Last year, Oxford Dictionaries declared that “Unprecedented” is the word of year that chosen by the famous English language experts to sum up the preceding 12 months. It’s been more than a year since the pandemic changed the way we live and work, and nothing feels more important than staying connected to our communities. Tyre industry is no exception.

As we all know, the automotive society is changing at rapid pace world-wide due to various factors such as new customer trends, growth of middle class and new mobility concepts. The performance requirements of tyres continue to rise ever higher, meaning that even further advancement in tyre technology as well as fighting with complex issues are now our new normal. The requirements of tyre performance parameters are much greater than past therefore now we work with “octagon,” instead of historically used “triangle.”

Today, we are talking about “Desired performance” instead of “Prioritised performance” which covers all required factors as well as sustainable green product concept. As we all know, many tyre manufacturers have announced their aggressive plans to have “carbon-neutral” products and aimed to adopt renewable materials and sustainable solutions.

As noted earlier, there are also additional challenges facing mobility and there are many new topics. In this article as TIC, we focused some of the hot topics to be involved by tyre companies. The below topics will force fundamental changes and our industry is going to be more complex. We need to understand those which would affect market dynamics, breakthrough developments and mobility revolutions.

We believe that a holistic approach is needed to see the future as well as new opportunities and treats. TIC-Tire Industry Consulting’s recommendations are given for some of the important areas, which should be involved by tyre manufacturers in order to continue their business.

Air-Free tyres

The airless concept tyre is one of the initiatives aimed towards many tyre manufacture’s long-term vision of the use of sustainable materials. Many of tyre manufacturers revealed their second or third generation air free technologies by featuring improved load-bearing capabilities, driving performance and environmental design. However, there are a lot of works to be made before air free tyres available for customers. Anyone looking for the future of tyre industry needs to involve Air Free tyre technology. Although it is very hard to estimate, we believe CAGR would be reached 3-4% within ten years globally.

Sustainable solutions

This is one of the most popular topics for automotive industry since many years by aiming CO₂ emission reduction. The motivations are: increasing pressure from legislation to move to zero CO_2, EV sales booming in many countries and consumers are increasingly seeking to buy from environmentally responsible companies. Main players have announced very challenging targets to use all-sustainable materials by 2030 and 2050. Tyre industry has to follow this path and needs to do fundamental changes regarding all processes such as R&D, supply chain and others. We believe that tyre industry should implement multiple technological innovations for sustainable solutions by working with their suppliers. In order to keep the competition, tyre manufacturers should: have a Science Based Target (SBT) for sustainability, engage with suppliers for joint activities and improve R&D activities regarding new materials, new designs and higher the usage of recycled materials.

EV tyres

Global automotive sector is responsible for 15% of global GHG emission and Paris agreement targeted to have “zero” GHG emission by 2050 to limit global warming. This is a very challenging target ever seen that committed by all countries. Private sector is co-responsible for implementation and rapid fleet electrification is one of the on-going solution items. OEMs have set the pace for CO₂ reduction and tyre manufacturers should have the EV tyre that meets “desired performance” as a sustainable green product.

The best example would be Germany , that aims to have 14M electric cars in 2030 by having almost 30% share of total car and electric passenger car new sales would reach to 75-80%  of total cars sale in 2030. Those figures show how big opportunity is exist for EV tyre manufacturers for OE and replacement markets. In that respect, we should continue to improve New Product Development (NPD) process even harder by expanding R&D efforts.

Artificial Intelligence

One of the important breakthrough innovations is AI and now widely use in all industries. We have seen many new applications by using AI in tyre industry too. Some of the areas would be sensor adoptions, prediction of compound physical properties, data mining in production processes and performance predictions during service time such a wear life and others. As TIC, we see AI as a “white space” for tyre manufactures that needs special skills as well as knowledge to adapt AI to existing systems.

Dynamic Testing

This has been performed by many tyre manufacturers using different test methodologies  such as component level, Hil (Hardware-in-the-Loop), ViL (Vehicle-in-the-Loop) test during the development and test & verification states of the product. In addition to those currently available test technologies, there are new developments in testing, such as dynamic driving simulators, in other words DiL (Driver-in-the-Loop). This technology enables tyre manufacturer to test and verify their next-generation tyre designs in virtual environment using the vehicle digital twin, which replicates the actual vehicle including vehicle driving dynamics, with real driver interaction. The DiL will improve the development process and create new opportunities for tyre manufacturers as preferred one. TIC believes in “Speed to market with right solutions and innovation,” and ready to support you. Design & development process duration is getting more and more crucial and all manufacturers are trying to reduce it by using modern simulation and testing technics. We recommend adopting Virtual technology in order to provide the best service to your customers.

As a conclusion, tyre industry is facing a lot of challenges and having very dynamic competition, in that respect the tyre technology and tyre knowledge will be extremely important to compete in the future, more than at any time in the past.

TIC Subject Matter Experts (SMEs) have vast hands-on experiences for above topics and ready to support your activities. We provide specialised technical solutions for challenges and TIC guarantees a high standard of professional-ethical principles that we have kept and developed for years. (TT)

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The Indian tyre major adds 22-inch SUV tyres, new truck and bus sizes and racing motorcycle tyres to its second factory

CEAT has expanded manufacturing at its Chennai plant to produce more premium tyres for India, Europe and North America, the Indian tyremaker.

The expansion covers passenger car and sports utility vehicle (SUV), commercial vehicle and two-wheeler tyres.

CEAT said it had developed the capability to make the SportDrive SUV ZR22, making it the first Indian tyre company to produce 22-inch tyres in India. The range, aimed at large-rim, ultra-premium SUVs, uses CEAT CALM technology and is being introduced for sale in India.

The plant also makes the 4SeasonDrive+, an all-season tyre to European standards, designed for changing weather with a focus on wet grip. Another product, the CrossDrive RT, is a rugged-terrain tyre developed for the US off-road market. CEAT said it also suits regular road use and widens its premium SUV range in India.

Arnab Banerjee, managing director and chief executive, said: "The Chennai plant is an important part of CEAT's growth in India and international markets. The expanded capabilities allow us to manufacture increasingly sophisticated products across passenger vehicles, two wheelers and commercial vehicles, while responding to the distinct requirements of customers in markets such as Europe and North America. This investment strengthens our ability to compete in premium segments with products developed and manufactured in India."

Truck and bus tyres

The plant can now make seven advanced truck and bus radial (TBR) sizes for some of the fastest-growing premium segments in Europe and North America. CEAT said fleets now want lower fuel consumption, better ride comfort and handling, and readiness for electric vehicles, as well as durability and mileage.

The company said its new wide-base tyres can replace the traditional two-tyre arrangement on each wheel. That makes vehicles lighter, improves fuel efficiency and frees capacity to carry more load. The low-profile sizes are aimed at modern tractors, regional haulage, trailers and urban distribution fleets.

The plant is also scaling up production of light truck steel radial tyres in 15-inch, 16-inch and 17.5-inch sizes. CEAT said demand is rising in India and overseas as manufacturers introduce new light trucks and buses.

Two-wheeler range

In motorcycles, CEAT's SportRad Racing Slick range has been developed for racing and tested on demanding tracks by expert riders. The SportRad ST is a sport-touring range for motorcycles above 650cc, designed for long-distance riding, high-speed stability and cornering grip.

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Nova Motorsport has secured a multi-year agreement to become the Official Tyre Partner of the PartsForCars.ie Irish Rallycross Championship (IRX). The deal, struck with championship promoter Mondello Park, also brings in leading Irish motorsport supplier Euro M-Sport as a third partner. Under the arrangement, Nova Motorsport will serve as the exclusive tyre supplier to three headline classes from Rounds 3 and 4 of the 2026/27 season onward.

The affected categories are Supercar, Super Buggies and FIA Cross Car. Euro M-Sport will be present at every IRX event to supply and fit Nova Motorsport tyres for all competitors in these classes, ensuring consistent product availability and expert trackside assistance throughout the campaign. The collaboration links Ireland’s foremost rallycross promoter with a tyre brand whose lineage is deeply rooted in the discipline.

Nova Motorsport manufactures the former Avon Motorsport range under licence and owns the assets and intellectual property previously employed to produce Cooper Tires competition products. This gives the brand direct continuity with tyres that have long dominated rallycross, from national events to the FIA World Rallycross Championship. In the Supercar class, IRX competitors will use the Nova ACB11 in 225/640-17 fitment, with the Nova RALLYCROSS WET 210/635R17 available for wet conditions.

The ACB11 stands as the most successful rallycross tyre ever produced, with 10 FIA World Rallycross Championship titles, over 20 consecutive European crowns and numerous national honours. Relaunched in 2024, it is manufactured in Portugal using the original moulds, compound and construction, allowing IRX drivers to race on the same specification that has defined the sport’s elite level. Super Buggies and FIA Cross Car will run the all-new Nova ZZXC, revealed in August 2026 and developed specifically for Cross Car competition.

The ZZXC is Nova Motorsport’s first clean-sheet design. Its asymmetric rear tread fits either side of the car, reducing spare requirements, while a larger-block outer shoulder boosts durability and a more open inner pattern generates traction. Tyre pressure adjustments alter the rear profile for dry, wet or muddy conditions. Benchmark testing with three-time FIA European Cross Car Champion David Méat confirmed strong start-line traction, lateral grip and durability. The partnership also includes branding on every car in the exclusive categories, winner’s caps, Mondello Park signage, digital promotion and website features.

Roddy Greene, Managing Director, Mondello Park, said, “We are excited to have Nova Motorsport as our Tyre Partner as we enter a new era in the promotion of the Irish Rallycross Championship. Although Nova Motorsport is a relatively new company, it comes with a huge heritage, particularly in rallycross. Rallycross demands specialist tyres, so bringing on board a company as synonymous with rallycross as Nova Motorsport was an easy decision. We look forward to working with Nova as we continue to promote rallycross within Irish Motorsport.”

Matthew Vincent, Senior Product Category Manager, Nova Motorsport, said, “Nova Motorsport is proud to become Official Tyre Partner of the Irish Rallycross Championship. Irish rallycross has a long history and a passionate following, and under Mondello Park’s promotion, the IRX is a championship with real momentum. This agreement reinforces our commitment to rallycross at every level of the sport and gives us the ideal platform to bring both the ACB11 and the all-new ZZXC to a new group of competitors. The ACB11 needs little introduction. It is the most successful rallycross tyre ever made, and IRX Supercar drivers will race on exactly the construction and compound that has won world championships. The ZZXC is the first product we have created from a clean sheet, developed specifically for Cross Car, so it is fitting that the Super Buggies and FIA Cross Car classes will be among the first to compete on it. With Euro M-Sport delivering trackside supply and fitting at every round, competitors can be confident of consistent product and the highest level of support throughout the season.”

Mick McCullagh, Director, Euro M-Sport, said, “Rallycross, with the help of Mondello Park, has gone from strength to strength and is now one of the most exciting spectacles in Irish Motorsport. Euro M-Sport has a growing professional track record across multi-discipline motorsports, such as BSB, WEC, Motorsport Ireland Stages Events and contractual work with OEM Manufacturers. We are now delighted to partner with Nova Motorsport and the IRX to provide a world-class tyre and fitting service and help continue the growth of Rallycross in Ireland.”

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Hankook Tire has been named a Finalist in two categories at the 2026 International Design Excellence Awards, presented by the Industrial Designers Society of America. The IDEA programme ranks among the world’s three leading design honours, alongside Germany’s Red Dot and iF awards, with entrants judged across more than 20 categories on factors such as innovation, user experience and social responsibility.

One finalist entry came in the Social Impact Design category for re:move, an upcycling initiative that converts tyre-curing bladders into new resources. Developed with Seoul National University’s DISCO Lab, the Bladder Upcycling Series includes furniture, bricks and lifestyle products, while a Kinetic Wall built from those bricks expresses the company’s sustainability vision. The project has now collected four major international design honours this year, adding the IDEA recognition to a Red Dot Winner title, an A’ Design Gold award and a Green Good Design award.

The second finalist placement, in Concepts and Speculative Design, went to WheelBot2, a modular robotic wheel system. Using built-in and crab-walk drive motors, it achieves three-axis movement and full 360-degree omnidirectional motion, allowing precise control in tight spaces and along complicated routes. Judges praised the concept for expanding mobility possibilities in an era of smart cities and autonomous driving.

Hankook Tire’s latest showing follows success across all three of the world’s top design competitions, underscoring its global design credentials. The company has continued to sharpen that competitiveness by pushing innovation further into future mobility and sustainable design while reinforcing the premium positioning of its unified global brand, Hankook.

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Fornnax Technology has received the Special Export Award – Rubber Machinery for 2025–26 from the All-India Rubber Industries Association (AIRIA). The recognition stems from the company recording the highest export volume of tyre recycling plants to Europe, marking a significant achievement in its international trade performance.

For more than 10 years, Fornnax has driven innovation within India’s tyre recycling sector. The firm now holds a 90 percent share of the domestic market, while exports constitute 30 percent of its operations, serving regions such as Europe, Australia and the GCC. Its integrated, high-capacity recycling lines and shredding systems support a more circular ecosystem.

The company’s approach centres on complete infrastructure rather than standalone equipment, combining multiple shredding and size-reduction stages to boost throughput and reliability. Fornnax aims to expand its global footprint and advance technologies suited to rising international recycling demands.

Jignesh Kundaria, Founder and Director, Fornnax, said, “This honour from AIRIA is a reflection of an incredible journey we have undertaken over the years. When we started Fornnax, there was no established recycling industry in India to follow. We chose to build for the future instead. Today, when you see India’s tyre recycling sector, it has already transformed into a dynamic, high-growth industry, and we are proud to have played our part in building it.”

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