in our stores to empower drivers to find the best tyres for their vehicle."

Plaza Tire Service Adds Mattoon Store To Growing Illinois Footprint

Plaza Tire Service Adds Mattoon Store To Growing Illinois Footprint

Plaza Tire Service, a prominent tyre and automotive service provider in the Midwest and member of the Sun Auto Network, has expanded its footprint with a new store in Mattoon, Illinois. The addition strengthens the company's presence in the state and offers drivers throughout Central Illinois improved access to trusted tyre and vehicle maintenance services.

The Mattoon location provides motorists with a convenient destination for tyres, preventive maintenance and automotive repair. Customers can choose from an extensive inventory of leading tyre brands while accessing a full range of services, including oil changes, brake service, batteries, alignments, steering and suspension repair and other routine maintenance.

Plaza Tire Service emphasises selection, convenience and value through its Price Match Guarantee and signature 4 Tires in 1 Hour Guarantee, with broad in-stock inventory available for same-day installation. Founded in Missouri in 1963, the company has become one of the Midwest's largest tyre and automotive service providers, operating across five states while combining regional heritage with the resources of the more than 600-location Sun Auto Network.

Rob Kingery, Regional Vice President, Sun Auto Tire & Service, said, "We're excited to bring Plaza Tire Service to Mattoon and introduce more drivers to the convenience, value and trusted service that have defined our brand for more than 60 years. This location allows us to serve the community with the tyre expertise, same-day service and comprehensive automotive care that customers have come to expect from Plaza Tire Service."

Bridgestone Unveils BATTLAX ADVENTURE A42 Motorcycle Tyre

Bridgestone Unveils BATTLAX ADVENTURE A42 Motorcycle Tyre

Bridgestone has unveiled the BATTLAX ADVENTURE A42, an adventure motorcycle tyre slated for sequential release across global markets beginning 1 January 2027. Conceptualised as the answer to road-going adventurers, the tyre targets riders who predominantly stay on pavement, aiming to blend peace of mind, economy and comfort. Whether navigating city streets, expressways or winding roads, it seeks to harmonise wet performance and wear life while curbing ride noise to support comfortable long-distance touring.

Adventure motorcycles are prized for their versatility, spanning urban commuting to extended travel. In Europe, demand for tyres in this segment has climbed 45 percent over the past decade. Bridgestone originally addressed this growing category with the BATTLAX ADVENTURE A41 in December 2017, responding to rider priorities such as wet-weather grip during sudden downpours, wear resistance and long-haul comfort.

The new A42 builds on that foundation with measurable gains in three areas. Under straight-line acceleration, tyre slip ratio drops 14 percent versus the prior model, aiding stability in rain. Wear life extends by 18 percent at the front and 25 percent at the rear. A larger contact patch enhances stability and comfort, and internal testing showed a 15 percent reduction in tyre noise.

These improvements stem from new tread compounds, an adventure-inspired tread pattern and optimised construction that carries forward core BATTLAX lineage details with materials tailored to road-oriented adventure bikes. The front compound employs a flexible polymer for road grip, while the rear uses a polymer boosting wear resistance and mileage – both feature tuned silica and carbon content. The aggressive yet refined pattern, inheriting the latest BATTLAX design language, incorporates Pulse Groove water drainage technology and a revised groove layout that raises pattern stiffness, balancing wet performance, wear life and quietness.

Vredestein Quatrac Pro 2 And Quatrac Excel In Three German All-Season Tyre Tests

Vredestein Quatrac Pro 2 And Quatrac Excel In Three German All-Season Tyre Tests

Apollo Tyres Ltd's premium Vredestein brand has reinforced its all-season reputation after the Quatrac Pro 2 and Quatrac delivered strong results across three German group tests by Auto Bild, Auto Bild Allrad and Auto Motor und Sport, with the Quatrac Pro 2 earning Exemplary ratings in both Auto Bild evaluations and the Quatrac securing a Very good rating and a Price Performance recommendation from Auto Motor und Sport.

Auto Bild placed the Quatrac Pro 2 joint second in size 225/45 R 17. Thirty tyres entered wet and dry braking qualification, with 15 advancing to full testing in a Volkswagen Golf and Golf GTI. The tyre produced the best snow performance, with the shortest snow braking distance at 25 metres from 50 kmph, the fastest snow handling at 55.6 kmph and the highest snow slalom lateral acceleration at 2.51 m/s². It recorded the second shortest wet braking distance at 42.8 metres from 100 kmph and the lowest pass-by noise at 69.6 dB(A).

In Auto Bild Allrad's SUV test, the Quatrac Pro 2 finished joint second among 12 products in size 225/55 R 18 on a MINI Countryman, recording the shortest wet braking distance at 51.8 metres from 100 kmph and strong aquaplaning results, sharing second in the snow slalom at 4.70 m/s², recording joint third snow braking at 25.9 metres from 50 kmph, ranking fourth in dry braking at 39.4 metres from 100 kmph and achieving the lowest pass-by noise at 68.2 dB. Launched this year, the Quatrac Pro 2 covers 17- to 24-inch rims, with widths up to 355mm, speed ratings up to 300 kmph and high-load options, while its longitudinal and directional groove tread supports an A wet grip rating.

Auto Motor und Sport tested the Quatrac in size 195/55 R 16 on a Hyundai i20, where it stopped in 30.4 metres from 80 kmph on wet roads, recorded the second fastest wet handling at 88.5 kmph and ranked third in the wet circle at 7.71 m/s². On dry roads the Quatrac recorded the second fastest handling at 115.9 kmph, with testers noting agile steering and stability in avoidance manoeuvres, while it showed balanced snow handling at 88 kmph. Vredestein has been recognised for all-season tyres since the 1990s and now offers one of the market's most comprehensive portfolios.

Yves Pouliquen, Vice President, Commercial EMEA at Apollo Tyres Ltd, said, “Drivers choosing all-season tyres want confidence that they can cope with changing conditions throughout the year. These independent test results demonstrate the strength of our all-season range, from the Quatrac for mid-sized family cars and SUVs, to the Quatrac Pro 2 optimised for high-performance vehicles of all types. These products are the result of enduring commitment to the all-season category, as well as our focus on designing and developing tyres in Europe to meet the needs of European drivers.”