India’s tyre exporters are bracing for headwinds after the United States imposed a 25 percent tariff on Indian goods, a move analysts warn could erode the industry’s cost advantage and slow growth in a key overseas market.

Tyre exports account for about a quarter of Indian tyre makers’ revenues, with around 17 percent of outbound shipments headed to the United States in FY2025, according to ratings agency ICRA.

The hike, effective 7 August, puts India at a disadvantage to rivals such as Vietnam, Indonesia, Thailand, and the Philippines, which face lower tariffs of 19–20 percent.

“The current increase in tariff will increase the cost of tyres imported into the US significantly,” ICRA said, adding that pass-through of the duties would depend on a supplier’s criticality and share of business.

While Chinese tyres face a higher 30 percent duty, offering some cushion, analysts note that US replacement demand—a major segment for Indian off-highway, truck, and bus tyres—is already weakening amid economic uncertainty and slower auto sales.

ICRA noted that Indian tyre exports grew over nine percent by value in FY2025, driven by strong volumes in off-highway and commercial vehicle tyres. However, it cautioned that “a lower tariff rate for countries like Vietnam, Indonesia, Thailand and the Philippines will be key setbacks for the tyre exports”.

Domestic players will likely scale up exports to Europe and Africa but may face pricing pressure if the US business falters. A 20 basis point cut has reduced India’s FY2026 GDP growth forecast to six per cent over concerns the tariffs could hurt exports, including tyres.

The US move is part of a broader reciprocal tariff regime aimed at narrowing trade gaps. India’s trade surplus with the United States rose to USD 41 billion in FY2025 from USD 21 billion a decade earlier.

Zeon’s Q1 Profit Surges 115 percent In Elastomer Segment Despite Sales Drag From Yen Gains, Lower Raw Material Prices

Zeon reported a 115 percent jump in operating profit from its elastomer business in the first quarter of fiscal 2025, even as net sales across the segment stagnated, squeezed by a stronger yen and lower selling prices reflecting declining raw material costs.

Operating profit in the elastomer unit—including synthetic rubbers used in tyres—rose to ¥4.2 billion from ¥2.0 billion last quarter, as post-maintenance sales volumes improved and fixed costs dropped.

Segment revenue stood flat at ¥58.1 billion, down 4 percent year-on-year, with synthetic rubber sales slipping 2 percent to ¥44.5 billion. Chemicals revenue dropped 12 percent to ¥9.0 billion, while latexes rose 3 percent to ¥3.5 billion.

“Despite the impact of lower selling prices due to falling raw material prices and yen appreciation, both net sales and OP income were up due to higher shipments following the completion of regular maintenance and a reduction in headquarters expense allocation,” the company said in its earnings presentation.

For the full year, Zeon held its net sales forecast at ¥415.0 billion, up 4 percent year-on-year, but cut its operating income outlook to ¥30.5 billion, down 9 percent. The company also reaffirmed its ¥72 per share dividend for FY2025 and continued its 10 million share or ¥10 billion buyback programme.

While sales of general-purpose rubbers declined year-on-year due to export sluggishness and plant shutdowns, Zeon said shipments had rebounded quarter-on-quarter after completing maintenance at its Tokuyama and Singapore plants. Speciality rubbers also posted sequential growth, despite weak overseas demand.

Net profit for the quarter rose to ¥7.5 billion, up 24 percent from the previous quarter, supported by higher gains from investment securities and reduced impairment losses.

Zeon remains cautious for the year’s second half, citing US tariffs, volatile raw materials, and yen fluctuations. The company flagged potential shipment declines for optical films and synthetic rubbers in H2 but expects a recovery in FY2026.

Japan’s ispace, Bridgestone Sign Agreement To Develop Tyres For Lunar Rovers By 2029

Japanese start-up ispace inc. and tyre maker Bridgestone have agreed to jointly develop tyres for small and midsize lunar rovers, targeting Moon use by 2029.

The partnership equips Bridgestone’s elastic wheel technology—designed to adapt to harsh lunar terrain—on ispace's rover prototypes. The companies will conduct Earth-based performance tests before Moon deployment.

“Bridgestone’s lunar rover tyre has a structure of thin metal spokes, enabling flexible deformation while maintaining durability,” said Masaki Ota, Director of OE Business Strategy & Planning/New Mobility Business Division at Bridgestone. “This design delivers superior ability to traverse and shock absorption, allowing the rover to traverse the lunar surface and overcome obstacles such as lunar rocks.”

Bridgestone started developing lunar rover tyres in 2019 and unveiled concept models in April 2025 with lower weight to suit smaller rover platforms.

ispace, known for micro-sized lunar rovers, sees the partnership as key to its long-term lunar economy mission.

“ispace's goal of establishing a new economy on the Moon requires the participation of players from a wide range of industries,” said Takeshi Hakamada, Founder & CEO of ispace. “Bridgestone… is now developing lunar rover tyres for the extreme environments found on the Moon. These tyres will undoubtedly contribute to future human advancement on the Moon.”

The companies said they are also exploring collaboration opportunities through the Space Strategy Fund at Japan’s national space agency, JAXA.

Bridgestone Launches First Aircraft Tyre Tracking System With Cebu Pacific

Bridgestone has officially rolled out its proprietary aircraft tyre management system “easytrack” in collaboration with Cebu Pacific Air, marking the first deployment of the solution by a commercial airline.

The system, launched in April 2025, uses QR codes and a smartphone app to track aircraft tyres across the supply chain—replacing Cebu Pacific’s manual, paper-based process.

“As Cebu Pacific continues to expand its operations, it's essential that we invest in smart solutions that enhance efficiency and reduce manual workload,” said Shevantha Weerasekera, Vice President, Engineering & Fleet Management at Cebu Pacific. “Partnering with Bridgestone to implement the ‘easytrack’ system has enabled us to significantly improve our tyre  management processes significantly, ensuring greater accuracy, safety, and productivity across our operations.”

Bridgestone said the system has halved labour time for inventory management and achieved full tyre tracking accuracy after verification trials at Cebu Pacific’s warehouses, MROs, and maintenance bases.

“As a value co-creation partner, we have proposed solutions tailored to on-site operations based on learnings and insights gained from Cebu Pacific Air’s frontline operations,” said Arata Tomita, Director, Global Aviation Tire Solutions Business Division at Bridgestone. “We are very pleased that the official implementation of ‘easytrack’ has contributed to the improvement of operational accuracy, safety, and productivity.”

Bridgestone said the move aligns with its “Bridgestone E8 Commitment,” with a focus on enhancing efficiency and ecology by supporting sustainable tyre practices and operational productivity.

Giti Tire Unveils Prototype With 93 Percent Sustainable Materials, Targets 2030 Mass Production

Giti Tire has developed a concept tyre made with 93 percent sustainable materials as the Singapore-headquartered manufacturer accelerates efforts to commercialise greener products by the end of the decade.

The prototype combines 53 percent renewable ingredients such as deforestation-free natural rubber, pine-based resin and silica derived from rice husks with 40 percent recycled materials including rubber, carbon black, steel and polyester fibres from plastic bottles.

“For Giti, this stands as both a milestone and a promise—a testament to the possibilities when scientific ingenuity encompasses environmental stewardship,” said Mr. Gao Qiang Sheng, R&D General Manager at Giti Tire. “The Giti team will continue pioneering sustainable ways to improve products while maintaining our signature balance of performance and safety in order to deliver driving enjoyment for all drivers.”

Giti said the tyre achieved a technical readiness score of 9 out of 10, underscoring the viability of its eco-friendly compounds in high-performance applications. Bio-based polymers, next-generation manufacturing techniques and advanced recycling processes all contributed to the breakthrough prototype.

The company is aiming to begin mass production of the material platform by 2030 as part of a broader push to reduce reliance on petrochemicals and lower carbon emissions across its supply chain.

Bekaert Warns Of Weakening Demand As Tariffs And Fx Weigh On Outlook

Belgian steel wire maker Bekaert reported resilient first-half 2025 earnings as strong cash generation and cost control offset softer sales, but warned that tariffs and currency pressures are weighing on demand.

The company posted consolidated sales of €1.9 billion, down 5.2 percent year-on-year, with volumes declining 2.6 percent and price/mix effects stripping out a further 2.2 percent. Underlying EBIT slipped 16.2 percent to €171 million, delivering a margin of 8.8 percent compared with 9.9 percent a year earlier.

Free cash flow surged to €123 million from €43 million in the prior-year period, driven by a €135 million reduction in working capital and €21 million in cost savings as the company continued to streamline operations and rein in capex. Net debt fell to €327 million from €399 million despite a continuing €200 million share buyback programme, €74 million of which has been completed.

“We have continued to focus on what we can control best – cash flow and costs - and have significantly reduced overheads and working capital in H1 2025,” chief executive Yves Kerstens said. “Equally, I am very pleased with the hard work of our teams fighting for volumes in the current challenging markets.”

He added: “We are also taking further steps to make our business units more autonomous and agile. Therefore, I am very confident that we will come out of the current business environment stronger and more cost competitive than ever before.”

Bekaert said volumes were particularly strong in its Steel Wire Solutions and Rubber Reinforcement divisions in the United States and China, while European and Latin American demand lagged. Its Brazilian joint ventures delivered €24 million in net profit share, up from €20 million a year ago.

However, the group cautioned that growing trade tensions – including a rise in US steel tariffs from 25 percent to 50 percent – and the weakening of the US dollar and Chinese yuan against the euro were eroding pricing power and softening orders.

“Following a period of resilience in Q2, the tariff uncertainty and weakening economic outlook has started to have an impact on demand,” Bekaert said.

The company now expects slightly lower full-year 2025 sales on a like-for-like basis, with an underlying EBIT margin of between 8.0 percent and 8.5 percent, down from 8.8 percent in the first half.

The Nokian Tyres Seasonproof 2 has been awarded the title of WhatTyre’s All-Season Tire of the Year 2025, securing top honours in both the Passenger Car and SUV categories. This recognition from WhatTyre is determined through a comprehensive evaluation process that synthesises data-driven insights from European magazine tests, an independent Tyrescore algorithm, expert reviews and ESG sustainability ratings.

The Seasonproof 2 emerged first out of 10 competing passenger car tyres and first out of seven SUV tyres. The SUV variant received an exceptional Tyrescore of 8.94, with judges commending its exemplary snow handling, A-rated wet grip, and improved rolling resistance that enhances fuel efficiency. The passenger car model was noted for delivering superior performance across critical wet, snow and aquaplaning tests, successfully combining year-round safety and reliability with a strong emphasis on sustainable design. This dual victory solidifies the tyre's position as a leading all-season product for European and UK drivers.

The verdict read: “The judges were very impressed with the Seasonproof 2 and have agreed that the improvements that Nokian Tyres has made over the past 12 months are commendable and highly deserve to take the crown for both of our all-season categories."

Omni United Group is expanding the reach of its flagship brand, Radar Tyres, with the introduction of the Radar RED (Radar Elite Dealer) programme across Europe, United Kingdom and United States. Implemented in collaboration with local partners, this initiative is strategically designed to empower tyre dealers by enhancing their profitability, strengthening brand presence and elevating the overall customer experience.

The programme provides a comprehensive package of advantages built around high-performance products, exclusive privileges and a structured rewards system to foster business growth. Key benefits include competitive pricing and attractive margins supported by a range of premium yet affordable tyres, which are intended to boost sales and improve customer retention. Membership is structured around a three-tier system – Bronze, Silver, and Gold – where benefits scale according to annual sales volume.

Additional support comes in the form of marketing resources, including promotional materials for stores, local campaign assistance and visibility through the official Radar Dealer Locator. The programme also incorporates loyalty incentives such as monetary rewards, staff discounts and formal dealer recognition. To further enhance customer appeal, selected products come with exclusive protection plans and satisfaction guarantees. Dealers will also have access to specialised product training seminars and become part of an exclusive RED community.

The rollout of the Radar RED programme is being executed in phases. The initial phase launched in several countries including Romania, Bulgaria, Greece, the Czech Republic, Slovakia and Portugal. A recently launched second phase introduces an enhanced version of the programme, complete with tiered rewards, loyalty incentives and the gradual deployment of dedicated Radar Network Managers in major markets such as UK, Spain, Italy, France and Germany.

G S Sareen, President and CEO, Omni United, said, “The Radar RED programme is a strategic step to further fuel Radar’s continued growth in the region. This programme provides our partners with the tools, rewards and recognition needed to succeed in today’s market. We are committed to building long-lasting relationships with our retail partners and supporting them in making the brand more profitable. The current programme is just the basis: we will continue to develop it and support retailers in a highly competitive market.”

The Yokohama Rubber Co., Ltd. has announced a significant victory for its flagship ADVAN tyres in the GT300 class during Round 5 of the 2025 AUTOBACS SUPER GT Series at Suzuka Circuit. This marks the third win this season for a car equipped with ADVAN tyres, reinforcing Yokohama Rubber's strong position in the pursuit of a second consecutive GT300 championship.

The triumphant vehicle was the No. 7 CARGUY FERRARI 296 GT3, fielded by the CARGUY MKS RACING team, which is competing in its debut SUPER GT season. Driven by the rookie duo of Zak O’Sullivan and Rikuto Kobayashi, the car started on the front row after a strong qualifying performance. O’Sullivan aggressively challenged for the lead from the outset before handing over to Kobayashi on the 18th lap. Despite a radio failure that left him without communication from his team, Kobayashi delivered a remarkably consistent and fast drive, seizing the lead on lap 35 and securing a decisive victory by a 17-second margin.

Adding to the success of the ADVAN brand, a second car fitted with the tyres also achieved a podium finish. The No. 5 TEAM MACH entry, driven by Yusuke Shiotsu and Iori Kimura, crossed the line in third place, underscoring the competitive performance and reliability of Yokohama Rubber’s racing tyres under the demanding conditions of Japan’s premier GT racing series.

Continental’s dedication to comprehensive environmental and social responsibility has been formally recognised with the 2025 Kalmar Sustainability Award. The honour was conferred at Kalmar’s Supplier Day event in Szczecin, Poland, following a rigorous independent evaluation.

Continental distinguished itself by earning the highest score on Kalmar’s supplier sustainability scorecard, which measures performance in critical areas like responsible sourcing, data transparency, hazardous substance compliance and active participation in sustainability initiatives.

This partnership is operationalised through Continental’s role as the premium supplier of V.ply and radial tyres for Kalmar’s port logistics vehicles, which include reach stackers, terminal tractors and container handlers. The collaboration is strengthened by a shared vision for a carbon-neutral future. Continental implements this vision by focusing on the entire tyre lifecycle, from employing energy-efficient production and sustainable materials to designing long-lasting products like the TerminalMaster tyre.

Digital tools such as ContiConnect further this mission by optimising tyre pressure and health, which reduces fuel consumption and extends tyre life, thereby minimising the overall environmental footprint. This award celebrates a synergistic alliance built on a mutual commitment to innovation and superior quality standards.

Christian Berner, Global Key Account Manager for Port Operations at Continental, said, “We are honoured to receive this award from Kalmar, a valued customer with whom we have enjoyed a strong partnership for more than 15 years. This award is a testament to our shared values: a strong commitment to sustainability and lifecycle responsibility as demonstrated in our yearly sustainability report.”