Last year, Oxford Dictionaries declared that “Unprecedented” is the word of year that chosen by the famous English language experts to sum up the preceding 12 months. It’s been more than a year since the pandemic changed the way we live and work, and nothing feels more important than staying connected to our communities. Tyre industry is no exception.

As we all know, the automotive society is changing at rapid pace world-wide due to various factors such as new customer trends, growth of middle class and new mobility concepts. The performance requirements of tyres continue to rise ever higher, meaning that even further advancement in tyre technology as well as fighting with complex issues are now our new normal. The requirements of tyre performance parameters are much greater than past therefore now we work with “octagon,” instead of historically used “triangle.”

Today, we are talking about “Desired performance” instead of “Prioritised performance” which covers all required factors as well as sustainable green product concept. As we all know, many tyre manufacturers have announced their aggressive plans to have “carbon-neutral” products and aimed to adopt renewable materials and sustainable solutions.

As noted earlier, there are also additional challenges facing mobility and there are many new topics. In this article as TIC, we focused some of the hot topics to be involved by tyre companies. The below topics will force fundamental changes and our industry is going to be more complex. We need to understand those which would affect market dynamics, breakthrough developments and mobility revolutions.

We believe that a holistic approach is needed to see the future as well as new opportunities and treats. TIC-Tire Industry Consulting’s recommendations are given for some of the important areas, which should be involved by tyre manufacturers in order to continue their business.

Air-Free tyres

The airless concept tyre is one of the initiatives aimed towards many tyre manufacture’s long-term vision of the use of sustainable materials. Many of tyre manufacturers revealed their second or third generation air free technologies by featuring improved load-bearing capabilities, driving performance and environmental design. However, there are a lot of works to be made before air free tyres available for customers. Anyone looking for the future of tyre industry needs to involve Air Free tyre technology. Although it is very hard to estimate, we believe CAGR would be reached 3-4% within ten years globally.

Sustainable solutions

This is one of the most popular topics for automotive industry since many years by aiming CO₂ emission reduction. The motivations are: increasing pressure from legislation to move to zero CO_2, EV sales booming in many countries and consumers are increasingly seeking to buy from environmentally responsible companies. Main players have announced very challenging targets to use all-sustainable materials by 2030 and 2050. Tyre industry has to follow this path and needs to do fundamental changes regarding all processes such as R&D, supply chain and others. We believe that tyre industry should implement multiple technological innovations for sustainable solutions by working with their suppliers. In order to keep the competition, tyre manufacturers should: have a Science Based Target (SBT) for sustainability, engage with suppliers for joint activities and improve R&D activities regarding new materials, new designs and higher the usage of recycled materials.

EV tyres

Global automotive sector is responsible for 15% of global GHG emission and Paris agreement targeted to have “zero” GHG emission by 2050 to limit global warming. This is a very challenging target ever seen that committed by all countries. Private sector is co-responsible for implementation and rapid fleet electrification is one of the on-going solution items. OEMs have set the pace for CO₂ reduction and tyre manufacturers should have the EV tyre that meets “desired performance” as a sustainable green product.

The best example would be Germany , that aims to have 14M electric cars in 2030 by having almost 30% share of total car and electric passenger car new sales would reach to 75-80%  of total cars sale in 2030. Those figures show how big opportunity is exist for EV tyre manufacturers for OE and replacement markets. In that respect, we should continue to improve New Product Development (NPD) process even harder by expanding R&D efforts.

Artificial Intelligence

One of the important breakthrough innovations is AI and now widely use in all industries. We have seen many new applications by using AI in tyre industry too. Some of the areas would be sensor adoptions, prediction of compound physical properties, data mining in production processes and performance predictions during service time such a wear life and others. As TIC, we see AI as a “white space” for tyre manufactures that needs special skills as well as knowledge to adapt AI to existing systems.

Dynamic Testing

This has been performed by many tyre manufacturers using different test methodologies  such as component level, Hil (Hardware-in-the-Loop), ViL (Vehicle-in-the-Loop) test during the development and test & verification states of the product. In addition to those currently available test technologies, there are new developments in testing, such as dynamic driving simulators, in other words DiL (Driver-in-the-Loop). This technology enables tyre manufacturer to test and verify their next-generation tyre designs in virtual environment using the vehicle digital twin, which replicates the actual vehicle including vehicle driving dynamics, with real driver interaction. The DiL will improve the development process and create new opportunities for tyre manufacturers as preferred one. TIC believes in “Speed to market with right solutions and innovation,” and ready to support you. Design & development process duration is getting more and more crucial and all manufacturers are trying to reduce it by using modern simulation and testing technics. We recommend adopting Virtual technology in order to provide the best service to your customers.

As a conclusion, tyre industry is facing a lot of challenges and having very dynamic competition, in that respect the tyre technology and tyre knowledge will be extremely important to compete in the future, more than at any time in the past.

TIC Subject Matter Experts (SMEs) have vast hands-on experiences for above topics and ready to support your activities. We provide specialised technical solutions for challenges and TIC guarantees a high standard of professional-ethical principles that we have kept and developed for years. (TT)

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JK Tyre & Industries Ltd has inaugurated the Phase III expansion of its passenger car radial tyre manufacturing facility at Banmore in Madhya Pradesh, increasing production capacity as it steps up domestic manufacturing investment.

The expansion lifts the plant’s output to 30,000 passenger car radial tyres a day, equivalent to about 10.5 million tyres a year. The development forms part of a multi-phase investment of more than INR 10 billion at the Banmore site.

The new facility was inaugurated by Hisashi Takeuchi, in the presence of Raghupati Singhania and Anshuman Singhania, alongside senior representatives from Maruti Suzuki India Limited.

JK Tyre said the expansion supports its strategy to serve India’s aftermarket, original equipment manufacturers and export markets, as passenger vehicle demand continues to grow. With the commissioning of Phase III, the Banmore plant has become a key hub for high-performance passenger car radial tyre manufacturing.

Speaking at the inauguration, Dr Raghupati Singhania said: “The inauguration of Phase III expansion by Hisashi Takeuchi San at our Banmore plant reflects JK Tyre’s unwavering commitment to strengthening India’s manufacturing ecosystem and supporting the country’s mobility growth story. As passenger vehicle demand continues to rise, our focus remains on incessant capacity enhancement, modernisation, and technology-led innovation. Banmore has been a cornerstone of our passenger car radial journey, and this expansion further reinforces our ability to serve OEMs and consumers with high-quality, sustainable, and future-ready products, while contributing to industrial growth and employment generation in Madhya Pradesh.”

The company said the Banmore facility continues to contribute to regional industrial development through direct and indirect employment, sustainability-focused manufacturing practices and community initiatives, including programmes in healthcare, education, livelihood development and sports.

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Caterham Motorsport has entered a new multi-year partnership with Nova Motorsport, appointing them as the Official Tyre Partner. This agreement effectively continues the successful, long-term relationship previously held with Avon Motorsport, as Nova Motorsport now manufactures the same championship-winning tyre products under licence.

The partnership ensures a supply of high-performance tyres across four official Caterham championships: the Roadsport and 270R Championships will utilise the Nova ZZS; the 310R Championship will use the Nova ZZR and ZZS and the flagship UK Championship will be equipped with Nova Motorsport Slicks and Wets. These tyres, rebranded from the former Avon line, are specifically engineered for the unique demands of the Caterham Seven.

Freed from the constraints of road tyre labelling regulations, the new Nova ZZR and ZZS products are dedicated entirely to track performance, offering enhanced capabilities. This transition to the Nova brand and the secure, long-term nature of the alliance underscore Caterham Motorsport's strategic confidence in Nova Motorsport to deliver proven, ultra-high-quality products for its driver-focused racing series.

Daniel Stanton, Head of Sales & Marketing, Nova Motorsport, said, “We are immensely proud to solidify our relationship with Caterham Motorsport as the brand’s official tyre partner. This builds on a working relationship that has lasted many successful years under the Avon Motorsport banner. Nova Motorsport and Caterham share key synergies as businesses; we are both focused on the specialist, niche and high-performance segments of the automotive and motorsport world. This multi-year partnership is a major strategic pillar for Nova Motorsport. It underscores our unwavering commitment to reliably supplying Caterham competitors around the world with the tyres they need to compete and win at the highest level.”

Alex Read, Head of Motorsport, Caterham, said, “Nova Motorsport is the perfect fit for Caterham Motorsport. Our products demand specialist tyres, and the Nova team, with its heritage rooted in Avon Motorsport, understands this implicitly. The tyres supplied are uniquely designed for our Sevens, meaning our competitors will directly benefit from Nova Motorsport’s renewed dedicated focus on the Caterham product. We are fully confident in the quality and service our drivers will receive and are looking forward to getting the 2026 Caterham Motorsport racing season underway with our new partners.”

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A pivotal strategic collaboration agreement between Norwegian innovator reTyre and global high-performance bicycle tyre leader Vittoria anchors a new EUR 7 million investment round. This financing, led by Hatch Blue’s Blue Revolution Fund with Fundracer and existing investors, fuels reTyre’s mission to transform the bicycle tyre industry. The capital will scale production, fulfil a substantial order book and accelerate the path to profitability.

The foundation of this venture is reTyre’s patented injection moulding technology, the result of over a decade of research. This process enables fully automated, decentralized production near OEM assembly lines, slashing transport costs and emissions. It achieves an 80 percent reduction in CO₂, allows for 100 percent recyclability and operates dust-free.

The investment will immediately establish a fully automated production cell in Norway, with a second Asian facility planned for 2026. While already serving a broad customer base, reTyre’s partnership with Vittoria specifically targets the performance utility tyre segment. Together, they will co-develop and commercialise a new generation of high-performance tyres leveraging reTyre’s sustainable technology.

This confluence of strategic collaboration, substantial funding and deep-tech innovation marks a definitive turning point. It unites sustainable production, market-leading performance and strategic investment to reshape the future of the global bicycle tyre industry.

Paul Magne Amundsen, CEO and Founder, reTyre, said, “After a decade of focused R&D, we’re proud to disrupt the industry with a technology that delivers a new level of performance while enabling true circularity and a sustainable solution in tyre manufacturing. Support from Hatch Blue, Fundracer and our co-development partnership with Vittoria, reflects deep confidence in both our vision and the breakthrough potential of our platform as we continue to scale.”

René Wiertz, Managing Partner, Fundracer, said, “We are proud to support reTyre and to work alongside their team in scaling this groundbreaking technology. reTyre’s deep-tech platform enables clean, local and automated production of all types of tyres. It aligns perfectly with Fundracer’s mission to back sustainable, high-performance innovations that will redefine the future of mobility.”

Georg Baunach, Managing Partner, Hatch Blue, said, “I’m excited to work with Paul and the rest of the reTyre team over the next few years. It is rare to come across truly disruptive innovation, and we are convinced that reTyre can completely change the way the multi-billion-dollar tyre market is structured. As reTyre scales, incorporating side and waste streams from regenerative aquaculture could meaningfully improve the economics and sustainability of aquaculture production.”

Stijn Vriends, Chairman & CEO, Vittoria, said, “We’ve followed reTyre for many years and are convinced that their unique production method can successfully be applied to utility bicycle tyres. Vittoria stands for performance and sustainability, and reTyre’s technology delivers both. We’re excited to collaborate and bring this next generation of sustainable performance tyres to market.”

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The second round of ABB FIA Formula E World Championship's Season 12 concluded with the Hankook Mexico City E-Prix, a vibrant festival of motorsport held at the iconic Autódromo Hermanos Rodríguez. Hankook Tire's iON Race tyres were integral to the spectacle and strategy at the celebrated venue, where intense racing met a uniquely challenging environment. The high-altitude circuit, located over 2,200 metres above sea level, placed a premium on thermal management and consistent grip, demands met by the predictable performance of the iON Race compound throughout the evolving conditions.

Across this demanding circuit, all teams competed on Hankook's race-proven iON Race tyres. These tyres provided a stable and reliable platform, crucial for managing the unique energy and heat constraints of the high-altitude event. The iON Race tyres delivered predictable warm-up and consistent grip, allowing drivers to push with confidence through both high-speed and technical sections of the lap. Their ability to maintain a steady contact patch and effective thermal control supported strategic flexibility and vehicle balance as track conditions evolved throughout the race distance.

The event, which also marked Formula E's 150th race, was ultimately won by Nick Cassidy, securing a maiden victory for Citroën. He finished ahead of Edoardo Mortara for Mahindra Racing and Oliver Rowland for Nissan. With the Hankook Mexico City E-Prix complete, the championship now looks ahead to Round 3, the Miami E-Prix, scheduled for 31 January 2026 at the Miami International Autodrome.

Manfred Sandbichler, Senior Director of Hankook Motorsport, said, “Mexico City once again proved how decisive stable tyre behaviour is at high altitude. Across a race that demanded constant adaptation, the iON Race delivered the confidence and consistency teams needed to manage energy, temperature and balance under challenging conditions.”

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