Last year, Oxford Dictionaries declared that “Unprecedented” is the word of year that chosen by the famous English language experts to sum up the preceding 12 months. It’s been more than a year since the pandemic changed the way we live and work, and nothing feels more important than staying connected to our communities. Tyre industry is no exception.

As we all know, the automotive society is changing at rapid pace world-wide due to various factors such as new customer trends, growth of middle class and new mobility concepts. The performance requirements of tyres continue to rise ever higher, meaning that even further advancement in tyre technology as well as fighting with complex issues are now our new normal. The requirements of tyre performance parameters are much greater than past therefore now we work with “octagon,” instead of historically used “triangle.”

Today, we are talking about “Desired performance” instead of “Prioritised performance” which covers all required factors as well as sustainable green product concept. As we all know, many tyre manufacturers have announced their aggressive plans to have “carbon-neutral” products and aimed to adopt renewable materials and sustainable solutions.

As noted earlier, there are also additional challenges facing mobility and there are many new topics. In this article as TIC, we focused some of the hot topics to be involved by tyre companies. The below topics will force fundamental changes and our industry is going to be more complex. We need to understand those which would affect market dynamics, breakthrough developments and mobility revolutions.

We believe that a holistic approach is needed to see the future as well as new opportunities and treats. TIC-Tire Industry Consulting’s recommendations are given for some of the important areas, which should be involved by tyre manufacturers in order to continue their business.

Air-Free tyres

The airless concept tyre is one of the initiatives aimed towards many tyre manufacture’s long-term vision of the use of sustainable materials. Many of tyre manufacturers revealed their second or third generation air free technologies by featuring improved load-bearing capabilities, driving performance and environmental design. However, there are a lot of works to be made before air free tyres available for customers. Anyone looking for the future of tyre industry needs to involve Air Free tyre technology. Although it is very hard to estimate, we believe CAGR would be reached 3-4% within ten years globally.

Sustainable solutions

This is one of the most popular topics for automotive industry since many years by aiming CO₂ emission reduction. The motivations are: increasing pressure from legislation to move to zero CO_2, EV sales booming in many countries and consumers are increasingly seeking to buy from environmentally responsible companies. Main players have announced very challenging targets to use all-sustainable materials by 2030 and 2050. Tyre industry has to follow this path and needs to do fundamental changes regarding all processes such as R&D, supply chain and others. We believe that tyre industry should implement multiple technological innovations for sustainable solutions by working with their suppliers. In order to keep the competition, tyre manufacturers should: have a Science Based Target (SBT) for sustainability, engage with suppliers for joint activities and improve R&D activities regarding new materials, new designs and higher the usage of recycled materials.

EV tyres

Global automotive sector is responsible for 15% of global GHG emission and Paris agreement targeted to have “zero” GHG emission by 2050 to limit global warming. This is a very challenging target ever seen that committed by all countries. Private sector is co-responsible for implementation and rapid fleet electrification is one of the on-going solution items. OEMs have set the pace for CO₂ reduction and tyre manufacturers should have the EV tyre that meets “desired performance” as a sustainable green product.

The best example would be Germany , that aims to have 14M electric cars in 2030 by having almost 30% share of total car and electric passenger car new sales would reach to 75-80%  of total cars sale in 2030. Those figures show how big opportunity is exist for EV tyre manufacturers for OE and replacement markets. In that respect, we should continue to improve New Product Development (NPD) process even harder by expanding R&D efforts.

Artificial Intelligence

One of the important breakthrough innovations is AI and now widely use in all industries. We have seen many new applications by using AI in tyre industry too. Some of the areas would be sensor adoptions, prediction of compound physical properties, data mining in production processes and performance predictions during service time such a wear life and others. As TIC, we see AI as a “white space” for tyre manufactures that needs special skills as well as knowledge to adapt AI to existing systems.

Dynamic Testing

This has been performed by many tyre manufacturers using different test methodologies  such as component level, Hil (Hardware-in-the-Loop), ViL (Vehicle-in-the-Loop) test during the development and test & verification states of the product. In addition to those currently available test technologies, there are new developments in testing, such as dynamic driving simulators, in other words DiL (Driver-in-the-Loop). This technology enables tyre manufacturer to test and verify their next-generation tyre designs in virtual environment using the vehicle digital twin, which replicates the actual vehicle including vehicle driving dynamics, with real driver interaction. The DiL will improve the development process and create new opportunities for tyre manufacturers as preferred one. TIC believes in “Speed to market with right solutions and innovation,” and ready to support you. Design & development process duration is getting more and more crucial and all manufacturers are trying to reduce it by using modern simulation and testing technics. We recommend adopting Virtual technology in order to provide the best service to your customers.

As a conclusion, tyre industry is facing a lot of challenges and having very dynamic competition, in that respect the tyre technology and tyre knowledge will be extremely important to compete in the future, more than at any time in the past.

TIC Subject Matter Experts (SMEs) have vast hands-on experiences for above topics and ready to support your activities. We provide specialised technical solutions for challenges and TIC guarantees a high standard of professional-ethical principles that we have kept and developed for years. (TT)

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Dara Jehangir Bharucha, a respected stalwart of India’s rubber and polymer industry with a career spanning more than six decades, has passed away today. He was 90.

Born on January 12, 1936, in Mumbai, Bharucha graduated from St. Xavier’s College in 1955 before embarking on a distinguished professional journey in the technical side of the rubber sector. He began his career with Firestone Tyre Company in Bombay, working in its technical department during a formative phase for India’s tyre industry.

He later joined Philips Carbon Black Ltd in West Bengal, where he was associated with testing the first lot of carbon black produced in India — a milestone in the domestic rubber value chain. In 1972, Bharucha moved to Bayer, rising to become Regional Technical Manager and subsequently Technical and Development Manager at the company’s Thane headquarters.

Following his retirement, he continued contributing to the industry by joining the Bhimrajka Group in 1996, a leading distributor of performance polymers and chemicals in India. Even in his later years, Bharucha remained actively engaged with the All India Rubber Industries Association (AIRIA), participating in technical forums, seminars and industry deliberations.

Colleagues remember him as a technically rigorous professional with an unwavering commitment to industry development. His career mirrored the evolution of India’s rubber and polymer ecosystem — from import dependence to domestic capability.

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Sanjay Sharma, Head of Corporate Communication and Motorsport at JK Tyre & Industries Ltd, passed away on Thursday at the age of 61. A central architect of organised racing in India, Sharma, widely known in Indian motorsport circles as “Hardy”, leaves behind a legacy that reshaped the country’s motorsport ecosystem over three decades.

Sharma joined JK Tyre & Industries Ltd in 1994 with a mandate to professionalise its fledgling motorsport division. At a time when structured racing pathways in India were limited, he built a formal competitive framework that would become the backbone of the sport domestically.

In 1997, he spearheaded the launch of the JK Tyre National Racing Championship, creating a sustained talent pipeline for aspiring drivers. The championship went on to nurture several Indian racers who would make their mark internationally, including Narain Karthikeyan, Karun Chandhok, Aditya Patel and Armaan Ebrahim.

Beyond circuit racing, Sharma broadened JK Tyre’s footprint across rallying, karting and grassroots motorsport development. In 2000, he was instrumental in introducing organised karting championships in India — a decisive step in creating an entry-level ladder for young drivers. His long-term vision emphasised early talent identification and structured progression to international competition.

Under his stewardship, JK Tyre also strengthened its presence in rallying, supporting prominent drivers such as Gaurav Gill, while expanding competitive platforms across formats. Colleagues and competitors alike credit Sharma with institutionalising professionalism in an industry that had previously operated in fragmented pockets.

Tributes from across the Indian motorsport fraternity poured in on Thursday, describing him as a mentor, strategist and relentless advocate for the sport. Many credited his administrative foresight and corporate stewardship for laying the foundation upon which India’s contemporary racing structure stands.

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At a recent European dealer conference held in Thailand, Prinx Chengshan introduced its strategic direction for the coming years under the theme ‘PRINX REVEAL 2026 THE FUTURE UNVEILED’. The company marked the occasion by launching a new brand slogan for the European market - FUTURE READY TIRES -underscoring its ambition to co-create a shared trajectory with its regional partners amidst an evolving industry landscape.

A central component of the event was a tour of the company’s Thailand Smart Factory, where delegates observed advanced manufacturing systems in action. Led by General Manager Xu Jiangang, the visit highlighted the facility’s intelligent production lines, digital oversight tools and commitment to corporate social responsibility. Li Chongbing from the R&D Centre elaborated on the technological foundations underpinning Prinx Chengshan’s tyre quality, while Wang Hongdian of the Marketing Centre outlined a five-year product roadmap for both commercial vehicle and passenger car tyres tailored to European customers. Meanwhile, Wu Longfeng, Manager of Customer Service Department at Quality Management Centre, introduced an updated 2026 Claim Policy designed to respond more effectively to market expectations and reinforce the company’s integrated ‘Product + Service’ approach.

Strategic vision took centre stage as Li Xinming, Deputy Director of the Europe & Americas Sales Centre, discussed the company’s ongoing evolution from a traditional tyre producer into a globally competitive industrial group. He credited much of this progress to the enduring trust of European partners and conveyed optimism that the Prinx brand – rooted in innovation, craftsmanship and forward-thinking design – would continue to gain momentum through these collaborations. Thomas Wohlgemuth, General Manager for Europe, elaborated on the new brand identity and confirmed Prinx’s official entry into the European commercial vehicle tyre sector in 2026, with sustainability embedded across research, operations and partnerships.

Adding a dynamic dimension to the proceedings, British racing driver Luke Garrett made a guest appearance. As a sponsored athlete in the 2025 FIA European Truck Racing Championship, Garrett shared his experiences competing on Prinx Chengshan tyres, offering attendees a tangible connection to the brand’s values of determination, aspiration and performance.

Beyond the formal agenda, the company curated an immersive cultural programme that enabled participants to experience Thailand’s natural beauty and build stronger interpersonal connections in a relaxed setting. Looking forward, Prinx Chengshan intends to deepen its investment in research and development while capitalising on its smart manufacturing footprint across China, Thailand and Malaysia. The company envisions a future defined by sustainable growth, longer product life cycles and green innovation – bringing Chinese intelligent manufacturing to an ever-widening global stage through close collaboration with its European allies.

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TVS Srichakra reported higher standalone and consolidated profits for the quarter to December 2025, supported by revenue growth and grant income, despite exceptional charges linked to labour reforms and voluntary retirement costs.

Quarterly performance

Standalone revenue from operations rose to INR 8.50 billion in the December quarter, from INR 7.47 billion a year earlier. Total income stood at INR 8.52 billion.

Standalone profit before tax, after exceptional items, was INR 1.90 billion, compared with a loss of INR 0.36 billion in the same quarter last year. Net profit after tax was INR 1.42 billion, against a loss of INR 0.31 billion a year earlier.

Standalone earnings before interest, tax, depreciation and amortisation were INR 6.05 billion, representing a margin of 22.5 percent.

On a consolidated basis, revenue from operations rose to INR 9.17 billion, from INR 8.03 billion a year earlier. Profit before tax, after exceptional items, was INR 1.71 billion, compared with a loss of INR 0.56 billion. Net profit attributable to owners of the group was INR 1.12 billion, against a loss of INR 0.60 billion.

Nine-month performance

For the nine months, standalone revenue from operations increased to INR 24.77 billion, from INR 22.71 billion a year earlier. Net profit after tax was INR 4.81 billion, up from INR 2.64 billion.

Consolidated revenue from operations for the nine months rose to INR 26.62 billion, from INR 24.35 billion. Net profit attributable to owners of the group was  INR 3.51 billion, compared with INR 1.10 billion in the previous year.

Exceptional items and regulatory impact

Exceptional items included recognition of grant income of INR 1.88 billion under an investment promotion capital subsidy sanctioned by the Government of Tamil Nadu in November 2021. The grant is to be received over 12 years in equal annual instalments, subject to conditions, and has been accounted for under Ind AS 20 using the income approach.

The company also recognised incremental estimated obligations of INR 1.17 billion on a standalone basis and INR 1.21 billion on a consolidated basis under the new labour codes, mainly on account of employees past services. The codes became effective from November 21 2025, though supporting rules are yet to be notified.

Under a voluntary retirement scheme, the company spent INR 0.13 billion in the quarter and INR 0.51 billion in the nine months.

During the nine-month period, subsidiary Super Grip Corporation incurred severance expenses of INR 0.04 billion.

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