The Automotive Tyre Manufacturers Association (ATMA) has partnered Indian Oil Corporation (IOCL) to launch a country-wide tyre safety awareness initiative.

The partners state there is an urgent need to address tyre safety as part of the broader cause of road safety in India.

The campaign will educate motorists about proper tyre care and maintenance through free tyre health checks and direct engagement at Indian Oil retail outlets (ROs). The initiative will be spearheaded by the Indian Tyre Technical Advisory Committee (ITTAC), comprising technical experts from across the tyre industry.

The initiative was inaugurated at an Indian Oil retail outlet in South Delhi by Amit Kumar Khayalia, Divisional Retail Head, IOCL. Prominent leaders from the Tyre Industry, including V K Misra and Rajesh Dahiya, along with officials from ATMA, ITTAC, and service engineers from ATMA member companies, were present to mark the occasion.

The tyre safety drive follows extensive training programs conducted by ATMA at IOCL facilities across the country to educate fuel tanker drivers on tyre maintenance and safety. In the past year alone, over 1,000 commercial drivers connected to IOCL's supply chain have undergone training, significantly raising awareness about the critical role tyres play in road safety.

Rajesh Dahiya, Vice-President – Sales & Service, Apollo Tyres and Member of ATMA Managing Committee said, “Tyre safety is of paramount importance, as tyres are the only contact point between the vehicle and the road. Poor tyre maintenance is a serious road hazard. We are pleased to join hands with Indian Oil in this crucial campaign. This collaboration between ATMA and IOCL is expected to create a significant impact, starting with the Delhi NCR region and extending nationwide."

V K Misra, Technical Director, JK Tyre and Past Chairman, ITTAC added, “The partnership between ATMA and Indian Oil, one of India’s premier corporations, is a significant step forward towards making a difference to the road safety campaigns being held in the country. We look forward to significant improvement in awareness levels of motorists, especially with regard to tyre care and safety.”

As part of the campaign, tyre health checks will be provided free of charge, and motorists will be briefed on key aspects of tyre safety, including maintaining the correct inflation pressure and identifying Tread Wear Indicators (TWI). TWI is present in all tyres for easily identifying tread depth and replacing worn out tyres within time so as to prevent accidents. Besides direct interaction with vehicle owners, informative booklets have been designed for distribution.

ATMA states that tyre care often does not receive the attention it deserves. Properly maintained tyres are crucial for vehicle safety, as they bear the entire weight of the vehicle and ensure safe contact with the road.

ATMA member companies, including Apollo, Bridgestone, CEAT, Goodyear, JK Tyre and MRF, have been actively participating in such tyre safety awareness campaigns organised by ATMA and ITTAC across India.

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Gaurav Kumar has resigned as a whole-time director of Apollo Tyres, the Indian tyre manufacturer, after more than two decades with the company, though he will remain chief financial officer during a transition period.

The Gurugram-based company's board approved the resignation at a meeting on Thursday. Kumar steps down as a director, and consequently as a member of the risk management committee, with effect from the close of business the same day. The company said he had confirmed there was no material reason for his departure beyond that stated in his resignation letter.

Kumar will continue as chief financial officer for such period as is necessary to ensure a smooth transition, after which he will cease to be part of the company's senior management.

In his resignation letter, Kumar said: "It has been terrific to be part of the incredible journey at Apollo Tyres thus far. I have learned, and hopefully contributed in equal measure, and now seek to explore alternative and new challenges. I wish Apollo Tyres the very best for the journey ahead and will always be part of the Apollo Tyres Family." He added that he was grateful to Onkar Kanwar and Neeraj Kanwar for their support during his tenure of more than 22 years at the company.

Neeraj Kanwar, Vice-Chairman and Managing Director, said: "Gaurav deserves kudos for the critical role he has played in the growth of Apollo Tyres, both in India and overseas, in the last twenty years. While we do regret losing him, we are conscious of his personal aspirations and wish him the very best in his future endeavours."

The company said it was in the process of appointing a new chief financial officer.

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Shrader Tire & Oil (STO) has announced the appointment of Bob Feldbauer to the role of President, effective 1 August 2026. He will concurrently serve as Chief Operating Officer, while Joe Shrader maintains his position as Chief Executive Officer.

Feldbauer’s ascent follows his arrival at STO in early 2025 as Chief Operating Officer, a role built upon a robust industry resume. His prior engagements include a lengthy stint at the helm of Jack’s Tire & Oil in Utah and a substantial period with Michelin North America, where he handled sales and managerial assignments.

Under the new structure, Feldbauer’s purview widens to encompass both internal fleet management across 14 sites and outward-facing commercial development, including alliances and market expansion. With the founding family’s fourth generation now active within the firm, the succession plan reinforces the enduring principles established when the company opened in 1948.

Shrader said, “Bob has proven exactly what we hoped he would when we brought him on board – sharp operational instincts and a real drive to help this company grow. Putting him in the President seat lets us move faster on the growth plans we’ve been building towards.”

Feldbauer said, “It has been a fast year and a half at Shrader Tire & Oil. I have gained tremendous insight and valuable knowledge about our organisation’s structure, company culture and an understanding of our overall goals and commitments. One thing is clearly obvious – the commitment Shrader employees have to deliver the best customer experience each and every time. I appreciate this and look forward to supporting them as their President and COO.”

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Balkrishna Industries Ltd. (BKT) has unveiled a brand installation at the Mumbai International Airport Limited (MIAL) T2 Elevated Road Underpass as the tyre manufacturer seeks to broaden its positioning beyond its traditional Off-Highway business and strengthen awareness of its expanding on-highway portfolio in India.

The 2,000 sq. ft. installation, inspired by the company's "Elevate Your Drive" philosophy, highlights BKT's portfolio across agriculture, construction, mining, earthmoving, commercial vehicles, two-wheelers and passenger vehicles. The activation comes as the company expands its presence in India's two-wheeler and commercial vehicle tyre segments.

Designed to move beyond conventional outdoor advertising, the installation features nine illuminated tyre-shaped displays, each 8 feet in diameter, using the tyre itself as the central storytelling element. It opens with a large-format visual featuring BKT brand ambassador Ranveer Singh, followed by a sequence of displays illustrating the company's expanding mobility portfolio. The installation will remain at the airport for 24 months.

Mumbai International Airport handled a record 55.5 million passengers in 2025, providing the company with sustained visibility among business travellers and consumers.

"For BKT, innovation goes beyond product engineering; it extends to how we tell our story. This installation reflects a simple yet powerful idea: our tyre itself becomes the medium through which travellers experience the breadth of BKT's world. As we expand our presence across India's mobility landscape, it is important that consumers see BKT not through a single product category, but as a brand that supports movement across diverse terrains, applications and journeys. Mumbai Airport provides an ideal stage for us to express that transformation in a memorable and distinctive way," said Satish Sharma, Senior President & Director – Business Development and Strategy, BKT.

The installation was conceptualised by Infectious Advertising and uses immersive design, sequential storytelling and its airport location to showcase the company's wider mobility portfolio. According to BKT, the activation is intended to connect its established Off-Highway business with its growing presence in India's on-highway mobility market.

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Mumbai-headquartered leading carbon black manufacturer Epsilon Carbon has reported a 10 percent reduction in carbon dioxide equivalent emissions across its upstream transportation operations during FY2025–26. The reduction was achieved through the deployment of an electric and liquefied natural gas freight fleet.

An independent third party certified the emissions data. The reductions achieved in transport logistics equate to carbon absorption figures associated with approximately 29,000 trees. The verified figures allow supply chain partners to include these reductions within Scope 3 emissions reporting frameworks and environmental disclosures.

Gaurav Mathur, Chief Executive Officer, Epsilon Carbon, said, “Decarbonising logistics is central to our climate strategy. What makes this milestone meaningful is that the results are independently verified with a 10 percent reduction in CO2e emissions within the upstream transportation category over a single financial year, driven by the adoption of electric and LNG fleets. These carbon reductions strengthen our own sustainability disclosures and those of our customers, and we intend to scale this model across our supply chain.”

Following Phase 1 operations, Epsilon Carbon intends to expand the number of electric and LNG vehicles in its transport fleet during FY 2026–27 to scale low-carbon freight transport across its supply chain network.

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